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Date	IP Address
2025-03-17	18.67.0.84 (ClassC)
2026-02-11	3.169.173.22 (ClassC)

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!DOCTYPE html>html langen-GB dirltr classmin-h-screen>head>meta charSetutf-8/>meta nameviewport contentwidthdevice-width, initial-scale1/>link relicon href/favicon-icon.svg sizesany typeimage/svg+xml/>link relalternate hrefhttps://piconext.com/ hrefLangen-GB/>title>Create Digital Product Passports with AI - PicoNext/title>meta namedescription contentUse Digital Product Passports to comply with EU regulations and enhance product transparency — using AI and the cloud/>meta namekeywords contentDigital Product Passport, DPP, European Union, sustainability, blockchain, environment/>meta nametwitter:title contentCreate Digital Product Passports with AI - PicoNext/>meta nametwitter:description contentUse Digital Product Passports to comply with EU regulations and enhance product transparency — using AI and the cloud/>meta nameauthor contentPicoNext/>meta propertyog:image contenthttps://piconext.com/images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop.png/>meta nametwitter:image contenthttps://piconext.com/images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop.png/>meta propertyog:site_name contentPicoNext/>meta propertyog:type contentwebsite/>meta nametwitter:card contentsummary_large_image/>meta nametwitter:site content@piconexthq/>link relcanonical hrefhttps://piconext.com//>script typeapplication/ld+json>{@context:https://schema.org,@type:WebPage,url:https://piconext.com/,name:Create Digital Product Passports with AI - PicoNext,description:Use Digital Product Passports to comply with EU regulations and enhance product transparency — using AI and the cloud,publisher:{@type:Organization,name:PicoNext}}/script>link relpreconnect hrefhttps://fonts.googleapis.com/>link relpreconnect hrefhttps://fonts.gstatic.com crossoriginanonymous/>link relstylesheet hrefhttps://fonts.googleapis.com/css2?familyOpen+Sans:wght@300;400;600&familyRubik:wght@300;400;600&displayswap/>link relstylesheet href/assets/app-1Cps29Lg.css/>link relstylesheet href/assets/swiper-CMPk5_xq.css/>link relpreload asimage href/images/home/video-shoe/video-shoe-poster/video-shoe-poster-sm.webp fetchpriorityhigh/>script data-flowbite-theme-mode-scripttrue>    try {      const mode  window.localStorage.getItem(flowbite-theme-mode) ?? undefined ?? light;      const computedMode         mode  auto ? 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py-2 text-sm>Industriessvg strokecurrentColor fillnone stroke-width2 viewBox0 0 24 24 aria-hiddentrue classms-2 h-4 w-4 mt-1 height1em width1em xmlnshttp://www.w3.org/2000/svg>path stroke-linecapround stroke-linejoinround dM19 9l-7 7-7-7>/path>/svg>/span>/button>/a>/li>/div>li>a classpy-2 ps-3 pe-4 lg:p-0 border-b border-gray-200 text-gray-700 hover:bg-gray-50 dark:border-gray-700 dark:text-gray-400 dark:hover:bg-gray-700 dark:hover:text-white lg:border-0 lg:hover:bg-transparent lg:hover:text-blue-700 lg:dark:hover:bg-transparent lg:dark:hover:text-white mx-0 lg:mx-2 flex h-full items-center href/customers/>Customers/a>/li>li>a classpy-2 ps-3 pe-4 lg:p-0 border-b border-gray-200 text-gray-700 hover:bg-gray-50 dark:border-gray-700 dark:text-gray-400 dark:hover:bg-gray-700 dark:hover:text-white lg:border-0 lg:hover:bg-transparent lg:hover:text-blue-700 lg:dark:hover:bg-transparent lg:dark:hover:text-white mx-0 lg:mx-2 flex h-full items-center href/pricing/>Pricing/a>/li>li>a classpy-2 ps-3 pe-4 lg:p-0 border-b border-gray-200 text-gray-700 hover:bg-gray-50 dark:border-gray-700 dark:text-gray-400 dark:hover:bg-gray-700 dark:hover:text-white lg:border-0 lg:hover:bg-transparent lg:hover:text-blue-700 lg:dark:hover:bg-transparent lg:dark:hover:text-white mx-0 lg:mx-2 flex h-full items-center href/resources/>Resources/a>/li>li>a classpy-2 ps-3 pe-4 lg:p-0 border-b border-gray-200 text-gray-700 hover:bg-gray-50 dark:border-gray-700 dark:text-gray-400 dark:hover:bg-gray-700 dark:hover:text-white lg:border-0 lg:hover:bg-transparent lg:hover:text-blue-700 lg:dark:hover:bg-transparent lg:dark:hover:text-white mx-0 lg:mx-2 flex h-full items-center hrefhttps://support.piconext.com target_blank relnoopener noreferrer>Support/a>/li>/ul>/div>/div>/nav>/header>div>section classrelative bg-gray-700 min-h-300px xl:min-h-480px>video classabsolute top-0 left-0 w-full h-full object-cover z-0 muted loop autoplay playsinline poster/images/home/video-shoe/video-shoe-poster/video-shoe-poster-sm.webp>source src/video/shoe-hero8B.mp4 typevideo/mp4/>Your browser does not support the video tag./video>div classabsolute inset-0 bg-gradient-to-t from-green-700 to-cyan-800 opacity-80 z-10 bg-no-repeat bg-blend-multiply>/div>div classrelative z-20 mx-auto max-w-screen-md lg:max-w-screen-md px-4 py-8 text-white lg:py-24>div classmb-6 lg:mb-0 flex flex-col items-center space-y-8>h1 classtext-5xl font-semibold leading-none tracking-snug lg:text-6xl text-center font-rubik>Create Digital Product Passports using AI/h1>h2 classtext-2xl font-light leading-none  lg:text-3xl text-center>Drive product compliance using an all-in-one DPP platform, turbocharged with AI/h2>a classbtn-reverse-outline data-discovertrue href/demo/video>See demo!-- --> →/a>/div>/div>/section>section classbg-white dark:bg-gray-900 py-16>div classmx-auto max-w-screen-xl px-4 pb-12 text-center >h2 classmb-4 text-4xl font-bold tracking-tight text-gray-900  lg:text-5xl>PicoNext DPP Platform/h2>p classtext-gray-500 dark:text-gray-400 sm:px-8 sm:text-2xl lg:px-32 xl:px-64>Engage customers with Digital Product Passports, using a complete, end-to-end platform/p>/div>div classmb-4 mt-6 h-full flex items-stretch justify-center flex-wrap gap-4 text-center sm:mt-8 lg:mb-0 xl:gap-8>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 bg-green-100 text-green-600 hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/digital-product-passport-planner/>div classtext-3xl tracking-tight font-bold>DPP Planner/div>div classtext-lg font-light leading-snug text-green-500>Gather DPP information using templates/div>button classbtn-outline-secondary-sm border-green-500 text-green-500 hover:bg-green-600 !mt-6>More →/button>/a>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 bg-teal-100 text-teal-600 hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/create-dpp/>div classtext-3xl tracking-tight font-bold>Publish DPPs/div>div classtext-lg font-light leading-snug text-teal-500>Publish DPPs in the cloud or on a blockchain/div>button classbtn-outline-secondary-sm border-teal-500 text-teal-500 hover:bg-teal-600 !mt-6>More →/button>/a>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 bg-cyan-100 text-cyan-600 hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/generative-ai/>div classtext-3xl tracking-tight font-bold>Generative AI/div>div classtext-lg font-light leading-snug text-cyan-500>Use AI to summarise complex product data/div>button classbtn-outline-secondary-sm border-cyan-500 text-cyan-500 hover:bg-cyan-600 !mt-6>More →/button>/a>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 bg-blue-100 text-blue-600 hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/branded-dpp/>div classtext-3xl tracking-tight font-bold>Branded DPPs/div>div classtext-lg font-light leading-snug text-blue-500>Use DPPs as a branded customer touchpoint/div>button classbtn-outline-secondary-sm border-blue-500 text-blue-500 hover:bg-blue-600 !mt-6>More →/button>/a>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 bg-indigo-100 text-indigo-700 hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/digital-product-passport-ecommerce/>div classtext-3xl tracking-tight font-bold>Shopify integration/div>div classtext-lg font-light leading-snug text-indigo-500>Create DPPs from within a Shopify store/div>button classbtn-outline-secondary-sm border-indigo-500 text-indigo-500 hover:bg-indigo-600 !mt-6>More →/button>/a>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 bg-purple-100 text-purple-600 hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/digital-product-passport-api/>div classtext-3xl tracking-tight font-bold>API Automation/div>div classtext-lg font-light leading-snug text-purple-500>Automate enterprise DPP workflows with APIs/div>button classbtn-outline-secondary-sm border-purple-500 text-purple-500 hover:bg-purple-600 !mt-6>More →/button>/a>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 bg-pink-100 text-pink-600 hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/ai-reviews-management/>div classtext-3xl tracking-tight font-bold>AI Reviews Management/div>div classtext-lg font-light leading-snug text-pink-500>Manage local business reviews with AI-powered responses and insights/div>button classbtn-outline-secondary-sm border-pink-500 text-pink-500 hover:bg-pink-600 !mt-6>More →/button>/a>a classp-4 flex flex-col items-center justify-center space-y-2 overflow-hidden rounded-lg w-72 undefined hover:brightness-105 transition-all duration-300 data-discovertrue href/platform/digital-product-passport-capabilities/>div classtext-3xl tracking-tight font-bold>Advanced capabilities/div>div classtext-lg font-light leading-snug undefined>Restricted info, item-level data, and more/div>button classbtn-outline-secondary-sm undefined !mt-6>More →/button>/a>/div>/section>section classbg-gradient-to-b from-blue-600 to-cyan-500 dark:bg-gray-900 py-16>div classmx-auto max-w-screen-xl px-4 pb-12 text-center >h2 classmb-4 text-4xl font-bold tracking-tight text-white lg:text-5xl>Customers/h2>p classtext-gray-200  sm:px-8 sm:text-2xl lg:px-32 xl:px-64>See how customers are using PicoNext DPP solutions/p>/div>div classmb-4 mt-6 flex flex-row items-stretch justify-center flex-wrap  gap-4 text-center>div classflex              flex-col items-center justify-center text-center w-72 p-2 min-h-48 bg-white             space-y-2 rounded-lg>a classhover:brightness-125 transition-all duration-300 flex items-center justify-center min-h-36 w-full data-discovertrue href/customers/training-next-generation-sustainability-kings-college-london>picture classmax-w-48>source srcSet/images/customer/kcl/kcl-logo/kcl-logo-sm.webp 640w, /images/customer/kcl/kcl-logo/kcl-logo-md.webp 768w, /images/customer/kcl/kcl-logo/kcl-logo-lg.webp 1024w, /images/customer/kcl/kcl-logo/kcl-logo-xl.webp 1280w, /images/customer/kcl/kcl-logo/kcl-logo-2xl.webp 1536w typeimage/webp/>img src/images/customer/kcl/kcl-logo/kcl-logo-sm.jpg srcSet/images/customer/kcl/kcl-logo/kcl-logo-sm.jpg 640w, /images/customer/kcl/kcl-logo/kcl-logo-md.jpg 768w, /images/customer/kcl/kcl-logo/kcl-logo-lg.jpg 1024w, /images/customer/kcl/kcl-logo/kcl-logo-xl.jpg 1280w, /images/customer/kcl/kcl-logo/kcl-logo-2xl.jpg 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classmax-w-48 transition-all duration-500 ease-out              />/picture>/a>div classflex flex-col flex-1 space-y-2 items-center justify-end>a classhover:opacity-60 transition-all duration-300 data-discovertrue href/customers/training-next-generation-sustainability-kings-college-london>h3 classtext-2xl text-center w-full leading-none font-semibold text-gray-900>Training next-gen product sustainability leaders/h3>/a>div classflex flex-row items-start justify-start space-x-2 mt-auto mb-2>a classbtn-outline-primary !mt-6 data-discovertrue href/customers/training-next-generation-sustainability-kings-college-london>Case study!-- --> →/a>/div>/div>/div>div classflex              flex-col items-center justify-center text-center w-72 p-2 min-h-48 bg-white             space-y-2 rounded-lg>a classhover:brightness-125 transition-all duration-300 flex items-center justify-center min-h-36 w-full data-discovertrue href/customers/fibreforgood>picture classmax-w-48>source srcSet/images/customer/fibreforgood/ffg-logo/ffg-logo-sm.webp 640w, /images/customer/fibreforgood/ffg-logo/ffg-logo-md.webp 768w, /images/customer/fibreforgood/ffg-logo/ffg-logo-lg.webp 1024w, /images/customer/fibreforgood/ffg-logo/ffg-logo-xl.webp 1280w, /images/customer/fibreforgood/ffg-logo/ffg-logo-2xl.webp 1536w typeimage/webp/>img src/images/customer/fibreforgood/ffg-logo/ffg-logo-sm.png srcSet/images/customer/fibreforgood/ffg-logo/ffg-logo-sm.png 640w, /images/customer/fibreforgood/ffg-logo/ffg-logo-md.png 768w, /images/customer/fibreforgood/ffg-logo/ffg-logo-lg.png 1024w, /images/customer/fibreforgood/ffg-logo/ffg-logo-xl.png 1280w, /images/customer/fibreforgood/ffg-logo/ffg-logo-2xl.png 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classmax-w-48 transition-all duration-500 ease-out              />/picture>/a>div classflex flex-col flex-1 space-y-2 items-center justify-end>a classhover:opacity-60 transition-all duration-300 data-discovertrue href/customers/fibreforgood>h3 classtext-2xl text-center w-full leading-none font-semibold text-gray-900>Fibre For Good/h3>/a>div classflex flex-row items-start justify-start space-x-2 mt-auto mb-2>a classbtn-outline-primary !mt-6 data-discovertrue href/customers/fibreforgood>Case study!-- --> →/a>/div>/div>/div>div classflex              flex-col items-center justify-center text-center w-72 p-2 min-h-48 bg-white             space-y-2 rounded-lg>a classhover:brightness-125 transition-all duration-300 flex items-center justify-center min-h-36 w-full data-discovertrue href/customers/weartek>picture classmax-w-48>source srcSet/images/customer/weartek/weartek-logo/weartek-logo-sm.webp 640w, /images/customer/weartek/weartek-logo/weartek-logo-md.webp 768w, /images/customer/weartek/weartek-logo/weartek-logo-lg.webp 1024w, /images/customer/weartek/weartek-logo/weartek-logo-xl.webp 1280w, /images/customer/weartek/weartek-logo/weartek-logo-2xl.webp 1536w typeimage/webp/>img src/images/customer/weartek/weartek-logo/weartek-logo-sm.png srcSet/images/customer/weartek/weartek-logo/weartek-logo-sm.png 640w, /images/customer/weartek/weartek-logo/weartek-logo-md.png 768w, /images/customer/weartek/weartek-logo/weartek-logo-lg.png 1024w, /images/customer/weartek/weartek-logo/weartek-logo-xl.png 1280w, /images/customer/weartek/weartek-logo/weartek-logo-2xl.png 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classmax-w-48 transition-all duration-500 ease-out              />/picture>/a>div classflex flex-col flex-1 space-y-2 items-center justify-end>a classhover:opacity-60 transition-all duration-300 data-discovertrue href/customers/weartek>h3 classtext-2xl text-center w-full leading-none font-semibold text-gray-900>Weartek/h3>/a>div classflex flex-row items-start justify-start space-x-2 mt-auto mb-2>a classbtn-outline-primary !mt-6 data-discovertrue href/customers/weartek>Case study!-- --> →/a>/div>/div>/div>div classflex              flex-col items-center justify-center text-center w-72 p-2 min-h-48 bg-white             space-y-2 rounded-lg>a classhover:brightness-125 transition-all duration-300 flex items-center justify-center min-h-36 w-full data-discovertrue href/customers/tammam>picture classmax-w-48>source srcSet/images/customer/tammam/tammam-logo/tammam-logo-sm.webp 640w, /images/customer/tammam/tammam-logo/tammam-logo-md.webp 768w, /images/customer/tammam/tammam-logo/tammam-logo-lg.webp 1024w, /images/customer/tammam/tammam-logo/tammam-logo-xl.webp 1280w, /images/customer/tammam/tammam-logo/tammam-logo-2xl.webp 1536w typeimage/webp/>img src/images/customer/tammam/tammam-logo/tammam-logo-sm.png srcSet/images/customer/tammam/tammam-logo/tammam-logo-sm.png 640w, /images/customer/tammam/tammam-logo/tammam-logo-md.png 768w, /images/customer/tammam/tammam-logo/tammam-logo-lg.png 1024w, /images/customer/tammam/tammam-logo/tammam-logo-xl.png 1280w, /images/customer/tammam/tammam-logo/tammam-logo-2xl.png 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classmax-w-48 transition-all duration-500 ease-out              />/picture>/a>div classflex flex-col flex-1 space-y-2 items-center justify-end>a classhover:opacity-60 transition-all duration-300 data-discovertrue href/customers/tammam>h3 classtext-2xl text-center w-full leading-none font-semibold text-gray-900>Tammam/h3>/a>div classflex flex-row items-start justify-start space-x-2 mt-auto mb-2>a classbtn-outline-primary !mt-6 data-discovertrue href/customers/tammam>Case study!-- --> →/a>/div>/div>/div>/div>div classmt-10 mb-6 lg:mb-0 flex flex-col items-center space-y-8>a classbtn-reverse-outline data-discovertrue href/customers>See more customers!-- --> →/a>/div>/section>section classbg-gradient-to-t from-white to-zinc-200 dark:bg-gray-900>div classmx-auto max-w-screen-xl px-4 py-8 text-center sm:py-16 lg:px-6>h2 classmb-4 text-4xl font-bold tracking-tight text-gray-900 lg:text-5xl>Resources/h2>p classtext-gray-500 dark:text-gray-400 sm:px-8 sm:text-2xl lg:px-32 xl:px-64>Articles to help you attract and engage new customers using Digital Product Passports/p>div classmt-8>div classflex flex-row items-stretch justify-center flex-wrap w-full>div data-testidflowbite-card classflex rounded-lg border border-gray-200 bg-white shadow-sm dark:border-gray-700 dark:bg-gray-800 flex-col md:w-80 m-2>div classflex h-full flex-col justify-start>a classhover:brightness-125 transition-all duration-300 flex flex-col flex-grow data-discovertrue href/article/digital-product-passport-ecommerce-app>div classflex items-center justify-center min-h-200px>picture classrounded-t-lg>source srcSet/images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-sm.webp 640w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-md.webp 768w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-lg.webp 1024w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-xl.webp 1280w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-2xl.webp 1536w typeimage/webp/>img src/images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-sm.png srcSet/images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-sm.png 640w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-md.png 768w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-lg.png 1024w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-xl.png 1280w, /images/blog/20240921-product-passports-shopify-composite/20240921-product-passports-shopify-composite-2xl.png 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classrounded-t-lg transition-all duration-500 ease-out              />/picture>/div>div classflex flex-col flex-1 bg-gray-100 p-2 px-3 text-start mt-auto rounded-b-lg>div classdate-container flex flex-row space-x-2>div classtext-xs text-gray-500>29 October 2024/div>/div>h2 class-my-2 text-2xl py-4 font-medium leading-none tracking-tight text-gray-900>Digital Product Passports (DPP) for Shopify/h2>div classmt-auto flex justify-end>button classtext-end text-sm btn-outline-secondary-sm>Read!-- --> →/button>/div>/div>/a>/div>/div>div data-testidflowbite-card classflex rounded-lg border border-gray-200 bg-white shadow-sm dark:border-gray-700 dark:bg-gray-800 flex-col md:w-80 m-2>div classflex h-full flex-col justify-start>a classhover:brightness-125 transition-all duration-300 flex flex-col flex-grow data-discovertrue href/article/digital-product-passport-ai-assistant>div classflex items-center justify-center min-h-200px>picture classrounded-t-lg>source srcSet/images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-sm.webp 640w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-md.webp 768w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-lg.webp 1024w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-xl.webp 1280w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-2xl.webp 1536w typeimage/webp/>img src/images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-sm.jpg srcSet/images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-sm.jpg 640w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-md.jpg 768w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-lg.jpg 1024w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-xl.jpg 1280w, /images/blog/20240619-dpp-montage-aiassistant/20240619-dpp-montage-aiassistant-2xl.jpg 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classrounded-t-lg transition-all duration-500 ease-out              />/picture>/div>div classflex flex-col flex-1 bg-gray-100 p-2 px-3 text-start mt-auto rounded-b-lg>div classdate-container flex flex-row space-x-2>div classtext-xs text-gray-500>08 July 2024/div>/div>h2 class-my-2 text-2xl py-4 font-medium leading-none tracking-tight text-gray-900>New PicoNext AI Assistant Accelerates DPP Creation/h2>div classmt-auto flex justify-end>button classtext-end text-sm btn-outline-secondary-sm>Read!-- --> →/button>/div>/div>/a>/div>/div>div data-testidflowbite-card classflex rounded-lg border border-gray-200 bg-white shadow-sm dark:border-gray-700 dark:bg-gray-800 flex-col md:w-80 m-2>div classflex h-full flex-col justify-start>a classhover:brightness-125 transition-all duration-300 flex flex-col flex-grow data-discovertrue href/article/digital-product-passport>div classflex items-center justify-center min-h-200px>picture classrounded-t-lg>source srcSet/images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-sm.webp 640w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-md.webp 768w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-lg.webp 1024w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-xl.webp 1280w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-2xl.webp 1536w typeimage/webp/>img src/images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-sm.jpg srcSet/images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-sm.jpg 640w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-md.jpg 768w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-lg.jpg 1024w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-xl.jpg 1280w, /images/blog/20230904-pexels-kampus-production-7289717/20230904-pexels-kampus-production-7289717-2xl.jpg 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classrounded-t-lg transition-all duration-500 ease-out              />/picture>/div>div classflex flex-col flex-1 bg-gray-100 p-2 px-3 text-start mt-auto rounded-b-lg>div classdate-container flex flex-row space-x-2>div classtext-xs text-gray-500>05 September 2023/div>div classtext-xs text-lime-500 space-x-1>span class>Updated!-- -->:/span>span>16 October 2024/span>/div>/div>h2 class-my-2 text-2xl py-4 font-medium leading-none tracking-tight text-gray-900>Digital Product Passport: What is it? (2024)/h2>div classmt-auto flex justify-end>button classtext-end text-sm btn-outline-secondary-sm>Read!-- --> →/button>/div>/div>/a>/div>/div>/div>/div>div classmt-10 mb-6 lg:mb-0 flex flex-col items-center space-y-8>a classbtn-outline-primary data-discovertrue href/resources>View more resources!-- --> →/a>/div>/div>/section>/div>div class border-t border-gray-300>/div>div classmy-3 mb-2 mx-2 lg:mx-5 pt-8>div classmy-2 px-3 py-5 rounded-lg border-2 border-blue-500 flex flex-row items-center justify-center>div classmt-3 p-2 py-4 hidden lg:flex items-start justify-center>picture classw-48>source srcSet/images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-sm.webp 640w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-md.webp 768w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-lg.webp 1024w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-xl.webp 1280w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-2xl.webp 1536w typeimage/webp/>img src/images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-sm.jpg srcSet/images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-sm.jpg 640w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-md.jpg 768w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-lg.jpg 1024w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-xl.jpg 1280w, /images/landing/202311-dpp-sustainability/report-dpp-survey-cover/report-dpp-survey-cover-2xl.jpg 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classw-48 transition-all duration-500 ease-out              />/picture>/div>div classtext-center my-4 p-12 flex flex-col items-center justify-center  max-w-2xl>div classtext-sm uppercase font-semibold text-blue-500 my-4>Research Report/div>h2 classfont-rubik text-center font-base mb-4 text-black text-5xl>Digital Product Passportbr/>span classfont-rubik text-center font-light mb-4 text-gray-500 text-4xl>Global Sustainability Study/span>/h2>a classbtn-outline-primary my-3 mx-auto data-discovertrue href/landing/digital-product-passport-sustainability/>Download free report now!-- --> →/a>/div>/div>/div>div classmy-3 mb-8 mx-2 lg:mx-5>div classmy-2 px-3 rounded-lg bg-gradient-to-b from-blue-600 to-cyan-500 flex flex-row items-center justify-center>div classtext-center my-4 p-12 flex flex-col items-center justify-center max-w-xl>h2 classfont-rubik text-center font-base mb-4 text-white text-5xl>View demo/h2>p classtext-xl font-light text-white leading-tight mb-4>See how PicoNext can help drive your business forward with Digital Product Passports/p>a classbtn-reverse-outline my-3 mx-auto data-discovertrue href/demo/video/>See demo!-- --> →/a>/div>div classmt-3 hidden lg:flex items-start justify-center>a data-discovertrue href/demo/video/>picture classw-56>source srcSet/images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-sm.webp 640w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-md.webp 768w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-lg.webp 1024w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-xl.webp 1280w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-2xl.webp 1536w typeimage/webp/>img src/images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-sm.png srcSet/images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-sm.png 640w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-md.png 768w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-lg.png 1024w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-xl.png 1280w, /images/featureperspective/passport-usecases/fashionnetwork-autumncollection-L-crop/fashionnetwork-autumncollection-L-crop-2xl.png 1536w sizes    (max-width: 639px) 100vw,     (max-width: 767px) 50vw,     (max-width: 1023px) 33vw,     25vw alt classw-56 transition-all duration-500 ease-out              />/picture>/a>/div>/div>/div>footer classfooter mt-auto bg-gradient-to-b from-zinc-800 to-zinc-600 py-2 text-gray-400>div classpx-12 py-4 mx-auto text-center md:text-start>div classflex flex-col md:flex-row md:justify-start>div classflex items-center justify-start md:w-1/4 mb-4 md:mb-0>div classfooter-brand -ms-2>img src/assets/piconext-logo-05-C6iU7-mg.svg width140 altPicoNext Logo/>/div>/div>/div>div classmy-4 w-full sm:w-1/2 md:w-1/3 lg:w-1/4>div classfont-semibold text-gray-300 mb-2 text-start>Region/div>div classflex w-full>div classrelative w-full>select classblock w-full border disabled:cursor-not-allowed disabled:opacity-50 border-gray-300 bg-gray-50 text-gray-900 focus:border-cyan-500 focus:ring-cyan-500 dark:border-gray-600 dark:bg-gray-700 dark:text-white dark:placeholder-gray-400 dark:focus:border-cyan-500 dark:focus:ring-cyan-500 p-2.5 text-sm rounded-lg namelanguage>option class valuesq-AL data-directionltr>🇦🇱!-- --> !-- -->Albania/option>option class valueen-AU data-directionltr>🇦🇺!-- --> !-- -->Australia/option>option class valuede-AT data-directionltr>🇦🇹!-- --> !-- -->Austria/option>option class valueen-BE data-directionltr>🇧🇪!-- --> !-- -->Belgium - English/option>option class valuept-BR data-directionltr>🇧🇷!-- --> !-- -->Brazil/option>option class valuebg-BG data-directionltr>🇧🇬!-- --> !-- -->Bulgaria/option>option class valuezh-CN data-directionltr>🇨🇳!-- --> !-- -->China/option>option class valuezh-HK data-directionltr>🇭🇰!-- --> !-- -->China - Hong Kong/option>option class valuehr-HR data-directionltr>🇭🇷!-- --> !-- -->Croatia/option>option class valueel-CY data-directionltr>🇨🇾!-- --> !-- -->Cyprus/option>option class valuecs-CZ data-directionltr>🇨🇿!-- --> !-- -->Czech Republic/option>option class valueda-DK data-directionltr>🇩🇰!-- --> !-- -->Denmark/option>option class valueet-EE data-directionltr>🇪🇪!-- --> !-- -->Estonia/option>option class valuefi-FI data-directionltr>🇫🇮!-- --> !-- -->Finland/option>option class valuefr-FR data-directionltr>🇫🇷!-- --> !-- -->France/option>option class valuede-DE data-directionltr>🇩🇪!-- --> !-- -->Germany/option>option class valueel-GR data-directionltr>🇬🇷!-- --> !-- -->Greece/option>option class valuehu-HU data-directionltr>🇭🇺!-- --> !-- -->Hungary/option>option class valueis-IS data-directionltr>🇮🇸!-- --> !-- -->Iceland/option>option class valueen-IN data-directionltr>🇮🇳!-- --> !-- -->India - English/option>option class valueid-ID data-directionltr>🇮🇩!-- --> !-- -->Indonesia/option>option class valueen-IE data-directionltr>🇮🇪!-- --> !-- -->Ireland/option>option class valueit-IT data-directionltr>🇮🇹!-- --> !-- -->Italy/option>option class valueja-JP data-directionltr>🇯🇵!-- --> !-- -->Japan/option>option class valuelv-LV data-directionltr>🇱🇻!-- --> !-- -->Latvia/option>option class valuelt-LT data-directionltr>🇱🇹!-- --> !-- -->Lithuania/option>option class valueen-LU data-directionltr>🇱🇺!-- --> !-- -->Luxembourg - English/option>option class valuemt-MT data-directionltr>🇲🇹!-- --> !-- -->Malta/option>option class valuees-MX data-directionltr>🇲🇽!-- --> !-- -->Mexico/option>option class valuenl-NL data-directionltr>🇳🇱!-- --> !-- -->Netherlands/option>option class valueno-NO data-directionltr>🇳🇴!-- --> !-- -->Norway/option>option class valueen-PK data-directionltr>🇵🇰!-- --> !-- -->Pakistan - English/option>option class valuepl-PL data-directionltr>🇵🇱!-- --> !-- -->Poland/option>option class valuept-PT data-directionltr>🇵🇹!-- --> !-- -->Portugal/option>option class valuero-RO data-directionltr>🇷🇴!-- --> !-- -->Romania/option>option class valuesr-RS data-directionltr>🇷🇸!-- --> !-- -->Serbia/option>option class valuesk-SK data-directionltr>🇸🇰!-- --> !-- -->Slovakia/option>option class valuesl-SI data-directionltr>🇸🇮!-- --> !-- -->Slovenia/option>option class valueko-KR data-directionltr>🇰🇷!-- --> !-- -->South Korea/option>option class valuees-ES data-directionltr>🇪🇸!-- --> !-- -->Spain/option>option class valuesv-SE data-directionltr>🇸🇪!-- --> !-- -->Sweden/option>option class valuefr-CH data-directionltr>🇨🇭!-- --> !-- -->Switzerland - French/option>option class valuede-CH data-directionltr>🇨🇭!-- --> !-- -->Switzerland - German/option>option class valuetr-TR data-directionltr>🇹🇷!-- --> !-- -->Turkey/option>option class valueen-GB data-directionltr selected>🇬🇧!-- --> !-- -->United Kingdom/option>option class valueen-US data-directionltr>🇺🇸!-- --> !-- -->United States/option>option class valuevi-VN data-directionltr>🇻🇳!-- --> !-- -->Vietnam/option>/select>/div>/div>/div>div classflex flex-col md:flex-row justify-start gap-4 mt-4>div classw-full md:w-1/3 flex flex-col text-start>div classmenu-subhead mb-4 mt-6 md:mt-0>a classfont-semibold text-gray-300 data-discovertrue href/platform/>Platform/a>/div>ul classmenu menu-footer>li>a data-discovertrue href/platform/digital-product-passport-planner/> !-- -->DPP Planner/a>/li>li>a data-discovertrue href/platform/create-dpp/> !-- -->Publish DPPs/a>/li>li>a data-discovertrue href/platform/generative-ai/> !-- -->Generative AI/a>/li>li>a data-discovertrue href/platform/branded-dpp/> !-- -->Branded DPPs/a>/li>li>a data-discovertrue href/platform/digital-product-passport-ecommerce/> !-- -->Shopify integration/a>/li>li>a data-discovertrue href/platform/digital-product-passport-api/> !-- -->API Automation/a>/li>li>a data-discovertrue href/platform/ai-reviews-management/> !-- -->AI Reviews Management/a>/li>li>a data-discovertrue href/platform/digital-product-passport-capabilities/> !-- -->Advanced capabilities/a>/li>/ul>/div>div classw-full md:w-1/3 flex flex-col text-start>div classmenu-subhead mb-4 mt-6 md:mt-0>a classfont-semibold text-gray-300 data-discovertrue href/industries/>Industries/a>/div>ul classmenu menu-footer>li>a data-discovertrue href/industries/apparel/>Digital Product Passport for!-- --> !-- -->Apparel/a>/li>li>a data-discovertrue href/industries/batteries/>Digital Product Passport for!-- --> !-- -->Batteries/a>/li>li>a data-discovertrue href/industries/chemicals/>Digital Product Passport for!-- --> !-- -->Chemicals/a>/li>li>a data-discovertrue href/industries/constructionmaterials/>Digital Product Passport for!-- --> !-- -->Construction Materials/a>/li>li>a data-discovertrue href/industries/cosmetics/>Digital Product Passport for!-- --> !-- -->Cosmetics/a>/li>li>a data-discovertrue href/industries/electronics/>Digital Product Passport for!-- --> !-- -->Electronics/a>/li>li>a data-discovertrue href/industries/fashion/>Digital Product Passport for!-- --> !-- -->Fashion/a>/li>li>a data-discovertrue href/industries/footwear/>Digital Product Passport for!-- --> !-- -->Footwear/a>/li>li>a data-discovertrue href/industries/furniture/>Digital Product Passport for!-- --> !-- -->Furniture/a>/li>li>a data-discovertrue href/industries/mattresses/>Digital Product Passport for!-- --> !-- -->Mattresses/a>/li>li>a data-discovertrue href/industries/plastics/>Digital Product Passport for!-- --> !-- -->Plastics/a>/li>li>a 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States,direction:ltr},{lang:vi-VN,emoji:🇻🇳,country:Vietnam,direction:ltr},env:{BASE_URL:https://piconext.com,STAGE:production,GA_ID:G-CWH1XGVQVF}},routes/_index:{blogPosts:{content:,slug:20230606-climate-action-report},{path:/article/sustainability-marketing,date:2023-07-25,updated:2023-07-25,publish:1,resourceFeature:1,title:Now available: Sustainability Transparency solution ,subtitle:Avoid greenwashing and substantiate green marketing claims,featuredImage:../images/blog/20230411-boudhayan-bardhan-60tataLkJ0U-unsplash.jpg,metatitle:Drive forward sustainability initiatives for brands,metadesc:Validate sustainability actions \u0026 coordinate sustainability efforts,metakeywords:climate, sustainability, carbon capture, corporate social responsibility, Web3, crypto, blockchain, NFT, non-fungible tokens, brand marketing, marketing, customer engagement, travel, Gen Z, Millennials, utility NFT, benefits, artwork, experience, survey,metaimage:/static/7cf743ea66ea65caa6e2956f2781dd77/8b01e/20230411-boudhayan-bardhan-60tataLkJ0U-unsplash.jpg,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:Today, we’re excited to announce a new Sustainability Transparency(/solutions/web3-climate-sustainability/) solution from PicoNext to help brands substantiate their sustainability marketing claims and avoid “greenwashing” – the misappropriation of environmentally focused marketing programmes for a company’s own benefit. The new solution helps companies record the specific actions they’re taking with their sustainability initiatives on a public ledger, show their progress towards environmental goals, and increase trust and transparency with their customers.\n\nSustainability marketing is becoming more and more crucial for brands, and not just because its the right thing to do. It actually helps them establish genuine connections with Gen Z audiences who place a high value on environmental initiatives. But heres the catch: as companies dive into sustainability, they need to back up their \green\ marketing claims – otherwise loosely made promises can cause reputation damage and potential legal issues. It’s essential that brands “walk the talk” with regard to their sustainability claims.\n\n\u003cImageContainer size\full\\u003e\n  !Sustainability Transparency capabilities allow brands to “Walk the talk” and\n  avoid greenwashing(../images/blog/20230717-substantiating-sustainability.png)\n\u003c/ImageContainer\u003e\n\n---\n\n## Connecting with Gen Z through “green” marketing\n\nAs companies engage in sustainability programmes, sometimes they encounter difficulty in communicating to their constituencies. For example, 88 percent of younger Gen Z consumers simply don’t trust companies’ environmental claims^1. Customers want to see tangible evidence that green initiatives actually drive change. As a result, they demand transparency from the companies they engage with. For example, consumers filed a class action lawsuit against Delta Airlines in May 2023, alleging that the carbon credit claims the company offered didn’t achieve their intended purpose^2.\n\n\u003cImageContainer size\smallmedium\\u003e\n  !Recording sustainability actions on public ledgers helps coordinate diverse\n  stakeholders, while driving trust and\n  transparency.(../images/blog/20240717-resortsplus-lisbon-sustainability-short-L.jpg)\n\u003c/ImageContainer\u003e\n\n## Challenges in communicating sustainability\n\nMany companies have used periodic “sustainability reports” as a way to articulate their efforts to stakeholders and communicate the initiatives they’re involved in. However, these reports are often buried deep within a company’s website, and consumers do not take the time to read the important information contained within them. At other times, the information is not presented in an easy-to-consume, visual format for consumers using mobile devices.\n\n---\n\n## Driving trust and transparency with public ledgers\n\nThe new Sustainability Transparency capabilities in PicoNext allow organisations to record their sustainability actions on public blockchain ledgers, in a no-code environment. These public ledgers enable stakeholders to verify the actions a company is undertaking, and facilitate the coordination of complex, multi-step sustainability actions among diverse groups. Using a public ledger, end-consumers can view the specific actions a company is taking towards its goals and can verify the progress the organisation is making.\n\nFor example, many forward-thinking hotels offer a “net zero” guest experience related to carbon emissions. To demonstrate to guests that the property is delivering on its promises, one of these resorts – together with its sustainability vendors – can push events to a public ledger that represent the specific actions they’re taking regarding carbon capture, such as:\n\n- Order for carbon removal placed with carbon removal vendor\n- Order received by carbon removal vendor\n- Order scheduled for fulfilment\n- Order fulfilled and confirmed\n- Carbon removal audited by third-party\n\n\u003cImageContainer size\large\\u003e\n  !Customers can visualise sustainability events and actions on a publicly\n  shared ledger – gaining confidence that the actions are actually being\n  undertaken(../images/blog/20230717-token-explorer-desktop.png)\n\u003c/ImageContainer\u003e\n\n---\n\n## Visualising sustainability actions\n\nUsing the Token Explorer capability of PicoNext, guests can visualise these events and actions on a publicly shared ledger – gaining confidence that the actions are indeed being undertaken, and seeing the results and impact of those activities.\n\nCompanies can also engage customers in an end-to-end environmental story by recording and visualising actions in other sustainability areas such as reducing water consumption, improving energy efficiency, minimising food waste, and sourcing sustainable ingredients.\n\nDemonstrating step-by-step progress enhances the ability of companies to substantiate their marketing claims – particularly with complex supply chains like those involved in climate mitigation or sustainable product sourcing.\n\n---\n\n## Sustainability of public ledgers\n\nPublic ledgers have modernised their own sustainability in recent years, with new technology changes in how they confirm transactions resolving concerns about resource usage and electricity consumption. The result of the new consensus mechanism by which these networks use to confirm their transactions (called proof-of-stake) is a reduction in annualised electricity consumption by more than 99.988% by the blockchain network, and a reduction of its carbon footprint by approximately 99.992%, according to Ethereum.org^3.\n\n\u003cImageContainer size\full\\u003e\n  !According to researchers, the updated Ethereum blockchain uses much less\n  electricity than other technologies. Sources in footnotes (\n  3).(../images/blog/20230411-energy-consumption-comparison.png)\n\u003c/ImageContainer\u003e\n\n---\n\n## Moving sustainability forward\n\nPicoNext Sustainability Transparency capabilities include Token Events, which allows companies to record their sustainability actions on a public ledger, and Token Explorer, which enables consumers to easily view and visualise those environmental actions without the need to download or install a digital wallet. These PicoNext capabilities can enhance existing customer outreach and corporate social responsibility strategies as a way to better connect with and engage the communities that brands serve.\n\n\u003cImageContainer size\small\\u003e\n  !The new PicoNext Sustainability Transparency solution increases trust,\n  transparency, and accountability in brand sustainability\n  claims.(../images/blog/20230411-resortsplus-carbon-capture-generic-L.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## See the possibilities for Sustainability Transparency\n\nWe’re looking forward to seeing how companies use this new Sustainability Transparency solution as part of their corporate social responsibility initiatives, and to drive increased trust and transparency in sustainability initiatives strategies. For more details and to see the solution in action, see a demo of PicoNext(/demo).\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Sustainability Transparency capabilities\\n  link\/demo/video\\n  cta\See demo\\n/\u003e\n\n---\n\n^1: www.mckinsey.com/~/media/mckinsey/email/genz/2022/12/06/2022-12-06b.html\n^2: apnews.com/article/delta-airlines-lawsuit-carbon-credits-carbon-neutral-469f2671010ba7f40c934cc23d62149a\n^3: ethereum.org/en/energy-consumption/\n\n,slug:20230717-sustainability-marketing-solution},{path:/article/digital-product-passport,date:2023-09-05,updated:2024-10-16,publish:1,resourceFeature:1,title:Digital Product Passport: What is it? (2024),subtitle:Deliver product sustainability data and comply with new laws,featuredImage:../images/blog/20230904-pexels-kampus-production-7289717.jpg,metatitle:Digital Product Passports: Preparing your company,metadesc:Create Digital Product Passports to comply with E.U. regulations and show product sustainability. Using blockchains or the cloud, DPPs help brands avoid greenwashing, drive transparency, and increase customer trust,metakeywords:digital product passport, DPP, sustainability, product, carbon neutral, European Union, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/021987a49b87dd1d6d707a742675f6a9/8b01e/20230904-pexels-kampus-production-7289717.jpg,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:4,tocHeadingMaxDepth:2,footer:Digital Product Passport (2024),content:\n## What is a Digital Product Passport (DPP)?\n\nA Digital Product Passport (DPP) is a tool that provides information about a products sustainability.\n\nWhen customers scan a QR code on a product, they can see details about it, such as what kinds of materials are used, the carbon footprint, how to repair the product, how to recycle the product, and how it was manufactured.\n\n### Required for products in Europe\n\nNew rules in the European Union will require products to have Digital Product Passports. These rules will have businesses provide more details on how eco-friendly their goods are.\n\nThe main idea behind these regulations is to encourage a \circular economy\. A circular economy is one where products are used, reused, and recycled, rather than a linear economy where products are used once and thrown away.\n\nProviding more details about a products sustainability also helps companies avoid \greenwashing\. Greenwashing is when companies dishonestly say they are helping the environment to impress customers, but their actual impact is minimal.\n\nGreenwashing makes customers trust brands less, and brings negative press attention to their efforts.\n\n\u003cImageContainer size\smallmedium\\u003e\n  !Visually rich Digital Product Passports improve sustainability transparency\n  of products and drive compliance with new\n  regulations(../images/featureperspective/passport-usecases/fashionnetwork-passport-shoe-L-short.jpg)\n\u003c/ImageContainer\u003e\n\n### Creating a sustainable economy\n\nThe E.U. wants to require Digital Product Passports to help solve some of the sustainability problems it faces. These sustainability problems include some of the following: ^1\n\n1. Inefficient use of natural resources\n2. Adverse environmental consequences\n3. Reduced reuse and recycling\n4. Negative social impacts\n5. Different approaches to sustainability in different countries\n\nA Digital Product Passport allows different people in the supply chain, such as manufacturers, importers, retailers, repairers, and consumers, to see information about a product. One of the benefits of this information is that it is easy to access and simple to use. This can help these different people decide how to use, recycle, or dispose of different goods. The rules for Digital Product Passports are still being developed, but this guide can help you learn what a DPP is and how to get ready to use it in your business.\n\n\u003cImageContainer size\full\\u003e\n  !Circular economies focus on sustainability, reuse, and repair of\n  products(../images/blog/20230904-circular-economy.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## How does a Digital Product Passport enable a circular economy?\n\nThe idea of a circular economy is motivating the European Union to require Digital Product Passports for certain industries. ^2 According to the E.U.s Circular Economy Action Plan, a circular economy is “where the value of products, materials and resources is maintained in the economy for as long as possible, and the generation of waste minimised.” In other words, products can be re-used, repaired, and recycled in order to keep them useful, and avoid just throwing them away.\n\nA linear economy, on the other hand, is more of a straight-line flow of goods _through_ the economy. It starts with sourcing the raw materials, producing them into a product, and then selling them in a shop. The customer purchases the product and then, after they have finished using it, discards it. In contrast, a circular economy focuses on actions that people can take to keep goods useful for a long time.\n\nOne important aspect to help customers have more transparency about a product is to provide reliable data about it. Collecting this data from the various groups in the supply chain is often the most difficult part of preparing a Digital Product Passport. When customers have product data thats easy to read, they can make informed decisions about which products to purchase and how they will reuse and recycle the goods.\n\n## Who is required to create one?\n\nPart of the regulations in the European Union is that the \economic operator\ of a product needs to issue a Digital Product Passport. ^3 An economic operator typically refers to the manufacturer of a product. In some cases, it could also refer to the company that imports the product, a distributor, a dealer, or a fulfilment service provider. ^4\n\n---\n\n## What are the benefits?\n\nDifferent groups can benefit in various ways from added transparency about their products. People who buy products (consumers) can compare different products based on sustainability when making a purchasing decision. After they purchase a product, they can access more information about it in a Digital Product Passport. This information could include aspects such as care and usage guides, repair information, and certificates of authenticity.\n\nCompanies that make products (manufacturers) can provide proof of sustainability claims. They can also gain more information about how customers are using the products. If a product turns out to have a problem, they can also better communicate with customers about recalls or repairs.\n\nThere are lots of ways that different groups can benefit from Digital Product Passports. The chart below summarises some of these benefits:^5\n\n\u003ctable\u003e\n  \u003cthead\u003e\n    \u003ctr\u003e\n      \u003cth\u003eGroup\u003c/th\u003e\n      \u003cth\u003eBenefits\u003c/th\u003e\n    \u003c/tr\u003e\n  \u003c/thead\u003e\n  \u003ctbody\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eRaw material supplier\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003eIncreases trust in sourcing methods\u003c/li\u003e\n          \u003cli\u003eHelps recover raw materials for remanufacturing\u003c/li\u003e\n          \u003cli\u003eProvides evidence of recycled material in raw materials\u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eManufacturer\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003eProvides post-sale insights from customers\u003c/li\u003e\n          \u003cli\u003eHelps with warranty claims and recalls\u003c/li\u003e\n          \u003cli\u003ePrevents counterfeiting\u003c/li\u003e\n          \u003cli\u003eProves sustainability claims\u003c/li\u003e\n          \u003cli\u003eProvides safety and usage instructions\u003c/li\u003e\n          \u003cli\u003e\n            Drives additional revenue through maintenance, leasing/rental or\n            resale opportunities\n          \u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eRetailer\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003eProvides product identification\u003c/li\u003e\n          \u003cli\u003eEnables access to essential product information\u003c/li\u003e\n          \u003cli\u003eEnsures authenticity of product\u003c/li\u003e\n          \u003cli\u003eSupplies customers with trusted information\u003c/li\u003e\n          \u003cli\u003eDrives consumer confidence in marketing claims\u003c/li\u003e\n          \u003cli\u003eProvides value-added services\u003c/li\u003e\n          \u003cli\u003e\n            Provides engagement with customers directly as part of a brand\n            community\n          \u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eConsumer\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003eAllows product comparison by sustainability attributes\u003c/li\u003e\n          \u003cli\u003eDelivers access to care, maintenance, and usage instructions\u003c/li\u003e\n          \u003cli\u003e\n            Provides services related to product, like maintenance, repair\n          \u003c/li\u003e\n          \u003cli\u003eLocates recycling services\u003c/li\u003e\n          \u003cli\u003eConfirms product authenticity\u003c/li\u003e\n          \u003cli\u003e\n            Provides access to leasing, peer-to-peer lending and other services\n          \u003c/li\u003e\n          \u003cli\u003eEnables delivery of brand content\u003c/li\u003e\n          \u003cli\u003eDelivers loyalty rewards\u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eRepairer\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003eProvides information on spare parts\u003c/li\u003e\n          \u003cli\u003eDelivers access to info for maintenance, repair or upgrade\u003c/li\u003e\n          \u003cli\u003eIdentifies hazardous parts or steps used in repair\u003c/li\u003e\n          \u003cli\u003eIdentifies predictive maintenance opportunities\u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eRecycler\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003e\n            Identifies problematic materials that can ruin a recycling batch\n          \u003c/li\u003e\n          \u003cli\u003eEnables automated sorting of materials\u003c/li\u003e\n          \u003cli\u003e\n            Identifies valuable materials that can be used in remanufacturing\n            (e.g. cashmere)\n          \u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n  \u003c/tbody\u003e\n\u003c/table\u003e\n\n## How do DPPs enhance the business case for sustainability?\n\nPeople are generally feeling positive about Digital Product Passports. The European Commission did a survey to study people’s thoughts on this idea, along with other sustainability rules. More than half of the 626 people who responded to the survey were from businesses. And 68% of these business respondents think they should supply details about environmental impact in a Digital Product Passport^6.\n\nMost people, including consumers and environmental groups, want a Digital Product Passport to include information about a products environmental impact, as well as social initiatives. This includes details about how a product is made, such as if workers were treated fairly and if child labour was involved. A large majority of consumers and environmental organisations feel its important for companies to disclose this information in the passport. 88% of consumers agreed with including environmental information, and 85% wanted social impact info. Environmental groups were even more in favour, with 92% wanting environmental info and 90% wanting social info.\n\nAccording to other surveys, using sustainability programmes makes business sense. When deciding what to buy, consumers are two to three times more likely to choose the most sustainable product option if everything else is equal. And these consumers will even purchase an eco-friendly product, even if its slightly more expensive.^7\n\n\u003cImageContainer size\full\\u003e\n  !Business, consumer, and environmental groups want of environmental and\n  social data in a Digital Product\n  Passport(../images/blog/20230904-dpp-eu-survey-sentiment.jpg)\n\u003c/ImageContainer\u003e\n\n## What data do customers want to see in a DPP?\n\nRecently, we conducted original research about Digital Product Passports of over 1000 people to find out what kind of sustainability info they would like to see. The results show they like the concept of a DPP, and focus on some areas they could benefit from when looking at this info.\n\nWhen customers can easily find out how sustainable a product is through a Digital Product Passport, they are more likely to trust the brand and want to buy its products. Our study found that 73% of people feel more confident in a brand when they can see detailed sustainability information. Additionally, 67% of respondents said they would be more inclined to buy a product if they had access to this kind of information.\n\n\u003cImageContainer size\full\\u003e\n  !Sustainability influence on consumer\n  attitudes(../images/landing/202311-dpp-sustainability/infographic_Q5-6-01.jpg)\n\u003c/ImageContainer\u003e\n\n### Top expectations for transparency: Recyclability and materials composition\n\nThe most important thing customers want to know about when buying a product is if it can be recycled, according to our survey. More than half of the people surveyed (56.1%) said that understanding recyclability makes them more likely to buy. Other important things for customers are knowing what materials are used (44.4%), making sure child labour was not involved (39.6%), and efforts to reduce waste (39.0%).\n\n\u003cImageContainer size\full\\u003e\n  !DPP data points driving increased purchase\n  likelihood(../images/landing/202311-dpp-sustainability/infographic_Q10-01.jpg)\n\u003c/ImageContainer\u003e\n\n### Consumers want to verify authenticity and sustainability claims\n\nCustomers are also asking companies to share more about how they are helping the environment. They want to know if the products are authentic (34.7%), to know if the products are really made in a sustainable way (33.7%), and to find out where they can recycle the goods (33.7%).\n\n\u003cImageContainer size\full\\u003e\n  !Benefits of increased access to sustainability\n  information(../images/landing/202311-dpp-sustainability/infographic_Q13-01.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cPostTemplateCtaStatic\n  title\See all data and infographics in the full report\\n  link\/landing/digital-product-passport-sustainability\\n  cta\Get full report\\n/\u003e\n\n---\n\n## Preventing greenwashing\n\nOne important reason to have a Digital Product Passport is to prevent “greenwashing”. Greenwashing is when companies falsely claim to be environmentally friendly in their marketing to attract consumers, particularly younger ones like Millennials and Generation Z. Its a problem because these companies might not actually be helping the environment despite what they say. A DPP provides evidence that a company is doing what it says. When customers see that theyre backing their words with action, they can trust the brand more.\n\nSome companies have been hit with negative publicity about greenwashing. Delta Air Lines was served a class action lawsuit alleging that its carbon neutral claims were bogus. Evian Natural Spring Water faced a similar lawsuit about its carbon credits. And the maker of Nivea skin care products, French energy company TotalEnergies, and Dutch airline KLM, have all faced legal action over their net-zero claims. Even FIFA, the international football federation, had negative press about their statements.^28\n\nCompanies can prevent greenwashing by using a Digital Product Passport. This tool helps customers see that what a company is saying about sustainability is backed up with evidence. Different people and groups can track a products sustainability throughout its lifecycle, confirming if the brands sustainability statements are genuine.\n\n---\n\n## What is the E.U. DPP legislation?\n\nThe European Union rules that create the DPP concept have been worked on for a long time. They build upon several other environmental programmes that the E.U. has worked on in recent years, including:^8\n\n- **The Ecodesign Directive** - A 2009 law that regulates the design of energy-related products\n- **The Circular Economy Action Plan** - A set of actions adopted in 2015 to transition the European economy from linear to circular\n- **European Commission’s 2020 Industrial Strategy** - Lays out the vision for a ‘twin transition’ to climate neutrality and digital leadership\n- **The European Green Deal** - A policy initiative approved in 2020 with the goal of making the E.U. carbon neutral by 2050\n\nThe European Union introduced a new proposal in March 2022 to combine different efforts that worked towards sustainability. The new rules expand on the 2009 Ecodesign Directive. Before, this Ecodesign Directive only controlled products related to energy. Now, the expanded legislation, known as the Ecodesign for Sustainable Products Regulation (ESPR), covers a broader range of items. It introduces the idea of a \Digital Product Passport\ and plans for more detailed rules for different types of products in the future. These additional rules are called \delegated acts\, and will be related to individual industries. The E.U. expects to have 18 additional delegated acts during 2024-2027 that companies will need to comply with.\n\n---\n\n## Which industries need to implement a DPP?\n\nSome industries are expected to require Digital Product Passports, based on how they align with a circular economy. The industries that are expected to require a Digital Product Passport include those outlined below.^9 ^10 The first industry-specific rules have already been launched for batteries. Many people see this E.U. Battery Regulation as a preview as to how rules will unfold for other industries.\n\n\u003ctable\u003e\n  \u003cthead\u003e\n    \u003ctr\u003e\n      \u003cth\u003eIndustries targeted for Digital Product Passport\u003c/th\u003e\n      \u003cth\u003eDigital Product Passport not Required\u003c/th\u003e\n    \u003c/tr\u003e\n  \u003c/thead\u003e\n  \u003ctbody\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003eInformation and communications technology (ICT)\u003c/li\u003e\n          \u003cli\u003eElectronics\u003c/li\u003e\n          \u003cli\u003eBatteries \u0026 vehicles\u003c/li\u003e\n          \u003cli\u003eTextiles / Fashion\u003c/li\u003e\n          \u003cli\u003ePlastics\u003c/li\u003e\n          \u003cli\u003eFurniture\u003c/li\u003e\n          \u003cli\u003eConstruction and buildings\u003c/li\u003e\n          \u003cli\u003eChemicals\u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003eFood and feed\u003c/li\u003e\n          \u003cli\u003eMedicinal products and veterinary medicinal products\u003c/li\u003e\n          \u003cli\u003eLiving plants\u003c/li\u003e\n          \u003cli\u003eAnimals and micro-organisms\u003c/li\u003e\n          \u003cli\u003eProducts of human origin\u003c/li\u003e\n          \u003cli\u003e\n            Products of plants and animals relating directly to their future\n            reproduction\n          \u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n  \u003c/tbody\u003e\n\u003c/table\u003e\n\n---\n\n## What is the timeline to implement?\n\nThe Ecodesign for Sustainable Products Regulation plans to create specific rules for different industries on how they can use Digital Product Passports.\n\n\u003ctable\u003e\n  \u003cthead\u003e\n    \u003ctr\u003e\n      \u003cth\u003eIndustry\u003c/th\u003e\n      \u003cth\u003eImplementation date\u003c/th\u003e\n      \u003cth\u003eProducts affected\u003c/th\u003e\n      \u003cth\u003eSource\u003c/th\u003e\n    \u003c/tr\u003e\n  \u003c/thead\u003e\n  \u003ctbody\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eBatteries\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e18 February 2027\u003c/td\u003e\n      \u003ctd\u003e\n        LMT batteries, Industrial batteries with a capacity greater than 2 kWh,\n        Electric Vehicle batteries\n      \u003c/td\u003e\n      \u003ctd\u003eE.U. New Batteries Regulation, Article 77 ^11\u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eFashion / Textiles\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003eDPP regulations in process during 2023-2027\u003c/td\u003e\n      \u003ctd\u003eGeneral textiles\u003c/td\u003e\n      \u003ctd\u003e\n        E.U. Strategy for Sustainable and Circular Textiles, Sec. 2.4, also,\n        ESPR Sec. 4 ^12\n      \u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eElectronics, Plastics, Furniture, Chemicals\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003eDPP regulations in process during 2023-2027\u003c/td\u003e\n      \u003ctd\u003eGeneral electronics\u003c/td\u003e\n      \u003ctd\u003e\n        Eco-design for Sustainable Products Regulation (ESPR) Sec. 4 ^12\n      \u003c/td\u003e\n    \u003c/tr\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cstrong\u003eConstruction products\u003c/strong\u003e\n      \u003c/td\u003e\n      \u003ctd\u003eDPP regulations in process during 2023-2027\u003c/td\u003e\n      \u003ctd\u003eGeneral construction products\u003c/td\u003e\n      \u003ctd\u003eConstruction Products Regulation, also through ESPR ^13\u003c/td\u003e\n    \u003c/tr\u003e\n  \u003c/tbody\u003e\n\u003c/table\u003e\n\n---\n\n## What are the requirements?\n\nThe Ecodesign for Sustainable Products Regulation (ESPR) outlines the DPP concept, as well as some guidelines on what passports should contain. According to the proposal, the DPPs should be:^14\n\n- Interoperable with each other\n- Long-lasting, even if a company runs out of money\n- Able to preserve data authentication, reliability, and integrity\n- Secure and privacy-compliant\n- Traceable across the value chain\n- Based on open standards\n- Machine readable\n\nThe ESPR does not set specific rules for the Digital Product Passport. It expects future laws (the delegated acts) to outline industry-specific requirements for different sectors. These laws will cover details like:\n\n- **Product attributes.** The product details to be included in the passport\n- **Data carrier.** How a customer can access the DPP, whether its through a QR code, RFID tag, or something else\n- **Product scope level.** The level at which the DPP is applied to the product: to the product model, to product batches, or to individual product items\n- **Data access.** How passport data should be accessed (publicly, or role-based)\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Digital Product Passports\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n---\n\n### Data carrier\n\nA \data carrier\ helps someone get access to the DPP. It usually is provided on the product itself (like on a hangtag, engraved on the item, or on a sticker). It could also be accessed on documentation or manuals that come along with the product.\n\nThe E.U. mentions some kinds of data carriers, like the following ones. Each product group will have data carriers based on the additional rulemaking over the next several years.^15\n\n- **QR code.** A QR code is a two-dimensional matrix code that is scannable by smartphones. It is familiar to consumers and easy to produce. A QR code can open a web page that contains Digital Product Passport information.\n- **Barcode.** A one-dimensional barcode is cheap to produce but can trigger errors based on the quality of printing.\n- **Radio frequency ID (RFID).** RFID tags are more expensive to use but can contain more data - from 2 to 128 kilobytes. They are useful for machine sorting and require a special scanner to use.\n- **Watermark.** A watermark is a nearly invisible tag applied to a product. They can contain specialised types of data. They are secure and not easily replicated, but require special scanners to be read.\n\n\u003ctable class\text-center\\u003e\n  \u003ctr\u003e\n    \u003ctd class\w-25 align-middle\\u003e\n      \u003cimg src\images/blog/20230904-piconext-qrcode.png\ alt\QR Code\ /\u003e\n    \u003c/td\u003e\n    \u003ctd class\w-25 align-middle\\u003e\n      \u003cimg src\images/blog/20230904-wikimedia-barcode.png\ alt\Bar Code\ /\u003e\n    \u003c/td\u003e\n    \u003ctd class\w-25 align-middle\\u003e\n      \u003cimg src\images/blog/20230904-wikimedia-RFID_Chip_001.jpg\ alt\RFID\ /\u003e\n    \u003c/td\u003e\n    \u003ctd class\w-25 align-middle\\u003e\n      \u003cimg\n        src\images/blog/20230904-watermark-europeanbrands.png\\n        alt\Watermark\\n      /\u003e\n    \u003c/td\u003e\n  \u003c/tr\u003e\n  \u003ctr\u003e\n    \u003ctd\u003eQR Code\u003c/td\u003e\n    \u003ctd\u003eBarcode\u003c/td\u003e\n    \u003ctd\u003eRFID\u003c/td\u003e\n    \u003ctd\u003eWatermark\u003c/td\u003e\n  \u003c/tr\u003e\n\u003c/table\u003e\n\nOut of these choices, QR codes are very common and simple for companies to make. People are generally familiar with how to use their smartphones to scan QR codes and open web pages that provide them information, like Digital Product Passport data.\n\n---\n\n### Product scope level\n\nThe ESPR rules say that a Digital Product Passport can be applied to a product model, a product batch, or an individual product item. The additional rules that will come in the next few years will determine which scope is appropriate for each product group.\n\n\u003ctable class\text-center\\u003e\n  \u003ctr\u003e\n    \u003ctd width\33%\ class\align-middle\\u003e\n      \u003cimg\n        src\images/blog/20230904-c-d-x-PDX_a_82obo-unsplash.jpg\\n        alt\Product model\\n      /\u003e\n    \u003c/td\u003e\n    \u003ctd width\33%\ class\align-middle\\u003e\n      \u003cimg\n        src\images/blog/20230904-rachit-tank-2cFZ_FB08UM-unsplash.jpg\\n        alt\Product batch\\n      /\u003e\n    \u003c/td\u003e\n    \u003ctd width\33%\ class\align-middle\\u003e\n      \u003cimg\n        src\images/blog/20230904-suchit-poojari-ljRiZl00n18-unsplash.jpg\\n        alt\Product item\\n      /\u003e\n    \u003c/td\u003e\n  \u003c/tr\u003e\n  \u003ctr\u003e\n    \u003ctd\u003e\n      \u003cstrong\u003eProduct Model\u003c/strong\u003e\n      \u003cdiv\u003eAll the items of a specific product\u003c/div\u003e\n    \u003c/td\u003e\n    \u003ctd\u003e\n      \u003cstrong\u003eProduct Batch\u003c/strong\u003e\n      \u003cdiv\u003eA group of products that share a manufacturing batch number\u003c/div\u003e\n    \u003c/td\u003e\n    \u003ctd\u003e\n      \u003cstrong\u003eProduct Item\u003c/strong\u003e\n      \u003cdiv\u003eAn individual product item\u003c/div\u003e\n    \u003c/td\u003e\n  \u003c/tr\u003e\n\u003c/table\u003e\n\nOne note, as a DPP is applied to individual items, it becomes more difficult to coordinate the data for that product and associate it with the DPP.\n\n---\n\n### Product attributes\n\nThe ESPR proposal states that providing more data about products can help people make better decisions. As the DPP rules become more detailed for different types of products, they will likely list more specific requirements. The E.U. Batteries Regulation, for example, lists specific technical data that battery manufacturers should include in a DPP. The categories below can be used as a starting point for what information to include in a Digital Product Passport, along with any required details mentioned in a specific rule.^16 ^17\n\n\u003cdiv\u003e\n  \u003cDppDataElementExamples /\u003e\n\u003c/div\u003e\n\n---\n\n### Data storage: Blockchain vs. cloud\n\nThe ESPR legislation allows for a central registry to keep track of special product ID numbers linked to a Digital Product Passport, but lets companies decide where to store the actual data. This setup ensures the DPP can change easily with business trends and innovations. This keeps DPPs “flexible, agile, market-driven, and evolving in line with business models, markets and innovation”^18\n\nCompanies can choose between centralized (server-based in the cloud) or decentralized (blockchain) data storage. Each of these data storage options has strengths and weaknesses.\n\n#### Cloud\n\nIn centralized models, product data is stored in a database accessible to users through the cloud. Pricing and usage models are well understood, but the transparency of the data cannot be easily verified.\n\nAdditionally, there is a risk of security breaches where hackers could access the database, or network outages could take it offline. If a company goes out of business, it is uncertain how the data will be preserved as required by law, since the company cannot pay for further data storage. If a technology provider goes out of business or is acquired by a company with different plans, data storage may be uncertain.\n\n#### Blockchain\n\nDecentralised, blockchain-based models provide an alternative to cloud-based models. In a blockchain model, data is recorded on a public ledger and cryptographically confirmed on the blockchain. Once entered into a blockchain, it is immutable and cannot be changed. It provides confidence that the data is secure and valid. Data on a blockchain is traceable, allowing people to view what product attributes were added by whom, and when.\n\nBlockchain technology stores data in a decentralised way, spreading it across many connected computers. This helps ensure the data is reliable and reduces the risk of network issues. Another benefit is that information stored on a blockchain stays there permanently. Even if the company that first stored the data goes out of business, the data will still be accessible since it’s duplicated on different computers. This feature is especially useful for following these new E.U. DPP rules.\n\n\u003ctable\u003e\n  \u003cthead\u003e\n    \u003ctr\u003e\n      \u003cth\u003eCentralised storage (cloud)\u003c/th\u003e\n      \u003cth\u003eDecentralised storage (blockchain)\u003c/th\u003e\n    \u003c/tr\u003e\n  \u003c/thead\u003e\n  \u003ctbody\u003e\n    \u003ctr\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eDatabase.\u003c/strong\u003e Stored in a traditional database\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eCloud-based.\u003c/strong\u003e Generally accessed via the cloud\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eMature.\u003c/strong\u003e Established models for pricing and usage\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eEditability.\u003c/strong\u003e DPP data can be edited and revised in\n            case of error\n          \u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n      \u003ctd\u003e\n        \u003cul\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eTransparency.\u003c/strong\u003e Transactions are publicly available\n            and inspectable\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eSecurity.\u003c/strong\u003e Data is cryptographically registered on a\n            blockchain\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eImmutability.\u003c/strong\u003e Data cannot be altered\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eTraceability.\u003c/strong\u003e Data provenance can be traced\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003eRedundancy.\u003c/strong\u003e Data replicated and stored on multiple\n            nodes, mitigating network failure\n          \u003c/li\u003e\n          \u003cli\u003e\n            \u003cstrong\u003ePersistency.\u003c/strong\u003e Data persists on-chain regardless of\n            vendor status or company insolvency\n          \u003c/li\u003e\n        \u003c/ul\u003e\n      \u003c/td\u003e\n    \u003c/tr\u003e\n  \u003c/tbody\u003e\n\u003c/table\u003e\n\n---\n\n## Social impact attributes\n\nSocial impact reporting is not currently required. The E.U. has said it could re-visit the inclusion of social-related data eight years after the ESPR is officially written into law.^17 Social impact programmes are popular among customers, with 85 percent of European consumers having a favourable opinion of seeing this kind of data in a DPP. ^20\n\nIn addition, Generation Z consumers, born between 1990 and 2010, care a lot about social and environmental issues. They like to buy products from companies that care about the same things they do. They believe that businesses have the power to make a difference in society, and they prefer to support companies that support causes they care about.\n\nThey want businesses to responsibly use the resources they have access to. They also want companies to make products that are useful and beneficial to society.^21 With buying power of £360 billion ^22, Generation Z has the ability to influence how brands interact with them through sustainability and social-minded behaviours. Because of this, companies should consider including social impact reporting in their Digital Product Passport, including:\n\n- Donations to causes aligned with company (e.g. reforestation, carbon removal, community programmes)\n- Other involvement with causes (e.g. employee volunteering, mentorships)\n- Employment safety disclosure and audit\n- Fair wage disclosures and verification\n- Fair labour certifications\n- Employee working hours and conditions\n- Employee safety and accident reporting\n- Absence of child labour reporting and verification\n\n---\n\n## Are blockchains sustainable and can they be used for DPPs?\n\nIn the past, blockchains used a lot of resources, but now they are more sustainable. A new type of technology in Ethereum-based blockchains, released in 2022, has addressed the concerns about how much energy they use.\n\nThe new way these networks confirm transactions, known as proof-of-stake, greatly reduces the amount of electricity used by the blockchain network. This method lowers annual electricity consumption by almost 99.988% and decreases the networks carbon footprint by about 99.992%, as stated by Ethereum.org.^23 Other blockchains, such as the Polygon network, are not only clearing all the networks carbon debt since its beginning but also creating a process for going carbon-negative moving forward.^24\n\n\u003cImageContainer size\large\\u003e\n  !Proof-of-stake blockchain confirmations have reduced annualized electricity\n  consumption by more than\n  99.988%(../images/blog/20230411-energy-consumption-comparison.png)\n\u003c/ImageContainer\u003e\n\n## Listen to a podcast about What is a Digital Product Passport?\n\n\u003cdiv\u003e\n  \u003cYoutubeComponent id\9r7p_5ZkBAU\ /\u003e\n\u003c/div\u003e\n\n\u003cfigcaption\u003e\n  PicoNext helps companies create their Digital Product Passports using AI. As\n  part of this effort, this podcast audio overview has been produced using AI\n  and reviewed by human editors, to outline key concepts about Digital Product\n  Passports and related regulations.\n\u003c/figcaption\u003e\n\n---\n\n## What are Digital Product Passport examples?\n\nBrands have been launching examples of Digital Product Passports to connect with their customers and demonstrate their commitment to sustainability.\n\n### Bon+Berg: Turnkey blockchain DPP\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Bon+Berg\\n  titlesub\Dublin, Ireland\\n  image\images/customer/bonandberg/bonandberg-logo.png\\n/\u003e\n\nBon+Berg is a company from Dublin, Ireland that creates eco-friendly women’s undergarments. It makes bras and bottoms using sustainable practices throughout their production process. The company promotes slow fashion and avoids greenwashing.\n\nBon+Berg uses PicoNext and the eco-friendly Polygon blockchain to securely store its sustainability information on a public record. This helps track data changes and ensures they stay available. To make information accessible quickly, the brand used a ready-made DPP viewer from PicoNext to display sustainability data from the public ledger.\n\n---\n\n### The Morphbag by GSK: Cloud-based DPP\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\The Morphbag by GSK\\n  titlesub\London, England\\n  image\images/customer/themorphbag/gsk-morphbag-logo-3x.png\\n/\u003e\n\nThe Morphbag, a fashion brand in London, makes vegan-leather bags like totes, handbags, and clutches for busy and fashionable women. They have certifications for their vegan products. They also audit their factories and plant trees in the Amazon rainforest for every handbag set sold.\n\nThe Morphbag made a cloud-based DPP in order to update sustainability attributes in its passport as its supply chain strategy evolves. With this setup, it has the option to use a blockchain-based solution in the future too. A pre-built, web-based DPP viewer renders and displays sustainability data from the cloud, without customers needing to download or install any additional apps.\n\n\u003cImageContainer size\small\\u003e\n  !Using PicoNext, The Morphbag created a DPP that highlights details about its\n  raw materials sourcing, manufacturing process, packaging, delivery methods,\n  and social impact\n  programmes(../images/customers/themorphbag/gsk-morphbag-dpp-tokencollection-L.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Simple Chic: Custom-branded DPP\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Simple Chic\\n  titlesub\Sydney, Australia\\n  image\images/customer/simplechic/simplechic-logo.png\\n/\u003e\n\nSimple Chic is a womens clothing brand based in Sydney, Australia. It offers custom-made womens clothes made by local designers using natural materials. They also have services to recycle clothes before and after you buy them.\n\nSimple Chic created a custom-branded DPP and makes it easily available for customers through a QR code. With a custom-branded DPP, Simple Chic could retain full control over the brand and customer experience, ensuring that it complied with brand and sustainability guidelines.\n\n---\n\n### Tammam: Product transparency with blockchain DPP\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Tammam\\n  titlesub\London, England\\n  image\images/customer/tammam/tammam-logo.png\\n/\u003e\n\nTammam is a couture fashion studio in London, England with a commitment to environmental and social responsibility. Its recent collaboration with the European Space Agency (ESA) features prints of landscapes affected by climate change through satellite imagery on its high-end scarves.\n\nTammam’s DPP is on a public ledger and traces the \fiber-to-finish\ philosophy of its sourcing and production process for its new ESA scarves collection.\n\n\u003cImageContainer size\small\\u003e\n  !Tammams DPP not only traces its fiber-to-finish philosophy of its ethical\n  sourcing and production, but also offers additional information on the social\n  impact donations the company\n  supports(../images/customers/tammam/tammam-token-collection-L.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Authenticating products\n\nDigital Product Passports can help brands and customers by making it easier to know if a product is real. By using a DPP to track a products materials and how it was made, brands can see where the product came from. When brands give each product its own DPP on a public ledger (blockchain), they can prove that the product is really from their company. Verifying product authenticity, in fact, ranked highest among the benefits that consumers expect to gain from Digital Product Passports in our survey of 1000+ consumers.\n\nWhen product information is saved on a blockchain, it is safe, unchangeable, and trackable. This allows people to know where a product comes from. Unlike paper or PDF certificates, customers looking at product information on a blockchain can trace each part of the product — like where the materials come from, how it was designed, how it was made, and more. This helps people understand the products origins better, and gives customers more trust that they are buying a real product. In so doing, companies can better fight against counterfeit goods.\n\n---\n\n## How can brands create a customer experience?\n\nDigital Product Passports at first may sound like something for supply chain managers, but companies should also consider how to use them to improve the customer experience.\n\nThis customer touchpoint can also be important to provide brand content that helps secure lifetime customer loyalty. For example, in addition to product documentation included with a DPP, consider including inspirational brand content that helps customers envision how the product fits in with their lifestyle.\n\nThis point of contact can be used to show customers other things that could make the product better and deliver more revenue. For instance, you could offer service or maintenance plans, suggest other products to buy, or recommend rental or leasing options.\n\nBlockchain-based DPPs provide new opportunities to connect with customers. People with a tokenized Digital Product Passport are recognised as product owners and may receive special benefits, exclusive offers, and access that others without this passport or those using centralised cloud storage cannot get.\n\n**Loyalty offers.** Brands can push special perks, rewards, offers, and discounts to a tokenized DPP. These can include complementary products, service plans, discounts on future purchases, or special customer experiences. To access these perks, customers first verify they hold the correct token, and then are presented with a QR code or coupon code to redeem the reward. These rewards can be delivered to the end-customer over time, providing value to the customer and securing their loyalty.\n\n**Access Passes.** Access Passes provide a grouping of rewards and benefits for the customer, either from the brand itself or from associated partners. As with the loyalty benefits, customers verify their token and then are presented with a QR code to access their reward.\n\n\u003cImageContainer size\small\\u003e\n  !Brands can push special perks, rewards, offers, and discounts to tokenized\n  DPP\n  holders.(../images/featureperspective/resortsplus-usecases/resortsplus-kitesurfing-qrcode-R.jpg)\n\u003c/ImageContainer\u003e\n\n**Token-gated content.** Holders of blockchain DPPs can present their token to access exclusive brand content and user communities. This content can include how-to content, tips and tricks, Q\u0026A sessions with product managers, and other useful content.\n\n**Events.** A public ledger DPP can also serve as an admission ticket to a digital or in-person brand event. Customers verify that they hold the correct token via a simple website, and then are presented with a QR code that admits them to an in-person event, or an access code for a digital event.\n\n\u003cImageContainer size\small\\u003e\n  !A blockchain can be programmed to deliver social impact benefits as part of\n  a brand marketing\n  programme.(../images/featureperspective/resortsplus-usecases/resortsplus-impact-africawater-L.jpg)\n\u003c/ImageContainer\u003e\n\n**Social Impact.** One of the benefits of a blockchain is that tokens and their associated actions are governed by a set of rules contained in a “smart contract”. These rules can be programmed to deliver social impact benefits as part of a brand marketing programme. For example, customers who access a DPP, or complete an action using it (like product registration) can trigger a blockchain donation to an associated non-profit or charity. A manufacturer of swim apparel, in this case, can include a donation to a coral reef restoration non-profit – closing the loop with both the product’s purpose as well as the company’s brand story.\n\n**Carbon Offset / Carbon Removal Transparency.** For companies that engage in carbon offset or carbon removal programmes as part of their sustainability strategy, blockchain-based programmes can deliver transparency into the supply chain for these initiatives, verifying the actions that happen in pursuit of carbon neutrality. A blockchain can provide transparency that actors in the carbon offset / carbon removal programme are doing what they promise, delivering assurance to the end-customer that their purchase is legitimate.\n\n## Should U.K. and global companies think about DPPs?\n\nSupply chains are increasingly global and interconnected. The E.U. Digital Product Passport legislation specifically applies to companies who launch products into the E.U. market. However, the sustainability standard it sets promises to influence non-E.U. companies also.\n\nBusinesses should consider using DPPs now to ensure their products meet the required standards when working with suppliers and vendors worldwide. Following this model will also help companies be ready to enter the E.U. market in the future, giving them an advantage over their competitors.\n\n### GDPR: An example of E.U. legislation influencing other parts of the world\n\nOne recent example is the General Data Protection Regulation (GDPR) that came out in 2018. This law sets rules about how data should be protected and kept private for people in the European Union. Even though its designed for the E.U., many companies around the world choose to follow these rules. In addition, these rules also influence other national and state laws, like the California Consumer Privacy Act.^26 One clear example of this influence is the common Accept Cookies notifications that pop up on websites now, even if they dont primarily operate in Europe.\n\n---\n\n## What is the penalty for not complying with these regulations?\n\nIn the European Union, companies can be penalised for not complying with DPP rules. The ESPR legislation leaves it up to E.U. member states to create penalties that are \effective, proportionate and dissuasive\. Countries can also take into account the degree of non-compliance, as well as the number of affected product units. ^27\n\n---\n\n## How can companies roll out DPPs in a strategic way?\n\nCompanies should begin preparing to implement DPPs. In order to gain internal support, get customer feedback, and test pilot projects, consider a three-phase model for implementation.\n\n\u003cImageContainer size\full\\u003e\n  !In order to gain internal support, get customer feedback, and test pilot\n  projects, consider a three-phase model for\n  implementation.(../images/blog/20230904-dpp-three-phase-approach.jpg)\n\u003c/ImageContainer\u003e\n\n**1 - Pilot.** First, prepare for Digital Product Passports because it’s the right\nthing to do from a sustainability and social perspective. In this phase, consider\nidentifying pilot products, gathering product data, and tokenising a handful of Digital\nProduct Passports. Once the pilot projects have launched, see how the sustainability\nmessaging resonates with your customers, employees, investors and other key stakeholders.\n\n**2 - Refine.** Next, implement Digital Product Passports with the intent to better access Millennial and Gen Z audiences. These younger audiences value companies that share their values, and high on their list are those brands who espouse sustainability and social impact.\n\nWith your pilot Digital Product Passports launched, add a customer experience layer to engage users as they access your passport. In this phase, continue to test and refine your pilot Digital Product Passports to ensure a cohesive experience for customers.\n\n**3 - Scale.** In the final phase, scale Digital Product Passport implementation in anticipation of impending E.U. legislation. Or, if in a non-E.U. country, finalize implementation in anticipation of the eventuality of fast-follower legislation, such as the \California Consumer Privacy Act\, which followed after the European Union’s \GDPR\. In the prior phases you’ve initiated pilots, tested them with customer groups, and refined their implementation.\n\nIn this phase, expand the products you’ve included in your Digital Product Passport portfolio, by integrating with your product information management system or other enterprise workflow software. Continue to monitor usage, and use the Digital Product Passport touchpoint as a brand marketing touchpoint to communicate with your customers. Finally, plan for data assurance and governance by outlining audit workflows to ensure that your product attribute data is high-quality and accurate.\n\nUsing this three-phased approach, companies can develop internal learnings around their Digital Product Passport implementations to not only make sure they’re compliant with forthcoming legislation, but also to do the right thing in terms of environmental sustainability.\n\n---\n\n### Get started\n\nFor more information on Digital Product Passports, see a demo of PicoNext(/demo/).\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of a Digital Product Passport\\n  link\/demo/video\\n  cta\See demo\\n/\u003e\n\n---\n\n^1: **Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation** Document part 1. eur-lex.europa.eu/resource.html?uricellar:ccd71fda-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF pg. 8-9\n^2: **Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation** Document part 4. eur-lex.europa.eu/resource.html?uricellar:ccd71fda-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_4\u0026formatPDF pg. 592\n^3: **Product passport registry** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 57\n^4: **Definitions** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 46\n^5: **Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation** pg. 584-587\n^6: **Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation** Document part 2. eur-lex.europa.eu/resource.html?uricellar:ccd71fda-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_2\u0026formatPDF pg. 86-91\n^7: **Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation** Document part 4. eur-lex.europa.eu/resource.html?uricellar:ccd71fda-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_4\u0026formatPDF pg. 319\n^8: **“Consistency with Other Union Policies” Ecodesign for Sustainable Products Regulation** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 3-4\n^9: **“Enabling circularity through transparency: Introducing the EU Digital Product Passport” World Business Council for Sustainable Development and Boston Consulting Group** wbcsd.org/contentwbc/download/15585/226483/1 p. 16\n^10: **\New EU Ecodesign law – Making sustainable products the norm or empty shell?\ Squire Patton Boggs** freshlawblog.com/2022/04/18/new-eu-ecodesign-law-making-sustainable-products-the-norm-or-empty-shell/. 18 April 2022.\n^11: **New Batteries Regulation.** Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. eur-lex.europa.eu/eli/reg/2023/1542/oj\n^12: **EU Strategy for Sustainable and Circular Textiles.** eur-lex.europa.eu/legal-content/EN/TXT/?uriCELEX%3A52022DC0141, Eco-design for Sustainable Products Regulation (ESPR) eur-lex.europa.eu/legal-content/EN/TXT/?uriCOM%3A2022%3A0142%3AFIN\n^13: **Construction Products Regulation.** eur-lex.europa.eu/legal-content/EN/TXT/?uriCELEX%3A02011R0305-20210716, Eco-design for Sustainable Products Regulation (ESPR) eur-lex.europa.eu/legal-content/EN/TXT/?uriCOM%3A2022%3A0142%3AFIN\n^14: **Article 10 “Technical design and operation of the product passport” Ecodesign for Sustainable Products Regulation.** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 55-56\n^15: **Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation** Document part 4. eur-lex.europa.eu/resource.html?uricellar:ccd71fda-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_4\u0026formatPDF pg. 609\n^16: **Article 1. “Subject matter and scope” Ecodesign for Sustainable Products Regulation.** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 42-43\n^17: **Annex I. “Product parameters” Ecodesign for Sustainable Products Regulation – Annexes.** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_2\u0026formatPDF p. 1-2\n^18: **Clause 32. Ecodesign for Sustainable Products Regulation.** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 26\n^19: **Explanatory Memorandum: Section 3 - Impact assessment. Ecodesign for Sustainable Products Regulation (ESPR).** eur-lex.europa.eu/legal-content/EN/TXT/?uriCOM%3A2022%3A0142%3AFIN\n^20: **Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation** Document part 2. eur-lex.europa.eu/resource.html?uricellar:ccd71fda-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_2\u0026formatPDF pg. 86-91\n^21: **2023 Gen Z and Millennial Survey.** 12th ed. Deloitte. deloitte.com/global/en/issues/work/content/genzmillennialsurvey.html\n^22: **\Gen Z Has £360 Billion to Spend, Trick Is Getting Them to Buy\** Bloomberg. November 17, 2021. bloomberg.com/news/articles/2021-11-17/gen-z-has-360-billion-to-spend-trick-is-getting-them-to-buy\n^23: **“Ethereums energy expenditure”** Ethereum.org. ethereum.org/en/energy-consumption/ 31 August 2023\n^24: **\Polygon Is Going Carbon Negative in 2022 With a £20 Million Pledge\** Polygon Labs. polygon.technology/blog/polygon-is-going-carbon-negative-in-2022-with-a-20-million-pledge 12 April 2022\n^25: **Article 10. \Technical design and operation of the product passport\** Ecodesign for Sustainable Products Regulation. eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 55-56\n^26: **\California’s new data privacy law brings U.K. closer to GDPR\.** TechCrunch. Dimitri Sirota. techcrunch.com/2019/11/14/californias-new-data-privacy-law-brings-u-s-closer-to-gdpr/ 14 November 2019\n^27: **Penalties** eur-lex.europa.eu/resource.html?uricellar:bb8539b7-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF p. 97\n^28: **Greenwashing examples** Delta Air Lines: apnews.com/article/delta-airlines-lawsuit-carbon-credits-carbon-neutral-469f2671010ba7f40c934cc23d62149a, Evian Natural Spring Water: climatecasechart.com/case/dorris-v-danone-waters-of-america/, Nivea: cleanenergywire.org/news/ngo-takes-legal-action-against-companies-fake-climate-neutrality-claims, TotalEnergies: cleanenergywire.org/factsheets/company-climate-claims-court-pending-cases-will-shape-future-net-zero-pledges, KLM: theguardian.com/business/2022/may/24/climate-group-sues-dutch-airline-klm-over-adverts, FIFA: climatecasechart.com/non-us-case/notre-affaire-a-tous-v-fifa/\n\n\u003csmall class\gray-3 fw-bold\\u003eSources\u003c/small\u003e\n\u003cdiv class\footnotes\\u003e\n  \u003cul\u003e\n    \u003cli class\small gray-4\\u003e\n      RFID image by Maschinenjunge used under{\ \}\n      \u003ca\n        href\https://creativecommons.org/licenses/by-sa/3.0/deed.en\\n        target\_blank\\n        rel\nofollow noreferrer\\n      \u003e\n        CC BY-SA 3.0\n      \u003c/a\u003e\n    \u003c/li\u003e\n  \u003c/ul\u003e\n\u003c/div\u003e\n,slug:20230904-digital-product-passport},{path:/article/sustainable-fashion-digital-product-passport,date:2023-09-27,updated:2024-03-18,publish:1,resourceFeature:1,title:Digital Product Passports for Fashion,subtitle:Promote sustainable fashion and connect with customers,featuredImage:../images/blog/20230927-marcus-loke-xXJ6utyoSw0-unsplash.jpg,metatitle:Digital Product Passports for Fashion,metadesc:Learn how Digital Product Passports drive transparency for fashion and textile companies helping to show sustainability data throughout product lifecycles,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/0b4fa3c12c1c68358540b93fba8c91bd/8b01e/20230927-marcus-loke-xXJ6utyoSw0-unsplash.jpg,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:2,tocHeadingMaxDepth:2,footer:Digital Product Passport: Fashion,content:In recent years, fast fashion has been popular as a way to engage young, trend-conscious customers with the latest styles. Through frequent launches of new clothing lines; the development of micro-collections; and the use of low-cost, integrated supply chains, fashion brands have attempted to keep pace with ever-changing customer preferences — especially Millennial and Generation Z customers.\n\nAnd the appetite for fashion doesn’t appear to be slowing. In fact, consumption of textiles is rapidly increasing — by 2030 consumers will buy 102 million tonnes of clothing, a 64 per cent increase from 2022 levels.^1\n\n---\n\n## Sustainability concerns for fashion and textiles\n\nAs fashion brands and textile producers work to meet the consumer demand for clothing and footwear, they face challenges in creating sustainable clothing. Where fast fashion prioritises quick-turn, inexpensive clothing styles to satisfy the latest trends, sustainable fashion prioritises environmentally responsible production, reuse, and recycling.\n\nIn this light, the textile and fashion industries form part of a “key product value chain with an urgent need and a strong potential for the transition to sustainable and circular production, consumption and business models”. ^2\n\n\u003cImageContainer size\large\\u003e\n  !Fashion companies face several obstacles in the transition to sustainable\n  production(../images/blog/20230927-obstacles-sustainable-fashion.jpg)\n\u003c/ImageContainer\u003e\n\nSeveral key challenges underscore the necessity for the transition to sustainable\nfashion, including:\n\n**Durability.** Because style trends are ephemeral in the fast-fashion paradigm, clothing durability is of lower importance. The result is a decrease in the longevity of clothing and footwear pieces, and minimal reuse. Incorporating sustainable design principles at the outset of clothing manufacturing — especially in the areas of zip quality, seam quality, tear strength, and colourfastness — can increase the durability of clothing and its subsequent reuse. ^3\n\n**Recycling.** Constraints in technology impede the efficient recycling of clothing — especially when dealing with blended materials. Separating these blended fibres (like cotton-polyester, or elastane blends) can be technically difficult because of the difficulty in identifying and separating the materials. The result is increased cost, or worse yet, the abandonment of recycling efforts.\n\n**Textile waste.** In the process of producing and distributing clothing, many textiles are simply discarded. During the manufacturing process, up to 40 per cent of the fabric is either unused or wasted. ^4 As mentioned earlier, the composition of fibres used in garments can affect recycling and subsequent waste streams by complicating the sorting process. Unsold products are often destroyed by manufacturers, resulting in additional wasted materials, energy, and labour — not to mention the missed opportunity for reuse. In fact, every second, the equivalent of a truckload of clothing is sent to the landfill or incinerated somewhere in the world. ^5\n\n**Pollution.** Synthetic fibres shed microplastics into the environment, polluting waterways and endangering marine life. Researchers estimate that up to 40,000 tonnes of microplastics are released into water every year when clothing is laundered in washing machines. ^6 Reducing this pollution facilitates healthy marine ecosystems and vibrant, clean waterways.\n\n**Environmental footprint.** The production of synthetic fibres (for example, polyester) is rooted in fossil fuel production. Correspondingly, clothing that uses these synthetic fibres have a substantial carbon emissions footprint, which in turn affects unsustainable climate trajectories. In this regard, the impact that the fashion industry has on the environment can be significant, because analysts estimate that approximately 60 per cent of fibres used in clothing are synthetic. ^7 In response, researchers are looking at new types of organic fibres that are not reliant on oil and other fossil fuels in their production.\n\n**Greenwashing.** Unsubstantiated or misleading environmental claims paint a false picture of some brands’ sustainability efforts. This “greenwashing” tarnishes the efforts of the entire industry to transition to eco-conscious textiles. Greenwashing infractions can result from negligence, sloppy record keeping, complex supply chains, or willful dishonesty. In fact, the enforcement arm of the European Union estimates that approximately 39 per cent of environmental claims in the fashion and textile industry are false. ^8\n\n---\n\n## Digital Product Passport for fashion\n\n### Initiatives to increase fashion sustainability\n\nTo help mitigate these sustainability challenges, the European Union is implementing several textile-related environmental initiatives, including strengthening sustainable product design requirements, promoting research into natural textile fibres, and funding research into areas that support circular economies. One of the main initiatives the trade bloc is launching is a Digital Product Passport for fashion and textiles. This Digital Product Passport is a manifest of sustainability data that travels along with a product, accessed by end-consumers through a data carrier like a QR code.\n\n\u003cImageContainer size\smallmedium\\u003e\n  !A Digital Product Passport is a manifest of sustainability data that travels\n  along with a\n  product.(../images/blog/20230927-passport-wallet-explorer-R-short.jpg)\n\u003c/ImageContainer\u003e\n\n### Elevating visibility of fashion sustainability information\n\nConsumers and other stakeholders can view data related to the product prior to purchase that helps inform them about the textile sustainability and environmental footprint of the garment. In addition, consumers can gain information on post-purchase activities that promote reuse, repair, or recycling. Because a Digital Product Passport for fashion helps trace key attributes about the product — including which types of fibres are used to produce the clothing, the conditions under which it was produced, its durability, and any hazardous materials used in composition — consumers will be better able to evaluate the sustainability claims and avoid doing business with companies that greenwash.\n\n---\n\n## Digital Product Passport for fashion requirements\n\nThe E.U. has identified fashion and textiles as a priority industry for the Digital Product Passport, along with related product categories including carpets and mattresses. The E.U.’s Ecodesign for Sustainable Products Regulation (ESPR), launched in March 2022, indicates several overarching requirements for these passports. It also anticipates industry-specific regulations to come later, such as which specific product attributes should be included in a Digital Product Passport for fashion.\n\n\u003cImageContainer size\large\\u003e\n  !Digital Product Passports for fashion are composed of several essential\n  building blocks(../images/blog/20230927-dpp-building-blocks.jpg)\n\u003c/ImageContainer\u003e\n\nSome of the basic tenets of a Digital Product Passport for fashion include the following:\n\n- **Sustainable product attributes.** Fashion brands must decide which attributes help communicate the sustainability of their clothing, whether that is information on the durability of the product, the reusability of a garment, its carbon footprint, its repairability, or the expected generation of resulting waste.\n- **QR codes (Data carrier).** The ESPR legislation in the E.U. suggests several methods to connect a consumer with the sustainability data, including via QR code, bar code, radio frequency identification (RFID) tag, or via a product watermark. Of these options, QR codes are one of the most cost-efficient and reliable data carriers for manufacturers to produce, and one of the most familiar and easiest for consumers to interact with. In this case, to view a Digital Product Passport, a consumer simply needs to scan a QR code affixed to a product hangtag with a smartphone.\n- **Public data access.** Clothing manufacturers and fashion brands need to determine whether they make all of their product sustainability attributes available publicly, or whether they have a permissioned access system to some of their data.\n- **Data scope.** Textile producers also need to determine at what level they will apply a fashion-based Digital Product Passport to their goods. They can apply unique sustainability data at the product model or style level (all of the women’s tops in a particular style), at the product batch level (a group of women’s tops in a particular style that were manufactured at a plant during a certain timeframe), or at the individual item level (each individual women’s top). The complexity for data management increases as Digital Product Passports are applied at the batch or item levels.\n- **Data storage.** Clothing producers need to decide where they store their product attribute data, keeping in mind the ESPR stipulations that they ensure data authentication, reliability, and security. Centralised models that store data in the cloud offer familiar workflows, but are subject to security risks and server downtime. Decentralised models store product data on a public, distributed ledger called a blockchain, and ensure data security and integrity by cryptographically authenticating each data transaction. These blockchains also offer data persistence, an important capability that fulfills the ESPR mandate to continue providing Digital Product Passport data even in the face of company insolvency.\n\n---\n\n## Digital Product Passport - benefits for fashion brands\n\nA Digital Product Passport for fashion offers several benefits for not just consumers, but to stakeholders across the value chain. Using a Digital Product Passport for fashion, consumers can access sustainability data that helps them compare products and make better decisions based on sustainability.\n\nRetailers can ensure the authenticity of the products they’re distributing, and manufacturers can make sure their environmental claims aren’t greenwashing. In addition, repairers can get and deliver data on product durability and repair methods, and recyclers can better enable sorting of fibres to reduce waste.\n\n\u003cImageContainer size\full\\u003e\n  !Digital Product Passports benefit actors across the fashion value\n  chain(../images/blog/20230927-dpp-benefits-fashion.jpg)\n\u003c/ImageContainer\u003e\n\nAlong with environmental data, manufacturers can provide information on the social\nconditions under which their garments and fabrics were assembled. This can include\ndata points about the absence of child labour, the absence of forced labour, the fair\nwage practices of the employer, and the other conditions labourers face. When Digital\nProduct Passports for fashion are tokenised on a blockchain, they can also include\nverified attestations by third-party auditors who inspect the textile manufacturing\nfacilities and report their findings.\n\n---\n\n## Digital Product Passports as a customer touchpoint\n\n**Brand Engagement.** Savvy fashion brands will use a Digital Product Passport for fashion as a way to interact with customers and engage them with their brand story. This can include providing brand content along with the sustainability data — like inspirational lookbooks, related pieces that complete the outfit, up-sell opportunities, and even warranty and support information.\n\n**Brand Community.** Fashion-based Digital Product Passports that use a blockchain can take advantage of additional opportunities, like redeemable loyalty rewards for customers, the ability to programmatically donate to social impact causes important to the fashion industry, and token-gated content that is exclusively available to certain customer groups.\n\n\u003cImageContainer size\smallmedium\\u003e\n  !Savvy fashion brands will use a Digital Product Passport for fashion as a\n  way to connect with\n  customers(../images/blog/20230927-fashionnetwork-autumncollection-short-L.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## The impact of E.U. Digital Product Passports in other regions\n\nAlthough Digital Product Passports are targeted at companies that sell and market clothing and textiles in the European Union, sustainability-minded companies will want to investigate the technology for their own products to show customers their progress in environmental initiatives, and to do the right thing. In addition, because of the nature of complex, global, and interconnected supply chains, a regulation that affects one part of the value chain can quickly spread to requirements for upstream suppliers.\n\nMoreover, E.U. legislation often influences other jurisdictions — even distant ones. For example, the California Consumer Privacy Act, followed quickly after the E.U. launched its privacy-conscious General Data Protection Regulation (GDPR).\n\n\u003cImageContainer size\full\\u003e\n  !European Union regulations tend to influence those in other\n  jurisdictions(../images/blog/20230927-carl-campbell-bMd0hMm0lzY-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## The opportunity for sustainable fashion\n\nIncreasingly, Generation Z and Millennial customers seek to align themselves with companies that share their sustainable values. According to Deloitte, the consulting firm, 69 percent of Gen Z consumers are actively trying to minimise their impact on the environment. Fashion brands that substantiate their environmental claims can tap into this growing market segment, overcome customer distrust of greenwashing, and drive customer loyalty — the kind of loyalty that lasts and creates a more sustainable future for all.\n\n---\n\n## Get started with Digital Product Passports for fashion\n\nFor more information on Digital Product Passports for fashion, see a demo of PicoNext(/demo/). And read more about the requirements for Digital Product Passports in our guide to Digital Product Passports(/article/digital-product-passport/).\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Digital Product Passports\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n---\n\n^1: European Environment Agency (EEA) (2019) Textiles and the environment in a circular economy, in “EU Strategy for Sustainable and Circular Textiles”, March 2022. eur-lex.europa.eu/resource.html?uricellar:9d2e47d1-b0f3-11ec-83e1-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF pg. 2\n^2: “EU Strategy for Sustainable and Circular Textiles”, March 2022. eur-lex.europa.eu/resource.html?uricellar:9d2e47d1-b0f3-11ec-83e1-01aa75ed71a1.0001.02/DOC_1\u0026formatPDF pg. 3\n^3: \How Ecodesign can make our textiles circular\, ECOS. 2021. ecostandard.org/wp-content/uploads/2021/04/ECOS-REPORT-HOW-ECODESIGN-CAN-MAKE-OUR-TEXTILES-CIRCULAR.pdf\n^4: \A New Textiles Economy: Redesigning fashion’s future\, Ellen MacArthur Foundation ellenmacarthurfoundation.org/a-new-textiles-economy\n^5: \Designing for circular fashion: integrating upcycling into conventional garment manufacturing processes\, Fashion and Textiles. fashionandtextiles.springeropen.com/articles/10.1186/s40691-021-00262-9\n^6: \Investigating options for reducing releases in the aquatic environment of microplastics emitted by (but not Intentionally added in) products\, Eunomia. 2018. eunomia.co.uk/reports-tools/investigating-options-for-reducing-releases-in-the-aquatic-environment-of-microplastics-emitted-by-products/\n^7: \Plastic in textiles: towards a circular economy for synthetic textiles in Europe\, European Environment Agency. 2021 eea.europa.eu/publications/plastic-in-textiles-towards-a\n^8: “2020 – sweep on misleading sustainability claims”. European Commission. commission.europa.eu/live-work-travel-eu/consumer-rights-and-complaints/enforcement-consumer-protection/sweeps_en#ref-2020--sweep-on-misleading-sustainability-claims\n\n,slug:20230927-digital-product-passport-fashion},{path:/article/digital-product-passport-example,date:2023-10-04,updated:2024-03-01,publish:1,resourceFeature:1,title:Digital Product Passport Example,subtitle:See examples of Digital Product Passports to apply to your business,featuredImage:../images/blog/20231003-martin-katler-Y4fKN-RlMV4-unsplash.jpg,metatitle:Digital Product Passport Example,metadesc:See an example of a Digital Product Passports to drive transparency in sustainability efforts,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/a4b4eef8b03fd436d5ba3c06d372ab98/8b01e/20231003-martin-katler-Y4fKN-RlMV4-unsplash.jpg,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:2,tocHeadingMaxDepth:2,footer:Digital Product Passport Example,content:Companies are preparing to implement Digital Product Passports to drive transparency around the sustainability of their products. Required by new regulations for products distributed in the European Union, Digital Product Passports contain a manifest of sustainability data that helps consumers understand the environmental impact of the goods they purchase.\n\n---\n\n### Digital Product Passport Examples\n\nWeve collected a few examples of companies that have produced Digital Product Passport examples to engage their customers and provide transparency around their product sustainability data.\n\n\u003cDppExamplesBlog /\u003e\n\n#### Tammam\n\nTammam, a couture fashion brand based in London, England, created a Digital Product Passport example for a new scarf line it developed in collaboration with the European Space Agency, featuring satellite prints on its eco-friendly apparel. It used a blockchain to provide immutability and transparency for the data in its Digital Product Passport.\n\n- View the Tammam Digital Product Passport Example(https://productpassports.net/collection/908a1a75-e068-4029-95af-53337c9d8c7d/)\n\n\u003cImageContainer size\small\\u003e\n  !Tammam Digital Product Passport\n  Example(../images/customers/tammam/tammam-token-collection-L.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n#### Bon+Berg\n\nBased in Dublin, Ireland, Bon+Berg manufactures and sells womens undergarments, with a focus on a sustainable supply chain. It created a Digital Product Passport example to communicate the steps it is taking in terms of responsible sourcing, carbon mitigation, and social impact. It used the turnkey PicoNext Token Explorer, along with a blockchain-based Digital Product Passport to quickly publish its product sustainability information.\n\n- View Bon+Bergs Digital Product Passport Example(https://productpassports.net/collection/cae6322d-85d5-4302-a6cc-c6fb1f712e73/)\n\n\u003cImageContainer size\full\\u003e\n  !Bon+Berg Digital Product Passport\n  Example(../images/customers/bonandberg/20240117-customer-quote-bonandberg.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n#### The Morphbag\n\nThe Morphbag by GSK is a London-based retailer and manufacturer of fashion-forward womens handbags and clutches. It featured information about the origin of its materials in its Digital Product Passport example, along with the vegan and animal-friendly certifications it has received. It used a cloud-based Digital Product Passport to quickly launch its product information, as well as retain flexibility in the future for editing and updates.\n\n- View The Morphbag Digital Product Passport Example(https://productpassports.net/collection/22aaa112-7637-4eab-b653-5d7a531abdac/)\n\n\u003cImageContainer size\small\\u003e\n  !The Morphbag Digital Product Passport\n  Example(../images/customers/themorphbag/gsk-morphbag-dpp-1-R.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n#### Simple Chic\n\nSimple Chic Simple Chic is a circular clothing e-commerce platform for women, based in Sydney, Australia. It created a Digital Product Passport example that details key areas of its ethical and sustainable supply chain, including materials sourcing, sustainability philosophy, manufacturing, shipping, product care, recycling, and reuse. It used a blockchain-based Digital Product Passport, along with PicoNext Enterprise APIs to insert the Digital Product Passport information in its own custom branded website. This way, it was able to maintain the brand experience its customers have come to expect.\n\n- View Simple Chics Digital Product Passport Example(https://dpp.simplechic.com/)\n\n\u003cImageContainer size\full\\u003e\n  !Simple Chic Digital Product Passport\n  Example(../images/customers/simplechic/20240117-customer-quote-simplechic.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Strategy elements for Digital Product Passports\n\nAs companies are defining their strategies around Digital Product Passports, theyre including a few key elements in their plans. First, theyre determining how to source the data that they need to include in the Digital Product Passport, then, theyre strategising how best to let the customer access the data (typically via QR code). Finally, theyre determining how best to engage users with the data contained in the Digital Product Passport.\n\nThis guide overviews an example of a Digital Product Passport, and gives ideas on how to apply these elements to your business and industry. Weve also created a live example of a Digital Product Passport(https://demo.piconext.com/sustainability/detail/1/?ca24f8520-d3d2-4e40-aaad-54b7ef73deb8) you can view to gain inspiration and see the full details.\n\n\u003cImageContainer size\smallmedium\\u003e\n  !A Digital Product Passport contains sustainability data about a product to\n  allow consumers to make purchasing choices based on transparent\n  information(../images/featureperspective/passport-usecases/fashionnetwork-passport-shoe-L.jpg)\n\u003c/ImageContainer\u003e\n\n## Digital Product Passport: Product information\n\nPicoNext helps you create a Digital Product Passport on a public ledger (blockchain) so that sustainability data is available for your customers to view. Public ledgers are uniquely suited to this because they are open for everyone to inspect, they are cryptographically secured and tamper-proof, and they allow transactions on them to be traced. Further, blockchain-enabled Digital Product Passports allow enhanced opportunities to engage customers with loyalty offers, brand communities, and more.\n\n### Product title\n\nIn the header of our Digital Product Passport, we present several key pieces of information to the user. First is the name of the product the Digital Product Passport covers. A key decision youll need to make is if you are issuing Digital Product Passports on the product model, batch, or item level — that is, if one Digital Product Passport will cover all individual instances of a product model, if it will cover manufacturing batches of products of that model, or if a different Digital Product Passport will be required for each individual product item within a model. The effort required for data management increases as you approach the product item level.\n\n### Product description\n\nIn our Digital Product Passport example, we also include a brief description to orient the user about what theyll be viewing.\n\n### Product media\n\nIn tokenised Digital Product Passports from PicoNext, you have the option to include media from your product to visually engage customers. You can include a static image, with a still product image. Some companies, however, use a video instead as the featured media on the Digital Product Passport in order to bring to life the products capabilities and features.\n\n\u003cImageContainer size\full\\u003e\n  !The header of a Digital Product Passport contains key data to identify the\n  product for which sustainability data is being\n  reported(../images/blog/20231003-dpp-sample-focus-header.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cPostTemplateCtaStatic\n  title\View Digital Product Passport examples\\n  link\/customers\\n  cta\View example\\n  gradient\cousteau\\n/\u003e\n\n---\n\n## Digital Product Passport: Sustainability data\n\nThe purpose of a Digital Product Passport is to bring transparency to sustainability data, allowing consumers and others across the value chain to make decisions that enable a more circular economy that facilitates recycling and reuse — as opposed to a linear economy that is focused on production, consumption, and disposal.\n\n### Sustainability data points\n\nUsing Digital Product Passports on a blockchain from PicoNext, you can attach sustainability data points about different aspects of your sourcing, manufacturing, distribution, and recycling methods. These data points are written to distributed ledgers on a blockchain and are secure, traceable, and immutable. The data points required for a Digital Product Passport are specific to your industry and, for E.U.-based companies, are influenced by the Ecodesign for Sustainable Products Regulation (ESPR).\n\nIn our Digital Product Passport example, we use the following sustainability data categories to report on our footwear product:\n\n- Material composition\n- Materials origin\n- Recyclability\n- Durability\n- Repairability\n- Presence of substances of concern\n- Resource consumption\n- Waste production\n- Carbon footprint\n- Weight and volume of the product and its packaging\n- Country of manufacture\n- Fair labour certification\n\nOur Digital Product Passport guide(/article/digital-product-passport#product-attributes-for-digital-product-passports) also lists other areas to consider when sourcing information for your sustainability data points.\n\n### Images, video, and infographics\n\nUsing different types of visual media in your Digital Product Passport can engage your customers with your environmental strategy, along with making it easier to understand the sustainability youre communicating. In this example, we use pie charts, bar charts, infographics, and static images to bring the data to life for viewers. You can also include video as part of your sustainability data points to communicate your sustainability story.\n\n\u003cImageContainer size\full\\u003e\n  !Digital Product Passport sustainability data on a public ledger can include\n  visually engaging images and\n  video(../images/blog/20231003-dpp-sample-focus-data.jpg)\n\u003c/ImageContainer\u003e\n\n## Extending customer engagement with Digital Product Passports\n\nOne advantage of using tokenised Digital Product Passports on a blockchain is that they can enhance the customer experience with new and additional programmes. A Digital Product Passport token can unlock gated brand content for a customer, allowing them to view inspirational media, get access to product managers and support teams, and find recycling and repair locations.\n\nAdditionally, Digital Product Passport tokens can form part of a lightweight loyalty programme, giving customers upsell/cross-sell offers, perks, rewards, and exclusive access to new product drops. Other customer engagement opportunities enabled by Digital Product Passports include brand communities, programme-driven donations to social impact initiatives via a blockchain, participation in carbon capture programmes, and more.\n\n\u003cImageContainer size\smallmedium\\u003e\n  !Tokenised Digital Product Passports on a blockchain can enable loyalty\n  offers and social impact marketing\n  programmes(../images/featureperspective/resortsplus-usecases/resortsplus-impact-africawater-short-L.jpg)\n\u003c/ImageContainer\u003e\n\n## Get started with Digital Product Passports\n\nFor more information on Digital Product Passports, see a demo of PicoNext(/demo/). And read more about the requirements for Digital Product Passports in our guide to Digital Product Passports(/article/digital-product-passport/).\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Digital Product Passports\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n---\n\n,slug:20231003-dpp-example},{path:/article/digital-product-passport-loyalty-apis,date:2023-10-23,updated:2023-10-23,publish:1,resourceFeature:1,title:New APIs for Digital Product Passport and Loyalty Programs,subtitle:Automate token creation, transfer, and transparency data,featuredImage:../images/blog/20231023-tom-parkes-Ns-BIiW_cNU-unsplash.jpg,metatitle:Digital Product Passport and Web3 Loyalty APIs,metadesc:Learn about Digital Product Passport and Web3 Loyalty API to automate customer engagement,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate, Web3, loyalty, API, blockchain, public ledger,metaimage:/static/a4b4eef8b03fd436d5ba3c06d372ab98/8b01e/20231003-martin-katler-Y4fKN-RlMV4-unsplash.jpg,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:2,tocHeadingMaxDepth:2,content:PicoNext today launched new application programming interfaces (APIs) that allow the automation of public ledger programmes for Digital Product Passport and Loyalty programmes. The new APIs allow brands to integrate their existing systems – including supply chain management and e-commerce software – with PicoNext.\n\nCompanies using these APIs can enable greater transparency in their sustainability programmes using public ledgers, and drive lasting customer loyalty using blockchains. The APIs complement the no-code solution from PicoNext and allow brands greater flexibility in how they interact with public ledgers.\n\nThe new functionality includes the Token Creation API, Token Transfer API, and Token Events API. One key advantage customers gain by using these APIs is that they can bill “gas fees” – the digital currency amount required to complete the transaction – to an external digital wallet.\n\n## New APIs\n\n\u003cImageContainer size\full\\u003e\n  !Minting API(../images/blog/20231023-token-api-minting.jpg)\n\u003c/ImageContainer\u003e\n\n### Token Creation API\n\nThe new Token Creation API allows companies to automate the minting and issuance of tokens on a blockchain, including tokens that represent a Digital Product Passport or a customer loyalty experience.\n\nFor a Digital Product Passport, the API can be integrated with supply chain software or product information management solutions to automate the creation of a token that holds product-level sustainability information. The API allows brands to customise the media used in the token – including images and video – and supports both production and test blockchain networks.\n\n\u003cImageContainer size\full\\u003e\n  !Transfer API(../images/blog/20231023-token-api-transfer.jpg)\n\u003c/ImageContainer\u003e\n\n### Token Transfer API\n\nThe Token Transfer API is useful for automating Web3 loyalty programmes that give special offers, perks, and benefits to customers holding a brand’s specific token.\n\nWhen a customer engages in a specific behaviour (like checking into a hotel, purchasing a retail product from an e-commerce system like Shopify, or attending a brand activation) the Token Transfer API can automatically grant them the token and send it to their digital wallet. In doing so, the API streamlines manual workflows to transfer tokens to customers, freeing up employee time and reducing errors.\n\n\u003cImageContainer size\full\\u003e\n  !Events API(../images/blog/20231023-token-api-events.jpg)\n\u003c/ImageContainer\u003e\n\n### Token Events API\n\nThe Token Event API helps brands attach sustainability and transparency information to their Digital Product Passports, helping end-customers understand the sourcing, production, and maintenance of their goods and services. Using the API, companies can automatically send data to a Digital Product Passport from an external system, helping to keep end-users up-to-date with product sustainability information and comply with new regulations.\n\nFor example, a clothing manufacturer can have an external audit certification automatically sent to its Digital Product Passport, helping to inform users of its compliance and certification. Alternatively, carbon capture vendors can update a public ledger automatically with order IDs, confirmation numbers, and certification links when carbon is removed from the atmosphere – helping end users track their positive impact on the environment.\n\n\u003cImageContainer size\full\\u003e\n  !Simplifying transaction\n  costs(../images/blog/20231023-token-api-gasfees.jpg)\n\u003c/ImageContainer\u003e\n\n### Removing complexity for transaction costs\n\nThe PicoNext APIs include key simplifications to help brands more easily interact with blockchains. Executing a transaction on a public ledger – like the token creation, transfer, or event operations described above – requires the originator to spend a small amount of digital currency called a “gas fee” using a digital wallet.\n\nBecause external business tools like e-commerce software, supply chain systems, or product information management solutions can’t provide this digital currency, the PicoNext APIs allow these gas fees to be debited from a digital wallet provided by the brand. This external billing enables customers to use public ledgers in their Digital Product Passport and Web3 loyalty programmes easily, and streamlines how external programmes interact with blockchains.\n\n---\n\n## Learn more\n\nThese APIs are now available for PicoNext customers. To learn more about how the APIs can streamline and automate your company’s interactions with public ledgers, see a demo(/demo) of PicoNext. Read more about the requirements for Digital Product Passports in our guide to Digital Product Passports(/article/digital-product-passport/).\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of PicoNext APIs\\n  link\/demo/video\\n  cta\See demo\\n/\u003e\n\n,slug:20231023-token-apis},{path:/landing/digital-product-passport-sustainability,date:2023-11-19,updated:2023-11-19,publish:1,resourceFeature:1,title:Strategy Guide: Digital Product Passports,subtitle:Unlocking Sustainability Transparency,featuredImage:../images/landing/202311-dpp-sustainability/report-dpp-survey-2up-blog.png,metatitle:See survey results on how consumers view sustainability,metadesc:Sustainability Transparency can bridge the gap between brands’ words and actions,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate, greenwashing, transparency, Generation Z,metaimage:/static/007ec362b4cc5fe6fe9dc9c84eb7e3d5/a2395/report-dpp-survey-2up-blog.png,articleTags:guide,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:,slug:20231115-dpp-survey-landing},{path:/article/digital-product-passport-global-sustainability-study,date:2023-11-19,updated:2023-11-19,publish:1,resourceFeature:1,title:Digital Product Passport - Global Sustainability Study,subtitle:Unlocking Sustainability Transparency,featuredImage:../images/blog/20231115-dpp-survey-cover.jpg,metatitle:New Global study: Digital Product Passport - Unlocking Sustainability Transparency,metadesc:See global survey results on consumers views about sustainability, greenwashing, transparency, and Digital Product Passports,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate, greenwashing, transparency, Generation Z,metaimage:/static/258837468eec6682cbd963e7c0bedf1b/7de01/20221005-01-Web3-Interest-LI.png,articleTags:,cta:nft,toc:top,tocOffset:1,tocHeadingMaxDepth:3,content:Fully 91 percent of consumers believe that at least some brands engage in “greenwashing” – portraying a false impression of environmental marketing claims – according to new global survey research that we released today. But even with this skepticism, 71 percent of consumers say that sustainability is important to them when making a purchase decision. Transparency can bridge the gap between brands’ sustainability claims and consumer trust, with 67 percent of consumers saying they’d be more likely to purchase a product with more sustainability information.\n\nThese findings, along with many others, are highlighted in our new report Digital Product Passports: Unlocking Sustainability Transparency(/landing/digital-product-passport-sustainability), which studied consumers’ attitudes towards sustainability transparency.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Greenwashing\n  perceptions(../images/landing/202311-dpp-sustainability/infographic_Q1_h.jpg)\n  !Importance of\n  sustainability(../images/landing/202311-dpp-sustainability/infographic_Q4_h.jpg)\n\u003c/ImageContainer\u003e\n\nIn our research, we surveyed 1001 consumers in the United States and Europe to find out their behaviours and thoughts about sustainability – including attitudes around environmental-based claims, what transparency information customers expect from companies, and the opportunity brands have to connect more deeply with users using sustainability.\n\n---\n\n## Companies produce sustainability reports, but obstacles exist\n\nWhen consumers turn to company-produced sustainability reports for more clarity on a brand’s environmental actions, some obstacles prevent them from fully engaging with them. The reasons for not engaging more deeply with sustainability reports include that they are too complex to understand (40.3%), too long (38.4%), and hard to find (36.3%). However, consumers indicate that they would like to access sustainability reporting more easily by scanning a QR code associated with a product, with 55% agreeing that this is their preferred access option.\n\n---\n\n## Digital Product Passports improve consumer trust and purchase intent\n\nIncreased access to transparent sustainability data attracts consumers to a brand when they are making purchasing decisions. In fact, viewing product-level sustainability information through a Digital Product Passport – an emerging format for distributing transparency data pioneered by the European Union – improves consumer trust in a brand and purchase intent for its products.\n\n73% of consumers indicate that access to detailed sustainability information helps them have more trust in a brand, with 67% also saying that they would be more likely to purchase a product with this increased information.\n\nThese findings signal to brands that they should start preparing for Digital Product Passport implementation in advance of EU regulatory requirements – not only because it makes business sense, but because it’s the right thing to do.\n\n\u003cImageContainer size\full\\u003e\n  !Transparency influence on consumer\n  attitudes(../images/landing/202311-dpp-sustainability/infographic_Q5-6-01.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Top expectations for transparency: Recyclability and materials composition\n\nIn terms of the data attributes that consumers would like to view in a Digital Product Passport, information about a product’s recyclability rises to the top, with 56.1 percent saying knowing more about it would increase their purchase intent. Other top sustainability attributes consumers would like to see include information about type of materials used (44.4%), anti-child labour statements (39.6%), and waste reduction efforts (39.0%).\n\n\u003cImageContainer size\full\\u003e\n  !DPP Data driving increased purchase\n  likelihood(../images/landing/202311-dpp-sustainability/infographic_Q10-01.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cPostTemplateCtaStatic\n  title\See all data and infographics in the full report\\n  link\/landing/digital-product-passport-sustainability\\n  cta\Get full report\\n/\u003e\n\n---\n\n## Consumers want transparency in order to recycle and ensure safe usage\n\nAccording to our research, customers are pressing brands to disclose more information about their sustainability efforts for a variety of reasons, with the top reason being they want access to be able to verify the authenticity of a product (34.7%). In addition to this, they want the ability to verify a brand’s sustainability claims (33.7%), and the ability to locate recycling services (33.7%).\n\n\u003cImageContainer size\full\\u003e\n  !Benefits of increased access to sustainability\n  info(../images/landing/202311-dpp-sustainability/infographic_Q13-01.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Transforming insight into actionable sustainability strategies\n\nWe’ve compiled these statistics into our new report, \Digital Product Passports: Unlocking Sustainability Transparency\ (/landing/digital-product-passport-sustainability), along with strategies that brands can use in their sustainability strategies to take advantage. In addition to the data outlined above, our survey research covers:\n\n- Customers’ desire to trace a product throughout its lifecycle,\n- The impact of third-party certifications on sustainability programmes.\n- Top expectations for transparency data points\n\nIn the full report, you’ll find suggestions on how to use these insights for your business, including:\n\n- Strategies that fashion, manufacturing, and other companies can use to drive transparency\n- How to develop a Digital Product Passport strategy to comply with global regulations\n- Original data and 10+ infographics from our original sustainability transparency survey research\n- And more ideas and strategies to use sustainability to engage customers\n\nDownload the full report(/landing/digital-product-passport-sustainability) to start accelerating your strategies with sustainability transparency today.\n\n,slug:20231115-dpp-survey},{path:/article/digital-product-passports-moving-from-fast-to-sustainable-fashion,externalLink:https://medium.com/@dave-dickson/digital-product-passports-moving-from-fast-to-sustainable-fashion-2911b66a8087,date:2023-12-05,updated:2023-12-05,publish:1,resourceFeature:1,title:Digital Product Passports: Moving from Fast to Sustainable Fashion,subtitle:,featuredImage:../images/blog/20231205-the-nix-company-4Hmj9gkyM6c-unsplash.jpg,metatitle:Digital Product Passports: Moving from Fast to Sustainable Fashion,metadesc:A Digital Product Passport for Fashion presents sustainability information to consumers and is mandated by the European Union.,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/258837468eec6682cbd963e7c0bedf1b/7de01/20221005-01-Web3-Interest-LI.png,articleTags:feature,socialimpact,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:,slug:20231205-medium-dpp-fashion},{path:/customers/bonandberg,date:2024-01-16,updated:2024-01-16,publish:1,homeFeature:1,resourceFeature:1,title:Bon+Berg,subtitle:Differentiating a fashion brand with public-ledger Digital Product Passports,featuredImage:../images/customers/bonandberg/bonandberg-brand-freya-1-crop.jpeg,tileImage:../images/customers/bonandberg/bonandberg-logo.png,tileTitle:Digital Product Passport,tileTag:Fashion,sortOrder:5,metatitle:Bon+Berg: Differentiating a fashion brand with public-ledger Digital Product Passports,metadesc:See how Bon+Berg, a European fashion brand, differentiates itself on sustainability using Digital Product Passports,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, travel, sustainability,metaimage:/static/3b79a4221f6d320afc35bc2d71d78dae/8b01e/bonandberg-brand-freya-1-crop.jpg,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,dppUrl:https://productpassports.net/collection/cae6322d-85d5-4302-a6cc-c6fb1f712e73/,content:\u003cSubhead\u003e\n   Bon+Berg is a European clothing brand focusing on sustainable undergarments\n  that not only empower women with confidence, but also fit well and feel good.\n\n\u003c/Subhead\u003e\n\n---\n\nStarted in 2021 in Ireland, Bon+Berg(https://www.bonandberg.com) focuses on slow fashion – well-made underwear that is ethically sourced and responsibly manufactured.\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Bon+Berg\\n  titlesub\Dublin, Ireland\\n  image\images/customer/bonandberg/bonandberg-logo.png\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Elevate transparency and substantiate sustainability claims\\n/\u003e\n\n### Reimagining sustainable undergarments\n\nFounder Siobhán Dunphy originally was trained as a mechanical engineer and holds a Ph.D. in regenerative medicine. Working long hours in laboratories over the years, however, she realised that she could never find a set of underwear that fit well, was comfortable, and reflected her sustainable values.\n\nIn addition, Dunphy became disillusioned with the impact of fast fashion on women in low-income countries, who often bear the brunt of long hours and low wages to produce cheaply made garments. It was when Dunphy focused her analytical skills on quality clothing and sustainable supply chains that Bon+Berg was born.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Bon+Berg makes sustainability a key brand differentiator as it communicates\n  with customers, encouraging them to embrace slow fashion and avoid\n  greenwashing(../images/customers/bonandberg/bonandberg-website-1.jpg)\n\u003c/ImageContainer\u003e\n\n### Incorporating sustainability at every turn\n\nBon+Berg’s bras and bottoms incorporate sustainability at every point in the value chain – from the soft TENCEL Modal x Micro fabric and its environmentally responsible pulp-to-fibre production process, to the compostable packaging and carbon-neutral shipping provider that delivers the goods to customers. In fact, the company makes sustainability a key brand differentiator as it communicates with customers, encouraging them to embrace slow fashion and avoid greenwashing.\n\n“Our garments strive to be good in every way possible: responsible, ethical, and sustainable,” says Dunphy. “And that responsibility is an essential part of what customers have come to expect from the Bon+Berg brand.”\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Siobhán Dunphy | Founder | Bon+Berg\\n  content\Our garments strive to be good in every way possible: ethical, sustainable, and fair-trade. | And that responsibility is an essential part of what customers have come to expect from the Bon+Berg brand.\\n/\u003e\n\n### Elevating transparency with a Digital Product Passport\n\nTo further connect with customers, and help them understand the depth with which Bon+Berg embraces environmental and social responsibility throughout its manufacturing process, the brand wanted to elevate its sustainability transparency with a Digital Product Passport(/article/digital-product-passport) (DPP). An emerging technology format that is soon-to-be-required for companies that distribute products within the European Union, a Digital Product Passport provides next-level detail on sustainability attributes about Bon+Berg’s garments.\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Use PicoNext to launch blockchain-based Digital Product Passport, showing sustainability information in one easy-to-access location\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\Token minting | Enterprise smart contract | DPP Data Events | Token Explorer pre-formatted data visualisation\\n/\u003e\n\n### Simplifying DPP creation with a no-code platform\n\nIn order to create its Digital Product Passport, Bon+Berg turned to PicoNext, which simplified the assembly of environmental information through a no-code platform. The resulting Digital Product Passport for Bon+Berg underclothing not only highlights key areas defined in the E.U. legislation – like recycled content, environmental impacts, presence/absence of substances of concern, carbon footprint, care instructions and more – but also goes beyond, showcasing the social impact of the product and offering details on product environmental audits and certifications too. The goal is to create a circular economy for products – one in which they are reused and recycled – rather than produced and disposed of.\n\n\u003cImageContainer size\small\\u003e\n  !Bon+Bergs Digital Product Passport shows step-by-step sustainability\n  information on how raw materials are sourced and transformed through the\n  manufacturing\n  process(../images/customer/bonandberg/bonandberg-dpp-aura-1-R.jpg)\n\u003c/ImageContainer\u003e\n\nThe Digital Product Passport powered by PicoNext shows step-by-step information on how raw materials are sourced and transformed through the manufacturing process – and also includes information on the recycled materials used in the packaging and the carbon-neutral delivery providers that transport the products to customers’ homes. The result is an increased level of substantiation for the company’s environmental claims, which in turn elevates the trust Bon+Berg’s customers have in the brand.\n\n“We’ve worked hard to align our supply chain around sustainability,” Dunphy notes. “And our Digital Product Passport helps collect all that information in one place for customers – helping them to see how our products are different from others they might come across.”\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Siobhán Dunphy | Founder | Bon+Berg\\n  content\We’ve worked hard to align our supply chain around sustainability. And our Digital Product Passport helps collect all that information in one place for customers – helping them to see how our products are different from others they might come across.\\n/\u003e\n\n### Using public ledgers for data security, traceability, and persistence\n\nBon+Berg’s Digital Product Passport records its product information on a distributed public ledger, which is secure and tamper-proof. One benefit of using a blockchain for this type of sustainability information is that it is traceable, as well as persistent. As required by E.U. legislation, the product information will be available for consumers regardless of the future status of the company or its technology vendors.\n\nIn addition, the Bon+Berg Digital Product Passport uses a sustainable blockchain, which is optimised for minimal electricity consumption and has a carbon-negative footprint. The company used the Minting capability of the PicoNext platform to register its product information on a public ledger – including a brand video that engages customers by telling the story of its Aura bra line. The company then used the DPP Data Events capability in PicoNext to associate additional sustainability information with its blockchain entry.\n\n\u003cdiv className\max-w-lg\\u003e\n  \u003cvideo\n    autoplay\n    muted\n    playsinline\n    loop\n    poster\https://piconextcustomer-prod.s3.amazonaws.com/bonandberg/video/Aura-DPP-Poster-2.jpg\\n  \u003e\n    \u003csource src\https://piconextcustomer-prod.s3.amazonaws.com/bonandberg/video/Aura-DPP-2.mp4\ /\u003e\n  \u003c/video\u003e\n\u003c/div\u003e\n\n### Simplifying sustainability transparency for customers\n\nTo make it simple for customers to view the Digital Product Passport information, Bon+Berg used the Token Explorer capability of PicoNext, which renders information from the public ledger in a turnkey, easy-to-access, timeline-based web format. Customers simply click on a link to view the Digital Product Passport, and sustainability data is automatically retrieved from the blockchain – including images, links to social impact partners, and details about suppliers – without the need to download or install additional apps. Using the Token Explorer, Bon+Berg was able to display this DPP information to customers quickly, without needing to hire developers or write code.\n\n\u003cImageContainer size\small\\u003e\n  !Bon+Bergs Digital Product Passport renders sustainability information from\n  the public ledger in a turnkey, easy-to-access, timeline-based web\n  format(../images/customers/bonandberg/bonandberg-dpp-aura-2-L.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Siobhán Dunphy | Founder | Bon+Berg\\n  content\We’re pleased that our Digital Product Passport drives transparency with customers, and shows them exactly what we’re doing to be environmentally responsible.\\n/\u003e\n\n### Looking towards a sustainable future\n\nIn the future, Bon+Berg is looking to expand its Digital Product Passports to further differentiate its sustainability brand promise and communicate its actions to customers. Because its DPP is on a public ledger, it provides a foundation for potential future brand engagement, including exclusive gated content for customers, as well as special offers and loyalty promotions. For now, though, Bon+Berg’s Digital Product Passport helps the company stay a step ahead of emerging regulatory requirements, which companies are navigating as the E.U. rules continue to form.\n\n“We’re pleased that our Digital Product Passport drives transparency with customers, and shows them exactly what we’re doing to be environmentally responsible,” says Dunphy. “And for us, that responsibility is a core part of our brand: _Bon_, which is French for good, and _Berg_, which is German for mountain – a symbol of the nature that will hopefully rejuvenate us for many years to come.”\n\n,slug:20240117-customer-bonandberg},{path:/article/fashion-brands-worldwide-adopt-digital-product-passports,date:2024-01-17,updated:2024-01-17,publish:1,resourceFeature:1,title:Fashion Brands Worldwide Adopt PicoNext Digital Product Passports,subtitle:Blockchain- and cloud-based DPPs differentiate around sustainability \u0026 comply with EU regulation,featuredImage:../images/blog/20240717-customer-momentum/20240117-vishal-banik-V6T99SnUCyA-unsplash.jpg,tileImage:../images/blog/20240717-customer-momentum/20240117-vishal-banik-V6T99SnUCyA-unsplash.jpg,metatitle:Fashion Brands Worldwide Adopt Digital Product Passports to Drive Sustainability \u0026 Transparency,metadesc:Companies use blockchain- and cloud-based Digital Product Passports to differentiate around sustainability and comply with European Union regulations,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate, greenwashing, transparency, Generation Z, fashion, textiles, clothing,metaimage:/static/97da941bf999f857f11f61e2c84a6ff7/6b855/20240117-vishal-banik-V6T99SnUCyA-unsplash.jpg,articleTags:customer,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:Today, were excited to announce new customer momentum in Digital Product Passports, with a collection of four fashion retailers across the globe adopting the technology to provide increased transparency into their sustainability efforts. The boutique clothing brands are using a combination of blockchain- and cloud-based Digital Product Passports to detail environmental and social attributes of their products, avoiding “greenwashing” and backing their sustainability programmes with data.\n\n### Digital Product Passports drive transparency in sustainability\n\nIntroduced in March 2022 by the European Union, Digital Product Passport(/article/digital-product-passport) (DPP) regulations require brands to provide sustainability data to customers, including reporting on attributes such as materials sourcing, carbon footprint, recyclability and more. Typically accessed via a QR code or a web link, Digital Product Passports powered by PicoNext allow customers to easily view this environmental information by category, and enable companies to create a brand experience around the data while improving transparency and trust.\n\nIn fact, according to recent PicoNext sustainability research(/article/digital-product-passport-global-sustainability-study) of 1000+ consumers in Europe and the U.S., 73% of customers indicate that access to this type of detailed sustainability information helps them have more trust in a brand, with 67% also saying that they would be more likely to purchase a product with this increased data.\n\n\u003cPostTemplateCtaStatic\n  title\Learn more about Digital Product Passports\\n  link\/article/digital-product-passport\\n  cta\Digital Product Passport\\n  gradient\cousteau\\n/\u003e\n\n---\n\n### Fashion brands launching Digital Product Passports\n\nThe four fashion brands launching DPPs today – including **Simple Chic** in Sydney, Australia; **Bon+Berg** in Dublin, Ireland; **The Morphbag** in London, England; and **Tammam**, also in London, England – are using their Digital Product Passports to show progress in sustainability programmes and drive greater trust with their environmentally focused customers.\n\n---\n\n#### Simple Chic\n\nBased in Sydney, Australia, Simple Chic(https://simplechic.com/) is an on-demand and circular clothing e-commerce platform. It features made-to-order women’s clothing in 100% natural fabrics by local, independent, women-led designers and makers, and provides circular clothing services that are easily accessed during and post-purchase of clothing. From made-to-order designs, repairs, alterations, upcycling, resale and recycling to extend the life of clothing and to support the planet, the company’s vision is to create a more inclusive, equitable \u0026 regenerative world of clothing where all women and our planet flourish.\n\n**Custom-branded DPP.** Simple Chic implemented PicoNext Enterprise APIs(/article/digital-product-passport-loyalty-apis) into a custom website in order to render its DPP information and make it easily available for customers through a QR Code. This way, Simple Chic could retain full control over the brand and customer experience of its DPP, ensuring compliance with brand and sustainability guidelines.\n\n\u003cImageContainer size\small\\u003e\n  !Simple Chic implemented PicoNext Enterprise APIs into a custom website in\n  order to render DPP information in a custom-branded\n  implementation.(../images/customers/simplechic/simplechic-dpp-detail-1-R.jpg)\n\u003c/ImageContainer\u003e\n\n**Learn more about Simple Chics Digital Product Passport**\n\n- View Simple Chic’s Digital Product Passport(https://dpp.simplechic.com)\n\n\u003cImageContainer size\full\\u003e\n  !Simple Chic customer\n  quote(../images/customers/simplechic/20240117-customer-quote-simplechic.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n#### Tammam\n\nTammam(https://www.tammam.co.uk/) is a couture fashion studio in London, England with a long-term commitment to environmental and social responsibility. Its recent collaboration with the European Space Agency (ESA) features stunning prints of landscapes affected by climate change through satellite imagery on its high-end scarves.\n\n**Product transparency with blockchain DPP.** The brand ensures its designs use cruelty-free materials, its sourcing is from sustainable supply chains, and its production is in accordance with ethical principles. Tammam’s blockchain-based DPP traces the \fibre-to-finish\ philosophy of its sourcing and production process for its new ESA scarves collection.\n\n\u003cImageContainer size\small\\u003e\n  !Tammams Digital Product Passport not only traces its \fiber-to-finish\\n  philosophy of its ethical sourcing and production, but also offers additional\n  information on the social impact donations the company\n  supports(../images/customers/tammam/tammam-token-collection-L.jpg)\n\u003c/ImageContainer\u003e\n\n**Learn more about Tammam’s Digital Product Passport**\n\n- View Tammam’s Digital Product Passport(https://productpassports.net/collection/908a1a75-e068-4029-95af-53337c9d8c7d/)\n- Read more about Tammam’s Digital Product Passport using PicoNext(/customers/tammam)\n\n\u003cImageContainer size\full\\u003e\n  !Tammam customer\n  quote(../images/customers/tammam/20240117-customer-quote-tammam.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n#### Bon+Berg\n\nBased in Dublin, Ireland, Bon+Berg(https://www.bonandberg.com/) focuses on making sustainable women’s undergarments. The brand’s bras and bottoms incorporate sustainability at every point in the value chain, and the company encourages customers to embrace slow fashion and avoid greenwashing.\n\n**Turnkey blockchain DPP using PicoNext.** Bon+Berg’s Digital Product Passport uses PicoNext and the environmentally friendly Polygon blockchain to immutably secure its sustainability data on a public ledger – allowing data events to be traced, and ensuring they can persist indefinitely, regardless of vendor status. To accelerate speed-to-market, the brand also used a pre-formatted DPP viewer from PicoNext to render sustainability data from the public ledger alongside its own branding.\n\n\u003cImageContainer size\small\\u003e\n  !Bon+Bergs Digital Product Passport shows step-by-step sustainability\n  information on how raw materials are sourced and transformed through the\n  manufacturing\n  process(../images/customers/bonandberg/bonandberg-dpp-aura-1-R.jpg)\n\u003c/ImageContainer\u003e\n\n**Learn more about Bon+Bergs Digital Product Passport**\n\n- View Bon+Berg’s Digital Product Passport(https://productpassports.net/collection/cae6322d-85d5-4302-a6cc-c6fb1f712e73/)\n- Read more about Bon+Berg’s Digital Product Passport using PicoNext(/customers/bonandberg)\n\n\u003cImageContainer size\full\\u003e\n  !Bon+Berg customer\n  quote(../images/customers/bonandberg/20240117-customer-quote-bonandberg.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n#### The Morphbag by GSK\n\nThe Morphbag by GSK(https://www.themorphbag.london/), based in London, England, produces vegan-leather totes, cross-body handbags and clutches for busy and stylish women. The company’s Digital Product Passport highlights the vegan certifications it has received for its products, as well as details of its factory audits and social impact initiatives – including planting trees in the Amazon rainforest for every handbag set sold, and collaborating with UK charity Smartworks to prepare women for workforce reintegration after a career break.\n\n**Cloud-based, off-chain DPP.** The Morphbag uses PicoNext to produce a cloud-based DPP in order to flexibly update sustainability attributes in its passport as its supply chain strategy evolves, with the option to transition to a blockchain-based solution in the future. A preformatted, web-based DPP viewer renders and displays sustainability data from the cloud, without customers needing to download or install any additional apps.\n\n\u003cImageContainer size\small\\u003e\n  !Using PicoNext, The Morphbag created a Digital Product Passport (DPP) that\n  highlights next-level details about its raw materials sourcing, manufacturing\n  process, packaging, delivery methods, and social impact\n  programmes(../images/customers/themorphbag/gsk-morphbag-dpp-tokencollection-L.jpg)\n\u003c/ImageContainer\u003e\n\n**Learn more about The Morphbag’s Digital Product Passport**\n\n- View The Morphbag’s Digital Product Passport(https://productpassports.net/collection/22aaa112-7637-4eab-b653-5d7a531abdac/)\n- Read more about The Morphbag’s Digital Product Passport using PicoNext(/customers/themorphbag)\n\n\u003cImageContainer size\full\\u003e\n  !The Morphbag customer\n  quote(../images/customers/themorphbag/20240117-customer-quote-morphbag.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Digital Product Passports\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n,slug:20240117-customer-momentum},{path:/customers/simplechic,date:2024-02-03,updated:2024-02-03,publish:1,homeFeature:1,resourceFeature:1,title:Simple Chic,subtitle:Using custom-branded Digital Product Passports to advance fashion sustainability, circularity and customer engagement,featuredImage:../images/customer/simplechic/simplechic-field.jpg,tileImage:../images/customers/simplechic/simplechic-logo-nobg.png,tileTitle:Digital Product Passport,tileTag:Fashion,sortOrder:2,metatitle:Using custom-branded Digital Product Passports to advance fashion sustainability, circularity and customer engagement,metadesc:See how Simple Chic, an Australian womens sustainable fashion brand, uses custom-branded Digital Product Passports to advance fashion sustainability, circularity and customer engagement,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, travel, sustainability,metaimage:/static/21f5b8ef21646a23260c6235ee09d3f3/e6e7b/simplechic-dpp-collection.jpg,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,dppUrl:https://dpp.simplechic.com/,content:\u003cSubhead\u003e\n  Simple Chic uses on-demand \u0026amp; circular principles to democratise how\n  womens clothing is designed, made, and consumed across a product’s lifecycle.\n\u003c/Subhead\u003e\n\n---\n\nFocused on using business as a vehicle to advance sustainable women’s fashion, Simple Chic(https://simplechic.com) sources and manufactures its own Essentials Capsule of high quality 100% Fine Merino Wool dresses, tops and wrap scarves to celebrate natural resources, recognise women’s diversity, and empower a new generation of local independent women designers and makers. But unlike other sustainability-focused apparel brands, Simple Chic goes beyond typical expectations to drive impact in the communities and stakeholders it serves.\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Simple Chic\\n  titlesub\Sydney, Australia\\n  image\images/customer/simplechic/simplechic-logo.png\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Implement Digital Product Passport fully aligned with the Simple Chic brand experience\\n/\u003e\n\n### Promoting a circular economy\n\nBased in Sydney, Australia, Simple Chic was originally established in 2018 by founder Mira Mikosic as a research effort to understand how to achieve greater sustainability through supply chains and local skillsets. Launched formally as a business in 2020, the brand’s vision is to contribute towards a more equitable, and regenerative apparel industry — one in which clothing is used more often; and repaired and recycled in a circular, closed-loop system.\n\nTo this end, Simple Chic focuses on natural, renewable, and traceable materials; made-to-order business models; and offering on-demand, post-purchase, circular product services to its customers – including repair, re-sale, upcycling, and recycling. It accomplishes this vision through its community of women-led micro-businesses, as well as partnerships with like-minded brands, such as Upparel for recycling and AirRobe for re-sale.\n\n### Reducing textile waste with on-demand manufacturing\n\nThrough its e-commerce platform and business model, Simple Chic aims to eliminate textile waste, microplastics, and women’s inequalities by offering a slow and circular alternative to today’s fast fashion.\n\n\u003cImageContainer size\full\\u003e\n  !Simple Chic focuses on empowering women and elevating their voices through\n  environmentally conscious\n  fashion(../images/customers/simplechic/simplechic-company.jpg)\n\u003c/ImageContainer\u003e\n\nIn addition, one of Simple Chic’s most innovative technology initiatives is its pilot\nof the My Design by Simple Chic digital design tool, which enables women to create\ntheir own semi-custom clothing designs. The garments are then produced made-to-order\nthrough local micro-business of women makers.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Mira Mikosic | Founder | Simple Chic\\n  content\We’re focused on empowering women and elevating their voices through environmentally conscious fashion. \u003cbr/\u003e Our style-focused customer comes to us because of our sustainability initiatives, and it’s important that we communicate our efforts in a way that reflects our brand promise.\\n/\u003e\n\n“We’re focused on using business as a vehicle to empower women — both makers and customers — by elevating their voices through environmentally conscious fashion,” says Mikosic. “Customers also need access to trusted sustainability information so that they can make informed decisions about garments — both pre- and post-purchase. For today’s consumer, it’s no longer enough for brands to simply say something is sustainable without disclosing its upstream and downstream material impacts.”\n\n### Digital Product Passport: Sustainability info in one place\n\nSo that it could communicate its sustainability disclosures and circular services, across the product lifecycle and value chain, Simple Chic turned to a Digital Product Passport(/article/digital-product-passport/) (DPP), powered by PicoNext. Simple Chic’s Digital Product Passport focuses on the Fine Merino Wool products it sells under its own brand, and showcases the sustainability details and disclosures of each product – including:\n\n- Renewable and biodegradable natural materials\n- Ethical manufacturing\n- Recycled packaging\n- Carbon-neutral delivery\n- Material impact alignment with the United Nations Sustainable Development Goals (SDGs).\n\n#### Sending sustainability data to a public ledger\n\nSimple Chic used the Minting capability of PicoNext to register its product information on a sustainable, carbon negative public ledger, which secures the information and makes it verifiable, traceable, and transparent. It then used the DPP Data Events capability of PicoNext to associate specific sustainability attributes with each of its product entries on the public ledger, without having to hire developers or write code to do so.\n\n\u003cImageContainer size\small\\u003e\n  !Simple Chic used PicoNext to register its DPP information on a sustainable,\n  carbon negative public ledger, without writing code or hiring\n  developers.(../images/customers/simplechic/simplechic-mint-token-L.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Use PicoNext Enterprise APIs to show Digital Product Passport information using Simple Chic brand identity\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\Token minting | Enterprise smart contract | Token Collections | DPP Data Events | Enterprise APIs\\n/\u003e\n\n#### Blockchain data is available globally, and persistent\n\nOne advantage the brand values in using a blockchain-based DPP is that the data is distributed globally, as well as persistent. Regardless of the brand’s future status, or that of any of its value chain or technology partners, the data will be available on the public ledger as a record of its sustainability actions.\n\n### Custom-branded DPP using PicoNext Enterprise APIs\n\nAs Mikosic explored Digital Product Passport options, she wanted to focus on brand consistency and seamless integration of the brand experience across all customer touchpoints. With this in mind, Simple Chic chose to implement PicoNext Enterprise APIs into a custom branded website in order to render the DPP information and make it available for customers. This way, Simple Chic could retain full control over the brand experience of its DPP, ensuring that its user experience is exactly in line with its brand guidelines.\n\n\u003cImageContainer size\medium\\u003e\n  !Simple Chic used PicoNext to retrieve sustainability attributes from the\n  public ledger, and display them using its custom-branded typography, colour\n  palette, and design\n  scheme.(../images/customers/simplechic/simplechic-dpp-collection.jpg)\n\u003c/ImageContainer\u003e\n\nFirst, Simple Chic used the Token Collections capability in PicoNext to curate and group its products and their associated public ledger entries. Then, the Token Collections API helped display those specific products on Simple Chic’s custom-branded web pages that reflect its typography, colour palette, and design scheme. Finally, Simple Chic used the DPP Data Events APIs to retrieve sustainability attributes from the public ledger, and display it on those product-level pages in a way that fully reflects its brand storytelling, identity, and experience.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Mira Mikosic | Founder | Simple Chic\\n  content\Our Digital Product Passport helps customers view all of our many sustainability efforts in one place, completely aligned with our stylised brand experience \u003cbr/\u003e And best of all, it’s very easy for them to access it, through a simple Web link or QR code.\\n/\u003e\n\n“Our Digital Product Passport enables customers to view all our verifiable sustainability information and circular product services all in one place, and have it seamlessly integrate our brand style guide for an authentic and trusted experience,” notes Mikosic.\n\n\u003cImageContainer size\small\\u003e\n  !Simple Chic implemented PicoNext Enterprise APIs into a custom Web site in\n  order to render DPP information in a custom-branded\n  implementation.(../images/customers/simplechic/simplechic-dpp-detail-revised-1-R.jpg)\n\u003c/ImageContainer\u003e\n\n“Customers can also easily access the DPP through a QR Code on the garment or using\na direct Web link” says Mikosic. “In addition, to improve the user experience, we\nadded a simple drop-down menu — allowing customers to filter for important attributes\nof the product lifecycle, like details on raw materials, care instructions, repair\nservices, and recycling information.”\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Mira Mikosic | Founder | Simple Chic\\n  content\Digital Product Passports encourage increased sustainability transparency around sustainability, which Simple Chic is committed to. \u003cbr/\u003e This information is powerful in driving environmental action – something that’s good for people, good for our planet, and good for future generations.\\n/\u003e\n\n### Evolving the DPP for the future\n\nIn the future, Mikosic is looking to expand and update the company’s Digital Product Passport, appending additional sustainability attributes to the public ledger as her material sourcing and manufacturing partners evolve. Mikosic is also looking to use her customer engagement and loyalty experience to test and explore the DPP as a new customer channel. The token-based DPP experience can be offered as a way to further engage community members throughout the product life-cycle, including delivering exclusive content and loyalty-based offers to the customer.\n\n“Our Digital Product Passports have verifiable, traceable, and transparent disclosures about our material impacts at different stages in the product lifecycle,” says Mikosic. “This brand storytelling and sustainability education is powerful in advancing a circular economy. And ultimately, it helps create a better business and a better world — good for people, good for our planet, and good for future generations.”\n\n,slug:20240117-customer-simplechic},{path:/customers/tammam,date:2024-01-16,updated:2024-01-16,publish:1,homeFeature:1,resourceFeature:1,title:Tammam,subtitle:Tracing sustainability from fibre to finish using a Digital Product Passport,featuredImage:../images/customers/tammam/tammam-dress-1.jpg,tileImage:../images/customers/tammam/tammam-logo.png,tileTitle:Digital Product Passport,tileTag:Fashion,sortOrder:3,metatitle:Tammam: Tracing sustainability from fibre to finish using a Digital Product Passport,metadesc:See how Tammam, a couture fashion boutique, traces sustainability from fibre to finish using a Digital Product Passport.,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, travel, sustainability,metaimage:/static/01e249218a99b1e6bd845bc85743909e/e6e7b/tammam-token-collection-L.jpg,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,dppUrl:https://productpassports.net/collection/908a1a75-e068-4029-95af-53337c9d8c7d/,content:\n\u003cSubhead\u003e\n  Tammam is a London-based couture fashion brand and retailer with a focus on\n  \fibre-to-finish\ sustainability.\n\u003c/Subhead\u003e\n\n---\n\nFounded in 2007 by Lucy Tammam, Tammam(https://www.tammam.co.uk/) creates bespoke, high-end dresses, tops, scarves, and other accessories, with a commitment to environmental and social responsibility. The brands \fibre-to-finish\ philosophy reflects ethical design and production efforts across its whole supply chain, while maintaining forward-thinking style and design standards that the brands customers have come to expect.\n\nTrained at renowned London-based design school, Central Saint Martins, Tammam has always had a focus on sustainable fashion, even before it became _en vogue_. “Ethical sourcing and production have always been part of our design process for our couture pieces,” says Tammam, who in addition to her role as founder, is also the company’s creative director. “These principles are who we are as a studio, and help us encourage customers to slow down and embrace re-usable, high-quality fashion.\\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Tammam\\n  titlesub\London, England\\n  image\images/customer/tammam/tammam-logo.png\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Give customers an all-in-one place to view sustainability data for new fashion collection\\n/\u003e\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Tammam creates bespoke, high-end dresses, tops, scarves, and other\n  accessories, undergirded by a commitment to environmental and social\n  responsibility.(../images/customers/tammam/tammam-show-1.jpg)\n\u003c/ImageContainer\u003e\n\n### Sustainability across the supply chain\n\nInstead of launching multiple collections throughout the year, the brand focuses on an annual collection, which synthesises new inspirations with on-trend styles from its archive. In addition, Tammam made a conscious decision to eschew the wholesale model, owing to inefficiencies and waste in the supply chain. In place, the brand focuses on the custom, made-to-order, couture garments it has become known for. And, in line with its focus on high quality, ethical production, Tammam personally inspects the locations where its eco-friendly cotton and silk are grown and processed.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Lucy Tammam | Founder + Creative Director | Tammam\\n  content\Ethical sourcing and production have always been part of our design process for our couture pieces. \u003cbr/\u003e These principles are who we are as a studio, and help us encourage customers to slow down and embrace re-usable, high-quality fashion.\\n/\u003e\n\n### New fashion collaboration with the European Space Agency\n\nFor its current collection, Tammam launched a collaboration with the European Space Agency (ESA) to feature satellite imagery of the Earth on high-end scarves. The scarves include prints of hand-picked, stunning landscapes from across the globe – including imagery from the Amazon River; Western Australia; the Bering Strait; and Lake Powell, in the Western United States – all areas affected by climate change.\n\nHand-made by global artisans, Tammam ensures its production partners for this new collection of scarves comply with fair labour practices and are paid a generous wage. In addition, Tammam ensures its raw materials are cruelty-free and are sourced from the most sustainable supply chains.\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Use PicoNext DPP Planner to organise product sustainability data | Create public ledger Digital Product Passport using PicoNext\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\Token minting | Enterprise smart contract | DPP Planner | DPP Data Events | Token Collections | Token Explorer pre-formatted data visualisation\\n/\u003e\n\n### Consolidating sustainability reporting with a Digital Product Passport\n\nTo showcase all of its sustainable practices in one place, as well as comply with emerging European Union regulations about sustainability reporting, Tammam consolidated its sustainability data in a Digital Product Passport(/article/digital-product-passport) (DPP), powered by PicoNext. The Digital Product Passport not only traces Tammams \fibre-to-finish\ philosophy of its ethical and environmental sourcing and production, but also offers additional information on the social impact investments the company makes, in addition to care instructions and reusability information.\n\n\u003cImageContainer size\small\\u003e\n  !Tammams Digital Product Passport not only traces its fibre-to-finish\n  philosophy of its ethical sourcing and production, but also offers additional\n  information on the social impact donations the company\n  supports(../images/customers/tammam/tammam-token-collection-L.jpg)\n\u003c/ImageContainer\u003e\n\n“Just as our new Tammam X European Space Agency fashion collection incorporates stunning\nsatellite imagery, our Digital Product Passport gives a bird’s eye view of our sustainability\npractices,” says Tammam. “Our customers can use the DPP to see what’s happening with\nour environmental and social programmes – all in one place that’s easy to access.”\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Lucy Tammam | Founder + Creative Director | Tammam\\n  content\Just as our new Tammam X European Space Agency collection incorporates stunning aerial imagery, our Digital Product Passport gives a bird’s eye view of our sustainability practices. \u003cbr/\u003e Our customers can use the DPP to see what’s happening with our environmental and social programmes – all in one place that’s easy to access.\\n/\u003e\n\n### Collecting sustainability data for a Digital Product Passport\n\nTo enable traceability of its product-level data, Tammam used a Digital Product Passport based on a sustainable public ledger. First, it collected its sustainability data and organised it using the PicoNext Digital Product Passport Planner. Through the DPP Planner, the company could see different reporting templates applicable to its business, select relevant product reporting attributes, and categorise its sustainability data.\n\n\u003cImageContainer size\small\\u003e\n  !Because Tammam’s DPP is available on a blockchain, the data is secure,\n  immutable, and able to be traced – reflecting the company’s commitment to\n  transparency in its supply\n  chain.(../images/customers/tammam/tammam-dpp-planner-edit-R.jpg)\n\u003c/ImageContainer\u003e\n\n### Blockchain-based sustainability reporting\n\nThen, using integration with the DPP Data Events capability of PicoNext, Tammam easily saved its sustainability data to a public ledger. Because its DPP is available on a blockchain, the data is secure, immutable, and able to be traced – reflecting the company’s commitment to transparency in its supply chain. In addition, data on a blockchain is persistent, meaning it will always be available regardless of any vendor’s corporate status, a requirement of the E.U. DPP legislation.\n\n### Enabling ease-of-use for customers\n\nTammam’s customers view the company’s DPP through a QR code or Web link, without having to download or install any apps. The company uses a pre-formatted viewer to render the product-level DPP information through the PicoNext Token Explorer capability, which pulls data from public ledgers and displays it in an engaging, customer-friendly Web page. In addition, Tammam can curate and group different products into customised collections for users through the Token Collection capability of PicoNext – making it easy to navigate the DPP.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Lucy Tammam | Founder + Creative Director | Tammam\\n  content\At Tammam, our couture clothing has an attention to detail that is readily apparent to customers. \u003cbr/\u003e Now with this Digital Product Passport, our customers can more easily and transparently see the detailed attention we also place on our ethical and eco-conscious supply chain.\\n/\u003e\n\n### Building on an eco-friendly foundation for the future\n\nUsing public ledgers, Tammam’s Digital Product Passport helps reinforce its commitment to transparency, and expand on the brand’s sustainability practices for the future. In addition, the DPP helps the company drive compliance with evolving sustainability legislation from the European Union. In the future, the company can also look to extend the brand experience of its Digital Product Passports by including special offers, exclusive content, and loyalty rewards for its customers.\n\n“At Tammam, our couture clothing has an attention to detail that is readily apparent to customers,” says Lucy Tammam. “Now with this Digital Product Passport, our customers can more easily and transparently see the detailed attention we also place on our ethical and eco-conscious supply chain.”\n,slug:20240117-customer-tammam},{path:/customers/themorphbag,date:2024-01-16,updated:2024-01-16,publish:1,homeFeature:1,resourceFeature:1,title:The Morphbag,subtitle:Aiming for compliance with E.U. Digital Product Passport regulations,featuredImage:../images/customers/themorphbag/morphbag-tote-lifestyle-2.png,tileImage:../images/customers/themorphbag/gsk-morphbag-logo-3x.png,tileTitle:Digital Product Passport,tileTag:Fashion,sortOrder:2,metatitle:The Morphbag: Aiming for compliance with E.U. Digital Product Passport regulations,metadesc:See how The Morphbag, a sustainable handbag company, aims for compliance with E.U. Digital Product Passport regulations,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, travel, sustainability,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,dppUrl:https://productpassports.net/collection/22aaa112-7637-4eab-b653-5d7a531abdac/,content:\u003cSubhead\u003e\n  The Morphbag, based in London, England, produces vegan-leather totes,\n  clutches, and purses for busy and stylish women.\n\u003c/Subhead\u003e\n\n---\n\nGiovanna Sessi-Knott, founder of The Morphbag(https://www.themorphbag.london/) by GSK, has had a varied career – working in international finance before retraining as a designer and establishing her interior design studio GSK Bespoke Designs, Ltd. As she transitioned from being an entrepreneur to working mother, she realised that her fashion accessories weren’t keeping pace with her busy, multi-tasking lifestyle.\n\nShe needed an everyday bag that would adapt to her daily activities: from business meetings to the playground – and from school runs to date night. Her ideal bag needed to be large enough to carry her laptop and childrens supplies, but also hands-free so she could chase after her toddlers. At the same time, it had to be stylish, coordinate with her wardrobe, and be functional for any activity during a busy schedule.\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\The Morphbag by GSK\\n  titlesub\London, England\\n  image\images/customer/themorphbag/gsk-morphbag-logo-3x.png\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Comply with emerging European Union Digital Product Passport requirements | Gather product sustainability information from multiple, disparate sources\\n/\u003e\n\n### Versatile handbags for on-the-go women\n\nTo meet this need, Sessi-Knott decided to design and launch The Morphbag by GSK. A versatile three-piece colour-coordinated set – including a reversible tote, a cross-body handbag and an evening bag/wallet – The Morphbag helps women easily transition through the many different activities of their lives. Crafted in dual reversible colours and based on colour-type colour analysis, the bags are tailored to be a staple item in any woman’s capsule wardrobe. And further, Sessi-Knott’s designs have earned international recognition with multiple awards for their sustainable impact.\n\n“Rushing from business meetings, to running errands, to the playground with kids – it’s no wonder that women today are looking for fashion accessories that will meet the demands of their busy lives,” says Sessi-Knott. “And nobody wants to look cluttered either, which is why style and practicality are key to our handbags.”\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !The Morphbag is a versatile set of everyday totes, clutches, and\n  clutches/wallets that transition easily among the many different activities of\n  women’s lives.(../images/customers/themorphbag/themorphbag-productset.jpg)\n\u003c/ImageContainer\u003e\n\n### Addressing climate change and sustainable production\n\nSessi-Knott didn’t want the brand promise of her handbags to stop at styling versatility and practicality, however. Concerned about climate change and sustainable production, Sessi-Knott designed the bags using vegan, recycled polyurethane leather, in order to reduce the demand for animal leather and the resulting deforestation due to cattle farming. Further, using this non-biodegradable material gives the product a second life. The finished bag retains the same pebble grain as hide leather, without compromising on look and quality, thus giving a like-for-like replacement to hide leather, its unethical counterpart.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Giovanna Sessi-Knott | Founder | The Morphbag by GSK\\n  content\Rushing from business meetings, to running errands, to the playground with kids – it’s no wonder that women today are looking for fashion accessories that will meet the demands of their busy lives. \u003cbr/\u003e And nobody wants to look cluttered either, which is why style and practicality are key to our handbags.\\n/\u003e\n\n### Giving back through social impact\n\nThe Morphbag is also engaged in a variety of other sustainability-focused actions that align with the company’s – and customers’ – values. The company plants three trees in the Amazon rainforest in collaboration with One Tree Planted for every handbag sold.\n\nIn addition, the brand uses an internationally recognised auditor to ensure its manufacturing partner employs fair labour practices. And the company uses recycled packaging and green shipping options to deliver products to customers.\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Use PicoNext DPP Planner to organise product sustainability data | Create Digital Product Passport using PicoNext Cloud-based DPPs\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\Cloud-based DPPs | DPP Planner | Token Collections | Token Explorer pre-formatted data visualisation\\n/\u003e\n\n### Compliance with emerging E.U. Digital Product Passport regulations\n\nBecause The Morphbag is on the vanguard of fashion and sustainability practices, when Sessi-Knott heard about emerging Digital Product Passport legislation for companies that distribute products within European Union countries, she wanted to be at the forefront of how sustainability information is communicated to her customers.\n\n\u003cImageContainer size\small\\u003e\n  !Using PicoNext, The Morphbag created a Digital Product Passport (DPP) that\n  highlights next-level details about its raw materials sourcing, manufacturing\n  process, packaging, delivery methods, and social impact\n  programmes(../images/customers/themorphbag/gsk-morphbag-dpp-1-R.jpg)\n\u003c/ImageContainer\u003e\n\n“After attending a legal seminar about the new E.U. Digital Product Passport rules,\nI knew we wanted to get ahead of these emerging regulations,” says Sessi-Knott. “In\naddition, the DPP would help us collect our environmental info in one place and communicate\nour sustainability philosophy directly to our customers.”\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Giovanna Sessi-Knott | Founder | The Morphbag by GSK\\n  content\After attending a legal seminar about the new E.U. Digital Product Passport rules, I knew we wanted to get ahead of these emerging regulations. \u003cbr/\u003e In addition, the DPP would help us collect our environmental info in one place and communicate our sustainability philosophy directly to our customers.\\n/\u003e\n\n### Next-level product sustainability details with a DPP\n\nUsing PicoNext, The Morphbag created a Digital Product Passport (DPP) that highlights next-level details about its raw materials sourcing, manufacturing process, packaging, delivery methods, and social impact programmes. Customers can view information that substantiates the company’s environmental claims, and gain additional transparency into the brand’s actions.\n\nFor example, The Morphbag includes links to audits and certifications it has achieved – including approval to use the Vegan Society Trademark; certification by PETA as an approved vegan product; and audit results of its manufacturing partner by SGS–Société Générale de Surveillance, a leading testing, inspection and certification company.\n\n\u003cImageContainer size\small\\u003e\n  !To produce its DPP, The Morphbag organised its product information using the\n  PicoNext DPP Planner\n  capability(../images/customers/themorphbag/gsk-morphbag-dpp-planner-L.jpg)\n\u003c/ImageContainer\u003e\n\n### Organising sustainability data with template-based DPP Planner\n\nTo produce its Digital Product Passport, The Morphbag first organised its product information using the PicoNext DPP Planner capability, an integrated sustainability data collection tool that uses industry-specific templates to accelerate the process of gathering DPP data from different sources. The DPP Planner capability allowed The Morphbag to input sustainability data and bring it to life with images, formatting, and links to external certificates and audit reports.\n\n### Flexibility with off-chain DPP capabilities\n\nBecause public ledgers and blockchain reporting were new concepts for The Morphbag, the brand decided to start with an off-chain solution that stores DPP data in a cloud-based database instead. The company used the Minting capability of PicoNext to create Off-chain Tokens and associate sustainability attributes with them using the DPP Data Events capability. The off-chain solution gives The Morphbag flexibility to update sustainability attributes in its DPP as its supply chain strategy evolves, with the option to transition to a blockchain-based solution in the future.\n\n\u003cImageContainer size\small\\u003e\n  !The Morphbag was able to provide easy DPP access for its customers using the\n  PicoNext Token Explorer\n  capability.(../images/customers/themorphbag/gsk-morphbag-dpp-tokencollection-R.jpg)\n\u003c/ImageContainer\u003e\n\n### Simple, intuitive customer Digital Product Passport customer access\n\nOnce The Morphbag’s sustainability data was collected and saved, the brand was able to provide easy DPP access for its customers using the PicoNext Token Explorer capability. Using a Web link or QR code, customers can view the DPP through a turnkey, pre-formatted page provided by the Token Explorer. They can then view images and media of the handbags, as well as the sustainability attributes in a timeline-based format. Because the DPP is accessed via a Web browser, customers don’t need to download or install any additional apps to view the data.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Giovanna Sessi-Knott | Founder | The Morphbag by GSK\\n  content\Modern women must morph through many different roles on a daily basis – including as a mother, wife, and working professional. \u003cbr/\u003e The Morphbag pays homage to this reality – and our Digital Product Passport is another way we’re staying ahead of the changing rules and regulations that will help our world be more sustainable and verdant for years to come.\\n/\u003e\n\n### Future flexibility for Digital Product Passports\n\nThe Morphbag’s DPP provides simplified access to product-level sustainability information in one location that is easy to view. In the future, The Morphbag is looking forward to adding more sustainability information to its DPP as it pursues its social impact programmes and renews its audits and certifications. Because it started with a DPP enabled by Off-chain Tokens, the company also retains flexibility to transition to a full public ledger-based solution in the future if it chooses.\n\n“Modern women must adapt to many different roles on a daily basis – including as a mother, wife, and working professional,” says Sessi-Knott. “The Morphbag pays homage to this reality – and our Digital Product Passport is another way we’re staying ahead of the changing rules and regulations that will help our world be more sustainable and green for years to come.”\n\n,slug:20240117-customer-themorphbag},{path:/customers/tomorrows-air,date:2024-01-30,updated:2024-01-30,publish:1,homeFeature:1,resourceFeature:1,title:Tomorrows Air,subtitle:Driving transparency in carbon removal using Digital Product Passports,featuredImage:../images/customers/tomorrowsair/tina-rolf-yuF2B5Zyz88-unsplash.jpg,tileImage:../images/customers/tomorrowsair/tomorrowsair-logo.png,tileTitle:Digital Product Passport,tileTag:Climate,sortOrder:4,metatitle:Tomorrows Air: Driving transparency in carbon removal using Digital Product Passports,metadesc:See how Tomorrows Air, the flagship climate initiative of the Adventure Travel Trade Association, drives transparency in carbon removal using Digital Product Passports,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, travel, sustainability,metaimage:/static/4efc31a15632de1206b978bfc7195ee5/08903/tomorrowsair-logo.png,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,dppUrl:https://productpassports.net/collection/813570ee-063d-4abd-b729-41f6a58110f8/,content:\u003cSubhead\u003e\n  Tomorrow’s Air is a travel industry collective educating, inspiring and\n  mobilising people to support carbon removal technologies and sustainable\n  aviation fuel\n\u003c/Subhead\u003e\n\n---\n\nThe flagship climate initiative of the 30,000+ member Adventure Travel Trade Association – the largest global network of tour operators, lodges, and destination marketing organisations focused on adventure tourism – Tomorrow’s Air(https://www.tomorrowsair.com/) is on a mission to educate and empower travellers to support the expansion of carbon removal technologies and sustainable aviation fuel.\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Tomorrows Air\\n  titlesub\The flagship climate initiative of the Adventure Travel Trade Association\\n  image\images/customer/tomorrowsair/tomorrowsair-logo.png\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Drive transparency \u0026 trust in complex carbon capture supply chains, while showing progress to customers\\n/\u003e\n\n---\n\n### Differentiating the travel experience through sustainability\n\nThe initiative, launched in 2020, is a leader in enabling travel businesses and individuals to join in and support the expansion of innovations necessary to restore the Earth’s climate. In doing so, it enables its travel customers and partners to help make travel more sustainable.\n\n#### Promoting climate education with travel customers\n\nTomorrow’s Air uses a portion of every payment received to directly fund carbon removal technologies and sustainable aviation fuel alongside educational programmes that help close the knowledge gap about climate-conscious travel practices.\n\nThis education includes custom, live training courses delivered to travel company teams, original research, awareness campaigns, the Artists for Air network, a podcast, a newsletter, and content developed for travel companies to use with their guests. The Tomorrow’s Air educational content reaches thousands of travellers every month.\n\n\u003cImageContainer size\medium\\u003e\n  !Tomorrows Air is a leader in enabling travel businesses and individuals to\n  join in and support the expansion of innovations necessary to restore the\n  climate(../images/customers/tomorrowsair/tomorrowsair-web-screens-3up-warp.jpg)\n\u003c/ImageContainer\u003e\n\n### Putting transparency at the forefront\n\nFor Tomorrow’s Air, trust is central to achieving success in its mission to inspire and mobilise people to support carbon removal technologies and sustainable aviation fuel. The team wanted to be sure that the travellers and businesses participating in Tomorrow’s Air had visibility into how their payments were channelled to the carbon removal and sustainable aviation fuel innovators in its portfolio.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Christina Beckmann | Co-founder | Tomorrows Air\\n  content\Trust is key to our organisation as we help our travel-industry partners pursue sustainable travel strategies. \u003cbr/\u003eTomorrow’s Air adds value by partnering with the most trusted, reputable suppliers — and elevating transparency helps give our customers greater visibility into their carbon removal purchases.\\n/\u003e\n\n“Trust is key to our organisation as we help our travel-industry partners pursue sustainable travel strategies,” said Christina Beckmann, who heads up Tomorrow’s Air. “Tomorrow’s Air adds value by partnering with the most trusted, reputable suppliers — and elevating transparency helps give our customers greater visibility into their carbon removal and sustainable aviation fuel purchases.”\n\n#### Navigating complex supply chains\n\nFor Tomorrow’s Air, providing supply chain visibility to its community is a key element of driving expanded awareness about the climate innovations it supports. For every payment it receives, it places a traceable order with carbon removal and/or sustainable aviation fuel providers.\n\n\u003cImageContainer size\small\\u003e\n  !Tomorrow’s Air gives travellers a play-by-play update on how their payment is\n  used by climate solution innovators to reduce, clean up, and permanently store\n  carbon dioxide from the\n  atmosphere.(../images/customers/tomorrowsair/tomorrowsair-swoop-R.jpg)\n\u003c/ImageContainer\u003e\n\n### Using Digital Product Passports to drive transparency\n\nTo support transparency for people using carbon removal and sustainable aviation fuel innovations, Tomorrow’s Air turned to Digital Product Passports(/article/digital-product-passport/) on public ledgers powered by PicoNext.\n\nPreviously, Tomorrow’s Air issued PDF-based certificates to confirm a customer’s purchase. In order to provide updates on the progress of a customer’s order – as well as the status of their carbon removal orders – Tomorrows Air piloted a Digital Product Passport hosted on a sustainable, power-efficient blockchain.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Jason Reckers | Chief Operating Officer | Adventure Travel Trade Association\\n  content\Tomorrow’s Air has a unique solution for travel companies that are striving for greater sustainability. \u003cbr/\u003e By providing transparent detail on the status of travellers’ carbon removal and sustainable aviation fuel payments, we’re not only building awareness about climate-conscious travel – we’re also aggregating a global community that’s directly chipping in to help.\\n/\u003e\n\n“Tomorrow’s Air has a unique solution for travel companies that are striving for greater sustainability,” said Jason Reckers, Chief Operating Officer of the Adventure Travel Trade Association. “By providing transparent detail on the status of travellers’ carbon removal and sustainable aviation fuel payments, we’re not only building awareness about climate-conscious travel – we’re also aggregating a global community that’s directly chipping in to help.”\n\n#### Showing progress using blockchain-based updates\n\nWith a public ledger-based Digital Product Passport, Tomorrow’s Air can offer travel companies and travellers a play-by-play update on how their payment in support of climate education, carbon removal, and sustainable aviation fuel is helping restore Earth’s climate.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Digitising carbon removal\n  certificates(../images/customers/tomorrowsair/pdf-to-token.jpg)\n\u003c/ImageContainer\u003e\n\n#### Giving a view into payments\n\nThe Digital Product Passport includes a tokenised representation of the carbon removal or sustainable aviation fuel payment for a particular travel business, along with blockchain-based events attached to the token that represent the status of the purchase. Tomorrow’s Air business customers and end-travellers can then view the status of these public-ledger events using a Web-based viewer provided by PicoNext.\n\n### Digital Product Passports provide transparency into complex supply chains\n\nBy its very nature, the supply chain for climate technologies like carbon removal and sustainable aviation fuel can be complex.\n\nFor example, Tomorrow’s Air uses multiple vendors to fulfil each of its travel industry customers carbon removal purchases. For a single payment, up to three of its trusted carbon removal partners – Climeworks, Pacific Biochar, and Eion – may receive a portion of a customer’s order, and then begin work on extracting carbon from the atmosphere and transitioning it to permanent storage.\n\nFurther, the time from when the carbon removal order is placed to when the order is fulfilled (through technology scaling), can take anywhere from 12 months to seven years – making it all the more important that customers have a view of the status of their purchase.\n\n\u003cImageContainer size\small\\u003e\n  !Using a public ledger-based Digital Product Passport, Tomorrow’s Air can\n  publish data points about carbon removal and sustainable aviation fuel\n  payments.(../images/customers/tomorrowsair/tomorrowsair-token-explorer-customer-L.jpg)\n\u003c/ImageContainer\u003e\n\n#### Coordinating among different climate-focused vendors\n\nUsing a public ledger-based Digital Product Passport, Tomorrow’s Air can publish data points about carbon removal and sustainable aviation fuel purchases, updating its community on the particular attributes of the order, which vendors have responsibility, the confirmation IDs for the order, and the status of the order’s fulfilment.\n\nTo make it easy for its travel business customers to communicate this transparency to their travellers, Tomorrow’s Air provides the Digital Product Passport link to its tour operators, so they can share this direct transparency in their own communications with guests.\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Use PicoNext to launch blockchain-based Digital Product Passport, showing the status of carbon removal and sustainable aviation fuel purchases\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\Token minting | Enterprise smart contract | DPP Data Events | Token Collections | Token Explorer pre-formatted data visualisation\\n/\u003e\n\n### Public ledger advantages for carbon-focused Digital Product Passport\n\nPublic ledger blockchains are uniquely suited to communicate sustainability information as part of a Digital Product Passport. The information on a blockchain is cryptographically secure, and can’t be changed or tampered with after being written to the public ledger.\n\nIt can also be traced back to the individual that writes the update to the blockchain. In addition, for Tomorrow’s Air, a key requirement was that travellers be able to view the Digital Product Passport updates as easily as possible – without connecting a digital wallet or downloading an app.\n\n#### Data independence on a blockchain\n\nFinally, one of the reasons Tomorrow’s Air turned to public ledgers is because of the independence of the data. Regardless of any vendor in their ecosystem, the data will persist on a distributed blockchain and be available for customers to access.\n\n#### Accessing public ledgers easily using PicoNext\n\nWith PicoNext, the organisation used the Minting capability to create a tokenised Digital Product Passport of carbon removal or sustainable aviation fuel orders per customer, and then used the DPP Data Events capability to push events with data updates to the tokenised passport.\n\n#### Easy-to-access sustainability data on mobile devices\n\nWith the completed Digital Product Passport in hand, Tomorrow’s Air used the Explorer capability of PicoNext to let customers and travellers view the detailed data for each carbon capture purchase through an easy-to-access, web-based viewer. In this way, travel businesses can show the step-by-step actions theyre taking as part of their sustainability programmes to their customers in a simple, easy-to-use format on mobile devices.\n\n\u003cImageContainer size\small\\u003e\n  !Tomorrow’s Air uses the sustainable Polygon blockchain, taking advantage of\n  the public ledger’s focus on low energy consumption and net-zero\n  emissions.(../images/customers/tomorrowsair/tomorrowsair-token-explorer-R.jpg)\n\u003c/ImageContainer\u003e\n\n#### Using a sustainable blockchain\n\nBecause the Digital Product Passports for Tomorrow’s Air are located on the sustainable Polygon blockchain, stakeholders benefit from the public ledger’s focus on low energy consumption and net-zero emissions. New proof-of-stake transaction validation on Ethereum-based blockchains like Polygon have reduced annualised electricity consumption by more than 99.988%, and reduced the blockchain’s carbon footprint by approximately 99.992%.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Raven Rice | Carbon Dioxide Removal (CDR) Data Manager | Tomorrow’s Air\\n  content\We’re just getting started with programmes that engage our global community of climate conscious travellers. \u003cbr/\u003e By demonstrating the actions we’re taking and showing progress using public ledgers, we’re building trust with our customers and driving positive, long-term impact for the environment.\\n/\u003e\n\n### Looking to the future with sustainability-focused Digital Product Passports\n\nIn the future, Tomorrow’s Air may expand its Digital Product Passport in several ways, including:\n\n- Adding details on its **educational programmes** to the token, including multimedia experiences like audio and video\n- **Pushing new updates** to its Digital Product Passport with data on the progress of its carbon removal and sustainable aviation fuel payments\n- Using the tokenised Digital Product Passport as the foundation of a **customer experience**, with exclusive offers and rewards for travellers\n\n“We’re just getting started with programmes that engage our global community of climate conscious travellers,” said Raven Rice, Carbon Dioxide Removal (CDR) Data Manager at Tomorrow’s Air. “By demonstrating the actions we’re taking and showing progress using public ledgers, we’re building trust with our customers and driving positive, long-term impact for the environment.”\n\n\u003cdiv className\my-8\\u003e\n  \u003cYoutubeComponent id\G-mmMn7IX3Y\ /\u003e\n\u003c/div\u003e\n\n,slug:20240131-customer-tomorrowsair},{path:/article/digital-product-passport-tomorrows-air,date:2024-01-31,updated:2024-01-31,publish:1,resourceFeature:1,title:Tomorrow’s Air Pilots New Digital Product Passport for Carbon Removal,subtitle:Global climate collective enables carbon removal traceability, and promotes sustainable travel using Digital Product Passports,featuredImage:../images/customers/tomorrowsair/braden-jarvis-prSogOoFmkw-unsplash.jpg,tileImage:../images/customers/tomorrowsair/braden-jarvis-prSogOoFmkw-unsplash.jpg,metatitle:Tomorrow’s Air Pilots New Digital Product Passport for Carbon Removal Using PicoNext,metadesc:Global climate collective enables carbon removal traceability, and promotes sustainable travel using Digital Product Passports,metakeywords:Tomorrows Air, Adventure Travel Trade Association, adventure travel, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate, greenwashing, transparency, Generation Z, travel, climate change,metaimage:/static/0848bf210e8854eb56e7efe8a0081e0a/5559f/braden-jarvis-prSogOoFmkw-unsplash.jpg,articleTags:,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:Today, were excited to announce that Tomorrow’s Air(https://www.tomorrowsair.com/) — a travel industry collective educating, inspiring, and mobilising people to support carbon removal technologies and sustainable aviation fuel — is powering its new Digital Product Passports for carbon removal purchases using PicoNext technology. The flagship climate initiative of the 30,000+ business member Adventure Travel Trade Association, Tomorrow’s Air is a leader in educating and promoting sustainable travel and support for innovative climate solutions.\n\nWhen travellers embark on a journey with one of Tomorrow’s Air partner travel businesses, they can track the status of associated carbon removal orders using the Digital Product Passport, and gain insight into how carbon dioxide emissions are removed from the atmosphere. Travel businesses (and travellers themselves) can trace the progress of their carbon removal orders through the supply chain – seeing the innovators whose technologies are fulfilling their carbon removal order, viewing confirmation IDs, and checking status updates.\n\n---\n\n### Using Digital Product Passports to drive transparency\n\nThe Digital Product Passport includes a representation of the carbon removal purchases for a particular travel business, offering deeper insight for travellers on how these industry partners are helping scale up necessary technologies to clean up excess carbon dioxide from our atmosphere. Carbon removal information included in Tomorrow’s Air Digital Product Passports is cryptographically secure, and can’t be changed or tampered with after being written to a blockchain.\n\nIn addition, updates on the status of climate initiatives in the Digital Product Passport persist indefinitely across the distributed ledgers for customers to access, and provide greater insight into the provenance of carbon removal actions. Tomorrow’s Air travel business customers, as well as travellers taking trips, can view the status of these public-ledger carbon removal events using an intuitive, web-based viewer provided by PicoNext.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Using Digital Product Passports for carbon removal, Tomorrow’s Air can\n  deliver the next level of transparency to a wider audience of\n  stakeholders.(../images/customers/tomorrowsair/tomorrowsair-dpp-tokencollection-C.png)\n\u003c/ImageContainer\u003e\n\n---\n\n### Evolving carbon capture reporting for the future\n\nPreviously, Tomorrow’s Air issued PDF-based certificates to confirm a travel business customer’s purchase. Now, using Digital Product Passports for carbon removal, Tomorrow’s Air can deliver the next level of transparency to a wider audience of stakeholders using sustainable, energy-efficient public ledgers. The benefit is enhanced customer engagement with carbon removal innovations, while laying the foundation for future stakeholder interaction.\n\n\u003cImageContainer size\smallmedium\\u003e\n  !Evolving carbon capture reporting for the\n  future(../images/customers/tomorrowsair/tomorrowsair-kimkim-end-R.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Substantiating sustainability with blockchain Digital Product Passports\n\nPicoNext enables organisations to deliver Digital Product Passports – an easy-to-access way to gain deeper insight into the sustainability history of a company’s products and services. Using a Digital Product Passport, companies can record their sustainability actions on a public ledger, demonstrate progress towards environmental goals, and increase trust and transparency among stakeholders.\n\nThis public recording also helps reduce consumer concerns about greenwashing. Additionally, Digital Product Passports(/article/digital-product-passport) help companies across a wide array of industries – including manufacturing, fashion, textiles, batteries, and electronics – comply with European Union regulatory requirements mandating product-level transparency.\n\n“Trust is key as we help our travel industry partners pursue sustainable strategies,” said Christina Beckmann, creator of Tomorrow’s Air. “Tomorrow’s Air adds value by collaborating with the most trusted, reputable carbon removal suppliers – and by elevating transparency using Digital Product Passports we give our customers unmatched visibility into their carbon removal orders.”\n\n**Learn more about Tomorrow’s Air Digital Product Passport for Carbon Removal**\n\n- Read the Tomorrows Air(/customers/tomorrows-air/) success story\n\n---\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Digital Product Passports\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n,slug:20240131-tomorrows-air-announce},{path:/article/digital-product-passport-timeline-8845da7d9e2f,externalLink:https://medium.com/@dave-dickson/digital-product-passport-timeline-8845da7d9e2f,date:2024-02-14,updated:2024-02-14,publish:1,resourceFeature:1,title:Digital Product Passport Timeline,subtitle:Learn about the timeline for Digital Product Passports, and displaying sustainability data to customers,featuredImage:../images/blog/20240214-medium-dpp-timeline.jpg,metatitle:Digital Product Passport Timeline,metadesc:Learn about the timeline for Digital Product Passports, and displaying sustainability data to customers,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/258837468eec6682cbd963e7c0bedf1b/7de01/20221005-01-Web3-Interest-LI.png,articleTags:feature,socialimpact,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:\n,slug:20240214-medium-dpp-timeline},{path:/article/digital-battery-passport,date:2024-02-20,updated:2024-02-20,publish:1,resourceFeature:1,title:Digital Battery Passport Guide (2024),subtitle:Requirements and timelines for sustainable EU Battery Passports,featuredImage:../images/blog/20240221-kumpan-electric-30D7430ywf4-unsplash.jpg,metatitle:Digital Battery Passport Guide (2024),metadesc:Learn how to comply with new Digital Battery Passport regulations, including Battery Passport requirements and timeline,metakeywords:Digital Battery Passport, Battery Passport, electric vehicle, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:,articleTags:feature,socialimpact,cta:nft,toc:top,tocTitle:Overview: ,tocOffset:4,tocHeadingMaxDepth:2,footer:Digital Battery Passport,content:\n## What is a Digital Battery Passport?\n\nA Digital Battery Passport allows consumers to access sustainability and usage information about a battery, in an accessible way via QR code. In doing so, they can make informed decisions about the batteries they purchase, and select ones that contribute to a circular economy – one in which batteries are responsibly sourced, handled sustainably, and disposed of correctly, and re-manufactured or recycled. A Battery Passport requires manufacturers to collect a variety of information about a battery — including information about raw material sourcing, technical specifications, hazardous materials, disposal, and more.\n\n---\n\n## Why is a Digital Battery Passport important?\n\nThe European Union views batteries as an important way to transition to a green economy, in terms of clean energy and net-zero emissions. As a result, it is focusing on specific categories of batteries it views as not only contributing to sustainability development, but also that form the cornerstone of battery demand for the next few years. These battery categories include industrial batteries with a capacity greater than 2kWh, electric vehicles (EV) batteries, and light means of transport (LMT) batteries (like for e-bikes).\n\n\u003cImageContainer size\large\\u003e\n  !Battery Passports are required for industrial batteries, electric vehicles\n  (EV) batteries, and light means-of-transport batteries (like for\n  e-bikes)(../images/blog/20240221-himiway-bikes-lYL_IlgaJVc-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\nAlong with the role of batteries in facilitating a green economy, they do come with\nconcerns in a few areas. They can be hazardous when not disposed of correctly, owing\nto the lithium the batteries contain. Sourcing raw materials for battery manufacturing\ncan present social and environmental risks. And carbon footprints should be evaluated\nand minimised as batteries are produced.\n\nA Digital Battery Passport surfaces information on these areas, and more, so that consumers and other stakeholders can make the best decisions about purchasing, using, disposing of, and recycling batteries. In this way, they can facilitate a green economy – one with reduced emissions, and more sustainable development goals.\n\n---\n\n## Digital Battery Passport timeline and background\n\nIn recent years, the European Union has implemented several regulations that address sustainable development and the transition to a green economy. The 2023 E.U. Batteries Regulation is an outgrowth of this environmentally focused rulemaking.\n\n- **EU Battery Directive** - A 2006 directive that outlines requirements around collecting, recycling and disposing of batteries, as well as rules regarding hazardous substances and batteries\n- **The European Green Deal** - A 2019 law that sets an E.U.-wide goal of zero net greenhouse gas emissions by 2050, along with a decoupling of economic growth from resource use\n- **Circular Economy Action Plan** - a 2020 communication outlining steps to take towards a circular economy, in which “the value of products, materials and resources is maintained in the economy for as long as possible, and the generation of waste minimised”^1\n- **European Commission’s 2020 Industrial Strategy** - Lays out the vision for a ‘twin transition’ to climate neutrality and digital leadership\n- **Ecodesign for Sustainable Products Regulation (ESPR)** - A 2022 regulation that expands sustainability requirements from the narrower, energy-focused 2009 Ecodesign Directive to a broader set of products, and outlines the concept of a Digital Product Passport\n- **E.U. Batteries Regulation** - A law adopted in July 2023 that addresses the sustainability of batteries throughout their lifecycle, and outlines specific Digital Product Passport rules for batteries (“Digital Battery Passport”, or “Battery Passport”)\n\n\u003cImageContainer size\large\\u003e\n  !The European Union has implemented several regulations that address\n  sustainable development, and the transition to a green\n  economy(../images/blog/20240221-robert-linder-uHpDGm7vmdU-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Who is required to create a Digital Battery Passport?\n\nThe E.U. Batteries Regulation requires that an “economic operator” who places a battery for sale on the E.U. market produce a Digital Battery Passport for it. Typically, this is understood to be the manufacturer, but could also include the manufacturer’s representative, an importer, a distributor, or a fulfilment provider who places batteries on the E.U. market.^2\n\n---\n\n## What is the relationship between a Battery Passport and a Digital Product Passport?\n\nThe 2022 E.U. Ecodesign for Sustainable Products Regulation (ESPR) outlines sustainability requirements and the concept of a Digital Product Passport for a variety of product categories, including Information and communications technology (ICT), Electronics, Batteries, Vehicles, Textiles / Fashion, Plastics, Furniture, Construction and buildings, Chemicals. The ESPR legislation envisions subsequent rulemaking over the next several years to define the requirements for Digital Product Passports in each of these industries. The 2023 E.U. Batteries Regulation is the first industry with specific Digital Product Passport requirements. A Digital Battery Passport, then, is a specific implementation of a Digital Product Passport.\n\n---\n\n## What information should a Battery Passport contain?\n\nThe E.U. Batteries regulation outlines the information that should be included in a Battery Passport, and made available via QR code to interested stakeholders.^3 Of particular note with a Digital Battery Passport is that it identifies several different classes of information that should be included, namely:\n\n- Public information about the battery\n- Battery information available to those with a need-to-know, as well as the European Commission (EC)\n- Battery information available to the EC, national regulatory organisations (“notified bodies”), and market surveillance authorities\n- Individual battery item-level information available to those with a need-to-know\n\nIt also indicates that most information should be specific to the battery _model_, with the exception of the last point, which is at the _individual item_ level. Some companies are considering Digital Product Passport implementation specific to _manufacturing batch_ or _individual product item_ level, in order to enable traceability across the supply chain.\n\n### Public information about the battery\n\nIn the public section of the battery passport, a variety of information is required to be made available to stakeholders, including the following:\n\n- Manufacturer identifying information, including: name, address, point-of-contact, Web address, and email\n- Battery category, and model identification and batch / serial number\n- Place of manufacture\n- Date of manufacture (month and year)\n- Battery weight\n- Battery chemistry\n- Hazardous substances present in the battery (other than mercury, cadmium, or lead)\n- Usable extinguishing agent (in case of fire)\n- Critical raw materials in the battery in a concentration of more than 0.1% by weight\n- Carbon footprint information, including:\n  - The carbon footprint of the battery, calculated as kg of carbon dioxide equivalent per one kWh of the total energy provided by the battery over its expected service life\n  - The carbon footprint of the battery differentiated according to life cycle stage as\n  - The EU declaration of conformity ID number\n  - A Web link giving access to a public version of the study supporting the carbon footprint values of the battery\n- Information on responsible sourcing as indicated in battery’s due diligence report\n- Recycled content information, including:\n  - Information about the percentage share of cobalt, lithium or nickel present in active materials and that has been recovered from either battery manufacturing waste or consumer waste\n  - The percentage share of lead present in the battery and that has been recovered from waste, for each battery model per year and per manufacturing plant.\n- A series of technical indicators about the battery, including:\n  - Capacity (in amp-hours)\n  - Minimal, nominal and maximum voltage, with temperature ranges when relevant\n  - Original power capability (in Watts) and limits, with temperature range when relevant\n  - Expected battery lifetime expressed in cycles, and reference test used\n  - Capacity threshold for exhaustion (only for EV batteries)\n  - Temperature range the battery can withstand when not in use (reference test)\n  - Period for which the commercial warranty for the calendar life applies\n  - Initial round trip energy efficiency and at 50% of cycle-life\n  - Internal battery cell and pack resistance\n  - C-rate of relevant cycle-life test\n- Relevant markings for non-rechargeable batteries, and to indicate separate waste collection\n- The battery’s EU declaration of conformity\n- Information on battery disposal, re-use, repurposing and remanufacturing, including:\n  - The role of consumers in separating batteries for waste collection\n  - Collection, take-back, repurposing, treatment options available for waste batteries\n  - Safety instructions to handle waste batteries\n  - Meaning of labels and symbols on batteries\n  - The impact of hazardous substances contained in batteries\n\nAs mentioned, there are other categories of information in a Digital Battery Passport that aren’t publicly available, but are only available to governmental bodies and others with a need-to-know. Often, these classes of information include proprietary data that could be used competitively against a battery manufacturer if publicly available. The E.U. Batteries Regulation specifies the following classes of non-public information in a Digital Battery Passport.\n\n\u003cdiv\u003e\n  \u003cBatteryPassportDataElementExamples /\u003e\n\u003c/div\u003e\n\n---\n\n## How do consumers access a Digital Battery Passport?\n\nThe E.U. Batteries Regulation indicates that consumers should be able to access a Digital Battery Passport via a QR code.^4 A QR code is a two-dimensional matrix barcode that allows a customer to scan it with his or her smartphone, and then access the Battery Passport using a web browser. Other Digital Product Passports – including those for fashion, electronics, furniture and other categories – are awaiting final rulemaking on how consumers should access the passport, including if it is through QR Code, NFC tag, product watermarking, or through other means.\n\nThe Battery Passport, in contrast, has specified that QR codes should be “shall be printed or engraved visibly, legibly and indelibly on the battery.” If the battery is too small to have a QR code engraved on it, or it is otherwise not possible to engrave a QR code, the E.U. Batteries Regulation indicates that the Battery Passport QR code should be included with the battery’s documentation and packaging.^5\n\n\u003cImageContainer size\medium\\u003e\n  !Consumers can access a Digital Battery Passport via a QR\n  Code(../images/featureperspective/passport-usecases/battery-passport-detail-rawmaterials-qrcode.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## What is the timeline for a Digital Battery Passport?\n\nBatteries must have a Digital Product Passport by February 18, 2027. Industrial batteries with a capacity greater than 2kWh, electric vehicles (EV) batteries, and light means-of-transport (LMT) batteries (e.g. for e-bikes), must provide a Battery Passport by this date.^6 The European Commission expects that these particular battery subcategories will be the segments that will increase in production and usage during the coming years.^7\n\n---\n\n## What are the penalties of not creating a Battery Passport?\n\nIf a battery manufacturer does not comply with the rules of the E.U. Batteries Regulation, including the requirement to create a Digital Battery Passport, they could be compelled to bring the battery into compliance, to withdraw it from being sold on the E.U. market, or to recall it.^8\n\n---\n\n## What are other requirements for a Digital Battery Passport?\n\nThe E.U. Batteries Regulation outlines other requirements for a Digital Battery Passport^9, including that:\n\n- The Battery Passport should be interoperable with other E.U. Digital Product Passports\n- End-users and stakeholders can access the battery passport free of charge\n- Organisations processing Digital Battery Passport data cannot sell or reuse the Digital Battery Passport data\n- The Battery Passport should remain available, even if the manufacturer ceases to exist\n- The Battery Passport should restrict access to view, add, or update certain information\n- The Battery Passport should ensure data integrity and reliability\n- The Battery Passport should store data securely\n\n\u003cPostTemplateCtaStatic\n  title\See latest global sustainability trends\\n  link\/landing/digital-product-passport-sustainability/\\n  cta\Download free strategy guide\\n/\u003e\n\n---\n\n## How does a Digital Battery Passport affect U.K. or global companies?\n\nDue to globally interconnected supply chains, regulations in the European Union tend to influence requirements in other jurisdictions, as well as the behaviour of global companies. For example, the introduction of legislation in Europe around data privacy – the General Data Protection Regulation (GDPR) released in 2018 – influenced legislation in other parts of the world. The state of California, for example, adopted the California Consumer Privacy Act, which provides stricter data privacy controls for California residents. In addition, the GDPR legislation has influenced the behaviour of many global companies, as evidenced by the prevalence of “Accept Cookies” dialog boxes on websites.\n\nBecause of this, U.K. and global battery companies should begin preparing now for Digital Battery Passports, not only because data transparency helps consumers make more informed decisions, but also for the eventuality of regulation in their jurisdictions too.\n\n---\n\n## Blockchain vs. Cloud for Digital Battery Passports\n\nSome companies choose to publish their Digital Battery Passports on a distributed public ledger (a blockchain), while others publish them in the cloud.\n\nOn a blockchain, portions of Battery Passport information are publicly available. The information is securely stored, and most importantly, the data transactions are immutable and traceable. That is, each change to the public ledger and the Battery Passport information can be inspected. Blockchain-based Battery Passports also offer an important advantage in that the information persists, even if a battery manufacturer or its technology vendors cease to exist.\n\nCloud-based models are more familiar to companies, with well-defined authoring and pricing models. Inherent in any cloud-based model is a certain degree of downtime and security risk. Cloud-based systems offer an important feature in that brands can more easily edit the information in a Digital Battery Passport, in real-time. In order to correct an error in a blockchain-based Digital Battery Passport, a company must append a correction to the passport information, because the data on a blockchain is immutable and cannot be changed.\n\n\u003ctable\u003e\n  \u003ctr\u003e\n    \u003ctd\u003e\n      \u003cstrong\u003eCentralised storage (cloud)\u003c/strong\u003e\n    \u003c/td\u003e\n    \u003ctd\u003e\n      \u003cstrong\u003eDecentralised storage (blockchain)\u003c/strong\u003e\n    \u003c/td\u003e\n  \u003c/tr\u003e\n  \u003ctr\u003e\n    \u003ctd\u003e\n      \u003cul\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eDatabase. \u003c/strong\u003eStored in a traditional database\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eCloud-based. \u003c/strong\u003eGenerally accessed via the cloud\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eMature. \u003c/strong\u003eEstablished models for pricing and usage\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eEditability. \u003c/strong\u003eDPP data can be edited and revised in\n          case of error\n        \u003c/li\u003e\n      \u003c/ul\u003e\n    \u003c/td\u003e\n    \u003ctd\u003e\n      \u003cul\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eTransparency. \u003c/strong\u003eTransactions are publicly available and\n          inspectable\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eSecurity. \u003c/strong\u003eData is cryptographically registered on a\n          blockchain\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eImmutability. \u003c/strong\u003eData cannot be altered\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eTraceability. \u003c/strong\u003eData provenance can be traced\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003eRedundancy. \u003c/strong\u003eData replicated and stored on multiple\n          nodes, mitigating network failure\n        \u003c/li\u003e\n        \u003cli\u003e\n          \u003cstrong\u003ePersistency. \u003c/strong\u003eData persists on-chain regardless of\n          vendor status or company insolvency\n        \u003c/li\u003e\n      \u003c/ul\u003e\n    \u003c/td\u003e\n  \u003c/tr\u003e\n\u003c/table\u003e\n\n---\n\n## How to create a Battery Passport?\n\nThe PicoNext Digital Product Passport Planner can help you collect and prepare your battery and sustainability information for your Digital Battery Passport. Pre-formatted templates specifically for batteries, help you gather information from throughout your organisation and organise it before you publish it to your Digital Battery Passport.\n\nThen, using PicoNext, you can register your Digital Battery Passport either on a blockchain or in the cloud, and send DPP Data Events with your product and sustainability information to it. You can download a QR code to engrave or affix to your battery, so that customers can view your Battery Passport via a pre-formatted Web viewer, that pulls your Battery Passport data from a blockchain or the cloud, and presents it to end-users. Alternatively, you can use PicoNext Enterprise APIs to retrieve Digital Battery Passport data, and present it to customers using your own brand assets and style.\n\n---\n\n### Get started\n\nFor more information on Digital Battery Passports, see a demo of PicoNext(/demo/).\n\n\u003cPostTemplateCtaStatic\n  title\Get an instant demo of a Digital Battery Passport\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n---\n\n^1: Impact Assessment accompanying the Ecodesign for Sustainable Products Regulation Document part 4. eur-lex.europa.eu/resource.html?uricellar:ccd71fda-b1b5-11ec-9d96-01aa75ed71a1.0001.02/DOC_4\u0026formatPDF pg. 592\n^2: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Chapter I “General provisions”, Article 3 “Definitions”, Section 22. eur-lex.europa.eu/eli/reg/2023/1542/oj\n^3: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Annex XIII. “Information to be included in the Battery Passport”\n^4: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Chapter IX “Digital Product Passport”, Article 77 “Battery Passport”, Section 3. eur-lex.europa.eu/eli/reg/2023/1542/oj\n^5: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Chapter III “Labelling, marking and information requirements”, Article 13 “Labelling and marking of batteries”, Section 7. eur-lex.europa.eu/eli/reg/2023/1542/oj\n^6: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Chapter III “Labelling, marking and information requirements”, Article 13 “Labelling and marking of batteries”, Section 6a. eur-lex.europa.eu/eli/reg/2023/1542/oj\n^7: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Preamble, Item 19. eur-lex.europa.eu/eli/reg/2023/1542/oj\n^8: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Chapter X “Union market surveillance and Union safeguard procedures”, Article 79 “Procedure at national level for dealing with batteries presenting a risk”, Section 1. eur-lex.europa.eu/eli/reg/2023/1542/oj\n^9: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Chapter IX “Digital Product Passport”, Article 78 “Technical design and operation of the battery passport”, eur-lex.europa.eu/eli/reg/2023/1542/oj\n,slug:20240221-digital-battery-passport},{path:/article/digital-product-passport-requirements-4a3c34b359d8,externalLink:https://medium.com/@dave-dickson/digital-product-passport-requirements-4a3c34b359d8,date:2024-02-28,updated:2024-02-28,publish:1,resourceFeature:1,title:Digital Product Passport Requirements,subtitle:Requirements companies should consider as they implement Digital Product Passports for sustainability,featuredImage:../images/blog/20240228-pexels-cristian-rojas-8031785.jpg,metatitle:Digital Product Passport Requirements,metadesc:Requirements companies should consider as they implement Digital Product Passports for sustainability,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/258837468eec6682cbd963e7c0bedf1b/7de01/20221005-01-Web3-Interest-LI.png,articleTags:feature,socialimpact,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:\n,slug:20240228-medium-dpp-requirements},{path:/article/eu-digital-product-passport-visual-overview,date:2024-03-01,updated:2024-10-04,publish:1,resourceFeature:1,title:EU Digital Product Passport - Visual Overview,subtitle:Overview of key requirements for an EU Digital Product Passport,featuredImage:../images/blog/20240301-dpp-montage.png,metatitle:EU Digital Product Passport - Visual Overview,metadesc:See a visual overview of EU Digital Product Passport requirements for product traceability and sustainability,metakeywords:Digital Battery Passport, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:4,tocHeadingMaxDepth:2,content:Weve created a new visual overview of some of the requirements, as well as some of the benefits for companies that create an EU Digital Product Passport to surface their product-level sustainability data and engage their customers with deeper supply chain data.\n\n\u003cdiv class\mb-4\\u003e\n  \u003ca href\#infographic\ class\btn btn-outline-primary btn-jump\\u003e\n    \u003cdiv\u003e\u0026darr; Jump to the infographic\u003c/div\u003e\n  \u003c/a\u003e\n\u003c/div\u003e\n\nAs EU regulations continue to evolve, companies will continue to iterate and evolve their EU Digital Product Passports to include data that proves their sustainability claims and offers consumers greater insight into the origin of their product materials, details about how products were manufactured, insight into social impact programmes, and data on the environmental impacts of their efforts.\n\nIn the visual overview for EU Digital Product Passports below, we take a look at a few different aspects of creating DPPs, including:\n\n---\n\n## What is an EU Digital Product Passport?\n\nAn EU Digital Product Passport accomplishes several goals in order to drive greater transparency with sustainability and improved customer trust. Not only does an EU Digital Product Passport show product attributes and sustainability data, but it is also accessed by a QR code (or other data carrier) directly on the product or its documentation. An EU Digital Product Passport is soon to be required by the EU for certain product categories. If a required product does not contain the necessary EU Digital Product Passport, it will incur a penalty that is \effective, proportionate and dissuasive\.\n\n## How does an EU Digital Product Passport drive a circular economy?\n\nA circular economy is the opposite of a linear economy. In a circular economy, products are reused, recycled, and remanufactured - extending their lifetime. In contrast, products in a linear economy follow a straight line from production, to use, and then disposal. An EU Digital Product Passport facilitates a circular economy, and offers benefits to stakeholders across the value chain, including:\n\n- For **Raw materials suppliers**, Digital Product Passports drive trust in sourcing methods via transparency\n- For **Manufacturers**, DPPs deliver proof of product sustainability claims to customers\n- For **Retailers**, EU Digital Product Passports help confirm authenticity of product offered to customers\n- For **Customers** themselves, DPPs provide access to care and usage instructions\n- Finally, for **Repairers or Recyclers**, Digital Product Passports provide info about sorting or remanufacturing\n\n## How does an EU Digital Product Passport influence consumer behaviour?\n\nIn late 2023, we surveyed over 1000 consumers in the EU and US on their attitudes towards Digital Product Passports and transparency in sustainability. Our research revealed that 73 percent of consumers indicate they would have increased trust in a brand when presented with a Digital Product Passport with product sustainability information. 67 percent of consumers indicated they would be more likely to purchase a product with a Digital Product Passport attached to it. For full details on the EU Digital Product Passport research, download the free report Digital Product Passports: Unlocking Sustainability Transparency(/landing/digital-product-passport-sustainability/)\n\n## What industries are expected to require an EU Digital Product Passport?\n\nThe EU legislation that outlines the requirements for the EU Digital Product Passport is the 2022 Ecodesign for Sustainable Products Regulation (ESPR). It comes on the heels of a decades-long approach to drafting sustainability legislation in the European Union, including other regulations like the 2009 Ecodesign Directive, the Circular Economy Action Plan, the European Commissions 2020 Industrial Strategy, and the European Green Deal. The Circular Economy Action Plan outlines several industries that have a high potential for circularity and are expected to be included in the follow-on legislation to the Ecodesign for Sustainable Products Regulation that specifies EU Digital Product Passport requirements for industries.\n\nThe industries that are expected to require EU Digital Product Passports include: Information and communications technology, Electronics, Batteries \u0026 vehicles, Textiles / Fashion, Plastics, Furniture, Construction and buildings and Chemicals. Batteries, in fact, already are covered by a piece of follow-on legislation, the EU Batteries Regulation, and require an EU Digital Product Passport from February 2027. The battery subcategories that require DPPs include light means-of-transport (LMT) batteries (like for e-bikes), Industrial batteries with a capacity greater than 2 kWh, and Electric Vehicle batteries.\n\n## What product information to include in an EU Digital Product Passport?\n\nFollow-on legislation will specify exactly what information should be included in an EU Digital Product Passport, some of which should be publicly available, and some of which will be private (like product schematic diagrams). Based on the current EU Batteries Regulation and its list of specified EU Digital Product Passport data, as well as the information in a study of corporate sustainability reports, companies can consider including some of the following product attributes in their EU Digital Product Passports:\n\n- Carbon footprint\n- Expected durability\n- Waste diversion\n- Water usage\n- Third-party audits\n- Social impact programmes\n- Fair labour certifications\n- Recyclability\n- Renewables strategy\n- Energy consumption\n- Scope 1/2/3 emissions\n- Materials origin\n- Certifications received\n- Disposal instructions\n- Maintenance/care instructions\n\n---\n\n\u003ca id\infographic\ /\u003e\n\n## EU Digital Product Passport: Visual Overview\n\n\u003cImageContainer size\full\\u003e\n  !EU Digital Product Passport visual\n  overview(../images/blog/20240301-dpp-visual-overview.png)\n\u003c/ImageContainer\u003e\n\n---\n\n### Get started\n\nFor more information on EU Digital Product Passports, see a demo of PicoNext(/demo/).\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Digital Product Passports\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n,slug:20240301-DPP-infographic},{path:/article/digital-product-passport-free-tools,date:2024-03-12,updated:2024-03-12,publish:1,resourceFeature:1,title:Digital Product Passport: Free Planning \u0026 Publishing Tools,subtitle:Prepare product sustainability info using industry templates and publish to a DPP,featuredImage:../images/blog/20240312-charlesdeluvio-knAhuMSecyQ-unsplash.jpg,metatitle:Digital Product Passport: Free Planning and Publishing Tools,metadesc:Prepare product sustainability info using industry templates and publish to a Digital Product Passport,metakeywords:Digital Battery Passport, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:4,tocHeadingMaxDepth:2,content:Today, were excited to announce the launch of new, free tools that help companies organise, prepare, and publish product sustainability information as a Digital Product Passport (DPP). The new DPP Planner(/platform/digital-product-passport-planner/) is the first sustainability tool to democratise Digital Product Passport creation using pre-built, industry-specific templates, alongside an extensive library of sustainability reporting attributes. In addition, the new PicoNext DPP Starter Plan enables companies to gain experience publishing Digital Product Passports in the cloud, at no cost.\n\n## Digital Product Passports soon-to-be required in the European Union\n\nDigital Product Passport(/article/digital-product-passport) regulations in the European Union require brands to provide sustainability data to customers, including reporting on attributes such as materials sourcing, carbon footprint, recyclability and more. Typically accessed via a QR code or a web link, Digital Product Passports allow customers to easily view this environmental information by category, and enable companies to create a brand experience around the data while improving transparency and trust.\n\n\u003cImageContainer size\large\\u003e\n  !Companies can use pre-built templates in DPP Planner to accelerate Digital\n  Product Passport preparation.(../images/blog/20240312-dpp-planner-info.jpg)\n\u003c/ImageContainer\u003e\n\n## Organising Digital Product Passport info using pre-built templates\n\nThe new DPP Planner capability is a one-stop location for companies to gather sustainability information from different locations in their company, as well as across their supply chains. Sustainability managers can get started quickly by choosing from pre-built templates for apparel, textiles, batteries, plastics, and other industries anticipated to be covered by DPP regulations. In addition, they can customise company-specific templates for later use using an extensive library of sustainability attributes – like raw materials sourcing, recyclability, durability, carbon impact, resource usage, social responsibility and more.\n\n## Engaging customers with visual Digital Product Passport data\n\nThe DPP Planner capability enables users to include visual sustainability data in Digital Product Passports in order to support their environmental claims and avoid greenwashing. Brands can engage users with videos, images, infographics, audit reports, certification links, and other data that show consumers the step-by-step actions a brand is taking around sustainability, and also build greater trust with customers. In addition, using DPP Planner, companies can also organise their sustainability information using custom categories, as well as report on the dates that events occurred.\n\n\u003cImageContainer size\small\\u003e\n  !Brands can use infographics, images, and Web links to engage customers with \n  Digital Product Passport \n  data.(../images/blog/20240312-dpp-planner-manufacturing-chart-R-short.jpg)\n\u003c/ImageContainer\u003e\n\n## Publish Digital Product Passports at no cost with new PicoNext DPP Starter Plan\n\nIn addition, the new PicoNext DPP Starter Plan allows companies to publish Digital Product Passports at no charge, to gain valuable experience with and customer feedback about DPPs as regulations are evolving.\n\nThe PicoNext DPP Starter Plan enables companies to:\n\n- Access a version of DPP Planner to organise sustainability information using industry-specific templates\n- Publish a select number of DPPs in the cloud\n- Update and edit associated DPP sustainability events\n- Provide customer access to DPP information using a turnkey, pre-formatted Web viewer\n\nThe PicoNext DPP Starter Plan also allows brands to provide QR codes and Web links to their customers to easily access Digital Product Passports on the Web using a smartphone, with no additional apps or downloads required.\n\n---\n\n## Getting started\n\nThe PicoNext DPP Starter Plan is now available to organisations with an invite. Companies can request an invite to the PicoNext DPP Starter plan(/request-invite-free-tier/?c202403BL).\n\n\u003cPostTemplateCtaStatic\n  title\Request an invite to the PicoNext DPP Starter plan\\n  link\/request-invite-free-tier/?c202403BL\\n  cta\Request invite\\n/\u003e\n\n,slug:20240312-DPP-freetier},{path:/article/tutorial-dpp-cloud,externalLink:https://support.piconext.com/article/tutorial-dpp-cloud,date:2024-04-02,updated:2024-04-02,publish:1,resourceFeature:1,title:Tutorial: Creating a Cloud-based DPP,subtitle:,featuredImage:../images/blog/20240402-support-dpp-cloud-tutorial.jpg,metatitle:Tutorial: Creating a Cloud-based DPP,metadesc:This tutorial walks you through the steps of creating a cloud-based Digital Product Passport to display sustainability information to your customers.,metakeywords:sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/258837468eec6682cbd963e7c0bedf1b/7de01/20221005-01-Web3-Interest-LI.png,articleTags:feature,socialimpact,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:,slug:20240402-support-dpp-cloud-tutorial},{path:/article/watch?vC9kcpp300oo,externalLink:https://www.youtube.com/watch?vC9kcpp300oo,date:2024-04-14,updated:2024-04-14,publish:1,resourceFeature:1,title:Video: DPPs - Blockchain vs Cloud,subtitle:See the difference between using a blockchain for your Digital Product Passport (DPP), versus cloud-based Digital Product Passports.,featuredImage:../images/blog/20240414-youtube-dpp-blockchain-cloud.jpg,metatitle:Video: DPPs - Blockchain vs Cloud,metadesc:See the difference between using a blockchain for your Digital Product Passport (DPP), versus cloud-based Digital Product Passports.,metakeywords:blockchain, public ledger, cloud, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/258837468eec6682cbd963e7c0bedf1b/7de01/20221005-01-Web3-Interest-LI.png,articleTags:feature,socialimpact,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:,slug:20240414-youtube-dpp-blockchain-cloud},{path:/article/watch?vJNy4WgxNwYg,externalLink:https://www.youtube.com/watch?vJNy4WgxNwYg,date:2024-04-25,updated:2024-04-25,publish:1,resourceFeature:1,title:Video: AI-Powered Digital Product Passports,subtitle:Discover how generative AI tools, similar to \ChatGPT\, can assist in creating Digital Product Passports to enhance transparency in sustainability programmes, prevent greenwashing, and boost customer trust.,featuredImage:../images/blog/20240425-youtube-dpp-generativeai.jpg,metatitle:Video: AI-Powered Digital Product Passports,metadesc:Discover how generative AI tools, similar to \ChatGPT\, can assist in creating Digital Product Passports to enhance transparency in sustainability programmes, prevent greenwashing, and boost customer trust.,metakeywords:generative AI, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:/static/258837468eec6682cbd963e7c0bedf1b/7de01/20221005-01-Web3-Interest-LI.png,articleTags:feature,socialimpact,cta:nft,toc:none,tocOffset:1,tocHeadingMaxDepth:3,content:\n,slug:20240425-youtube-dpp-generativeai},{path:/article/digital-product-passport-updates-eu-may-2024,date:2024-05-22,updated:2024-06-13,publish:1,resourceFeature:1,title:Latest updates on Digital Product Passport requirements (May 2024),subtitle:Updates on DPP legislation from EU info webinar,featuredImage:../images/blog/20240522-guillaume-perigois-wVqC9dty3VQ-unsplash.jpg,metatitle:Latest updates on Digital Product Passport requirements (May 2024),metadesc:Updates on DPP legislation from EU info webinar,metakeywords:Digital Battery Passport, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate,metaimage:,articleTags:feature,socialimpact,cta:nft,toc:none,tocTitle:,tocOffset:4,tocHeadingMaxDepth:2,content:On 22 May 2024, the European Commission provided an update on the Ecodesign for Sustainable Product Regulation (ESPR), the legislation that outlines the requirements for companies to produce Digital Product Passports (DPPs). As envisioned by the EU, DPPs will communicate important information about product sustainability in order to promote a more circular economy.\n\nIn the update webinar, the EU outlined several important concepts related to DPPs, including the following:\n\n---\n\n### Virtually all physical products sold in the EU will require a DPP\n\nExpanding on the previous Ecodesign Directive, which regulated energy-related products, the ESPR will require companies to provide DPPs for virtually all physical products placed for sale in the EU, with some exceptions. Products _not_ requiring DPPs include: Food and feed, Medicinal products, Veterinary medicinal products, Living plants, Animal and microorganisms, Products of human origin, Products of plants and animals relating to their reproduction, and Vehicles (motor vehicles, motorcycles, agricultural vehicles like tractors). However, E-bikes and E-scooters _do_ require DPPs.\n\n### ESPR provides a framework, and DPP details will come in follow-up legislation\n\nThe overall ESPR legislation is designed to provide a framework for overall sustainability requirements in the EU, but many of the details will come in follow-up rules (called “delegated acts”). These delegated acts will cover specific product categories, and will outline the specific data points a DPP will need to include per product category.\n\n### DPPs will be largely decentralised\n\nCompanies will be responsible for placing their own product information into a DPP, either on their own or by using a Digital Product Passport solution(/solutions/digital-product-passport/) like PicoNext. There will be no central tool or template provided by the EU to create a DPP. The DPPs will be associated with a unique product identifier, and will be accessed through a data carrier (like scanning a QR code). Once companies have a DPP, they will need to register it on a central registry maintained by the EU.\n\n\u003cImageContainer size\large\\u003e\n  !The European Commission updated companies on Digital Product Passport\n  requirements via a webinar in May\n  2024(../images/blog/20240522-EU-ESPR-webinar-overview.png)\n\u003c/ImageContainer\u003e\n\n### DPPs will need to host public and private data\n\nSome data in a Digital Product Passport is public-facing — like instructions on how to recycle or dispose of a product. Other information can be private or restricted, such as product schematics, or confidential sourcing information. DPPs need to support both types of data, and permit access to private data to only parties with a need-to-know, such as distributors or market surveillance authorities.\n\nRead more about how PicoNext supports public and private DPP data(/article/digital-product-passport-restricted-data/).\n\n### Companies need to make a backup of their DPPs\n\nTo solve the question of information persistence – i.e. making sure the DPP is available for at least the expected lifetime of a product, and guarding against company insolvency – the EU will require companies to place a backup copy of their DPP with a certified third-party provider. Depending on the specific EU rules, blockchains could provide a solution to information persistence because data is stored on globally available, persistent public ledgers.\n\n### Non-compliance penalties include fines\n\nThe ESPR provides provisions for penalties on non-compliant companies by EU member states, including the possibility of fines for companies that don’t create DPPs in compliance with the EU standards.\n\n### Ensuring accurate data is presented in a DPP\n\nThe EU envisions that national market surveillance authorities will be charged with ensuring that the data presented in a DPP is accurate. This may include automated means to ensure completeness of DPP information.\n\n\u003cImageContainer size\medium\\u003e\n  !Consumers can access a Digital Battery Passport via a data carrier, like a\n  QR\n  Code(../images/featureperspective/passport-usecases/battery-passport-detail-rawmaterials-qrcode.jpg)\n\u003c/ImageContainer\u003e\n\n### Requirements for suppliers from outside the EU and third-party marketplaces\n\nIf companies from other countries (outside of the EU) wish to place a product for sale on the EU market, they will need to ensure that they provide a DPP in accordance with the law. Third-party marketplaces need to provide access to the DPP to potential EU-based purchasers.\n\n### Upstream suppliers and DPP information\n\nThe responsibility lies with the company placing the product on the EU market to communicate with their upstream suppliers to ensure they have accurate information to include in their DPP.\n\n### Creating DPPs for component parts\n\nIn cases where component parts are addressed by a specific piece of legislation (a delegated act), the component part will need to have a DPP.\n\n### Preparation timeline for DPP\n\nThe delegated acts will allow for companies to prepare their DPP implementations. From the time a delegated act comes into force, the EU expects that companies will have a minimum period of 12 months to assess their processes and realign their systems to comply with DPP requirements.\n\n### Preparing for DPP implementation\n\nThe European Commission suggests that companies prepare for DPP implementation. To comply with the requirements, they suggest that:\n\n- A product passport exists, and it is in compliance with essential requirements established in articles 9 and 10 of the ESPR – exceptions are possible\n- The product passport is complete, meaning it includes all the mandatory information listed in the corresponding product group-specific Delegated Act\n- The information included in the passport is authentic, reliable, and verified in accordance with requirements established in the corresponding product group-specific Delegated Act\n- A back-up copy of the DPP is stored by a certified third-party product passport service provider\n- A copy of the data carrier or unique product identifier is made available to dealers and online marketplaces selling the corresponding product\n\n\u003cImageContainer size\large\\u003e\n  !Screenshot from EU Digital Product Passport next steps\n  guide(../images/blog/20240522-EU-ESPR-webinar-nextsteps.png)\n\u003c/ImageContainer\u003e\n\n## For more information\n\n- View the complete EU ESPR update webinar(https://webcast.ec.europa.eu/online-information-session-on-the-new-ecodesign-for-sustainable-products-regulation-espr-24-05-22)\n- View our Digital Product Passport guide(/article/digital-product-passport/), which analyses the ESPR legislation\n- See a demo(/demo) of PicoNext DPP Solutions\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of PicoNext DPP solutions\\n  link\/demo/video\\n  cta\See demo\\n/\u003e\n\n,slug:20240522-EU-ESPR-webinar},{path:/article/digital-product-passport-restricted-data,date:2024-06-06,updated:2024-06-06,publish:1,resourceFeature:1,title:Manage private/restricted data in Digital Product Passports,subtitle:Allow access to restricted DPP data for select stakeholders,featuredImage:../images/blog/20240606-dpp-montage-restricteddata.jpg,metatitle:Access private/restricted data in Digital Product Passports,metadesc:Learn how to manage restricted access to DPP data for select stakeholders,metakeywords:Digital Product Passport, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate, private data, restricted data, data access,metaimage:,articleTags:feature,cta:nft,toc:none,tocTitle:,tocOffset:4,tocHeadingMaxDepth:2,content:\nAs part of our June 2024 PicoNext release, we’re excited to announce new capabilities for companies to manage how users access private or restricted Digital Product Passport (DPP) data.\n\nThis new feature allows organisations to have fine-grained control on who can see certain categories of DPP data. For example, companies may wish to make certain product schematic diagrams available to their trusted distributor partners, but not publish them publicly due to competitive reasons. Or, certain categories of DPP data may need to be available to regulatory authorities (like granular part numbers) but may not be applicable for a certain wider audience.\n\n---\n\n### Regulatory background on restricted DPP data\n\nDigital Product Passports are seen as a way to drive further product circularity, and elevate the transparency of sustainability data across a product’s supply chain. Most products sold or distributed within the European Union will require a Digital Product Passport to be created, and the DPP will need to be accessed via a data carrier made available with the product (like scanning a QR code).\n\n\u003cImageContainer size\large\\u003e\n  !The European Commission updated companies on restricted data access\n  requirements for Digital Product Passport requirements via a webinar in May\n  2024. (Emphasis added)(../images/blog/20240606-dataaccess-eu-webinar.jpg)\n\u003c/ImageContainer\u003e\n\nIn a recent explanatory webinar about the ESPR legislation, the European Commission\nclarified that Digital Product Passports will need to support both publicly available\nand restricted data.^1 This can include product data that is only made available\nto certain groups of people, like suppliers, distributors, recycling/disposal partners,\nor regulatory agencies.\n\n---\n\n### Battery Directive: Example of restricted DPP data types\n\nIn fact, the E.U. Battery Directive(/article/digital-battery-passport/) – an initial implementation of the ESPR legislation that is seen as a precursor or model for legislation that will affect other product categories – describes the different data access models it expects.^2 Most battery DPP data is expected to be made available publicly (like the material composition of the battery, its carbon footprint, recycled content information, and a variety of technical metrics.)\n\nSome battery data, however, will be restricted to certain stakeholders. The E.U. describes these categories of restricted data access for batteries:\n\n- Battery model information available to the European Commission (E.C.) and those with a legitimate interest (includes part numbers, dismantling information, and safety measures)\n- Battery information available to the E.C. and certain regulatory bodies (includes compliance test reports)\n- Individual battery information available to those with a legitimate interest (includes battery performance/durability data, battery health status, and data resulting from battery use)\n\n\u003cImageContainer size\full\\u003e\n  !Digital Product Passports need to manage access for both public and\n  restricted data items(../images/blog/20240606-dataaccess-model.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Restricted DPP data types in fashion, textile, electronics and other products\n\nIn the coming months and years, additional regulations (called “delegated acts”) will specify what information should be included in a Digital Product Passport in other product categories – as well as which data elements should have restricted access – including for these categories:\n\n- Information and communications technology (ICT)\n- Electronics\n- Batteries \u0026 vehicles\n- Textiles / Fashion\n- Plastics\n- Furniture\n- Construction and buildings\n- Chemicals\n\n---\n\n### Restricting DPP data access using PicoNext\n\nIn the June 2024 release of PicoNext, we launched new features to support private/restricted access to Digital Product Passport data. Using a no-code interface, companies can manage access groups and granular DPP attribute data access levels. They can also display and render the appropriate DPP data based on the user’s access either through the pre-formatted PicoNext Token Explorer interface, or through a branded implementation using the PicoNext Enterprise APIs.\n\n#### Creating DPP access groups\n\nTo get started with the restricted data workflow within PicoNext, DPP authors can create different access groups – like for suppliers, distributors, or regulatory bodies. Each of these access groups is associated with a username / password combination that will be used to display the appropriate restricted DPP information.\n\n\u003cImageContainer size\large\\u003e\n  !DPP authors can create different access groups – like for suppliers,\n  distributors, or regulatory\n  bodies(../images/blog/20260606-dpp-restricteddata-roles.jpg)\n\u003c/ImageContainer\u003e\n\n#### Associating DPP data attributes with access groups\n\nNext, within DPP Planner, authors can determine which groups can access each DPP data attribute. For example, an author can set technical product raw material information as only available to recycling/disposal partners. Other DPP data, like compliance test reports, can be made available to other parties, like regulatory agencies. Most other DPP data can be made available publicly to users.\n\n\u003cImageContainer size\full\\u003e\n  !Within DPP Planner, DPP creators can determine which groups can access each\n  DPP data attribute(../images/blog/20260606-dpp-restricteddata-dppplanner.jpg)\n\u003c/ImageContainer\u003e\n\n#### Managing user access to DPP restricted data\n\nWhen users view a DPP, they can access restricted data by signing in with the username / password combination that is assigned to their access group. When viewing the DPP within the pre-formatted Token Explorer interface provided by PicoNext, the DPP will display the restricted data items for which the signed-in user has access, along with all publicly available DPP data. In the Token Explorer interface, a small lock icon indicates which data attributes have been set to private or restricted status.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !When users view a DPP, they can access restricted data by signing in with\n  the username / password combination that is assigned to their access\n  group.(../images/blog/20260606-dpp-restricteddata-explorerlogin.jpg)\n\u003c/ImageContainer\u003e\n\n#### Using PicoNext APIs to display restricted data within a branded experience\n\nSome companies use the PicoNext Enterprise APIs to display DPP data within a branded Web experience. In this case, customers can make an API call with the username / password combination to the PicoNext API, retrieve the DPP data for which the user has access, and then display it within their branded experience.\n\n\u003cImageContainer size\large\\u003e\n  !In the Token Explorer interface, a small lock icon indicates which data\n  attributes have been set to private or restricted\n  status.(../images/blog/20260606-dpp-restricteddata-explorericons.jpg)\n\u003c/ImageContainer\u003e\n\n### Restricted / Private data: Essential for upcoming DPP implementations\n\nAs category-specific Digital Product Passport regulations are rolled out through delegated acts in the coming months, restricted data elements are expected to be a key element that companies need to consider. Using PicoNext, brands can simplify the process for creating and managing restricted / private data within their DPPs using a no-code, end-to-end Digital Product Passport platform.\n\n---\n\n## For more information\n\nFor more information on using restricted / private data within your Digital Product Passport, request a consultation with a PicoNext expert.\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about restricted data in DPPs\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n\n---\n\npath: \/your-path-here\\narticleTags: \tag1\, \tag2\\n\n^1: Ecodesign for Sustainable Products Regulation: Online Information Session. 22 May 2024. “DPP Main Design Features”. Slide 31. commission.europa.eu/document/download/c5db3b9e-23ae-42c8-a50a-b549f20a377d_en?filename2024_05_22_EC%20Presentation%20ESPR%20Webinar_final.pdf\n\n## ^2: Regulation (EU) 2023/1542 of the European Parliament and of the Council of 12 July 2023 concerning batteries and waste batteries. Chapter IX “Digital Product Passport”, Article 78 “Technical design and operation of the battery passport”, eur-lex.europa.eu/eli/reg/2023/1542/oj\n,slug:20240606-restricted-data},{path:/article/item-batch-data-digital-product-passports,date:2024-06-13,updated:2024-06-13,publish:1,resourceFeature:1,title:Include Batch and Item level data in Digital Product Passports,subtitle:Display granular Digital Product Passport data to customers,featuredImage:../images/blog/20240613-itembatch-montage.jpg,metatitle:Batch and Item level data in Digital Product Passports,metadesc:Display granular Digital Product Passport data to customers,metakeywords:Digital Product Passport, sustainability, product, carbon neutral, digital product passport, European Union, DPP, Ecodesign for Sustainable Products Regulation, EU, climate, private data, restricted data, data access,metaimage:,articleTags:feature,cta:nft,toc:none,tocTitle:,tocOffset:4,tocHeadingMaxDepth:2,content:\nAs part of our June 2024 PicoNext release, we’ve enabled new support for Item- and Batch-level Digital Product Passport (DPP) data.\n\nThis new feature allows companies to show granular information about attributes relating to a specific item a customer has purchased, or information about a particular manufacturing batch (such as if DPP varies based on the factory location at which a product was produced). PicoNext enables companies to define data schemas for managing this granular information, input individual item- or batch-level information, and then display that detailed data within the context of a DPP.\n\n\u003cImageContainer size\full\\u003e\n  !Companies can include Digital Product Passport data at the product model,\n  batch, or item level(../images/blog/20240613-product-scope-levels.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Regulatory background on Item- and Batch-level data\n\nDigital Product Passports are regarded as a means to drive increased transparency in a company’s sustainability efforts. Through increased transparency in a product’s sourcing, manufacturing, supply chain, and environmental impacts, consumers can make informed decisions on the goods they wish to purchase and be better informed on the actions they should take to enhance product circularity.\n\nThe foundational regulation for Digital Product Passports in the European Union, the Ecodesign for Sustainable Products Regulation (ESPR), outlines broad requirements for DPP. Most products sold or distributed within the European Union will need to have a Digital Product Passport. This passport must be accessible through a data carrier provided with the product, such as by scanning a QR code.\n\n\u003cImageContainer size\small\\u003e\n  !Using PicoNext, you can add Item- and Batch-level data to Digital Product\n  Passports(../images/featureperspective/passport-usecases/dpp-itembatch-explorer-L.jpg)\n\u003c/ImageContainer\u003e\n\nThe ESPR outlines the overall requirements for DPPs, and more specific regulations are forthcoming in the months and years ahead. These specific requirements – called “delegated acts” – apply to specific product categories and will detail what types of data are required in a Digital Product Passport, and how consumers should access it.\n\nOne of the broad areas that the ESPR does address, however, is that a product passport can cover a product at the model, batch, or item level. The ESPR states: “The requirements related to the product passport laid down in the delegated acts ... shall, as appropriate for the product groups covered, specify … whether the product passport is to correspond to the model, batch, or item level.”^1\n\n---\n\n### Battery Directive: Example of Item-level data\n\nFor example, the E.U. Battery Directive is an initial implementation of the ESPR legislation that is seen as a model for legislation that will affect other product categories. The legislation outlines the scope of the data that should be presented in a Digital Product Passport.\n\n#### Model-level data required for batteries\n\nMost battery data in a Digital Product Passport is expected to be reported at the Model level, that is, for all manufactured units that share a GTIN or SKU identifier. Data attributes the Battery Directive requires to be reported at the Model level include the following, among others:^2\n\n- Manufacturer identifying information, including: name, address, point-of-contact, Web address, and email\n- Battery category, and model identification and batch / serial number\n- Place of manufacture\n- Date of manufacture (month and year)\n- Battery weight\n- Battery chemistry\n- Hazardous substances present in the battery (other than mercury, cadmium, or lead)\n- Critical raw materials in the battery in a concentration of more than 0.1% by weight\n- Carbon footprint information\n- Recycled content information\n- A series of technical indicators about the battery\n\n\u003cImageContainer size\large\\u003e\n  !The E.U. Battery Directive outlines the scope of the data that should be\n  presented in a Digital Product\n  Passport.(../images/blog/20240613-himiway-bikes-4jiHJEWOOVk-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\n#### Item-level data required for batteries\n\nThe Battery Directive also requires that other data about a battery be reported at the individual item level. These item-level attributes include:^3\n\n- Battery performance and durability parameters, when the battery is placed on the market and when it is subject to changes in its status\n- State of battery health\n- Battery status, i.e.: “original”, “repurposed”, “re-used”, “remanufactured”, or “waste”\n- Information from battery use, including:\n  - Number of charging and discharging cycles\n  - Negative events, such as accidents\n  - Periodically recorded information on environmental conditions, including temperature, and on the state of charge\n\n---\n\n### Other types of Item- or Batch-level data use cases\n\nThe E.U. Battery Directive is one example of using Item- and Batch-level data in a Digital Product Passport, and other categories may include similar requirements as regulations are finalised. As these regulations roll out, companies are experimenting with Item- and Batch-level data in different ways. For example, a company may use this capability to:\n\n- Display the recycling status of an apparel item returned to the manufacturer\n- Confirm the authenticity of a luxury item by product serial number\n- Chart the journey of an individual item through a sustainable supply chain\n- Report on different DPP attributes affected by the manufacturing location or specific factory of a product batch\n\n\u003cImageContainer size\large\\u003e\n  !Other use cases for Item-level DPP Data include confirming the authenticity\n  luxury items by a product serial\n  number(../images/blog/20240613-alexander-andrews-anUOLC3zMD4-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Enabling Item- and Batch-level DPP Data using PicoNext\n\nIn the June 2024 release of PicoNext, we launched new features to support Item- and Batch-level Digital Product Passport data. Using PicoNext, companies can do the following:\n\n1. Create and manage Product Item Groups that contain this granular data\n2. Define the data schema for those Product Item Groups\n3. Update data attributes for an individual item or batch within a Product Item Group, and\n4. Display individual Item- or Batch-level DPP data, either through: (A) The preformatted Token Explorer viewer, or (B) In a customised branded experience via the PicoNext Enterprise APIs\n\n#### 1. Create and manage Product Item Groups\n\nTo get started, users can create a new Product Item Group within PicoNext. A Product Item Group contains the individual items or batches to display within the overall DPP. Working with our customers, we’ve developed this architecture so that companies don’t have to create DPPs for each individual Item, but can instead create an overall Model-level DPP, and then surface the relevant Item- or Batch-level data within the overall DPP. This structure also simplifies end-user access to the DPP via QR code, because a company can distribute one QR code or URL to end-customers.\n\n\u003cImageContainer size\large\\u003e\n  !A Product Item Group contains the individual items or batches to display\n  within the overall DPP.(../images/blog/20240613-itembatch-itemlist.jpg)\n\u003c/ImageContainer\u003e\n\n#### 2. Define the data schema for those Product Item Groups\n\nWithin a Product Item Group, a company can define what data to report on at the Item or Batch level. PicoNext users can add sustainability attributes from the same library used in DPP Planner to this data schema, as well as define reporting attributes that are custom to a company.\n\n\u003cImageContainer size\large\\u003e\n  !Within a Product Item Group, a company can define what data to report on at\n  the Item or Batch level.(../images/blog/20240613-itembatch-dataschema.jpg)\n\u003c/ImageContainer\u003e\n\n#### 3. Update data attributes for an individual item or batch within a Product Item\n\nGroup\n\nWith the data schema defined for a Product Item Group, companies can then create individual product Items (or Batches), and then add data according to the fields defined in the schema. For example, if a company is reporting on the recycling status for their apparel as part of a take-back programme, a company can create a new garment item, and then indicate that the recycling status is “Processing” or “Recycling Completed”.\n\nThis update can be accomplished using a no-code interface for manual entry, or, for companies operating at scale, data updates can be automatically triggered using the PicoNext Enterprise APIs.\n\n\u003cImageContainer size\large\\u003e\n  !Item- and Batch-level data can be displayed within an overall DPP by adding\n  a new attribute within DPP Planner and assigning a Product Item Group to\n  it.(../images/blog/20240613-itembatch-newitem.jpg)\n\u003c/ImageContainer\u003e\n\n#### 4. Display individual Item- or Batch-level DPP data\n\nItem- and Batch-level data can be displayed within an overall DPP by adding a new attribute within DPP Planner and assigning a Product Item Group to it. The individual Item data will then display as an attribute in the preformatted Token Explorer viewer, along with a search field so that users can filter by the item’s unique identifier (like a serial number).\n\nItem data can also be pre-filtered through URL query strings in Token Explorer. Finally, for companies that wish to display Item- or Batch-level data using a custom, branded experience, developers can access this granular data using the PicoNext Enterprise APIs.\n\n\u003cImageContainer size\large\\u003e\n  !Item- and Batch-level data can be displayed within an overall DPP by adding\n  a new attribute within DPP Planner and assigning a Product Item Group to\n  it.(../images/blog/20240613-itembatch-dppplanner-itemgroup.jpg)\n\u003c/ImageContainer\u003e\n\n### Implementing Item- and Batch-level data in Digital Product Passports\n\nAs category-specific Digital Product Passport regulations are implemented through delegated acts in the upcoming months, companies will need to focus on Item- and Batch-level data as an element to consider in their DPP implementations. Using PicoNext, brands can simplify the process for creating and managing Item- and Batch-level data within their DPPs using a no-code, end-to-end Digital Product Passport platform.\n\n---\n\n## For more information\n\nFor more information on using Item- and Batch-level data within your Digital Product Passport, request a consultation with a PicoNext expert.\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about Item- and Batch-level data in DPPs\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n\n---\n\n^1: Proposal for a Regulation of the European Parliament and of the Council establishing a framework for setting ecodesign requirements for sustainable products and repealing Directive 2009/125/EC. Article 8 \Product Passport\. Section 2(d). eur-lex.europa.eu/legal-content/EN/TXT/HTML/?uriCELEX:52022PC0142\n^2: Digital Battery Passport Guide. “What information should a Battery Passport contain?: Public information about the battery” https://piconext.com/article/digital-battery-passport/\n^3: Digital Battery Passport Guide. “What information should a Battery Passport contain?: Public information about the battery” https://piconext.com/article/digital-battery-passport/\n,slug:20240613-item-batch-data},{path:/article/digital-product-passport-ai-assistant,date:2024-07-08,updated:2024-07-08,publish:1,resourceFeature:1,title:New PicoNext AI Assistant Accelerates DPP Creation,subtitle:New generative AI capabilities reduce cost and accelerate workflows by summarising raw product data into DPPs,featuredImage:../images/blog/20240619-dpp-montage-aiassistant.jpg,metatitle:New PicoNext AI Assistant Accelerates DPP Creation,metadesc:Learn how Generative AI reduces cost and accelerates Digital Product Passport creations by summarising raw product data into DPPs,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:feature,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:Today, we’re excited to launch the PicoNext AI Assistant, a new industry-first, generative artificial intelligence capability in the PicoNext Digital Product Passport(/article/digital-product-passport) (DPP) platform that frees companies from the tedious, manual workflows of organising DPP product data. The PicoNext AI Assistant(/platform/generative-ai/) is the first generative AI product to summarise raw product data into streamlined, user-friendly DPPs, allowing companies to dramatically reduce time and cost in publishing Digital Product Passports required by the European Union and other jurisdictions.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !The PicoNext AI Assistant is the first generative AI product to summarise\n  raw product data into streamlined, user-friendly\n  DPPs(../images/customers/weartek/weartek-dppelements-desktop.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Using PicoNext AI Assistant to distil product data into DPPs\n\nIntegrated with the DPP Planner(/platform/digital-product-passport-planner/), a one-stop tool in PicoNext to gather and organise DPP product data, the PicoNext AI Assistant allows organisations to upload raw, unstructured product data in a variety of formats. Companies can then use the AI Assistant to automatically and quickly create summaries for sustainability attributes in a DPP template aligned with regulatory standards – including sections for materials origin, carbon footprint, environmental impact, recycling, and more.\n\n\u003cImageContainer size\large\\u003e\n  !Generative AI in PicoNext can dramatically reduce the workload to create\n  DPPs, and can be used in an iterative process\n  (../images/blog/20240619-dpp-ai-threesteps.jpg)\n\u003c/ImageContainer\u003e\n\nUsing the PicoNext AI Assistant, companies can avoid costly, bespoke integrations\nwith enterprise resource planning (ERP) systems and other data silos by harnessing\ngenerative AI to analyse and summarise product data into Digital Product Passports.\n\n---\n\n## Customers use PicoNext AI Assistant to accelerate Digital Product Passport creation\n\nWeartek(/customers/weartek), a manufacturer of high-quality, performance apparel products for workers in mining, oil and gas, construction, government, and emergency services industries, used the PicoNext AI Assistant to accelerate its workflow to communicate important DPP product information to sustainability-minded customers. PicoNext AI Assistant helped Weartek streamline DPP publishing for its new line of personal protective equipment (PPE) designed to provide electrical workers with safe apparel, including with heavy-duty Arc Flash protection.\n\n“Using the PicoNext AI Assistant, we quickly distilled complex, raw data for our Weartek 4836 line of performance workwear products into customer-facing Digital Product Passports,” said Nick Pearce, Founder and Managing Director of Weartek, “With our AI-powered DPPs, we differentiated Weartek with potential customers using our sustainability data — at a fraction of the time and cost than it otherwise would have taken us to do so.”\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Australian performance workwear brand Weartek used the PicoNext AI Assistant\n  to distill product data into its Digital Product Passport\n  (../images/customers/weartek/weartek-dpp-desktop-home-short.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Preparing DPPs to comply with regulations\n\n“Companies are preparing their Digital Product Passports not only to engage sustainability-focused customers, but to comply with regulations in the European Union and other locations,” said Dave Dickson, Founder of PicoNext. “With the new PicoNext AI Assistant, brands can dramatically reduce the cost and time it takes to prepare Digital Product Passports through generative AI that automatically summarises these key product data points into templates aligned with emerging regulatory standards.”\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !To maintain a cohesive and engaging brand experience for its customers,\n  Weartek developed a branded microsite that displays its AI-powered Digital\n  Product Passport\n  data.(../images/customers/weartek/weartek-dpp-desktop-detail-short.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Generative AI features for Digital Product Passports\n\nThe PicoNext AI Assistant includes several features that accelerate the creation of Digital Product Passports, including:\n\n- _Flexible Input Formats._ Speed DPP creation by using PDFs, web URLs, Microsoft Word documents, Microsoft PowerPoint presentations, and other raw inputs as product data.\n- _Generative Summary._ Extract automatic summaries from product data into DPP sections like materials origin, carbon footprint, energy usage, recycling, and more.\n- _Multiple Foundational Model Support._ Select between multiple foundational large language models for text generation, including OpenAI GPT 4o, OpenAI GPT 3.5 Turbo, and Google Gemini Flash 1.5.\n- _Prompt Refinement._ Use custom, follow-on AI prompts to refine generated output, including focusing on specific product attributes.\n- _AI Options._ Fine-tune options used in generating AI content, including target word count, output variety, and content repetition.\n- _Review and Edit._ Manually review AI-generated content for accuracy, and edit information before publishing.\n- _Data Privacy._ Utilise the AI Assistant knowing that no customer content is used to train the underlying AI model.\n\n---\n\n## View an overview of the PicoNext AI Assistant\n\n\u003cdiv\u003e\n  \u003cYoutubeComponent id\JNy4WgxNwYg\ /\u003e\n\u003c/div\u003e\n\n---\n\n## Learn more about the PicoNext AI Assistant\n\n- **Video demo.** View the PicoNext AI Assistant in action in our video demo(/demo/video)\n- **Request consultation.** Learn more by requesting a consultation(/request-consultation) with a PicoNext DPP expert\n- **Weartek DPP.** View the AI-powered Digital Product Passport for the Weartek 4836 line of performance workwear at https://dpp.weartek.com.au/(https://dpp.weartek.com.au/)\n- **Weartek case study.** Read more about Weartek’s implementation(/customers/weartek/) of AI-powered Digital Product Passports\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of the PicoNext AI Assistant\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n,slug:20240619-ai-assistant-announcement},{path:/customers/fibreforgood,date:2024-10-28,updated:2024-10-28,publish:1,homeFeature:1,resourceFeature:1,title:Fibre For Good,subtitle:Accelerating Digital Product Passport Creation from a Shopify store,featuredImage:../images/customer/fibreforgood/ffg-sleeveless-bodysuit-cover.jpg,tileImage:../images/customers/fibreforgood/ffg-logo.png,tileTitle:Digital Product Passport,tileTag:Fashion,sortOrder:2,metatitle:Fibre For Good: Accelerating Digital Product Passports with a Shopify store,metadesc:See how Fibre For Good, a sustainable childrens apparel company, accelerates productions of its Digital Product Passports using the PicoNext Product Passports app for Shopify,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,dppUrl:https://dpp.fibreforgood.com.au/,content:\u003cSubhead\u003e\n  \Fibre For Good\ produces apparel using organic natural colour cotton and sells\n  products through its Shopify store.\n\u003c/Subhead\u003e\n\n---\n\nFor Fibre for Good(https://fibreforgood.com.au), a Sydney-based children’s lifestyle apparel brand, environmental responsibility is at the core of its mission. The company relies on organic natural colour cotton as a key element to its line of baby wear products, which allows it to eliminate artificial dyes and toxic chemicals in the production of its clothing. Its apparel basics are designed to be timeless, fit regardless of gender, and resonate with mothers across apparel categories.\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Fibre for Good\\n  titlesub\Sydney, Australia\\n  image\images/customer/fibreforgood/ffg-logo.png\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Communicate sustainability to customers using Digital Product Passport requirements | Cut through competitive greenwashing noise and explain product details around regenerative farming and organic natural colour cotton | Gather and organise large quantities of sustainability information directly from its Shopify store\\n/\u003e\n\nTo reach customers, the brand distributes its clothing using a Shopify-based store, which allows it to easily deliver a superior customer experience using a streamlined e-commerce workflow.\n\n### Focusing on regenerative farming and organic cotton\n\nThroughout its history, Fibre for Good has focused deeply on sustainability. Using organic natural colour cotton in its products consumes three-quarters less water than conventional cotton. The company sources drought-resistant and pest-resistant heirloom cotton varieties that retain natural softness, hypoallergenic, and anti-static properties.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Fibre For Good relies on organic natural colour cotton as a key element to\n  its line of babywear products, which allows it to eliminate artificial dyes\n  and toxic chemicals in the production of its\n  apparel.(../images/customers/fibreforgood/ffg-bodysuit-style.jpg)\n\u003c/ImageContainer\u003e\n\nOne unique aspect that differentiates Fibre For Good from other children’s apparel\ncompanies is its emphasis on regenerative farming in the production of its rompers,\ntrousers, and socks. Organic cotton is carefully picked to not damage the fibres, and\nhand-processed so the farmers can retain the seed. Because the company works closely\nwith multi-generational farming families on sustainable agriculture, seeds from the\nharvest can be repurposed to be used again in next year’s planting, or used to make\ncooking oil as a byproduct.\n\nThese farmers rotate cotton with food crops and use livestock for natural pest control and fertilisation. In addition, Fibre for Good ensures fair compensation by paying farmers upfront to cover cultivation costs and guarantee their livelihood.\n\nThis attention to detail results in a more sustainable product. The colours in the cotton are all-natural: green derived from chlorophyll, brown from tannins in the soil, and white coming from a natural, unbleached cotton. In addition, clothing produced with organic, regenerative-farmed cotton can be composted at the end of its useful life – resulting in a true circular product.\n\n### Communicating clearly with customers using DPPs\n\nBecause of the care Fibre for Good takes in the production of its products, it wanted to communicate clearly to customers about the benefits of its organic natural colour cotton. It chose to do so with a Digital Product Passport (DPP) in order to provide next-level sustainability detail for customers, as well as comply with upcoming regulatory standards in the European Union and elsewhere. It also uses its DPP to educate consumers about organic and regenerative clothing, avoid greenwashing, and help customers make responsible choices.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Carl Ludwig | Founder and CEO | Fibre For Good\\n  content\With our organic natural colour cotton, we offer eco-friendly babywear that parents can have their little ones snuggle up to — with no hesitation whatsoever.\\n/\u003e\n\n“Typically in apparel production, companies use harmful dyes in their garments and generate large amounts of wastewater,” said Carl Ludwig, Founder and CEO of Fibre for Good. “With our organic natural colour cotton, we offer eco-friendly babywear that parents can have their little ones snuggle up to — with no hesitation whatsoever.”\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Fibre For Good has long used a Shopify-based store, which allows it to\n  easily deliver a superior customer experience using a streamlined e-commerce\n  workflow.(../images/customers/fibreforgood/ffg-shopify-store-singlet.jpg)\n\u003c/ImageContainer\u003e\n\n### Using the PicoNext Product Passports app for Shopify to accelerate DPP production\n\nFibre for Good has long used Shopify as its e-commerce platform, and had already consolidated details about each of its products within its Shopify storefront. Creating Digital Product Passports for each item in its new Heritage line posed a challenge, however, due to the amount of data, and time necessary to gather and organise the data.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Carl Ludwig | Founder and CEO | Fibre For Good\\n  content\Using the PicoNext Product Passports app for Shopify helped us produce our Digital Product Passport more quickly, and at lower cost than we could otherwise have done.\\n/\u003e\n\nThat’s when Carl and team, with the help of sustainability consulting partner Circular Society(https://circularsociety.com.au), turned to the PicoNext Product Passports app for Shopify. Using the app, Fibre for Good was able to review the products within its Shopify store for which it could create a Digital Product Passport. Then, it selected a product directly within the Shopify admin panel, as well as additional information from an existing store page (like its sustainability-focused \About Us\ page).\n\n### Reducing DPP production cost and time-to-market\n\nThe PicoNext AI Assistant used large language AI models to quickly analyse that information in the context of an apparel-oriented DPP template, looking for apparel attributes like raw material sourcing, environmental impacts, recyclability, and more. The PicoNext Product Passports app for Shopify then created a DPP draft, complete with the products title, image, and summarised product data. Fibre for Good was then able to review, edit, and approve the data before finalising and publishing its DPP.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Using the PicoNext Product Passports app for Shopify, Fibre for Good\n  selected a product from within its Shopify store, and then used generative AI\n  to summarise that information into a draft\n  DPP.(../images/customers/fibreforgood/ffg-shopify-dpp-create.png)\n\u003c/ImageContainer\u003e\n\n“Using the PicoNext Product Passports app for Shopify helped us produce our Digital\nProduct Passport more quickly, and at lower cost than we could otherwise have done,”\nsaid Carl. “Instead of manually sifting through all of our sustainability data, we\nused AI to generate a first pass of our DPP directly from our Shopify store, which\nwe then fine-tuned to achieve our final result.”\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Use PicoNext Product Passports app for Shopify to create DPP drafts directly from Shopify admin panel | Speed DPP creation by using PicoNext AI Assistant to summarise sustainability data | Edit and finalise DPP data using DPP Planner to enhance sustainability reporting | Use PicoNext to deliver transparency and traceability into clothing items, helping educate the consumer to make sustainable choices\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\PicoNext Product Passports app for Shopify | PicoNext AI Assistant | DPP Planner | PicoNext Enterprise APIs\\n/\u003e\n\n### Integrating DPPs into the brand experience\n\nFibre for Good also wanted its Digital Product Passport to align with the brand experience it has carefully crafted for customers. It decided to use PicoNext Enterprise APIs to display DPP data in a custom-branded website replete with the natural green and brown hues found in its clothing. The customised DPP website provides a one-stop location for customers to review the sustainability disclosures for each Fibre For Good product, and provides a way for the brand to differentiate itself in terms of its unique, organic natural colour cotton.\n\n\u003cImageContainer size\small\\u003e\n  !Fibre For Good used PicoNext Enterprise APIs to display DPP data in a\n  custom-branded website aligned with its brand experience - including the\n  natural green and brown hues found in its\n  clothing.(../images/customers/fibreforgood/ffg-dpp-home-R.jpg)\n\u003c/ImageContainer\u003e\n\n### Leading the way with Digital Product Passports\n\nFor the company, Digital Product Passports are a way to show its commitment to transparency and connect more deeply with customers around shared sustainability values. In the future, Fibre For Good is looking to expand its DPPs into other parts of its product portfolio, and add brand engagement features that enhance the customer experience.\n\n“We want to lead the way in conscious consumerism, and help our customers make informed choices that leave a positive impact on the planet,” said Carl. “Our Digital Product Passport is key to achieving this, because it empowers our customers with knowledge and transparency about sustainable practices — now and for years to come.”\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Carl Ludwig | Founder and CEO | Fibre For Good\\n  content\We want to lead the way in conscious consumerism, and help our customers make informed choices that leave a positive impact on the planet.\u003cbr/\u003eOur Digital Product Passport is key to achieving this, because it empowers our customers with knowledge and transparency about sustainable practices — now and for years to come.\\n/\u003e\n\n\u003cImageContainer size\small\\u003e\n  !For the company, Digital Product Passports are a way to show its commitment\n  to transparency and connect more deeply with customers around shared\n  sustainability\n  values.(../images/customers/fibreforgood/ffg-dpp-detail-manufacturing-L.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cPostTemplateCtaStatic\n  title\Get access to the PicoNext Product Passports app for Shopify\\n  link\/request-commerce-access\\n  cta\Request invite\\n/\u003e\n\n,slug:20240620-customer-fibreforgood},{path:/customers/weartek,date:2024-07-05,updated:2024-07-05,publish:1,homeFeature:1,resourceFeature:1,title:Weartek,subtitle:Driving DPP transparency with AI and batch-level data,featuredImage:../images/customer/weartek/weartek-windmill.png,tileImage:../images/customers/weartek/weartek-logo.png,tileTitle:Digital Product Passport,tileTag:Apparel,sortOrder:1,metatitle:Weartek: Driving DPP transparency with AI and batch-level data,metadesc:See how Weartek, a performance workwear apparel company, drives DPP transparency with AI and batch-level data,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, Australia, sustainability,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,dppUrl:https://dpp.weartek.com.au/,content:\u003cSubhead\u003e\n  Australian-based Weartek produces performance workwear apparel for front-line\n  employees.\n\u003c/Subhead\u003e\n\n---\n\nWeartek(https://weartek.com.au) is an Australian manufacturer of high-quality, performance apparel products for workers in mining, oil and gas, construction, government, and emergency services industries. With a focus on recycled, renewable, and sustainable materials, Weartek not only equips front-line employees with fire and electrical-resistant workwear — but does so in an environmentally responsible way.\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Weartek\\n  titlesub\Gold Coast, Australia\\n  image\images/customer/weartek/weartek-logo.png\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Show full product circularity using Digital Product Passport|Accelerate DPP time-to-market using AI|Give visibility into batch and item-level DPP data\\n/\u003e\n\n### Performance-based sustainability at every turn\n\nIts Weartek Zero line, for example, integrates recycled plastics in the synthetic yarn used to make its safety-oriented work shirts and trousers. In addition, the company focuses on diverting used garments from landfills through its innovative Product Reclaim programme. Through these initiatives, and more, Weartek has positioned itself as Australia’s leading supplier of sustainable, work-oriented performance apparel.\n\n#### Using DPPs to communicate clearly to customers\n\nBecause sustainability is at the core of Weartek’s brand, the company wanted to communicate its efforts to customers in a clear and consistent way. It turned to the emerging Digital Product Passport standard as a way to showcase both technical product features and sustainability attributes for its new Weartek 4836 performance clothing line. The Weartek 4836 line includes personal protective equipment (PPE) that meets local regulatory standards for electrical contractors working safely around low-voltage lines, including through Arc Flash protection and high-visibility standards compliance.\n\n\u003cImageContainer size\full\\u003e\n  !Weartek turned to the emerging Digital Product Passport standard as a way to\n  showcase both technical product features and sustainability attributes for its\n  new Weartek 4836 performance clothing\n  line.(../images/customers/weartek/weartek-fire.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Innovative workwear focused on environmental responsibility\n\n“Our mission at Weartek is to deliver innovative, high-quality workwear that focuses on worker safety,” said Nick Pearce, Founder and Managing Director at Weartek with over two decades of experience in apparel design. “We also incorporate circular economy principles into our work, ensuring that each garment we deliver is designed to promote sustainable consumption.”\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Nick Pearce|Founder and Managing Director|Weartek\\n  content\Our mission at Weartek is to deliver innovative, high-quality workwear that focuses on worker safety.\u003cbr/\u003eWe also incorporate circular economy principles into our work, ensuring that each garment we deliver is designed to promote sustainable consumption.\\n/\u003e\n\n#### Encouraging responsible clothing disposal\n\nIn addition to the company’s manufacturing work with environmentally accredited partners and its efforts to reduce its carbon footprint, Weartek also focuses on responsible apparel disposal. Its Product Reclaim programme encourages customers to return used Weartek garments to the company for responsible disposal, as a way to take full accountability for the entire lifecycle of the product.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Weartek used the PicoNext AI Assistant to summarise raw sustainability data\n  and prepare it for publication in its Digital Product\n  Passport.(../images/customers/weartek/weartek-dpp-desktop-home-short.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Accelerating Digital Product Passport creation with AI\n\nIn order to accelerate its Digital Product Passport creation, Weartek turned to new AI-enabled features in PicoNext. The company, in collaboration with its sustainability consulting partner Circular Society(https://circularsociety.com.au), used the PicoNext AI Assistant to summarise raw sustainability data and prepare it for publication. The PicoNext AI Assistant enabled Weartek to speed the creation of its baseline Digital Product Passport, which it then reviewed and refined before finalising for publication.\n\n“Using the PicoNext AI Assistant, we quickly distilled complex, raw data for our Weartek 4836 line of performance workwear products into customer-facing Digital Product Passports,” said Pearce. “With our AI-powered DPPs, we differentiated Weartek with potential customers using our sustainability data — at a fraction of the time and cost than it otherwise would have taken us to do so.”\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !The PicoNext AI Assistant enabled Weartek to speed the creation of its\n  baseline Digital Product Passport, which it then reviewed and refined before\n  finalising for\n  publication.(../images/customers/weartek/weartek-dppelements-desktop.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Connecting DPP with brand experience\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Use PicoNext AI Assistant to rapidly summarise DPP sustainability data | Engage users with custom-branded DPPs | Show granular, item-level data using PicoNext Item- and Batch-level capabilities\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\Cloud-based DPPs | DPP Planner | DPP Planner Elements | PicoNext AI Assistant | Item- and Batch-level data | PicoNext Enterprise APIs\\n/\u003e\n\nTo maintain a cohesive and engaging brand experience for its customers, Weartek developed a branded microsite that displays its Digital Product Passport data. The site showcases the Weartek 4836 products along with Weartek’s brand assets and messaging, and pulls in the DPP data using PicoNext Enterprise APIs.\n\nIn addition, Weartek was able to quickly produce phase one of its DPP microsite by integrating cloud-based DPPs published directly from the PicoNext DPP Planner — a one-stop tool to organise and manage product sustainability data. Because the DPPs are hosted in the cloud, they can be refreshed easily as supplier or manufacturing partner data is updated.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !To maintain a cohesive and engaging brand experience for its customers,\n  Weartek developed a branded microsite that displays its Digital Product\n  Passport\n  data.(../images/customers/weartek/weartek-dpp-desktop-detail-short.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Getting granular with DPP Item- and Batch-level data\n\nIn phase two of its Digital Product Passport, Weartek will launch item- and batch-level data in its DPP as a way to highlight responsible disposal of apparel through its Product Reclaim programme. Using the PicoNext DPP Item- and Batch-level capabilities, it can define item-level data to report on, update that data either via API or manually, and then include item-level data in the DPP.\n\nFor example, the company can update the disposal status of each garment and allow customers to track that status in the DPP. Rather than producing an individual DPP to show the status of each garment, PicoNext enables Weartek to include item-level data as a searchable field in the overall DPP in order to provide one unified DPP and brand experience to the end-user. Customers can see DPP data for the product model, and individual item-level data on the status of product disposal – all in one place.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !In phase two of its Digital Product Passport, Weartek will launch item- and\n  batch-level data in its DPP as a way to highlight responsible disposal of\n  apparel through its Product Reclaim\n  programme.(../images/customers/weartek/weartek-item-batch-detail.png)\n\u003c/ImageContainer\u003e\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Nick Pearce|Founder and Managing Director|Weartek\\n  content\Digital Product Passports are a game-changer for us to highlight not only the technical innovations of our performance workwear, but allow us to attract new customers through the sustainability initiatives that are part of our brand promise.\\n/\u003e\n\n---\n\n### Flexible publishing with DPP Planner Elements\n\nWeartek also accelerated its Digital Product Passport publishing workflow by using DPP Planner Elements, a new capability in PicoNext that allows organisations to create \groups\ of reusable sustainability attributes and share them across products. This templatized approach allows multiple products to share attribute groups, enables easy updating of DPP product data in one place, and permits one-off product data customisation even when using an element group. DPP Planner Elements simplify data management by allowing brands to update the content in one place, which then reflects across products.\n\n\u003cImageContainer size\mediumlarge\\u003e\n  !Weartek also accelerated its Digital Product Passport publishing workflow by\n  using DPP Planner Elements, a capability in PicoNext that allows organisations\n  to create \groups\ of reusable sustainability attributes and share them across\n  products.(../images/customers/weartek/weartek-dppelements-planner-desktop.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n### Driving full circularity with Digital Product Passports\n\nWith its Digital Product Passport, Weartek seeks to drive full circularity for its performance workwear apparel – driving transparency around each stage of the sustainability lifecycle with customers through enhanced data visibility. And already, Weartek has seen its Digital Product Passport concept has driven increased interest with sales prospects, and enthusiasm among other stakeholders.\n\n“Digital Product Passports are a game-changer for us to highlight not only the technical innovations of our performance workwear, but allow us to attract new customers through the sustainability initiatives that are part of our brand promise,” said Pearce. “And with item- and batch-level reporting in our DPP roadmap, we’re looking forward to closing the loop on full circularity with our products.”\n\n---\n\n### Learn more about the Weartek DPP\n\n- **Weartek DPP.** View the AI-powered Digital Product Passport for the Weartek 4836 line of performance workwear at https://dpp.weartek.com.au/(https://dpp.weartek.com.au/)\n\n---\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of PicoNext AI-powered Digital Product Passports\\n  link\/demo/video\\n  cta\See demo\\n/\u003e\n\n,slug:20240621-customer-weartek},{path:/article/digital-product-passport-blockchain,date:2024-08-29,updated:2024-08-29,publish:1,resourceFeature:1,title:Blockchain Digital Product Passports,subtitle:Driving enhanced product traceability,featuredImage:../images/blog/20240829-composite-blockchain-product-traceability.jpg,metatitle:Blockchain Digital Product Passports,metadesc:Learn how blockchain Digital Product Passports drive enhanced product traceability,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, blockchain, product traceability,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:Increasingly, Gen Z consumers place high importance on where their products come from and how they are made. To address these concerns, some companies are turning to product traceability efforts that track a product’s journey from its source to the buyer, build trust, and ensure that products are safe and made ethically. By combining blockchain technology with Digital Product Passports, businesses can enhance traceability, improve transparency, and provide reliable information about products throughout their lifecycle.\n\n---\n\n## What is product traceability?\n\nProduct traceability means following a product from its starting point all the way to the consumer. This includes everything from sourcing raw materials to manufacturing, packaging, and selling the product. Product traceability is important for consumers because it ensures that the products they buy are safe and ethically produced. It also helps companies quickly identify and resolve any issues with their products. With better traceability, companies can reduce waste and improve their processes, making them more sustainable.\n\n---\n\n## The role of blockchain technology\n\nA blockchain is a public ledger that is shared across many computers. Each entry in the ledger is securely recorded and linked to the previous one, forming a chain of information. Because it is not located in any one place – but rather decentralised, or replicated across computers – everyone involved in the supply chain can access the same information written to it.\n\nThe transparency enabled by a blockchain enhances product traceability. With a blockchain, all key details about a product—such as where it was made, what materials were used, and its quality certifications—can be securely recorded. Then, consumers, suppliers, distributors, and regulators can view the information and ensure that products made are authentic and responsibly made.\n\n---\n\n## What are Digital Product Passports?\n\nDigital Product Passports (DPPs) are electronic records that provide essential information about a product’s journey. You can think of a DPP as an ID card for every product. A Digital Product Passport includes details about where the product comes from, how it was made, and its environmental impact. When paired with blockchain, DPPs offer a secure way to store and share important product information. With a DPP, consumers can easily access product details – through a QR code, RFID tag or other data carrier – allowing them to make informed decisions about what they buy. Digital Product Passports are soon to be required in the European Union for a variety of product categories.\n\n---\n\n## View an overview of blockchain Digital Product Passports\n\n\u003cdiv\u003e\n  \u003cYoutubeComponent id\C9kcpp300oo\ /\u003e\n\u003c/div\u003e\n\n---\n\n## Benefits of product traceability with blockchain Digital Product Passports\n\n### Improved transparency\n\nBlockchain and Digital Product Passports create a system where product details are recorded and visible to everyone involved in the supply chain. Consumers can see the full history of a product, which builds confidence in its authenticity and ethical sourcing. This transparency not only fosters trust but also encourages companies to maintain high quality and safety standards, knowing their practices are viewable on a public ledger.\n\n### Enhanced security and integrity\n\nOne aspect of blockchain technology is its ability to keep data secure. Each record in the blockchain is encrypted, making it difficult for anyone to change or tamper with information without permission. And when changes are made, the ledger records exactly who appended new information to the blockchain. Because the data is traceable, consumers can have a higher level of trust in the integrity of the product information. And with counterfeit products a concern in some product categories, blockchain offers reassurance that the details about a product are accurate and reliable.\n\n### Consistent and trustworthy data across the supply chain\n\nA blockchain helps ensure that product data remains consistent throughout the entire supply chain. Since all changes and updates are recorded in one system, everyone can rely on having accurate and up-to-date information. By providing a clear flow of information, businesses can work more efficiently with actors in the supply chain, reduce errors, and build greater trust with their customers.\n\n### Data reliability and persistence\n\nBlockchain technology keeps data in a decentralised manner, distributing it across numerous connected computers. This approach enhances the reliability of the data and helps minimise network problems. Another advantage is that information stored on a blockchain remains there permanently. Even if the original company that uploaded the data ceases to exist, the information remains accessible because it is copied across various computers. This feature is particularly beneficial for complying with the new EU Digital Product Passport regulations.\n\n### Building consumer trust\n\nFor a brand, customer trust is at the heart of all product and marketing activities. With this in mind, Digital Product Passports allow for streamlined verification of product authenticity, sourcing activities, and environmental responsibility programmes. When consumers can access detailed information about a product’s journey, they can make choices that align with their values. This transparency makes them more likely to trust and remain loyal to brands that prioritise responsible practices.\n\n---\n\n## Examples: Blockchain Digital Product Passports\n\nMany companies are successfully using blockchain and Digital Product Passports to improve traceability and build trust with their customers.\n\n### Tammam\n\nTammam is a couture fashion brand located in London, England. They recently developed a new scarf line in collaboration with the European Space Agency, featuring unique satellite prints on eco-friendly fabric. To enhance this product, Tammam created a Digital Product Passport that uses blockchain technology to ensure the data is secure, transparent, and cannot be changed once recorded.\n\n\u003cImageContainer size\full\\u003e\n  !Tammam Blockchain Digital Product Passport\n  Example(../images/customers/tammam/20240117-customer-quote-tammam.jpg)\n\u003c/ImageContainer\u003e\n\n### Bon+Berg\n\nBon+Berg is a womens undergarment brand located in Dublin, Ireland, that emphasises a sustainable supply chain. To demonstrate its commitment to responsible sourcing, carbon reduction, and social impact, the company developed a Digital Product Passport. Bon+Berg used a blockchain-based Digital Product Passport published with PicoNext, to share sustainability information about products with customers.\n\n\u003cImageContainer size\full\\u003e\n  !Bon+Berg Blockchain Digital Product Passport\n  Example(../images/customers/bonandberg/20240117-customer-quote-bonandberg.jpg)\n\u003c/ImageContainer\u003e\n\n### Simple Chic\n\nSimple Chic is a circular clothing e-commerce platform for women located in Sydney, Australia. The brand developed a Digital Product Passport that highlights important aspects of its ethical and sustainable supply chain, covering areas such as materials sourcing, sustainability philosophy, manufacturing, shipping, product care, recycling, and reuse. By using a blockchain-based Digital Product Passport along with PicoNext Enterprise APIs, Simple Chic integrated this information seamlessly into its custom-branded website. This approach allowed them to maintain the brand experience that their customers have come to expect.\n\n\u003cImageContainer size\full\\u003e\n  !Simple Chic Blockchain Digital Product Passport\n  Example(../images/customers/simplechic/20240117-customer-quote-simplechic.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Is a blockchain required for Digital Product Passports?\n\nThe European Union has initial legislation for Digital Product Passports, the Ecodesign for Sustainable Products regulation. Follow-on regulations to this initial legislation will define DPP requirements for different product categories. Blockchain is not specified as a requirement currently, although forward-thinking companies that want to demonstrate transparency in their product efforts are turning to blockchain-based DPPs to build trust with customers.\n\n---\n\n## Challenges for Blockchain DPPs\n\nAlthough there are many benefits to using blockchain and Digital Product Passports, there are challenges to consider. Some businesses may be worried about migrating their IT and supply chain workflows to a public ledger, since they involve new and unfamiliar concepts. Others are gaining executive buy-in and proving the concept.\n\nDespite these challenges, the future looks bright for blockchain-based product traceability. As the technology advances and consumers demand more transparency, businesses are finding ways to make blockchain-based Digital Product Passports easier to access and implement. Companies that tackle the workflow challenges head-on will be better positioned for success as Digital Product Passports regulations become a reality in many locations.\n\n---\n\n## Blockchain DPPs: Driving authenticity\n\nThe modern consumer demands authenticity in customer interactions, brand programmes, and not least, the products they purchase. As such, product traceability is vital to attract and retain these buyers. By combining blockchain technology with Digital Product Passports, brands can offer improved safety, transparency, and accountability in the supply chain. And by giving consumers the information they need to make informed choices, businesses can build trust, support sustainability, and contribute to more responsible circular economies.\n\n---\n\n## Learn more about Blockchain Digital Product Passports\n\n- **Video demo.** View how blockchain works in PicoNext DPPs in our video demo(/demo/video)\n- **Request consultation.** Learn more by requesting a consultation(/request-consultation) with a PicoNext DPP expert\n- **Case studies.** Read case studies of blockchain Digital Product Passports for Simple Chic(/customers/simplechic/) and Bon + Berg(/customers/bonandberg/)\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of Blockchain-based DPPs\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n,slug:20240829-blockchain-digital-product-passport},{path:/article/digital-product-passport-implementation,date:2024-08-30,updated:2024-08-30,publish:1,resourceFeature:1,title:Implementing Digital Product Passports,subtitle:A three step approach to implementing DPPs,featuredImage:../images/blog/20240830-dpp-implementation-composite.jpg,metatitle:Implementing Digital Product Passports,metadesc:Learn a three step model to strategically implementing Digital Product Passports,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, blockchain, product traceability, DPP implementation,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:For emerging consumers – including Gen Z – it’s not sufficient for a product to merely fill a need or solve a problem. Younger generations are increasingly insisting that products align with their values regarding sustainability and ethical production. As Digital Product Passports become more widely accessible to consumers, they’re enhancing the discussion around data transparency, product provenance, and consumer trust. These digital product IDs provide key information about a product’s origin, materials, and lifecycle, promoting transparency and trust between brands and consumers.\n\nAs brands seek to implement DPPs, forward-thinking companies are adopting a structured approach. In this guide, we’ll explore a three-step model for Digital Product Passport implementation that can assist companies in gaining internal support, gathering customer feedback, and conducting effective pilot projects.\n\n---\n\n## Why Digital Product Passports?\n\nDigital Product Passports represent a shift towards sustainability and social responsibility. In addition to aiding compliance with emerging E.U. regulations such as the Ecodesign for Sustainable Product Regulation (ESPR), Digital Product Passports can also help drive brand differentiation for companies by showcasing their efforts surrounding sustainability.\n\n---\n\n## Three-step model for implementing Digital Product Passports\n\n\u003cImageContainer size\full\\u003e\n  !In order to gain internal support, get customer feedback, and test pilot\n  projects, consider a three-phase model for\n  implementation.(../images/blog/20230904-dpp-three-phase-approach.jpg)\n\u003c/ImageContainer\u003e\n\n### 1. Pilot phase\n\nThe first step in implementing Digital Product Passports is the pilot phase. In this phase, companies should select a handful of pilot products that will serve as the basis for their Digital Product Passports. Consider choosing products that exemplify sustainable practices or core brand values, and for which product data is readily available. Concentrating on a limited number of items allows for easier management and will provide insights as the company tests DPPs with its stakeholders.\n\n#### Gather product data\n\nFollowing product selection, businesses should gather relevant product data to create Digital Product Passports. Often, the most difficult part of a Digital Product Passport pilot is the data gathering step, as it involves coordinating with multiple parties up and down the supply chain. However, using generative AI, such as the \PicoNext AI Assistant\, can streamline this step, because it can sift, sort, and summarise raw product data and transform it into structured output that can be used in a Digital Product Passport.\n\n#### Gather feedback\n\nOnce pilot projects are launched, it’s essential to see how the data in a Digital Product Passport resonates with customers, distributors, and other key stakeholders. Create channels for collecting feedback, whether through surveys, focus groups, or informal conversations. Understanding different perspectives can help identify strengths and weaknesses in its messaging and engagement strategies. For example, ask consumers if the QR code used to access the Digital Product Passport is easy and straightforward to use. Or, ask if the DPP reflects the brand experience you’d like to convey.\n\n\u003cImageContainer size\medium\\u003e\n  !Companies should launch pilot Digital Product Passports as part of their\n  strategic implementation\n  plan(../images/featureperspective/passport-usecases/battery-passport-detail-rawmaterials-qrcode.jpg)\n\u003c/ImageContainer\u003e\n\n### 2. Refine phase\n\nThe next step is to refine the implementation of Digital Product Passports with a focus on staying in sync with regulatory requirements and connecting with your target consumer. In this phase, consider adding a customer experience layer to reflect your brand look-and-feel. You can include DPP data in a branded website, add loyalty rewards and special offers to it, or include value-added information in your DPP like the location of recycling and disposal sites. When you over-deliver on customer expectations for your Digital Product Passport, you can not only attract potential customers but also create more meaningful interactions that foster brand loyalty.\n\n#### Monitoring performance\n\nAs pilot Digital Product Passports are launched, it’s crucial to keep testing and refining them based on user feedback. Regularly monitor the performance of DPP initiatives and assess how effectively they communicate sustainability messages. Be open to making adjustments based on real-world usage to ensure that the experience aligns with customer expectations.\n\n### 3. Scale phase\n\nIn the final phase, companies should prepare to scale Digital Product Passport implementation in anticipation of impending EU legislation or similar regulations in non-EU countries. Keep an eye out for fast-follower legislation in other jurisdictions you operate in – similar to how the California Consumer Privacy Act followed after the EUs General Data Protection Regulation (GDPR), and resulted in the ubiquitous presence of ‘Accept Cookies’ dialogs on websites.\n\n#### Broaden product range\n\nThe scaling phase is also an opportunity to broaden the range of products included in your Digital Product Passport portfolio. Companies should look to integrate their DPPs with product information management systems or other enterprise solutions that can facilitate data sharing and management. Expanding the portfolio not only showcases the companys dedication to transparency but can also create brand touchpoints that help drive positive customer interactions.\n\n#### Managing data assurance\n\nFinally, companies should prioritise data assurance and governance. Outline clear audit workflows to guarantee that product attribute data is accurate and of high quality. Having robust data governance practices in place strengthens the reliability of Digital Product Passports and can improve consumer confidence in the information you communicate.\n\n---\n\n## View an overview of implementing Digital Product Passports\n\n\u003cdiv\u003e\n  \u003cYoutubeComponent id\nY_aZ_K0_FA\ /\u003e\n\u003c/div\u003e\n\n---\n\n## Implementation strategies as Digital Product Passports become mainstream\n\nImplementing Digital Product Passports is essential for companies looking to embrace transparency, sustainability, and social responsibility – and to stay compliant with fast-evolving E.U. laws and regulations. Utilising the three-phase model—Pilot, Refine, and Scale—can facilitate a structured approach that allows businesses to gain internal support, gather valuable feedback, and create tailored experiences for consumers.\n\nAs Digital Product Passports come into the mainstream, they will play a key role in shaping the future of responsible commerce. By adopting these practices today, businesses can position themselves as leaders in transparency, trust, and integrity – even before DPPs are fully mandated by law.\n\n---\n\n## Learn more about implementing Digital Product Passports\n\n- **Video demo.** Learn more about implementing PicoNext DPPs in our video demo(/demo/video)\n- **Request consultation.** Learn more by requesting a consultation(/request-consultation) with a PicoNext DPP expert\n\n\u003cPostTemplateCtaStatic\n  title\See a video demo of Digital Product Passports\\n  link\/demo/video\\n  cta\View demo\\n/\u003e\n\n,slug:20240830-implementation-digital-product-passport},{path:/article/digital-product-passport-ecommerce-app,date:2024-10-29,updated:2024-10-29,publish:1,resourceFeature:1,title:Digital Product Passports (DPP) for Shopify,subtitle:Create DPPs directly from your Shopify store,featuredImage:../images/blog/20240921-product-passports-shopify-composite.png,metatitle:PicoNext Product Passports for Shopify app,metadesc:Shopify merchants can rapidly create Digital Product Passports (DPPs) in order to comply with new European Union regulations,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, product traceability, Shopify,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:feature,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:\nToday we’re excited to announce the launch of our new Digital Product Passport integration with Shopify. With the PicoNext Product Passports for Shopify app, merchants on the global e-commerce platform can rapidly create Digital Product Passports (DPPs) in order to comply with new European Union regulations.\n\nUsing the PicoNext Product Passports app(/request-commerce-access/), Shopify merchants can use generative AI that summarises product data directly from Shopify into consumer-friendly DPPs that can be accessed by QR code or web links. Digital Product Passports(/article/digital-product-passport/) are soon-to-be-required for many product categories sold or distributed in the E.U., including apparel, textiles, electronics, batteries, furniture, and more.\n\n---\n\n## Creating DPPs with the PicoNext Product Passports app for Shopify\n\nWith the PicoNext Product Passports app for Shopify, merchants can use the product data in a Shopify store as the source of truth for their Digital Product Passports, simplifying and accelerating their workflow. Store owners first select a target product within the Shopify admin panel. Then, they can also identify additional information from their store that should be used to create the DPP, like an existing \About us\ or \Sustainability\ page.\n\n\u003cImageContainer size\small\\u003e\n  !With the PicoNext Product Passports for Shopify app, merchants on the global\n  e-commerce platform can rapidly create Digital Product\n  Passports(../images/customers/fibreforgood/ffg-dpp-home-R.jpg)\n\u003c/ImageContainer\u003e\n\nThen, merchants select a DPP template containing sustainability attributes for the product passport – including sections for materials origin, carbon footprint, environmental impact, recycling, and more. Using integrated generative AI from the \PicoNext AI Assistant\, the app automatically analyses product data from the Shopify listing and summarises it into a DPP, which merchants can then review, edit, and publish to customers. Store owners can also download a QR code from the app that links to the Digital Product Passport and provides DPP access to customers.\n\n---\n\n## View a video overview of the PicoNext Product Passports app for Shopify\n\n\u003cdiv\u003e\n  \u003cYoutubeComponent id\O2t265IJIs0\ /\u003e\n\u003c/div\u003e\n\n---\n\n## Fibre For Good uses Shopify integration to publish Digital Product Passports\n\n\Fibre for Good\, a Sydney-based children’s and essentials apparel brand, uses the PicoNext Product Passports app for Shopify to reduce the time and cost for publishing its DPPs. The apparel retailer has long used Shopify as its e-commerce platform and places sustainability at the forefront of its organic natural colour cotton babywear products. Creating Digital Product Passports for each item in its new Heritage line posed a challenge, however, due to the amount of data and time necessary to gather and organise it.\n\nUsing the PicoNext Product Passports app for Shopify, Fibre for Good selected the products in its Shopify store and then quickly summarised that information into DPP templates using generative AI. Fibre For Good was then able to review, edit, and approve the data before finalising its DPP.\n\n\u003cImageContainer size\small\\u003e\n  !Fibre For Good used the PicoNext Product Passports app for Shopify to reduce\n  the time and cost for publishing its\n  DPPs.(../images/customers/fibreforgood/ffg-dpp-detail-L.jpg)\n\u003c/ImageContainer\u003e\n\n“Using the PicoNext Product Passports app for Shopify helped us produce our Digital\nProduct Passport more quickly and at a lower cost than we could otherwise have done,”\nsaid Carl Ludwig, Founder and CEO of Fibre For Good. “Instead of manually sifting\nthrough all of our sustainability data, we used AI to generate a first pass of our\nDPP directly from our Shopify store, which we then fine-tuned to achieve our final\nresult.”\n\n---\n\n## PicoNext Product Passports app for Shopify features\n\nThe PicoNext Product Passports app for Shopify helps simplify Digital Product Passport creation through various capabilities, including:\n\n- _Direct integration with Shopify._ Accelerate DPP creation by accessing product data directly from within the Shopify admin panel.\n- _Generative AI._ Quickly summarise product information into DPP templates using the PicoNext AI Assistant.\n- _Customisable DPP templates._ Organise data with pre-configured DPP templates and sustainability attributes for a variety of product categories, or customise your own template unique to your product set.\n- _Turnkey DPP rendering._ Publish Digital Product Passports instantly in the cloud and render DPP information using a pre-formatted, turnkey DPP viewer.\n- _DPP Planner._ Organise, edit, and add DPP product information using a visual, template-based tool.\n- _QR code download._ Download QR codes to distribute along with products and give customers easy access to DPP information.\n\n\u003cImageContainer size\large\\u003e\n  !With the PicoNext Product Passports app for Shopify, merchants can create\n  Digital Product Passports from the product data they already have in their\n  e-commerce\n  platform(../images/customers/fibreforgood/ffg-shopify-dpp-create.png)\n\u003c/ImageContainer\u003e\n\nWith the PicoNext Product Passports app for Shopify, merchants can conveniently create\nDigital Product Passports from the product data they already have in their e-commerce\nplatform. And with Digital Product Passports, companies can not only drive compliance\nwith fast-evolving regulations in the European Union and other locations, but they\ncan connect more deeply with customers around important sustainability and responsible\nsourcing efforts.\n\n---\n\n## Request access to the PicoNext Product Passports app for Shopify\n\nThe PicoNext Product Passports app for Shopify is now available to Shopify merchants through a pre-release programme. The app includes a free tier for merchants to gain experience producing DPPs from Shopify using generative AI. Request access to the pre-release at: https://piconext.com/request-commerce-access/(/request-commerce-access/)\n\n## Learn more\n\n- _Fibre for Good DPP._ View the Digital Product Passport(https://dpp.fibreforgood.com.au/) for the Heritage line of Fibre for Good apparel.\n- _Fibre for Good case study._ Read more about how Fibre for Good used the PicoNext Product Passports app for Shopify to accelerate its workflow in a case study(/customers/fibreforgood).\n- _Request access._ Request access(/request-commerce-access/) to the PicoNext Product Passports app for Shopify app.\n\n\u003cPostTemplateCtaStatic\n  title\Get access to the PicoNext Product Passports app for Shopify\\n  link\/request-commerce-access\\n  cta\Request invite\\n/\u003e\n,slug:20240921-digital-product-passport-commerce-app},{path:/article/understanding-digital-product-passports-faq,date:2024-10-04,updated:2024-10-04,publish:1,resourceFeature:1,title:Understanding the Digital Product Passport,subtitle:Key insights from the EUs recent FAQ,featuredImage:../images/blog/20241004-eu-faq-composite.jpg,metatitle:Understanding the Digital Product Passport,metadesc:Understand more about Digital Product Passport with this summary of key insights from the European Unions recent FAQ document,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, product traceability, European Union,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:The European Union has recently released a FAQ about Digital Product Passport(/article/digital-product-passport/) guidelines (DPP), a key component of the recently finalised Ecodesign for Sustainable Products Regulation (ESPR). DPPs aim to promote sustainability by providing detailed product information that can aid in recycling, reuse, and responsible consumption. This blog post summarises important answers from that FAQ(https://circabc.europa.eu/ui/group/418195ae-4919-45fa-a959-3b695c9aab28/library/25c48e7c-9ce3-41cb-96ac-d2942a8a29d6/details) to clarify how the DPP will work and what it means for businesses and consumers alike.\n\n---\n\n## When will DPPs be required?\n\nThe exact timeline for when DPPs will be required(https://medium.com/@dave-dickson/digital-product-passport-timeline-8845da7d9e2f) will vary based on product categories. Guidelines and specific implementation dates will be outlined through upcoming “delegated acts”, which are follow-on pieces of legislation to the overall ESPR regulation that mandates DPPs.\n\nThese delegated acts will specify when DPPs must be implemented for a specific product category, what information should be included, and how customers should access the Digital Product Passport information. The first delegated act is expected to enter into force in 2027, which means that companies need to prepare ahead of then to comply with the regulations.\n\n## What products will require DPPs?\n\nDigital Product Passports will be required for specific product groups, particularly those identified as having significant environmental impacts or being essential for circular economy practices. The specific product categories will be detailed in future regulation updates. Categories that are expected to require DPPs include:\n\n- Information and communications technology (ICT)\n- Electronics\n- Batteries \u0026 vehicles\n- Textiles / Fashion\n- Plastics\n- Furniture\n- Construction and buildings\n- Chemicals\n\n\u003cImageContainer size\full\\u003e\n  !Digital Product Passports will be required for specific product groups,\n  particularly those identified as having significant environmental\n  impacts.(../images/blog/20241004-infographic-industries.jpg)\n\u003c/ImageContainer\u003e\n\n## Do products have to be certified based on their Digital Product Passport content?\n\nCertification requirements could vary depending on the product category and the type of information that needs to be included in the DPP. Over the next few years, the EU will suggest specific guidelines for different product groups. In some cases, a third party might need to verify parts of the Digital Product Passport information.\n\n## Who defines what is included in a Digital Product Passport?\n\nThe contents of the DPP will be defined by the European Commission through the delegated acts mentioned previously. These acts will specify the relevant data points and requirements for various product categories to ensure clarity and consistency. In addition, some product categories may have other legislation that influences what’s required to report on in the Digital Product Passport, such as the proposed EU Toy Safety Regulation(https://single-market-economy.ec.europa.eu/sectors/toys/toy-safety_en).\n\n## Will there be an EU-wide Digital Product Passport template?\n\nCurrently, there is no template that all companies must use for their DPPs. The EU is focusing on defining the content to be required in DPPs, versus a standard template to use. PicoNext customers, as part of the DPP Planner tool, have access to templates by product category that are updated according to evolving regulatory and product requirements.\n\n## What will be the environmental impact of the DPP itself?\n\nBefore finalising rules for each product group, the EU will conduct impact assessments on environmental costs, including aspects like data storage and transfer. The overall environmental impact of a Digital Product Passport will depend on what’s required to be reported on, the technology solution used, and other factors like the product scope level of the DPP (such as whether they are required for each item, model, or batch), and how many products are sold.\n\n## What is the EUs perspective on blockchain DPPs?\n\nThe EU takes a neutral stance on technology and hasn’t chosen a specific approach, such as blockchain, for DPP data storage. PicoNext supports both cloud-based DPPs (for ease of implementation) and blockchain-based DPPs (for increased transparency).\n\n\u003cPostTemplateCtaStatic\n  title\Learn more about PicoNext DPP capabilities\\n  link\/demo/video/\\n  cta\View demo\\n/\u003e\n\n## Are DPPs required to have a QR code?\n\nThe specifics of what kind of data carrier (like a QR code) will be required for the Digital Product Passport are still under discussion. These requirements will be detailed in future legislation for particular product groups.\n\n## How do DPPs apply to parts/materials providers, and vice-versa with downstream manufacturers/distributors?\n\nDigital Product Passports are designed to drive a circular economy and increase transparency. As such, the company placing the product on the market needs to ensure that upstream suppliers (providing parts and materials) are providing accurate and complete data, even if a DPP isn’t required for those component products. Suppliers must ensure that relevant data for the Digital Product Passport is passed along accurately, even if they are located outside the EU.\n\n## What about complex products with multiple components? Does each component require a DPP?\n\nFor complex products that have multiple components, if a component is covered by an EU delegated act, it will require a Digital Product Passport. Those individual component DPPs can be linked to the overall product DPP.\n\n## Does a DPP need to report on substances of concern?\n\nYes, DPPs will need to report on substances of concern as part of their content, if levels of the substance are above the thresholds set for in the category-specific delegated act. The delegated act may contain exemptions. This requirement reflects an emphasis on transparency and consumer safety.\n\n## How will Digital Product Passport enforcement happen?\n\nEnforcement will be managed by market surveillance authorities in individual EU countries. They will verify that the DPPs are accurate, complete, and in line with regulations. Before a product is placed on the EU market, it will be required to have a global unique identifier and have its Digital Product Passport registered in a central registry. Companies that don’t comply with DPP requirements may be subject to penalties, which will be decided by each EU country, and which should be “effective, proportionate and dissuasive”, according to the ESPR legislation.\n\n\u003cImageContainer size\full\\u003e\n  !Market surveillance authorities in individual EU countries will verify that\n  DPPs are accurate, complete, and in line with\n  regulations.(../images/blog/20241004-rachit-tank-2cFZ_FB08UM-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\n## What about DPPs for products made outside the European Union?\n\nProducts manufactured outside the EU will also need a DPP when sold or distributed in the EU. The responsibility will fall on the economic operator (the party placing the product on the EU market) to ensure the product comes with a compliant Digital Product Passport.\n\n## How will the EU ensure that data is consistent across different countries?\n\nTo maintain consistency, the EU will implement a globally unique identifier for each product. It also envisions the possibility of automated checks of DPPs to ensure completeness.\n\n---\n\n## Learn more\n\nThe Digital Product Passport represents a significant step towards improved product sustainability in the EU and beyond. With guidelines and frameworks evolving, businesses should stay informed and prepare for these forthcoming changes. PicoNext can help you gather information for your Digital Product Passport, publish it in the cloud or on a blockchain, and navigate other requirements – such as public/private data and item/batch-level requirements.\n\nFor more information, watch a demo(/demo/video/) of PicoNext or request a consultation(/request-consultation).\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about creating Digital Product Passports\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n\n,slug:20241004-understanding-dpps-eu-faq},{path:/article/eu-toy-safety-regulation,date:2024-09-25,updated:2024-09-25,publish:1,resourceFeature:1,title:EU Toy Safety Regulation,subtitle:Creating a safer playground for kids with Digital Product Passports,featuredImage:../images/blog/20241009-dpp-toys-tile.jpg,metatitle:EU Toy Safety Regulation,metadesc:Analysis of the EU Toy Safety Regulation,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, product traceability, European Union,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:The EU is revamping its toy safety legislation to create a safer and more transparent toy market. The proposed changes in the EU Toy Safety Regulation(https://www.europarl.europa.eu/news/en/press-room/20240308IPR19012/parliament-backs-tighter-eu-rules-for-toy-safety) will play a crucial role in ensuring that toys are safe for children, enhancing consumer confidence, and improving overall market practices.\n\nIn this article, well explore the key features of this proposal, including its goals and how it compares to existing regulations.\n\n---\n\n## Protecting children: The main objective\n\nThe aim of the regulation is to ensure that children have a high level of safety while playing with toys. Children are particularly vulnerable to hazards associated with toys, including choking hazards, toxic materials, and broken parts that could lead to injury. The proposed regulation reflects a commitment to child safety by introducing measures designed to tackle these issues head-on.\n\nBy establishing safety standards, the EU hopes to minimise the risks associated with toys, making sure that manufacturers are held accountable for the safety of their products.\n\n\u003cImageContainer size\full\\u003e\n  !The EU Toys Regulation will implement blanket prohibitions on certain\n  substances in toys known to pose health\n  risks.(../images/blog/20241009-kelly-sikkema-TtsKN6qSf9A-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Chemical safety: A multi-pronged approach\n\nA main aspect of the proposed regulation focuses on improving the safety of toys regarding chemical substances. The proposal outlines several strategies to achieve this:\n\n- **Generic bans:** The regulation will implement blanket prohibitions on certain substances known to pose health risks. This includes chemicals classified as carcinogenic, mutagenic, or toxic for reproduction (known as CMRs), as well as endocrine disruptors and substances harmful to specific organs. These bans will take effect as soon as a substance is classified as hazardous under existing laws, ensuring that measures are put in place quickly.\n\n- **Limited exceptions:** While safety is at the forefront, the regulation recognises that some chemicals may be necessary for particular toy functions. To address this, the proposal allows for limited exceptions to the bans under strict conditions. Manufacturers seeking an exemption will need to submit a safety assessment conducted by scientific committees to prove that no safer alternatives exist.\n\n- **Updated limit values:** The regulation will establish more current limit values for certain chemical substances used in toys. The goal is to empower the European Commission to create specific limits based on the latest scientific knowledge.\n\n- **Combined exposure considerations:** To address the risk posed by multiple chemicals, the proposal requires manufacturers to evaluate the potential dangers related to combined or cumulative exposure to chemicals in a toy. By accounting for how chemicals may interact, this approach provides a more comprehensive safety assessment.\n\n---\n\n## Digital Product Passports: Fostering transparency\n\nTo enhance transparency in the toy market, the proposal introduces \Digital Product Passports\ (DPPs). These DPPs serve as digital records that provide detailed compliance information about each toy. They will replace the traditional EU declaration of conformity and can be accessed through a QR code or similar data carrier affixed to the product.\n\n- **Access to Information:** DPPs will allow consumers, regulatory authorities, and other stakeholders easy access to information about each toy. This includes details about raw materials, manufacturing, safety testing results, and compliance with chemical standards. By having this information readily available, buyers can make more informed choices, as well as drive a circular economy.\n\n- **Traceability:** With DPPs, tracking the origin and journey of a toy through its supply chain becomes easier. This transparency enhances accountability among manufacturers and provides a clear record that can be referred to if a safety issue arises.\n\n- **Simplified compliance verification:** The DPP system will make it simpler for regulatory authorities to verify whether products meet safety standards. This streamlined process can significantly improve market surveillance and customs controls, ensuring that only safe toys reach consumers.\n\n\u003cImageContainer size\small\\u003e\n  !To enhance transparency in the toy market, the EU Toys Regulation introduces\n  Digital Product\n  Passports(../images/featureperspective/passport-usecases/dpp-toys-L.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Economic operators: Shared responsibilities\n\nThe proposed regulation also lays out specific responsibilities for the multiple parties that are involved in the toys lifecycle:\n\n- **Manufacturers:** Manufacturers need to ensure their toys are designed and produced according to the EUs safety requirements. They must create the DPP, apply CE markings, and upload product information to a central registry. Additionally, they will need to address customer complaints and inform the public and authorities of any safety issues that emerge.\n\n- **Importers:** Importers play a critical role as well. They must ensure that toys entering the EU market comply with all regulations and have passed necessary conformity assessments. Importers are also charged with ensuring that products are labelled correctly and accompanied by proper instructions and information for consumers.\n\n- **Distributors:** Distributors must handle toys with care to avoid compromising their safety. They are required to educate themselves about potential risks and inform authorities and consumers as needed. Distributors also participate in market monitoring to help ensure compliance with safety standards.\n\n---\n\n## Notified bodies: Guardians of conformity\n\nNotified bodies serve as independent entities tasked with assessing whether toys comply with safety regulations. Their role helps maintain the integrity of toy safety standards:\n\n- **EU-Type examination:** If manufacturers opt not to follow standard specifications, or if they want third-party verification, notified bodies will conduct an EU-type examination to ensure compliance.\n\n- **Certification:** After completing the necessary evaluation, notified bodies will provide an EU-type examination certificate, indicating that a toy meets regulatory requirements. This certificate serves as evidence of safety for consumers.\n\n- **Ongoing Monitoring:** Notified bodies will continue to oversee toy production even after certification. They will monitor to ensure that changes in materials or production processes do not compromise safety.\n\n---\n\n## Listen to a podcast about the EU Toys Regulation\n\n\u003cdiv\u003e\n  \u003cYoutubeComponent id\Jtz3HShSAv8\ /\u003e\n\u003c/div\u003e\n\n\u003cfigcaption\u003e\n  PicoNext helps companies create their Digital Product Passports using AI. As\n  part of this effort, this podcast audio overview has been produced using AI\n  and reviewed by human editors to outline key concepts about Digital Product\n  Passports and related regulations.\n\u003c/figcaption\u003e\n\n---\n\n## National-level risk management\n\nThe proposed regulation includes a clear procedure for managing toys posing risks at the national level:\n\n1. **Evaluation:** If a toy is suspected of being dangerous, the national market surveillance authority will conduct an evaluation to assess its compliance.\n\n2. **Corrective actions:** If the toy is found non-compliant, the authority can mandate the responsible economic operator to implement corrective actions within a specified timeline.\n\n3. **Provisional measures:** If corrective actions are insufficient, authorities can take provisional measures to restrict or withdraw a toy from the market or even initiate a recall.\n\n4. **Notification:** Authorities will notify the European Commission and other EU member states about measures taken in response to safety concerns.\n\n5. **Commission evaluation:** The Commission will assess whether national measures are justified, collaborating with member states and concerned economic operators to ensure decisions align with EU safety objectives.\n\n---\n\n## Product passport registry: A central hub for information\n\nThe proposal includes the creation of a centralised product passport registry. This registry will act as a hub for managing DPP information, making it easy for authorities to access and verify compliance information.\n\n## Customs authorities: Enhanced border controls\n\nCustoms authorities will play an important role by using product passport information to strengthen controls on toys entering the EU. When shipments arrive, customs officers can confirm the toys’ identifiers against the central registry. This will guarantee that only toys with valid DPPs and compliance information make it into the EU market.\n\n## Confidentiality and penalties\n\nTo protect sensitive business information during the compliance assessment process, the proposed regulation includes provisions for confidentiality. Manufacturers can use \private information in a Digital Product Passport\ to protect trade secrets and give data only to those with a need-to-know.\n\n\u003cImageContainer size\full\\u003e\n  !The new proposal also introduces several important changes, when compared to\n  the 2009 Toy Directive(../images/blog/20241009-dpp-toys-summary.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Key changes and amendments\n\nThe new proposal also introduces several important changes compared to the existing Directive 2009/48/EC, which has regulated toy safety:\n\n- **Shift from directive to regulation:** This transition ensures that toy safety rules are applied uniformly across all EU member states, simplifying compliance for manufacturers.\n\n- **Introduction of DPPs:** By introducing DPPs, the proposal streamlines how compliance is documented and enhances transparency for consumers.\n\n- **Strengthened chemical requirements:** The proposal expands bans to include more hazardous substances and updates existing limit values, ensuring better protection against risks from chemicals.\n\n- **Extended scope of safety requirements:** The regulation emphasises children’s psychological health and addresses risks from digital technologies, broadening the focus of safety requirements.\n\n- **Improved market surveillance:** Integrating DPPs with customs and regulatory systems strengthens the enforcement of toy safety rules, ensuring that unsafe products are kept off store shelves.\n\n---\n\n## The future of toy safety\n\nThe EUs proposed Toy Safety Regulation marks a step toward creating a safer and more transparent toy market. By implementing stricter chemical safety measures; using digital technologies to manage information; and defining the responsibilities of manufacturers, importers, and distributors; the proposal aims to create an environment where children can play safely. As these regulations move forward, parents can have access to information about the toys they choose for their children, and can make better choices about safety and sustainability.\n\n---\n\n## Learn more\n\nFor more information, watch a demo(/demo/video/) of PicoNext or request a consultation(/request-consultation).\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about creating Digital Product Passports\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n\n,slug:20241009-dpp-toys},{path:/article/eu-construction-products-regulation,date:2024-10-09,updated:2024-10-09,publish:1,resourceFeature:1,title:EU Construction Products Regulation,subtitle:Key updates, including about Digital Product Passports,featuredImage:../images/blog/20241011-dpp-construction-regulation-tile.jpg,metatitle:EU Construction Products Regulation,metadesc:Analysis of the EU Construction Products Regulation, including about Digital Product Passports,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, product traceability, European Union,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:The EU Construction Products Regulation (CPR) is an essential piece of legislation within the European Union. It governs how construction products are marketed and ensures that they are safe and sustainable. The CPR is designed to facilitate the free movement of construction products across the EU, remove barriers, and enhance competition.\n\nIn this article, well take a closer look at the key elements of the CPR, the recent updates, and how they impact the construction industry.\n\n---\n\n## Unifying the market with safe, sustainable products\n\nThe main purpose of the CPR is to create a smooth and efficient market for construction products throughout the EU. As such, one objective of the regulation is to outline how these products should be assessed and verified for compliance. By harmonising the rules, the CPR helps eliminate the need for separate national regulations, which can sometimes conflict with one another. This reduces barriers to trade and promotes a level playing field for businesses operating in different countries.\n\nAdditionally, the CPR places importance on product safety and environmental protection. It sets clear requirements regarding the environmental, functional, and safety aspects of construction products. Manufacturers must conduct lifecycle assessments of their products, detailing their environmental impact from production to disposal. The regulation also attempts to minimise any negative effects that construction products may have on human health and the environment.\n\n---\n\n## Promoting environmental sustainability in construction\n\nOne thing is clear: construction projects significantly impact the environment. As such, making sustainable practices a key focus of the CPR. To do so, it establishes mandatory minimum environmental requirements and sets sustainability standards for specific product categories. In addition, local governments, when awarding procurement contracts, are required to consider these sustainability standards.\n\nThe CPR mandates that manufacturers conduct assessments to evaluate a product’s environmental impact throughout its entire lifecycle — from raw material sourcing to final disposal. This comprehensive approach helps ensure that sustainability is prioritised in construction product development.\n\n\u003cImageContainer size\full\\u003e\n  !Making sustainable practices is key focus of the EU Construction Products Regulation.(../images/blog/20241009-josh-olalde-X1P1_EDNnok-unsplash.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## The foundation of a unified market: Harmonised technical specifications\n\nHarmonised technical specifications (hTS) are crucial for ensuring consistency and quality in construction products sold across the EU. The CPR provides an understanding of what constitutes an hTS and how it functions within the regulatory framework, including by:\n\n- **Establishing a common language:** hTS act as a common technical language for construction products across all EU Member States. This eliminates confusion and uncertainty caused by differing national regulations. By defining essential product characteristics in a consistent manner, hTS ensure that manufacturers, importers, distributors, and end-users share a common understanding of what constitutes a safe, functional, and sustainable construction product.\n\n- **Ensuring a level playing field:** hTS establish a level playing field for businesses operating in the EU construction market. By setting uniform technical requirements, they prevent Member States from imposing their own conflicting standards that could create barriers to trade and give unfair advantages to domestic producers. This promotes fair competition and encourages innovation, as companies can focus on developing products that meet consistent EU-wide standards.\n\n- **Facilitating free movement of goods:** By ensuring that construction products meet harmonised technical specifications, the CPR removes technical barriers to trade and facilitates the free movement of goods within the internal market. This means products that comply with the hTS can be sold anywhere in the EU without needing to undergo separate national assessments or meet additional requirements.\n\n- **Simplifying compliance:** hTS streamline the compliance process for manufacturers. Instead of navigating a complex web of national regulations, manufacturers can focus on meeting a single set of harmonised technical requirements. This simplifies product development and reduces administrative burdens, allowing companies to allocate resources more efficiently.\n\n- **Enhancing consumer confidence:** hTS contribute to consumer confidence by ensuring a consistent level of quality and safety for construction products across the EU. When consumers see the CE marking, they can be confident that the product has been assessed against a recognised set of technical specifications, providing a level of assurance regardless of where in the EU the product was manufactured or purchased.\n\n---\n\n## European assessment documents: Providing flexibility in product assessment\n\nThe regulation also highlights how European Assessment Documents (EADs) introduce flexibility into the product assessment process within the EU Construction Products Regulation framework.\n\nEuropean Assessment Documents (EADs) are tools for demonstrating compliance in situations where harmonised technical specifications do not exist. These documents offer a framework for assessing the performance of innovative or specialised construction products. EADs are beneficial when a product falls outside the scope of existing hTS concerning intended use or when it requires a different assessment method. By allowing manufacturers to demonstrate the suitability of their products, EADs can promote innovation and expand market access.\n\n---\n\n## Listen to a podcast about the EU Construction Products Regulation\n\n\u003cdiv\u003e\n  \u003cYoutubeComponent id\v-krhUkb5Ok\ /\u003e\n\u003c/div\u003e\n\n\u003cfigcaption\u003e\n  PicoNext helps companies create their Digital Product Passports using AI. As\n  part of this effort, this podcast audio overview has been produced using AI\n  and reviewed by human editors, to outline key concepts about Digital Product\n  Passports and related regulations.\n\u003c/figcaption\u003e\n\n---\n\n## Assessment and verification: Ensuring quality and reliability\n\nTo guarantee that construction products meet the required standards, the CPR also outlines various assessment and verification systems (AVS). These systems assess and verify the performance and conformity of construction products through a combination of factory production controls, testing, and inspection. The level of scrutiny applied depends on the product type and associated risks, with higher-risk products facing stricter controls.\n\nNotified bodies, which are independent organisations accredited to carry out these assessments, play a crucial role in ensuring that evaluations are reliable. Their involvement helps build trust in the safety and performance of construction products.\n\n---\n\n## Manufacturers’ obligations: Responsibilities under the CPR\n\nManufacturers are primarily responsible for ensuring compliance with the CPR. They must determine the product type, conduct or arrange for appropriate assessments, and prepare a Declaration of Performance and Conformity (DoP), which details the products performance around its essential characteristics. They are also required to affix the CE marking, indicating compliance with relevant regulations, and to provide users with safety information and instructions.\n\nManufacturers must maintain technical documentation detailing the product’s design, manufacturing process, and performance assessments. They should also monitor product performance and manage any non-conformities to uphold quality standards.\n\n---\n\n## Addressing online and distance sales\n\nThe CPR clarifies that products offered online or through distance sales are subject to the same regulations as those sold in physical stores. If a product is offered online and targets customers within the EU, it is considered to be made available in the EU market. This ensures fair competition and protects consumers across all sales channels.\n\nThe regulation extends specific obligations to online platforms and fulfilment service providers, requiring them to verify basic information about manufacturers, cooperate with market surveillance authorities, and ensure that their practices do not jeopardise product conformity.\n\n\u003cImageContainer size\small\\u003e\n  !Digital Product Passports are designed to enhance transparency in the construction industry.(../images/featureperspective/passport-usecases/dpp-construction-paint-R.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Digital Product Passports for construction: Enhancing transparency\n\nThe Digital Product Passport(/article/digital-product-passport/) (DPP) is a key feature of the updated CPR, designed to enhance transparency in the construction industry. The DPP serves as a digital repository containing information about a construction products lifecycle. Consumers can access the DPP by scanning a QR code (or other data carrier) on the product, empowering buyers to make informed purchasing decisions based on sustainability and responsible sourcing.\n\nThe DPP includes essential details such as the Declaration of Performance and Conformity, safety information, environmental impact data, and guidelines for recycling and end-of-life management. This accessibility benefits not only consumers but also other stakeholders throughout the value chain, facilitating better decision-making.\n\n---\n\n## Promoting sustainable building\n\nThe Construction Products Regulation is a piece of legislation shaping the construction industry across the European Union. With its focus on harmonisation, safety, and sustainability, the CPR facilitates a fair and efficient market for construction products.\n\nThe introduction of Digital Product Passports for construction products increases transparency and promotes a circular economy in the construction sector. DPPs empower consumers and help drive the transition to a more sustainably-built environment.\n\n---\n\n## Learn more\n\nFor more information, watch a demo(/demo/video/) of PicoNext or request a consultation(/request-consultation).\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about creating Digital Product Passports\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n\n,slug:20241011-dpp-construction-products-regulation},{path:/article/eu-ecodesign-sustainable-products-regulation,date:2024-10-15,updated:2024-10-15,publish:1,resourceFeature:0,title:EU Ecodesign for Sustainable Products Regulation (ESPR),subtitle:Expanding the scope of sustainability,featuredImage:../images/blog/20241015-dpp-espr-montage-tile.jpg,metatitle:EU Ecodesign for Sustainable Products Regulation (ESPR),metadesc:Analysis of the EU Ecodesign for Sustainable Products Regulation (ESPR), including about Digital Product Passports,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, product traceability, European Union,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:\nThe European Commissions commitment to a circular and sustainable economy takes a significant stride forward with the Ecodesign for Sustainable Products Regulation (ESPR), formally established as Regulation (EU) 2024/1781. This regulation amplifies the ambition and scope of ecodesign legislation, aiming to diminish the environmental effects of products across their entire lifecycle.\n\n## Expanding Ecodesign Legislation\n\nThe ESPR represents a major expansion from its predecessor, Directive 2009/125/EC, which primarily focused on energy-related products. The ESPR widens the scope of ecodesign legislation to include all physical goods marketed or used within the EU. This encompasses components like tyres, intermediate products that require further processing before becoming final products, and even digital content integrated into physical products. This all-encompassing approach enables the European Commission to address the sustainability of a broader spectrum of products and maximise the regulations overall impact.\n\n---\n\n## Digital Product Passports: A tool for transparency and traceability\n\nThe ESPR introduces Digital Product Passports (DPPs) as a central pillar of its strategy. A DPP is a digital record containing comprehensive information about a products sustainability throughout its lifecycle. This information, accessible electronically, will enable consumers to make informed choices. The DPPs will also facilitate traceability across the supply chain, allowing authorities to monitor compliance and identify non-compliant products more easily. The information contained in a DPP will be tailored to the specific product group, but could include data on the products environmental footprint, carbon footprint, durability, presence of substances of concern, and end-of-life handling.\n\n---\n\n## Comprehensive information requirements\n\nThe ESPR mandates the provision of specific information regarding product sustainability, encompassing a range of aspects. This information will help consumers, businesses, and authorities make informed decisions about the environmental impacts of products. Here are the key information requirements:\n\n- **Environmental footprint and Carbon footprint:** Information on a products environmental footprint and carbon footprint will be mandatory. These metrics provide a comprehensive assessment of the products environmental impacts throughout its lifecycle.\n- **Durability:** Information regarding the products durability will be required, empowering consumers to choose products designed to last longer and reducing the need for frequent replacements. This will contribute to resource conservation and waste reduction.\n- **Substances of concern:** Information on the presence of substances of concern in products will be mandatory. This information is crucial for identifying and promoting products that minimise the use of harmful chemicals, protecting human health and the environment. This includes details such as the name and location of the substance within the product, its concentration, and instructions for safe handling, disassembly, and end-of-life management.\n- **End-of-Life Handling:** Clear and user-friendly instructions will be provided for the products end-of-life handling, including information on collection schemes for refurbishment, remanufacturing, or proper disposal. This promotes proper waste management and encourages circularity by facilitating the recovery of valuable materials.\n\n---\n\n## Driving change with performance requirements\n\nBeyond information provision, the ESPR empowers the Commission to establish performance requirements for products to meet specific environmental sustainability levels. These requirements can be quantitative, establishing minimum or maximum limits for parameters such as energy consumption, recycled content, or specific material use. They can also be qualitative, prohibiting design features that hinder product reparability or reusability. For instance, a quantitative requirement could set a minimum recycled content for a particular product, while a qualitative requirement might ban the use of glues that make repairs impossible. By setting these requirements, the ESPR aims to eliminate the worst-performing products from the market and drive the development and adoption of more sustainable options.\n\nThe ESPR acknowledges the integral role of chemical safety in overall product sustainability. While not aiming to duplicate existing chemical safety regulations, the ESPR provides a mechanism for restricting substances used in products if they adversely affect the products sustainability. This is particularly relevant for substances that impede reuse or recycling processes.\n\n---\n\n## Prioritising sustainable change: A working plan for product groups\n\nRecognising that regulating the vast array of products covered by the ESPR requires a strategic approach, the legislation mandates the creation of a working plan. This plan will prioritise product groups for regulation based on a comprehensive set of criteria.\n\n- **Environmental impact:** The plan will prioritise product groups based on their potential contribution to achieving the EU’s climate, environmental, and energy efficiency objectives. The ESPR highlights the importance of considering the volume of sales, trade, and the distribution of environmental impacts across the value chain. For instance, products with high sales volumes and significant environmental impacts throughout their lifecycle will likely receive higher priority.\n\n- **Potential for improvement:** A key consideration is the potential for improving a products sustainability without incurring disproportionate costs. This involves evaluating the effectiveness of existing EU or national laws, market forces, and self-regulation measures in addressing the product group’s environmental impact. Product groups where current measures are insufficient or where significant disparities in product performance exist will be prioritised.\n\n- **Economic Feasibility:** The plan will also evaluate the economic feasibility of implementing ecodesign requirements for specific product groups. This assessment will consider the potential costs for both the public and economic operators, ensuring that the regulations are proportionate and do not create undue burdens. For example, the availability of key resources and technologies for making products more sustainable will be factored into the decision-making process.\n\nThe working plan will cover a minimum period of three years and will be regularly updated to reflect evolving market conditions and technological advancements. The first working plan, due by \19 April 2025\, prioritises several product groups:\n\n- Iron and steel\n- Aluminium\n- Textiles (particularly garments and footwear)\n- Furniture (including mattresses)\n- Tyres\n- Detergents\n- Paints\n- Lubricants\n- Chemicals\n- Energy-related products requiring initial ecodesign regulations or review under the ESPR\n- Information and communication technology products and other electronics\n\nThis prioritisation reflects the EU’s commitment to addressing the environmental impacts of key industrial sectors and consumer products.\n\n---\n\n## Supporting sustainable transitions: Assistance for small/medium businesses\n\nThe ESPR acknowledges that complying with new ecodesign requirements can pose challenges for small and medium businesses, especially micro-enterprises. To mitigate these challenges, the ESPR provides for various forms of support:\n\n- **Information and guidance:** The Commission and member states are obligated to provide small/medium businesses with clear and accessible information about the ESPR and its requirements. This includes guidance on how to interpret and comply with specific regulations.\n- **Training:** Targeted and specialised training programmes will be offered to help small/medium businesses develop the knowledge and skills necessary to implement ecodesign principles in their operations. These programmes will cover aspects such as eco-design methodologies, material selection, and sustainable production processes.\n- **Financial support:** Recognising that implementing ecodesign changes can require investments, the ESPR includes provisions for financial support to help small/medium businesses cover costs related to compliance. This support may take various forms, such as grants, subsidies, or access to favourable financing schemes. For instance, small/medium businesses could receive financial assistance to invest in new equipment or to adapt their production processes to incorporate recycled materials.\n\nThese measures aim to ensure that small/medium businesses can actively participate in the transition towards a more sustainable economy, without being disproportionately burdened by the new regulations.\n\n---\n\n## Combating waste: Banning the destruction of unsold consumer products\n\nTo address the environmental and economic waste associated with the destruction of unsold goods, the ESPR introduces a prohibition on the destruction of specific unsold consumer products. This ban applies to products primarily intended for consumers, including those returned by consumers exercising their right of withdrawal.\n\nThe ESPR initially targets a list of product groups for this prohibition, including textiles, footwear, and electrical and electronic equipment. The reasoning behind this focus is that these product groups are often associated with high volumes of unsold goods and have significant potential for reuse or recycling.\n\nThe prohibition on destruction aims to incentivise economic operators to find alternative solutions for unsold products, such as:\n\n- **Donation:** Encouraging the donation of unsold products to charities or non-profit organisations for redistribution to those in need.\n\n- **Resale:** Facilitating the resale of unsold products through second-hand markets or online platforms.\n\n- **Repurposing:** Exploring opportunities to repurpose unsold products for different applications or to extract valuable components for reuse.\n\nTo support this transition, the ESPR requires economic operators, with the exception of micro and small enterprises, to disclose information about the quantity and types of unsold consumer products they discard each year. This transparency requirement will shed light on the scale of the issue and encourage companies to implement waste prevention measures. The Commission will also use this information to identify additional products that should be subject to the destruction ban.\n\n---\n\n## Ensuring compliance: Robust market surveillance and enforcement mechanisms\n\nThe ESPR emphasises the importance of robust market surveillance and enforcement mechanisms to guarantee that products comply with the new ecodesign requirements. The ESPR reinforces and complements the existing market surveillance framework established by Regulation (EU) 2019/1020.\n\nKey elements of the ESPRs market surveillance provisions include:\n\n- **National market surveillance strategies:** member states are required to develop comprehensive national market surveillance strategies outlining their plans and priorities for ensuring compliance with ecodesign requirements. These strategies should identify products and requirements that will be prioritised for checks, considering factors such as the levels of observed non-compliance and the potential environmental impact of violations.\n- **Coordination and support:** The ESPR promotes collaboration and coordination among market surveillance authorities in different member states. The Commission is tasked with facilitating this cooperation by organising joint market surveillance projects, providing training programmes for market surveillance personnel, and developing guidelines for consistent implementation and enforcement of the regulation. These initiatives aim to ensure harmonised market surveillance efforts across the EU and enhance the effectiveness of enforcement actions.\n\n- **Penalties for non-compliance:** The legislation mandates that member states establish a system of penalties for infringements of the ESPR. These penalties must be effective, proportionate, and dissuasive, and should include fines and temporary exclusion from public procurement procedures. Common criteria for determining the type and level of penalties are provided to ensure consistent enforcement across the EU. For example, the severity of the penalty could be influenced by the nature and duration of the infringement, the financial benefits gained from non-compliance, and any environmental damage caused.\n\n---\n\n## Looking ahead: Evaluating the integration of social sustainability\n\nRecognising that the social dimensions of sustainability are increasingly important, the ESPR mandates that the Commission evaluate the potential benefits of incorporating social sustainability requirements into the regulation. This evaluation, due within four years of the ESPRs entry into force, will assess how social considerations can complement the environmental focus of the ESPR.\n\nThe Commission will examine the feasibility of setting requirements that address potential adverse impacts on human and social rights throughout a products lifecycle, such as labour conditions in the supply chain or fair trade practices. The findings of this evaluation will inform potential future amendments to the ESPR, potentially extending its scope to encompass a more holistic approach to product sustainability that considers both environmental and social impacts.\n\n---\n\n## The ESPR as a catalyst for sustainable change\n\nThe EUs Ecodesign for Sustainable Products Regulation marks a significant milestone in the journey towards a more sustainable future. By prioritising product groups for regulation, providing support for SMEs, combating the destruction of unsold goods, strengthening market surveillance, and considering social sustainability, the ESPR creates a comprehensive framework for promoting the design, production, and consumption of products that minimise environmental and social impacts. As the ESPR is implemented and further developed, it is anticipated to have a transformative effect on the EU market, encouraging innovation, fostering responsible business practices, and empowering consumers to make sustainable choices.\n\n---\n\n## Learn more\n\nFor more information, watch a demo(/demo/video/) of PicoNext or request a consultation(/request-consultation).\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about creating Digital Product Passports\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n,slug:20241015-eu-espr},{path:/article/digital-product-passport-requirements-eu,date:2024-10-18,updated:2024-10-18,publish:1,resourceFeature:1,title:Digital Product Passport Requirements,subtitle:Diving into whats required in a DPP,featuredImage:../images/blog/20241018-dpp-requirements-composite.jpg,metatitle:Digital Product Passport Requirements,metadesc:Analysis of Digital Product Passport Requirements, including whats specified in the Ecodesign for Sustainable Products Regulation,metakeywords:sustainability, product, carbon neutral, digital product passport, DPP, Ecodesign for Sustainable Products Regulation, climate, carbon capture, sustainability, product traceability, European Union,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:\nThe Digital Product Passport (DPP) stands as a cornerstone of the European Unions ambitious plan to transition towards a circular economy. Outlined in the Ecodesign for Sustainable Products Regulation (ESPR), the DPP will function as a digital repository of product information, accessible electronically via a data carrier such as a QR code.\n\nThis article will lay out the broad technical and data requirements manufacturers must meet to comply with these new regulations. These requirements seek to enhance transparency and traceability throughout a products lifecycle, empowering informed decision-making by consumers, businesses, and authorities, ultimately driving the market toward more sustainable products.\n\nAlthough the ESPR outlines the broad requirements for a Digital Product Passport, more specific requirements will be outlined in subsequent “delegated acts” that address individual product categories.\n\n---\n\n## Goal of Digital Product Passport Requirements\n\nA Digital Product Passport is a collection of product-specific data that includes information specified in the applicable delegated act and is accessible electronically through a data carrier. The data in the Digital Product Passport needs to be accurate, complete, and up to date.\n\nThe Digital Product Passport requirements aim to:\n\n- Ensure that actors along the value chain can easily access and understand product information relevant to them\n- Facilitate the verification of product compliance by competent national authorities\n- Improve the traceability of products along the value chain\n\nProducts can only be placed on the market or put into service if a Digital Product Passport is available in accordance with the applicable delegated acts.\n\n---\n\n## Delegated acts: Outlining requirements for DPPs\n\nThe delegated acts for a product category will specify:\n\n- The data to be included in the Digital Product Passport\n- One or more data carriers to be used\n- The layout in which the data carrier is to be presented, and its positioning\n- Whether the Digital Product Passport is to be established at the model, batch or item level\n- The manner in which the Digital Product Passport is to be made accessible to customers before they are bound by a contract for sale, hire, or hire purchase\n- The people/organisations that are to have access to data in the Digital Product Passport, and to what data they are to have access\n- The people/organisations that are to create or update the Digital Product Passport, and what data they may introduce or update\n- The detailed arrangements for introducing or updating data\n- The period during which the Digital Product Passport is to remain available (which shall correspond to at least the expected lifetime of the product)\n\n\u003cImageContainer size\full\\u003e\n  !A Digital Product Passport is a collection of product-specific data that is\n  accessible electronically through a data\n  carrier(../images/blog/20241018-dpp-infographic-whatis.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Essential requirements for Digital Product Passports\n\nAs outlined by the ESPR, a Digital Product Passport needs to fulfil several broad requirements including:\n\n- A DPP shall be connected through a data carrier to a persistent unique product identifier\n- The data carrier shall be physically present on the product, its packaging, or on documentation accompanying the product\n- The data carrier and unique product identifier shall comply with one or more of the standards referred to in the ESPR legislation (or equivalent European or international standards)\n- All data included in the Digital Product Passport shall be based on open standards, developed with an interoperable format, and shall be machine-readable, structured, searchable, and transferable through an open interoperable data exchange network\n- Personal data relating to customers shall not be stored in the Digital Product Passport without their explicit consent\n- The data included in the Digital Product Passport shall refer to the product model, batch, or item\n- Access to data included in the Digital Product Passport shall be regulated in accordance with the essential requirements\n- The Digital Product Passport shall be fully interoperable with other Digital Product Passports\n- Customers, manufacturers, importers, distributors, dealers, professional repairers, independent operators, refurbishers, remanufacturers, recyclers, market surveillance authorities, customs authorities, civil society organisations, trade unions, and other relevant actors shall have free of charge and easy access to the Digital Product Passport based on their respective access rights\n- The Digital Product Passport shall be stored by the economic operator responsible for its creation or by Digital Product Passport service providers\n- Where a new Digital Product Passport is created for a product that already has a Digital Product Passport, the new Digital Product Passport shall be linked to the original Digital Product Passport(s)\n- The Digital Product Passport shall remain available for the period specified in delegated acts adopted, including after an insolvency, a liquidation, or a cessation of activity in the Union of the economic operator responsible for the creation of the Digital Product Passport\n- The rights to introduce, modify, or update data in the Digital Product Passport shall be restricted\n- Data authentication, reliability, and integrity shall be ensured\n- Digital product passports shall be designed and operated to ensure a high level of security and privacy, and avoid fraud\n\n\u003cImageContainer size\smallmedium\\u003e\n  !A Digital Product Passport has broad data requirements, which may become\n  more specific with a delegated\n  act(../images/customers/fibreforgood/ffg-dpp-detail-manufacturing-L.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Data to be included in the Digital Product Passport\n\nIn addition, the ESPR outlines these broad data requirements, which may become more specific with a delegated act.\n\n- Information required as to the product’s environmental performance, or about substances of concern\n- The unique product identifier at the level indicated in the applicable delegated act\n- The Global Trade Identification Number\n- Relevant commodity codes, such as a TARIC code\n- Compliance documentation and information applicable to the product, such as the declaration of conformity, technical documentation, or conformity certificates\n- User manuals, instructions, warnings, or safety information as applicable to the product\n- Information related to the manufacturer, such as its unique operator identifier\n- Digital information about the product, including about\n  - Installation, use, maintenance, and repair\n  - Third-party operating systems required to use the product\n  - Collection for refurbishment or remanufacture\n- Unique operator identifiers other than that of the manufacturer\n- Unique facility identifiers\n- Production date and location\n- Information related to the product’s expected lifetime and to the availability of software updates, spare parts, and repair services\n- Information on how to return or handle the product at the end-of-life\n- The reference of the Digital Product Passport service provider hosting the back-up copy of the Digital Product Passport\n\n---\n\n## Exemptions from Digital Product Passport requirements\n\nThe Commission may exempt product groups from the requirement to have a Digital Product Passport where:\n\n- Technical specifications of the Digital Product Passport are not available in relation to the essential requirements\n- Another EU law already provides a digital system for product information that effectively achieves the goals of:\n  - **Accessible product information:** Making relevant product information readily available to various stakeholders along the value chain.\n  - **Compliance certification:** Enabling national authorities to easily verify a products compliance with the ESPRs ecodesign requirements\n\n---\n\n## Learn more\n\nFor more information, watch a demo(/demo/video/) of PicoNext or request a consultation(/request-consultation).\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about Digital Product Passports\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n,slug:20241018-dpp-requirements},{path:/customers/training-next-generation-sustainability-kings-college-london,date:2024-11-29,updated:2024-11-29,publish:1,homeFeature:1,resourceFeature:1,title:Training next-gen product sustainability leaders,subtitle:Students at King’s College London innovate with Digital Product Passports and engineering for eco-design,featuredImage:images/customer/kcl/kcl-strand-quad-crop.jpg,tileImage:images/customer/kcl/kcl-logo.jpg,tileTitle:DPP,tileTag:Education,sortOrder:2,metatitle:Kings College London: Leading sustainability education with Digital Product Passports,metadesc:Discover how Kings College London is equipping engineering students with knowledge of Digital Product Passports and eco-design, preparing them to lead in sustainability.,metakeywords:sustainability, education, engineering, Digital Product Passports, eco-design, Kings College London, EU Ecodesign Regulation,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:customer,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:\u003cSubhead\u003e\n  Engineering students gain cutting-edge education on sustainability and Digital\n  Product Passports\n\u003c/Subhead\u003e\n\n---\n\n\u003cPostSidebarCallout\n  mode\feature\\n  title\Kings College London\\n  titlesub\London, England\\n  image\images/customer/kcl/kcl-logo.jpg\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\challenge\\n  title\Challenge\\n  content\Keeping students on the leading edge of real-world engineering topics.|Integrating sustainability into the engineering curriculum using Digital Product Passports.|Equipping students with practical skills to design and prototype sustainable products.\\n/\u003e\n\n---\n\nKing’s College London(https://www.kcl.ac.uk) (Kings) is one of the most long-established and prestigious universities in England, consistently garnering top rankings across the United Kingdom and the world.\n\nUnder the guidance of Dr Francesco Ciriello(https://www.kcl.ac.uk/people/francesco-ciriello), Senior Lecturer in Engineering Education, and an expert in project-based learning and computational engineering design, students now have an immersive course that equips them with the tools to create and communicate sustainable product attributes using DPPs.\n\nFounded in 1829, the institution offers highly regarded programmes in law, medicine, management, the arts, and more. In fact, the university’s Department of Engineering(https://www.kcl.ac.uk/engineering) is one of the leading engineering schools in the U.K., offering a variety of degree programmes with innovative research opportunities, cutting-edge facilities, and strong connections with industry.\n\n\u003cImageContainer size\full\\u003e\n  !Kings College London, one of the most long-established and prestigious\n  universities in England.(images/customer/kcl/kcl-strand-quad-crop.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Training next-generation product leaders\n\nKeeping students on the leading-edge of real-world engineering topics is always top-of-mind for the Engineering Department. And for Dr Ciriello, Senior Lecturer in Engineering Education at King’s College, training students on sustainability is at the forefront of his curriculum.\n\n### Immersive course in Computational Design for Manufacturing\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Dr Francesco Ciriello|Senior Lecturer in Engineering Education|Kings College London\\n  content\Given the significance of eco-design – for future generations and in light of new regulations – our course’s Design for Sustainability workshop helps students discuss broad sustainability topics to rapidly develop strategies they could apply to their diverse and open-ended projects.\\n/\u003e\n\n“Our Design for Manufacturing course leverages new computational ways of thinking, which combined with critical making skills, helps students design commercial products and manage complex trade-offs. Students journey through the entire design \u0026 make process, applying AI-assisted technologies to design, iterate, and build prototype products, taking their ideas from conception to implementation and manufacture,” Ciriello said.\n\n\u003cImageContainer size\full\\u003e\n  !Keeping students on the leading-edge of real-world engineering topics is\n  always top-of-mind for Dr Francesco Ciriello, Senior Lecturer in Engineering\n  Education at King’s College\n  London.(images/customer/kcl/kcl-project_space_facilities.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cImageContainer size\full\\u003e\n  !As part of a months-long course on Computational Design for Manufacturing,\n  students experienced a purpose-built Design for Sustainability\n  workshop.(images/customer/kcl/kcl-lab-setup.jpeg)\n\u003c/ImageContainer\u003e\n\n“Given the significance of eco-design – for future generations and in light of new regulations – our course’s Design for Sustainability workshop helps students discuss broad sustainability topics to rapidly develop strategies they could apply to their diverse and open-ended projects.”\n\n### Forward-thinking instructional design\n\nNot only does the course address cutting-edge topics, but Ciriello is forward-thinking in his instructional design – incorporating gamification, rapid prototyping, and generative ideation into the students’ learning process.\n\n---\n\n## Applying computational engineering to real-world projects\n\nThroughout the course, students applied engineering principles to real-world projects. In the first week, participants brainstormed product ideas to design; analysed pros and cons; and conducted extensive background research on existing standards, product features, and potential improvements.\n\n### Iterating on product designs\n\nFrom there, in subsequent weeks, students worked through an iterative design process, selecting a product to build, while evaluating engineering constraints, materials choice, load factors, and other elements. Participants solicited feedback from peers and mentors on their computer-assisted drawing (CAD) designs and ran their schematics through engineering simulations to test their viability.\n\n### Rapid prototyping in state-of-the-art labs\n\nThen, they built prototypes of their designs in the Engineering Department’s 3000-square-metre, state-of-the-art lab facilities, which include maker spaces with 3D printers, laser cutting, casting and moulding machines, and a variety of other manufacturing equipment.\n\n\u003cImageContainer size\full\\u003e\n  !As part of the Computational Design for Manufacturing course, students built\n  prototypes of their designs in the Engineering Department’s state-of-the-art,\n  3000-square-metre lab\n  facilities.(images/customer/kcl/kcl-strand-quad-machine.jpg)\n\u003c/ImageContainer\u003e\n\n---\n\n## Focusing on sustainability using innovative instructional design\n\nOn Week 6 of the course, students participated in a Design for Manufacturing workshop, where Ciriello applied innovative instructional design to engage participants with sustainability topics. Using generative artificial intelligence, Ciriello distilled key concepts from the European Union’s new Ecodesign for Sustainable Products Regulation(https://commission.europa.eu/energy-climate-change-environment/standards-tools-and-labels/products-labelling-rules-and-requirements/ecodesign-sustainable-products-regulation_en) (ESPR) into a colour-printed card deck.\n\n\u003cImageContainer size\full\\u003e\n  !In the Design for Manufacturing workshop, Ciriello applied innovative\n  instructional design to engage participants with sustainability\n  topics.(images/customer/kcl/kcl-card_game_slide.jpg)\n\u003c/ImageContainer\u003e\n\n\u003cImageContainer size\full\\u003e\n  !As part of a gamified learning experience, Ciriello distilled key concepts\n  from the European Union’s new Ecodesign for Sustainable Products Regulation\n  (ESPR) into a colour-printed card\n  deck.(images/customer/kcl/espr-card-deck-table.jpeg)\n\u003c/ImageContainer\u003e\n\n### A gamified approach to learning\n\nThen, students engaged in a gamified approach to learning, drawing cards from the deck, and applying sustainability interventions to improve their products. The cards contained challenges for students to work through, such as:\n\n- Implementing a design strategy focused on creating products with minimal material usage and a modular architecture, where components can be easily disassembled and reused or recycled.\n- Utilizing 3D printing to create spare parts or components that can be produced on demand, encouraging reuse of existing products by providing the means to replace worn or damaged parts.\n- Choosing steel grades that are widely accepted in recycling programmes, such as carbon steel and stainless steel, which can be melted down and repurposed with minimal quality loss.\n- Designing moulds and tooling that facilitate easy disassembly and reassembly of parts, allowing for quick repairs in injection-moulded products and reducing the barriers to maintaining product functionality.\n\n\u003cPostSidebarCallout\n  mode\solution\\n  title\Solution\\n  content\Integrate DPPs into product design and manufacturing education. | Use PicoNext generative AI to enhance learning and application of eco-design principles. | Equip students with skills to create sustainable products and DPPs using PicoNext DPP Planner.\\n/\u003e\n\n\u003cPostSidebarCallout\n  mode\capability\\n  title\Capabilities used\\n  content\PicoNext AI Assistant | DPP Planner | DPP Explorer\\n/\u003e\n\n---\n\n## Creating Digital Product Passports to showcase product data\n\nBecause Digital Product Passports(/article/digital-product-passport/) (DPPs) are a key part of the ESPR legislation, a core element of the workshop was to have students create DPPs to communicate the product details that they had spent weeks working on.\n\nCiriello is an expert in project-based learning and computational engineering design – having researched and lectured widely on the topics – and as a result, he wanted to infuse generative AI into the learning activities for Digital Product Passports.\n\n### Accelerating DPP creation with generative AI\n\nUsing PicoNext, students uploaded their raw data and notes about their product designs into the PicoNext AI Assistant(/platform/generative-ai/). Then, they selected a DPP template that aligns with their product category and the reporting requirements of the ESPR regulation – including product attributes like raw materials composition, recyclability, presence of substances of concern, durability and more.\n\n\u003cImageContainer size\full\\u003e\n  !Because Digital Product Passports are a key part of the ESPR legislation, a\n  core element of the workshop was to have students create DPPs to communicate\n  the product details that they had spent weeks working\n  on.(images/customer/kcl/kcl-product_slide_2.jpg)\n\u003c/ImageContainer\u003e\n\u003cImageContainer size\full\\u003e\n  !The PicoNext AI Assistant analysed students raw product notes and data, and\n  generated summary paragraphs for each Digital Product Passport category, which\n  students could further edit and\n  revise.(images/customer/kcl/kcl-dpp-planner.jpeg)\n\u003c/ImageContainer\u003e\n\nThe PicoNext AI Assistant analysed the data, and generated summary paragraphs for each Digital Product Passport category, which students could further edit and revise. Then, students published their DPPs into concisely formatted landing pages to share with colleagues and include in their final coursework submission. Because the ESPR regulation includes the concept of a “data carrier” – or an easy way for consumers to access the DPP data – students could also download a QR code that provides a direct link to their formatted DPP landing page.\n\n\u003cPostTextCallout\n  quotes\true\\n  sub\Dr Francesco Ciriello|Senior Lecturer in Engineering Education|Kings College London\\n  content\Creating Digital Product Passports is an important way to communicate and critique its return-on-investment (ROI), and we wanted our students to be well-versed in best practices to do so – especially as new regulations roll out over the next months and years.\u003cbr /\u003eUsing generative AI in PicoNext, we could leverage a small quantity of product attributes in a data lakehouse to create an attractive DPP customer-facing landing page, in no time at all.\\n/\u003e\n\n“Creating Digital Product Passports is an important way to communicate and critique its return-on-investment (ROI), and we wanted our students to be well-versed in best practices to do so – especially as new regulations roll out over the next months and years,” said Ciriello. “Using generative AI in PicoNext, we could leverage a small quantity of product attributes in a data lakehouse to create an attractive DPP customer-facing landing page, in no time at all.”\n\n---\n\n## Driving real-world impact with evidence-based engineering\n\nFor Ciriello, helping students incorporate eco-design and Digital Product Passports is more than just helping them to be compliant with regulations in Europe and beyond – it’s helping them make evidence-based engineering decisions that enhance sustainability.\n\nAs students grapple with product engineering tradeoffs – in raw materials, durability, repairability, recycling and more – through a lens of eco-design, they become better equipped to create more sustainable products in whatever organisation they end up working for.\n\nAnd because their best-in-class education spans topics from artificial intelligence and digital twins to rapid prototyping and Digital Product Passports, King’s College engineering students are not only in demand by future-looking employers, but ready to drive real-world impact too.\n\n---\n\n\u003cPostTemplateCtaStatic\n  title\See a demo of PicoNext AI-powered Digital Product Passports\\n  link\/demo/video\\n  cta\See demo\\n/\u003e\n\n,slug:20241113-customer-kingscollege},{path:/article/digital-product-passport-apparel-outlook-2025,date:2025-01-02,updated:2025-01-02,publish:1,resourceFeature:1,title:Digital Product Passports in Apparel: Outlook for 2025,subtitle:Preparing for a transformative shift in sustainability and transparency,featuredImage:../images/blog/20240102-brooke-cagle-4XbpGrOuBm0-unsplash.jpg,metatitle:Digital Product Passports and Their Impact on Apparel in 2025,metadesc:Explore how Digital Product Passports will shape the apparel industry by 2025, including regulatory changes, technological challenges, and consumer engagement.,metakeywords:sustainability, digital product passport, DPP, apparel industry, transparency, Ecodesign for Sustainable Products Regulation, consumer trust,metaimage:/static/6dbb55517c354207fc532d7fbadcd741/2af51/morphbag-tote-lifestyle-2.png,articleTags:,cta:nft,toc:none,tocTitle:,tocOffset:1,tocHeadingMaxDepth:3,content:The fashion industry is evolving, with growing consumer demand for transparency regarding the environmental and social impacts of purchases. Digital Product Passports (DPPs) are poised to transform how brands share this vital information. By 2025, the adoption of DPP technology will reach a key juncture, leading to significant advancements for brands, consumers, and the broader industry landscape.\n\nDPPs provide comprehensive information about a products lifecycle, from raw materials to end-of-life disposal. They are vital for enhancing sustainability, traceability, and consumer trust. As brands prepare for these changes, 2025 will serve as a pivotal year for the growing influence of DPPs in the apparel and fashion industry. This article explores the regulatory landscape, technological challenges, strategies brands can adopt, and the implications for consumers.\n\n## The Regulatory Landscape in 2025\n\nIn 2025 and beyond, the European Union (EU) is expected to formally introduce Digital Product Passport regulations. The French AGEC law, which started with larger companies in 2023, offers a glimpse into this future. The AGEC laws phased implementation emphasises larger brands first, setting an example for others to follow in subsequent years. Its anticipated that smaller businesses will receive mandates requiring compliant DPPs in the years following the initial rollout.\n\nThe EU initiative is poised to set a precedent for supply chain transparency. While focused on European markets, its influence could ripple across other regions, prompting similar regulations that align with the EU’s commitments to sustainability and circular economy principles. However, potential inconsistencies in regulations across different jurisdictions could complicate matters for brands operating globally, requiring them to navigate varying standards.\n\nBrands will need to monitor these regulatory developments closely. Proactively adapting to DPP guidelines not only enhances compliance but also strengthens their market positions. Those that act swiftly and strategically could gain a competitive edge in an increasingly sustainability-conscious climate.\n\n## Technological Adoption and Challenges\n\nFor effective Digital Product Passport implementation, brands will need to adopt various technologies for data capture and management. Systems such as Product Lifecycle Management (PLM), Enterprise Resource Planning (ERP), and supply chain traceability software will play pivotal roles in managing DPP data efficiently. Integration between existing solutions and new DPP technologies is essential for achieving seamless data workflows across companies.\n\nOne critical aspect of DPP success lies in data standardisation. To facilitate effective communication between different systems and stakeholders, establishing standardised data formats and protocols is paramount. Currently, efforts are underway to create these standards, which will likely evolve as technology and industry needs change.\n\nSecurity and privacy are also major hurdles brands must navigate. As DPPs contain sensitive information, ensuring the secure handling of this data will be crucial for consumer trust. Developing robust data security measures, adhering to regulations like GDPR, and implementing best practices for data management can help protect both brand information and consumer privacy.\n\nCost poses its own challenge. Implementing DPP systems can demand significant financial resources, particularly for smaller businesses. Identifying alternative funding sources and structured support mechanisms can alleviate some of this financial burden and enable these brands to join the sustainability movement.\n\n## Consumer Engagement and Brand Strategies\n\nDPPs present brands with a unique opportunity to build consumer trust and enhance their reputations. By transparently sharing sustainability credentials and product life cycle details, fashion brands can demonstrate their commitment to responsible practices. This transparency can strengthen relationships with consumers, who are increasingly demanding more information about their purchases.\n\nTo effectively communicate DPP information, brands should incorporate it into their marketing strategies. E-commerce platforms, product labelling, and promotional materials are all ideal channels for sharing data. Engaging visuals like infographics can help break down complex information and make it more accessible to consumers.\n\nBrands can also differentiate themselves in a crowded market by showcasing their sustainability efforts through DPPs. Highlighting innovative practices and transparent supply chains will resonate with environmentally conscious consumers who prioritise such values when shopping. As consumers respond favourably to these initiatives, brands can expect increases in loyalty and sales.\n\nUnderstanding consumer behaviour regarding DPP initiatives is essential. Many consumers express a willingness to pay more for sustainable products and prioritise brands that are committed to transparency. By tapping into these sentiments, brands can build strong communities around their DPP initiatives and foster greater brand loyalty.\n\n## The Future of Digital Product Passports Beyond 2025\n\nAs brands implement Digital Product Passports, the scope of the data included is likely to expand beyond environmental information. Incorporating social and ethical aspects of production will enhance the value of DPPs as consumers seek a holistic view of products. This broader understanding will allow brands to resonate with consumers desires for responsible consumption.\n\nTechnological advancements will further impact the future of DPPs. Innovations in data management, artificial intelligence-driven analytics, and blockchain technology will bolster data security and transparency. The integration of these technologies will enhance the accuracy and reliability of DPPs while ensuring that brands maintain consumer trust.\n\nLooking ahead, a long-term objective will be global harmonisation of DPP standards and regulations. As countries observe the positive impacts of the EUs initiative, the hope is to see similar regulations adopted worldwide. Such harmonisation can simplify compliance for multinational brands, ultimately benefiting consumers through greater accessibility to transparent, verified information.\n\n## Outlook for 2025 and beyond\n\nThe outlook for Digital Product Passports in the apparel and fashion industry by 2025 reflects a significant shift. With the EUs regulatory framework set to influence global markets, brands need to embrace these changes to remain competitive. Enhanced sustainability, increased transparency, and improved consumer engagement will be central to navigating this transformation.\n\nIts time for brands to start exploring DPP solutions and prepare for upcoming regulatory changes. The adoption of DPPs has the potential to transform the apparel industry, significantly contributing to global sustainability efforts. As brands adapt, they will not only meet regulatory expectations but also cater to a market increasingly focused on ethical consumption.\n\n## Learn more\n\nFor more information, watch a demo(/en-GB/demo/video) of PicoNext or request a consultation(/en-GB/request-consultation).\n\n\u003cPostTemplateCtaStatic\n  title\Request a consultation to learn more about Digital Product Passports\\n  link\/request-consultation\\n  cta\Request consultation\\n/\u003e\n\n,slug:20250102-outlook-apparel-2025},{path:/about/privacy,date:2024-10-01,updated:2024-10-01,title:Privacy,subtitle:,metatitle:Privacy,metadesc:Privacy,metakeywords:,featuredImage:../images/stock/nasa-Q1p7bh3SHj8-unsplash.jpg,content:\n### PicoNext Privacy Policy\n\nUpdated 1 October 2024\n\nYour information privacy and security is very important to us. This document explains how PicoNext uses data we collect from you when you use our website, referred to as “PicoNext” and/or the “Service”, as well as data we collect from other interactions you may have with PicoNext. This document also describes how you find out what information we have collected from you and how to stop us from collecting or using your data.\n\n#### 1. What personal information do we collect from you?\n\nPicoNext obtains information about you both offline and online. Data is collected when you create a PicoNext account to access products and services, interact with the PicoNext web pages, or register to attend a PicoNext-sponsored event, such as webinars or watch our videos, tutorials, and/or download our whitepapers. We term all online information you interact with as ‘Content’.\n\nThe specific information that we collect from you depends on your interaction with PicoNext.\n\nIf you disclose your personal information, we collect it. This information may include:\n\n- Name, company contact information (company name, address, phone, and email address), and if you order and pay for Services online, we (or our payments processor) record your credit card account number, the associated contact information, billing address and all the data you enter when an order is placed. We also independently collect information from you as you access or download any of our Content;\n- Product, supplier, and company-related Content you input into the Service and potentially related personal information (like electronic identifiers on who is posting the information), and data from your input devices are recorded. These identifiers include special tags that come with the data (called ‘metadata’), such as the date of submission and the date a file was created;\n- Screens you have looked at or have clicked on;\n- Device information: We collect information about the mobile device or computer you use to access the Service, including the hardware used, operating system and version, unique device identifiers and the mobile network carrier you used to access the service;\n- Log Information: We log information about your use of the Service, including the type of browser you use, access times, pages viewed, your IP address and the link or page you used to navigate to our Service;\n- Company data such as the name and location of your company and, if available, your role within the company, as well as publicly available company information;\n- We may also collect information via “tracking pixels”. Tracking pixels are electronic images that may be used by our Service or are present in opened emails used to understand usage and campaign effectiveness and to count your visits to specific pages, or determine whether an email has been opened and acted upon;\n- Information is also collected through cookies and/or via tracking pixels as you use the webpages on the site or that we send to your computer or mobile device. The purpose of this cookie is to identify you when you use the Service so that we can enhance (make your service faster) and customize your experience. For more information about cookies, and how to disable them, please see Section 9: “Privacy Rights: How you can manage or delete your information” below.\n- Sometimes our computers may automatically process content you provide us for the purposes described below.\n\n#### 2. Do you have to provide your personal information to us?\n\nIn cases where providing us with your personal information is optional, we will tell you the input is optional to make this clear. In general, we do need the required personal information (usually noted) and we are unable to provide you with the Service if you do not provide the required information to us.\n\n#### 3. How (and why) do we use your personal information?\n\nWe use personal information collected about you in the US, EU/EEA, the UK and other jurisdictions, to communicate with you, to respond to your requests, and to tailor our product and our marketing activities to your professional interests.\n\nSpecifically, we use the information we gather about you to:\n\n- Deliver the Services requested\n- Verify your identity and prevent fraud\n- Update your online records\n- Respond to your questions and requests to provide customer service\n- Process requests you make and send related information back to you or to our business partners/vendors, but only if they are used as part of the Services you use on PicoNext\n- Bill you for system usage as agreed\n- Provide personalized services and content presented to you, such as tailoring our Services and your digital customer experience—Personalizing the screens and information that we show you\n- Send you technical notices, updates, security alerts and support and administrative messages and to keep records of our communications between you and our staff\n- Communicate new information and features\n- Monitor and analyze trends including your usage and activities in connection with the Service and to maintain the security of our sites, networks and systems.\n- Comply with valid legal procedures, requirements, government regulations, or statutes\n- Offer targeted communications if you have opted-in to receive such communications\n- Improve the operation of our business\n- For management and auditing of our business operations including accounting audits\n- For internal market research and analysis (such as your usage statistics) to help us improve the Service\n\n#### 4. For how long do we retain your personal information?\n\nPicoNext maintains personal information for the following retention periods:\n\nA. Subscriptions. If you have subscribed to PicoNext, your account information will be retained for:\n\n- As long as you maintain an active account. Your account and account information will be deleted if you do not log in for 18 consecutive months. PicoNext retains records of that deletion for 90 days.\n  - Note: Company Content you choose to post via the PicoNext Service on a Web3 Public Ledger (blockchain) is immutable and cannot be deleted\n- After service termination, any personal information will be deleted within 3 months of termination\n  - If you want all personal and account information deleted sooner after account termination, please contact support\u003ci\u003e\u003c/i\u003e@piconext.com\n\nB. Transaction History. Information about you we collect to engage in transactions with our customers, suppliers and business partners, and to process purchases of our products and services:\n\n- Are retained for the duration of the transaction or services period, or longer as necessary for record retention and legal compliance purposes.\n\nC. Marketing. If you have subscribed to a PicoNext Service or sign up to receive PicoNext marketing materials or any of our Content, your information will be retained for:\n\n- As long as you are subscribed to our distribution lists.\n- We also retain a record of unsubscribe actions in order to facilitate ongoing processing of those requests. If you want your record of unsubscribe actions permanently deleted, please contact support\u003ci\u003e\u003c/i\u003e@piconext.com\n\nD. Support. Contact information such as your email address or phone number collected online on our sites or offline from our technical support interactions with you, as well as details of support requests will be retained for as long as we have an active (customer) relationship with you. Upon service termination:\n\n- If you have reached out to us via support emails, we will delete all of your specific personal information of the closed email within 3 months\n- If you have reached out to us via online support chat, we will delete all chat transcripts within one month after the chat has concluded\n\nE. Opt-out Preferences. Personal information needed to retain your opt-out preferences is retained for 20 years (or longer as necessary to comply with applicable law).\n\n#### 5. When and how we disclose your personal information to third parties\n\nWe may disclose personal information to third parties for the following business purposes:\n\n1. Third-party service providers. To perform necessary business functions on behalf of PicoNext, like credit credit card processing services, order fulfillment, analytics, event/campaign management, website management, information technology and related infrastructure provisioning, customer service, email delivery, auditing, and other similar services;\n2. Business acquisition, reorganization or bankruptcy. Only in the event of a business reorganization, bankruptcy, merger, sale, joint venture, assignment, transfer or other disposition of any or all of our business assets or stock, PicoNext may be required to disclose relevant personal information;\n3. As required by law to comply with a subpoena or other legal process, when we believe in good faith that disclosure is required and necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to government requests, including public and government authorities outside your country of residence, for national security and/or law enforcement purposes.\n\nWe may share the following type of personal information with third parties for commercial purposes:\n\n1. Information you request. PicoNext Authorized distributors or resellers may receive your pertinent information in order to provide requested information related to your interests.\n2. Web or in-person events. Event partners or conference sponsors for PicoNext events may want to know who has registered for an event or require or have access to personal data you scan your badge at a sponsored event or tradeshow booth.\n   - When this category of third parties are given access to personal information, we will take appropriate contractual, technical and organizational measures designed to ensure that personal information is processed only to the extent that such processing is necessary, consistent with this Privacy Policy, and in accordance with applicable law.\n\nPicoNext **DOES NOT** share retained personal information with third parties for other commercial purposes.\n\nWe **DO NOT** share personal information with businesses that offer complementary products and services or with third parties to facilitate interest-based advertising.\n\n#### 6. How is Personal Information handled Globally?\n\nPicoNext is a global corporation and personal information is processed globally as necessary in accordance with EU regulations and this policy. If personal information is transferred to PicoNext from a country that does not provide an adequate level of protection for personal information, PicoNext will take adequate measures designed to protect the personal information, such as ensuring that such transfers are subject to the terms of the EU Model Clauses or other adequate transfer mechanism as required under relevant data protection laws.\n\n#### 7. How is your Personal Information Secured?\n\nPicoNext has implemented appropriate technical, physical and organizational measures designed to protect personal information against accidental or unlawful destruction or accidental loss, damage, alteration, unauthorized disclosure or access, as well as all other forms of unlawful processing.\n\n#### 8. You can decide what communications you receive\n\nFrom time to time PicoNext may send email messages or other forms of marketing communications to you describing new services, new items, featured products or promotions. You can choose to stop receiving marketing emails from us at any time by following the “Unsubscribe” instructions in those messages, or by replying STOP to a text message. Please note that if opted out, we may still send you transactional or relationship messages, such as those about your account or our ongoing business until you cancel your account.\n\n#### 9. Privacy Rights: How you can manage or delete your information\n\nA. **Delete your personal information.** You can ask us to erase or delete all or some of the information about you by emailing us at support\u003ci\u003e\u003c/i\u003e@piconext.com\n\nB. **Change or correct personal information**. You can also ask us to change, update or fix information about you, particularly if it is inaccurate by emailing us at support\u003ci\u003e\u003c/i\u003e@piconext.com.\n\nC. **Object to, or limit or restrict use of personal information.** You can ask us to stop using all or some of the information about you or to limit our use of it (for example, if the information about you is inaccurate).\n\nD. **Right to access and/or have your information provided to you**. You can also ask us for a copy of information about you and can ask for a copy of information about you provided in machine readable form if you reside in the EU, UK, California or other jurisdiction that provides you this right as a matter of law.\n\nE. **Cookies.** Most web browsers are set to accept cookies by default. You can set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of the Services provided.\n\n#### 10. Children’s Privacy\n\nPicoNext is focused on serving the needs of businesses and organizations, PicoNexts Services, websites, and marketing are not directed to minors and PicoNext does not promote or market its services to minors.\n\n- If we learn that any personal information has been collected inadvertently from a child under 16, we will delete the information as soon as possible. If you believe that we might have collected information from a child under 16, it is your responsibility to contact us at support\u003ci\u003e\u003c/i\u003e@piconext.com\n\n#### 11. Who at PicoNext is responsible for keeping data safe?\n\nPicoNext employs a Data Protection Officer who follows EU, UK and US Data protection requirements, and the legal and regulatory data privacy policies of the EU, UK and US. The PicoNext DPO also updates and enforces this Privacy policy and may be contacted at support\u003ci\u003e\u003c/i\u003e@piconext.com.\n\n#### 12. Changes to the Privacy Policy\n\nThis Privacy Policy was updated on 1 October 2024. We reserve the right to change, modify or amend this policy at any time. Use of the PicoNext Service after modification implies that you consent to this Privacy Policy as modified.\n\n#### 13. California Privacy Rights\n\nUnder the California Consumer Privacy Act (CCPA), as amended, California residents may request that we:\n\nA. Disclose to you the following information: the categories and specific pieces of personal information we collected about you and (if) the categories of personal information were sold; the categories of sources from which we collected such personal information; the business or commercial purpose for collecting or selling personal information about you; and the categories of third parties to whom we sold or otherwise disclosed personal information (see Section 1 above);\n\nB. Delete personal information we collected from you or correct inaccurate personal information about you (see Section 9A); or\n\nC. Opt-out of any future sale of personal information about you (see Section 8).\n\nThe Service is offered by PicoNext located at 8850 S. 700 E. #81, Sandy UT 84070, and can be reached via email at support\u003ci\u003e\u003c/i\u003e@piconext.com. If you are a California resident, (a) you may have this same information emailed to you by sending a letter to the foregoing address with your email address and a request for this information; and (b) in accordance with Cal. Civ. Code §1789.3, you may report complaints to the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs by contacting them in writing at 1625 North Market Blvd., Suite N 112 Sacramento, CA 95834, or by telephone at (800) 952-5210 or (916) 445-1254.\n\n#### 14. Questions or Complaints\n\nIf you have questions or complaints about this policy, you can contact us at support\u003ci\u003e\u003c/i\u003e@piconext.com\n,slug:privacy},{path:/about/terms-digitalcoupon,date:2023-03-16,updated:2023-03-16,title:Digital Coupon Terms,subtitle:,metatitle:Digital Coupon Terms,metadesc:Digital Coupon Terms,metakeywords:,featuredImage:../images/stock/nasa--hI5dX2ObAs-unsplash.jpg,content:\n### PicoNext Digital Coupon Terms\n\nUpdated 16 March 2023\n\nTerms governing the use of digital coupons (“Coupons”) including any digital Coupon, offer, recommendation, discount, ticket, pass, card or similar device available through the use of the PicoNext platform termed (“Service”) These terms apply to all Coupon marketing offers available using the PicoNext Service.\n\n- Coupons and related ’Offers’ are Offers for goods and/or services provided by and guaranteed solely by the Third Party businesses making the Coupon Offer\n- PicoNext makes no warranty to the validity or accuracy of the Offer and does not guarantee the Offers are valid or will be accepted by vendor businesses\n- Coupon Offers may be modified or canceled at any time\n- Unless otherwise stated, Coupons are valid for a limited time only\n- If you do not redeem the Coupon according to the stated rules associated with the Coupon, the discount, Offer and other benefits may not apply\n- The Coupon applies only to qualifying items in the Offer and is not valid for or with any other Offer\n- Coupons are not redeemable for cash or gift cards, nor is it valid toward previous purchases\n- Coupons and discounts may not be combined with any other offer and is not intended to be valid at any other vendor\n- Unless otherwise stated, the Offer is limited to one coupon per customer (unique digital wallet address)\n- If you return any of the items purchased with a Coupon, the Coupon discount or value may be subtracted from the return credit\n- Applicable taxes, gratuities, shipping and handling charges apply to all Coupon transactions for the full retail value of the goods and services and are the responsibility of the buyer.\n- Offers are good ‘while supplies last’ and are subject to availability; No rain checks are issued if items or associated services are out of supply\n- Void where prohibited\n- Consumer/user is required to pay any and all applicable sales tax related to the use of the Coupon\n- Coupons are void if restricted or prohibited by law\n- Users of the PicoNext service agree to use the Service under the following Terms (https://piconext.com/about/terms(/about/terms) ) and Privacy Policy (https://piconext.com/about/privacy/(/about/privacy/))\n,slug:terms-rewards},{path:/about/terms,date:2023-03-16,updated:2023-03-16,title:Terms of Service,subtitle:,metatitle:Terms of Service,metadesc:Terms of Service,metakeywords:,featuredImage:../images/stock/nasa-Q1p7bh3SHj8-unsplash.jpg,content:\n### PicoNext Terms of Service Agreement\n\nUpdated 11 November 2024\n\nWelcome to PicoNext! The PicoNext website (PicoNext) is owned and operated by PicoNext, Inc., referred to as ‘PicoNext’, ‘Company’, and or ‘we’, and or ‘our’. By using or submitting information or files to PicoNext and the associated systems, services, websites, or subdomains, templates, owned or controlled by PicoNext, (termed the ‘Service’), you, the ‘User’ understand and agree to the following ‘Terms’ and conditions of the Service along with the Terms and conditions as stated in our Privacy Policy(https://piconext.com/about/privacy/), and the Terms and conditions as stated in our Coupon Terms(https://piconext.com/about/terms/digitalcoupon/). PicoNext is a Service that permits Users to create or upload both ‘Content’ which is defined as any combination of video, images, artwork, fonts, text, music, sound, sound effects or ideas into a video, image, or other creative Production (including but not limited to Digital Product Passports, “DPP(s)”, among other Productions) and allows Users to mint and register Production Content as a ‘Token’ on a cloud-hosted system (website) or on public Blockchain ledgers (such as Ethereum or Polygon) as Web3 Tokens also called Non-fungible tokens termed ‘NFT’ (or ‘NFTs’) in this Agreement, further defined below) and participate in related marketing programs hosted by or facilitated by PicoNext.\n\nYour continued use of this Service constitutes acceptance of these Terms and any subsequent changes to these Terms. BY USING THE SITE, YOU AGREE TO THESE TERMS OF SERVICE; IF YOU DO NOT AGREE, DO NOT USE THE SERVICE.\n\nThe Terms of this Agreement apply to all Users of the site--everyone using the system including but not limited to persons or organizations creating, minting, collaborating, editing, posting, sharing and commenting on Content or any other person or entity using the system for any reason.\n\nPicoNext may change, amend, or update these Terms at any time and without prior notice. It is your responsibility to check the Terms of Service periodically for changes. All amendments to these Terms are automatically valid and enforceable at the time when first posted on this Site.\n\nThis Agreement also contains an Agreement to Arbitrate that determines how claims against the Company will be resolved. Arbitration requires you the User to submit claims to binding and final arbitration. Under the paragraph ‘Agreement to Arbitrate’, below, you will:\n\n- Only be permitted to pursue claims against on an individual basis, not in any class action or group representative action or proceeding and\n- Only be permitted to seek relief (including monetary and any other relief) on an individual basis.\n\nPlease read these Terms carefully. Terms provide the agreed conditions for lawful, acceptable, and respectful use of and conduct of users of the Service. By using, or submitting Content to the Service or referring others to use the Service you (the ‘User’) agree that you have read, understand, accept, and agree to abide by these Terms.\n\n#### Terms for Responsible Use and Conduct\n\nBy using PicoNext (the ‘Service’ or ‘Services’), you understand and agree to the following:\n\n1. To access the Service, you may be required to provide certain information (‘User Data’) about yourself (such as your email address and/or mobile phone number) as part of the system set-up process, or about your company as part of using the Service.\n2. Accessing (or attempting to access) our Service by any means other than through the means we provide, is strictly prohibited. You specifically agree not to access (or attempt to access) any of our Services through any programmatic, automated, unconventional, or unethical means.\n3. Engaging in any activity that disrupts or interferes with our Service, including the servers and/or networks to which our Services are located or connected, is strictly prohibited.\n4. Attempting to copy, duplicate, reproduce, sell, trade, or resell our Services or information or Content hosted within our Service without a software license is strictly prohibited.\n5. You are solely responsible for any consequences, losses, or damages that we may directly or indirectly incur or suffer due to any use of the Service including unauthorized activities conducted by you, as explained above, and may incur criminal or civil liability.\n6. Not to independently advertise, promote or publicize any relationship with PicoNext unless approved by PicoNext in writing in advance.\n7. Not to use the PicoNext stylized logo, other trademark(s), or use the words ‘PicoNext’ in any domain name or social media accounts controlled or used by User or User-associated entities or third parties unless approved in writing in advance.\n8. Not to upload, post, share, create or distribute any Content on the Service that:\n\n- Is illegal, threatening, defamatory, abusive, harassing, hateful, degrading, intimidating, fraudulent, deceptive, invasive, racist, or contains any type of suggestive, inappropriate, or explicit Content, video, images or language, invasive of anyone’s privacy, or otherwise objectionable\n- Promotes discrimination on grounds of race, sex, age, nationality, disability, religion or belief, sexual orientation, or being a transsexual person\n- Infringes on any trademark, patent, trade secret, copyright, design right, moral right, performer’s right, database right, or other proprietary right of any party\n- Does not comply with all applicable domestic, and international laws that govern the use and distribution of socially created Content\n- Contains machine or human instructions, advice, or Content that could cause harm or injury to individuals or to computers or electronic systems\n- Encourages anyone to commit unlawful or criminal acts or condones unlawful or criminal acts\n- Represents that your Content is endorsed or approved in any way by PicoNext\n- Impersonates any person or entity\n\nWhenever you upload Content to the Service, you must comply with all the terms of this Agreement. You warrant that any such contribution does comply with this Agreement, and you indemnify PicoNext for any breach of warranty or Service.\n\n#### Service and License Terms\n\nSubject to the terms of this Agreement, you are granted a revocable, non-exclusive, limited, non-transferable, license to use the Service subject to all of the associated Terms of this Service including the Content licensing terms outlined below. By using PicoNext, you understand and agree and provide your full consent to the following:\n\n1. PicoNext moderation. PicoNext may moderate the Service to make certain your content is compliant with these Terms.\n2. PicoNext is not legally responsible for any material created by third party sales channels, partners or Users of the Service and we may monitor, moderate, stop, or suspend the Service at any time.\n3. We reserve the right to remove any Content that we feel violates or is not consistent with the intent of these Terms, along with any Content that is offensive, harmful, objectionable, or inaccurate. We are not responsible for any delay or failure in removing such Content. If you post Content that we choose to remove, you hereby consent to such removal, and consent to waive any claim against PicoNext.\n\n#### Eligibility to Use\n\nUsers of the system must be able to legally contract for themselves or the entity they represent and make a binding agreement with the Company and represent that they will be compliant with these Terms and the associated local, state, national, and, if applicable, international laws and regulations.\n\nMinors aged 14 through 18 years may use the Service provided they get permission from a legal parent or guardian before using any part of the site or Service. Permission for a minor to use the site may only be granted in writing by sending an email to support\u003ci\u003e\u003c/i\u003e@piconext.com . Minors 13 years of age and under may not use PicoNext.\n\n#### Acceptable Use Policy\n\nYou may not use someone else’s account without permission. You may not allow others to access or use the Service using your account credentials (your username and password). If you do discover someone else is using your account, you must notify PicoNext of the unauthorized use of your account by sending an email to support\u003ci\u003e\u003c/i\u003e@piconext.com. PicoNext is not responsible or liable for any losses caused by any unauthorized use of your account.\n\n#### Generative AI Terms\n\nBy using PicoNext Generative AI (the ‘Service’ or ‘Services’), you understand and agree to the following:\n\n1.  Content Generation. When generating Content, you may be asked to upload or input Content, termed as “Input”, such as text, documents, presentations or multimedia files, (images or video files). The Input will be used by the Service to generate output (“Output”), such as text, images, or multimedia files which may only be used in association with the Service and are not intended to be exported or used in any other Service, application or as a general purpose AI Service. The generated Input and Output are your Content and all provisions governing the ownership and use of Content in this Agreement or any associated Addendum or Proposal Agreement and Proposal Addendum apply. The generative AI Input, and Output may only be used in accordance with the Agreement Terms, which may be modified from time to time. PicoNext reserves the right to limit, throttle, disable, suspend, or terminate your right to use or access the generative AI features at any time without notice at our sole discretion.\n\n2.  Input. You are solely responsible for your Input. You must not submit any Input that: (a) includes Content such as trademarks or any other Content protected by third-party Intellectual Property Rights, unless you have sufficient rights in such Content; (b) is intended to generate Output that is substantially similar to a third party’s copyrighted work or is otherwise protected by third-party Intellectual Property Rights, unless you have sufficient rights in such work; (c) contains personal information unless you comply with all data protection and privacy laws and regulations applicable to the personal information, including providing privacy notices and obtaining consent, where required; (d) violates applicable law; or (e) violates the Terms. PicoNext may automatically block your Input, in our sole discretion, if we believe it violates the rights of a third party, applicable law, or the Terms.\n\n3.  Output. You are solely responsible for the creation and use of the Output and for ensuring the Output complies with the Terms, PicoNext may pre-screen and block Output that may violate laws, the rights of a third party, or the Terms. PicoNext disclaims all warranties, express or implied on any Output, including any implied warranties that the Output will not violate the rights of a third party or any applicable law. In addition, you agree not to remove or alter any metadata, watermarks or authenticity credentials that may be generated with the Output. You also agree not to attempt to mislead others about the origin of the Output. You also understand and agree that the use of generative AI features may produce Output that is unexpected or unsuitable. You understand and agree that all Output will require proofing and editing before use and may not be unique. The Output also may not be protectable by Intellectual Property laws.\n\n4.  AI Credits. AI credits are allocated for the use of supported AI engines and are designated only for strict use within the System and are based on a monthly usage model. AI credits allocated to your Account (defined as each instance of a username/password) and all AI credits associated with each individual user Account are valid only for the current usage month and expire at the end of each month. Unused credits may not be aggregated across Accounts within an organization and unused monthly AI credits do not carry over as a credit to the following month; each user Account may only utilize their full monthly AI credit allocation within the designated monthly period. Additional AI credits, including pricing of any additional ‘overflow’ credits that extend beyond the monthly period and any alternate AI credit usage arrangements may be added to the Terms section (Appendix A) of the company-specific Agreement, and if such company-specific Terms are at variance with these Terms, the company-specific Terms will supersede and replace this AI credits paragraph.\n\n5.  No AI Training. You agree not to use and not to allow third parties to use any Content or any data or Output from any generative AI features to directly or indirectly train, test, or otherwise improve or be used with any other AI system or machine learning algorithms including artificial intelligence models, programs, services or algorithms.\n\n#### DPP and NFT Token Terms\n\nNFTs are a Web3 digital cryptographic representation or Tokens used to prove provenance, ownership and/or authenticity of an underlying asset and/or promised services. PicoNext does not guarantee or provide any proof of NFT ownership or accuracy of any of the information contained in the DPP. PicoNext does not validate, certify or audit any accuracy of the DPP information.\n\nNFT ownership is determined by agreement between the NFT Owner(s) that can be incorporated in writing and programmed into the blockchain, and/or agreed to separately by the parties. All PicoNext minted NFTs are currently stored on and accessible through the Ethereum or Polygon blockchain and may be stored and accessed by supported wallets and, if allowed, traded on leading NFT marketplaces. PicoNext does not maintain NFTs on the Site and, aside from minting the NFT and adding the NFT to the User’s designated wallet address, the Company has no control over the transfer, storage, ownership or maintenance of the NFT. When a User connects their cryptocurrency wallet to the Site using a service provider such as MetaMask, WalletConnect or CoinBase or similar Third Parties, the User accepts and agrees to be bound and abide by these Third Party Terms, the terms of any applicable Third Party NFT marketplace, the Terms of the applicable cryptocurrency wallet service provider.\n\n#### Linking Cryptocurrency Wallets and Risks\n\nWhen you link your cryptocurrency wallet, you understand and agree that you are solely responsible for maintaining the security of your wallet and your control over and all risks associated with any wallet-related authentication credentials, private or public cryptocurrency keys, non-fungible tokens or cryptocurrencies that are stored in or are accessible through your wallet. PicoNext is not responsible for managing and maintaining the security of your cryptocurrency wallet.\n\n#### NFT Terms of Transfer\n\nWhen you mint an NFT you are subject to the Project Services Agreement that determines which party agrees to pay for applicable minting fees, including ‘gas’ fees, associated with the transaction. Gas fees may or may not be part of the PicoNext Service as stated in the Project Services Agreement.\n\nIf you independently transfer an NFT via a third party marketplace you will be required to pay all associated fees according to the terms of the Third Party site. Blockchain transactions are not reversible or changeable--Once NFTs are minted, no changes or Service fee refunds are permitted.\n\n#### NFT Risks\n\nYou, the User, agree and understand that you are solely responsible for determining the nature, potential value, suitability, use of, and appropriateness of all NFTs you mint on the Site. You agree and understand that you access and use this Site at your own risk; Newly minted NFTs are not valued. If the User or others later set a price on the NFT, the price of any NFT can be extremely volatile and may be subject to large fluctuations. Legislative and regulatory changes or actions at the state, federal, or international level may adversely affect the use, transfer,exchange, and value of NFTs. NFTs are not legal tender and are not backed by any government. Transactions in NFTs may be irreversible, and, accordingly, losses due to fraudulent or accidental transactions may not be recoverable. The Company is not responsible for errors in the smart contract or for date or time delays between the time you mint an NFT and the time the NFT may be recorded on the public blockchain ledger. PicoNext will not be responsible for any communication failures, disruptions, errors, distortions or delays you may experience when using NFTs, however caused.\n\nThe above statement does not disclose all of the risks associated with NFTs and other digital assets. You, the User, agree that you are using NFTs at your own risk and are responsible for all decisions you make regarding use of your NFTs.\n\n#### Payment of Fees\n\nBy subscribing to PicoNext, you agree to the pricing and payment terms of the Service at the time of the subscription acceptance until the Service is canceled. The Service Cancellation process is stated below. When you subscribe to the PicoNext Service you agree that:\n\n1. You agree to pay for the PicoNext Service by the due date at the pricing quoted in Project Addendum A\n2. You are authorized to use the payment method you provide to us\n3. You grant PicoNext permission to charge you for the service using the agreed payment method and also grant PicoNext the right to retain the payment information and method, including all submitted names, debit or credit card information and associated email or physical address and phone numbers\n4. You agree that we have permission to share collected payment-related information with financial institutions and payment processing firms, and to use the email address provided to send you notices and disclosures relating to renewals and recurring charges.\n5. You agree that you are responsible for any taxes, VAT, shipping charges, third-party internet or mobile phone, messaging, and/or cellular network fees, credit card chargeback fees as well as any reasonable collection costs we incur as a result of your failure to pay for the Service on a timely basis.\n\n#### Autorenewal\n\nPicoNext accepts certain debit and credit cards and may in the future accept other forms of payment (“Payment”) for Services subject to the commercial procedures and rules associated with the payment providers. When you subscribe to the Service you will be billed on or near the date of your subscription for the agreed subscription Term. If you purchase a subscription that renews automatically, you agree that PicoNext may process your Payment on the renewal term on or near the calendar day corresponding to the renewal date and duration of your Subscription.\n\n#### Changes to Payment Methods and Account Information\n\nYou are responsible for ensuring that your account information, including your email address and all payment information (address, debit or credit card number and expiration date), is accurate and up to date. You may change this information at any time. To change your account information you may log in to your account, access your “Profile” from the top (right) main drop-down menu to make the changes. Enterprise Account Customers may change payment information as described in their Agreement.\n\nIf you are not the Account Holder but you control the means of payment for a Paid Service account and wish to make any change to the payment method, you may work with the user to update the information as described above or may notify us by contacting Customer Support at support\u003ci\u003e\u003c/i\u003e@piconext.com.\n\nIf your credit card expires or the information is otherwise invalid, we will bill the current charges to the card we have on record; the continuation of your Service subscription constitutes your authorization for us to do so, and you remain responsible for any uncollected amounts and any charges incurred by you or us as a result of billing to an invalid card. If we are unable to continue billing your credit card successfully, we may discontinue your access to the Services.\n\n#### DPP Starter\n\nWe may offer certain Services at no charge, including free accounts, Trial use, evaluation and Beta Versions defined as (“No-Charge Services”). Your use of No-Charge Services is subject to these Terms and any additional Terms that we specify and is only permitted during the Subscription Term designated. We may change or terminate your right to use No-Charge Services at any time and for any reason at our sole discretion.\n\n#### Evaluations, No-Charge Trials, and Beta Versions of the Service\n\nWe may offer certain Services at no charge, including free accounts, such as the “DPP Starter” tier of service and other Trial use, pilot, evaluation and/or Beta product versions defined as (“No-Charge Services”). Your use of No-Charge Services are subject to these Terms and are only permitted during the designated Subscription Term. No Charge Services are intended for use by only one per person. You may not create multiple accounts for the same organization as a means of accessing additional Services beyond the intended No Charge Services limit. Those creating duplicate accounts are subject to having their accounts and DPPs removed without notice. We may also change or terminate your right to use No-Charge Services at any time and for any reason at our sole discretion.\n\nBeta Versions. You understand that any pre-release and beta Services, that we make available to you are still under development, may be inoperable or incomplete and are likely to contain some errors, program deficiencies, and bugs. We make no promises that any beta Versions (or features of these beta Versions) will ever be made generally available. All information regarding the characteristics, features or performance of any beta Versions constitutes our Confidential Information and you agree not to disclose the information about new features or performance of the Beta Version to any other party or persons outside of PicoNext. PicoNext disclaims all obligations or liabilities with respect to Beta Versions.\n\n#### Referral Program and Promo Codes\n\nPicoNext may make offers to users to provide referrals (“Referral” or “Referrals”) to others to use the Service (“Referral Program”). Users may earn “Upgrade Credits” for making the Referral. For a user to receive an Upgrade Credit, the person receiving the referral must activate/register as a new PicoNext user. A specified number of activated/registered Referrals will earn the Person making the Referral certain Upgrades as defined on the website and offer information. To encourage referral activations/registrations, PicoNext will make available promo codes (“Promo Codes”) that are redeemable for specified Services which can be exchanged for the additional Services as described. A Promo Code may specify an expiration date, after which such Promo Code shall be void. PicoNext is under no obligation to accept an expired or otherwise invalid or void Promo Code. Upgrade credits or Promo Codes have no cash value and are non-transferrable. PicoNext is under no obligation to provide any compensation in connection with an Upgrade Credit or Promo Code.\n\nIn order to obtain a Referral Program Subscription or Upgrade Credit, you must be a registered User of the Service using the registration process and the associated Promo Code, and satisfy any eligibility requirements associated with the Service, the Referral Program and/or the Promo Code. At the conclusion of the initial Referral Program Subscription term, you will be required to pay the then-applicable charges for the Service in order to continue using such Service. Upgrade Credits are not transferable to another party or individual.\n\nYou are prohibited from selling Upgrade Credits or Promo Codes. We reserve the right to invalidate any Upgrade Credits or Promo Codes that have been issued or distributed, and we do not owe you any compensation with respect to such Upgrade Credits or Promo Codes. If an Upgrade Credits or Promo Code has been distributed to you by a third party (for example, connection with a third-party promotion), PicoNext has no responsibility with respect to any third party product or service provided, or any marketing claims or promotional offers made, by the third party. PicoNext has no obligation to provide you with any compensation, or to modify the Referral Subscription or the Requirements in connection with any Codes you obtained from a third party that was acting improperly. PicoNext reserves the right to amend, change, or cancel any Referral Program, Upgrade Credit, or Promo Code at any time.\n\n#### Change or Service and Cancellation\n\nServices, fees and features may change on the Service at any time. Changes to the pricing of your subscription plan will occur after you receive a 30 day notice of such a price change.\n\nYou may cancel the use of the Service at any time click on “Profile” and choose “Close Account” under the main (top right) menu Icon. After confirming you are the Account owner we will remove your Account, Content, messages and login information from our records and will only continue to retain such information as required by law. Because blockchain-based tokens are registered on an immutable ledger, those records will persist indefinitely.\n\nThere are no refunds for cancellation. For technical reasons, Content you delete may persist for a period of time in archive or backup software. In the event that PicoNext terminates your account you understand and agree that you shall receive no refund on your subscription.\n\nWe reserve the right to terminate the Service at any time by providing an email notice of such termination. Termination may occur if:\n\n- You have breached any provision of these Terms\n- You have acted in a manner which indicates that you do not intend to, or are unable to comply with the Terms of Service\n- We are required to do so by law\n- We no longer offer any of the Services you are using\n- You no longer agree to the Terms and Conditions of this Agreement\n\nWe also may terminate your Service for any other reason or no reason, at our sole and absolute discretion. The termination of this Agreement will not affect any of our rights or your obligations arising under this Agreement prior to termination.\n\n#### General Terms for all Content, Public and Private\n\n1. You may only upload Content that you own or have properly licensed to the Service. You may use our own proprietary Content or licensed “Components”. Content Components are defined as but are not limited to text, fonts, clipart, video, or design elements such as lines, effects, patterns, clip art, logos, sprites, music or sound or any sub-design elements. User warrants that incorporation of such Content Components is legal and complies with all license agreements for those Content components.\n2. If you have licensed third-party proprietary or open source Content or Content Components that allow unrestricted use on online third party design platforms such as PicoNext, you represent and warrant that the Content License Agreements and the associated License Terms for said Content permit you to legally and without further License, claims or royalties incorporate such items in your Content on the Service.\n3. If you post Content that is associated with a licensed trademark, image, character, service mark, copyright, branding or a Brand Mark, the owner of such Brand or mark is responsible for the use of all such Content which may be subject to the Brand’s or other third party intellectual property rights and fees to be paid by you the User.\n\n#### License Grants and Content Ownership\n\n**Aggregate Data License Grant.** You hereby grant PicoNext the right to compile, collect, copy, modify, publish and use anonymous and aggregate data generated from your Content and/or your use of the Service, but only for analytical and other business purposes as governed by the Privacy Policy(https://piconext.com/about/privacy).\n\n**Content Ownership.** You may combine, edit, modify, enhance Content using your own ideas, skill and talents or otherwise manipulate Content through the use of the Service to create and retain sole ownership of derivative works referred to as Customized Content. These works may be substantially different in scope and use than the original Content Templates (defined below) provided by PicoNext. All Customized Content is subject to this Terms of Service Agreement.\n\nPicoNext has two categories of Content:\n\n1. **Content Templates.** ‘Content Templates’ are defined as a pre-built forms with example Content which may consist of the combination of Content Components of text, images or video, and or layered video or images, music, sound including sound effects, and design elements used to create “Customized” Content that may be edited and re-mixed, added upon, downloaded and saved.\n2. **Published Content.** ‘Published’ Content is the result of editing Content Templates and saving, downloading, or posting the final “End Result” Content, usually saved in common file formats. Once posted, or downloaded, Published Content may not be easily edited by the Service.\n\n#### Content Templates\n\nContent ‘Templates’, are defined as pre-configured DPP or digital Content marketing Templates available from PicoNext, or Third Parties or other Content Template ‘Owners’ used to create Custom Content. Content Templates may include actual Content you are using from the PicoNext Template library or from Third Parties.\n\n1. You may not resell or redistribute PicoNext created Content Templates with or without your customization as a Content (template) or as stock images or video for sale or license or as a Template for use on any other similar content or DPP authoring or Content marketing Service or product.\n2. You may not make available the PicoNext Content Template through another application or service to end users including “made to order”, “on demand”, or “build it yourself” service or program\n3. PicoNext Content Templates including DPP templates are available publicly to other PicoNext Users on a non-exclusive basis\n4. Specifically, with published Content you may:\n   1. Create Content for your customers or clients and have full rights to use such Content for private, including for sale for any fee or sub-license, or for commercial or public use.\n   2. Use Content for a commercial purpose, sell such Content, and make any number of copies of the Content.\n   3. Include Content in an online file or video of any type of use for any private or commercial use allowed by the PicoNext Terms of Service Agreement.\n   4. Download or post Content for general public use for online, display, or broadcasts and reproduce them into other online or physical media for use subject to the PicoNext Terms of Service Agreement.\n\n#### General Terms and Obligations\n\n**Indemnification.** You agree to indemnify and hold harmless PicoNext and their directors, officers, managers, employees, agents, investors, and licensors, from and against all losses, expenses, damages and costs, including reasonable attorneys fees, resulting from any violation of these Terms of Service or the failure to fulfill any obligations relating to your account incurred by you or any other person using your account. We reserve the right to take over the exclusive defense of any claim for which we are entitled to indemnification under these Terms of Service. In such event, you shall provide us with such cooperation as is reasonably requested by us.\n\n**Content, Stock Images and Video and Model Release Disclaimer.** PicoNext is not liable in any manner for obtaining any Content, stock image, or model releases for any Content including content published by governments, organizations or individuals, including private individuals and professional actors or models appearing in sample stock images or video included in PicoNext Templates.\n\n**Stock Media Replacement NOTICE to Customers (Users):** PicoNext strongly suggests that every and all Stock Content provided with PicoNext templates be replaced with User created video, images, and Content. All users of the Service hereby agree release any liability and to hold harmless and indemnify PicoNext and their directors, officers, managers, employees, agents, investors, and licensors, from all Claims, losses, expenses, damages, and costs, including attorneys fees, resulting from any failure of any User found in violation of this Stock Video Replacement Notice and Model Release Disclaimer.\n\n**License Terms for use of stock images and video:** If you choose to use the provided stock images, video or other Content made available through PicoNext, you hereby agree to the Terms of Service of the provider of such content, Pexels, GmbH, and you understand and agree to the Pexel Terms and Conditions as stated here: https://www.pexels.com/terms-of-service/(https://www.pexels.com/terms-of-service/)\n\n**Security Incidents.** In the event that stored User data is disclosed to or accessed by an unauthorized party, PicoNext will promptly notify you and use reasonable efforts to cooperate with your investigation of the incident; and if such incident triggers any third party notice requirements under applicable laws, you agree that as the owner of the User data, you will be responsible for the timing, Content, cost and method of any such notice and compliance with such laws.\n\n**Information Disclosure.** You agree that by using the Service, you provide your consent to disclose any gathered personal information to federal, state or local government organizations by directive, executive order, subpoena or force of law. We also have the right to disclose your identity to any third party who is claiming that any material posted or uploaded by you to our site is defamatory of them, a violation of their intellectual property rights, or of their right to privacy.\n\n**Third-Party Sites.**\n\n- The Service may access or call servers of other websites or services (i.e. text message or email service providers) solely at the direction of and as a convenience to Users (“Third Party Sites”). PicoNext makes no express or implied warranties with regard to the information, or other material, products, or services that are contained on or accessible through Third-Party Sites. Access and use of Third Party Sites, including the information, material, products, and services on such sites or available through such sites, is solely at your own risk.\n- YOU ACKNOWLEDGE THAT PICONEXT DOES NOT MANAGE OR CONTROL THE USER DATA THAT YOU ACCESS, STORE OR DISTRIBUTE THROUGH THE SERVICE, AND ACCEPTS NO RESPONSIBILITY OR LIABILITY FOR THAT INFORMATION REGARDLESS OF WHETHER SUCH USER DATA IS TRANSMITTED TO OR BY YOU IN BREACH OF THESE TERMS. PICONEXT MAKES NO WARRANTY WITH RESPECT TO SUCH USER DATA YOU MAY ACCESS, STORE OR DISTRIBUTE THROUGH THE SERVICE. IN PARTICULAR, WITHOUT LIMITING THE GENERALITY OF THE FOREGOING, PICONEXT MAKES NO WARRANTY THAT SUCH USER DATA WILL BE FREE OF ANY VIRUS, WORM, TROJAN HORSE, EASTER EGG, TIME BOMB, CANCELBOT, OR OTHER DESTRUCTIVE OR MALICIOUS CODE OR PROGRAMS. YOU AGREE TO WAIVE, AND HEREBY DO WAIVE, ANY LEGAL OR EQUITABLE RIGHTS OR REMEDIES YOU HAVE OR MAY HAVE AGAINST PICONEXT WITH RESPECT TO THIRD PARTY AND/OR USER DATA THAT YOU CHOOSE TO ACCESS, STORE OR DISTRIBUTE, THROUGH THE SERVICE.\n\n#### Mobile Phone Text Message Terms\n\nYou may receive SMS/text messages from PicoNext about topic-specific alerts for new or updated PicoNext or Third party Content as well as for new products and services. Consent to receive text messages is not required as a condition of using the Service. By subscribing to this Service, and setting up your Preferences, you agree to receive text messages from PicoNext to your phone number for the mobile number provided, and you represent that the mobile number you provided, either on behalf of yourself or that you add to receive alerts as part of your organization’s account, is correct and that you are authorized with express written consent to enroll the mobile phone number to receive such text messages. You acknowledge and agree that the text messages may be sent using an automatic telephone dialing system and that standard message and data rates may apply. The text messaging may not be compatible with all mobile phone models. PicoNext is not responsible for any delays upon sending or receiving text messages.\n\nTo unsubscribe from text messages at any time, reply STOP to any text message you receive from PicoNext. After such a request to unsubscribe, you acknowledge and agree you may receive one final text message confirming your request. Unsubscribing from promotional and topic-specific text messages will not prevent PicoNext from sending you text messages for authentication and security purposes.\n\n#### Limitation of Warranties\n\nBy using Service, you understand and agree that all Services we provide are \as is\ and \as available\. This means that we do not represent or warrant to you that:\n\n- The use of our Services will meet your needs or requirements.\n- The information obtained by using our Services will be accurate or reliable, and\n- Any defects in the operation or functionality of any Services we provide will be repaired or corrected.\n\nFurthermore, you understand and agree that:\n\n1. PicoNext is intended to provide data, useful information and Content that originates outside of the Service.\n2. Any Content downloaded or otherwise obtained through the use of our Service is done at your own discretion and risk, and that you are solely responsible for any damage to your computer or other devices for any loss of data that may result from the download of such Content.\n3. No information or advice, whether expressed, implied, oral or written, obtained by you from PicoNext or through any Services we provide shall create any warranty, guarantee, or conditions of any kind, except for those expressly outlined in these Terms of Service.\n4. You also agree that the PicoNext is not responsible or liable in any way for injury, loss or damage to your computer or interception related to or resulting from use of the Service or any sites, services or materials linked or related thereto or therefrom and also are not responsible or liable in any way for any injury, loss, claim or damage relating to or resulting from any part of the Service operating or not operating on computers, smartphones, or networks used by you or communicating with such computers or networks.\n\nPicoNext, Inc. will not be liable for any direct, indirect, incidental, physical, psychological, consequential or exemplary loss or damages which may be incurred by you as a result of using our Services, information, changes, data loss or corruption, cancellation, loss of access, in availability of or downtime of the Service to the full extent that applicable limitation of liability laws apply.\n\n#### Copyrights/DMCA Notices\n\nAll materials contained in the Service are the copyrighted property of PicoNext or its subsidiaries or affiliated companies and/or third party licensors. No material from the Service may be copied, reproduced, republished, uploaded, posted, transmitted, or distributed in any way. For purposes of these terms, the use of any such material on any other Web, Internet, intranet, extranet or other site or computer environment is prohibited. All trademarks, service marks, trade names and trade dress are proprietary to us. You may not frame or enclose any of our trademarks, logos, or other proprietary information (including images, text, page layout, or form) without our prior express written consent. You may not use any meta tags or any other \hidden text\ utilizing our name, trademarks or other proprietary information without our prior express written consent. We consider our trademarks to be valuable assets, and take infringement of them seriously.\n\nPicoNext complies with the applicable provisions of the Digital Millennium Copyright Act (DMCA). If you have a concern regarding the use of information or of copyrighted material on the Service, please send a notice to support\u003ci\u003e\u003c/i\u003e@piconext.com\n\n#### Arbitration\n\nYou as a User agree that all disputes or claims that you have against the Company will be resolved exclusively through final and binding arbitration rather than in a court of law, and your claims in such court will only be for on an individual (non-class, non-representative) basis and may not be consolidated or join to more than one person’s or party’s claims. Also, the arbitrator(s) may award relief only in favor of the individual party seeking relief. Any award from such arbitration cannot affect other User claims.\n\n#### Arbitration Procedures\n\nThe arbitration will be conducted by the American Arbitration Association ( the \AAA\) procedures, as modified by this Agreement to Arbitrate. The AAAs rules are available at www.adr.org. A party who intends to seek arbitration must first send the other party, by certified mail or acknowledged email (with a reply back) via sending a formal ‘Notice of Dispute’. If the User has a dispute with PicoNext this notice may be sent to the contact information below. The information included in the notice must include a description of the nature and basis of the claims the User is asserting and the relief sought. The Federal Arbitration Act governs the interpretation and enforcement of this Arbitration.\n\nIf you and PicoNext are unable to resolve the claims described in the notice within 30 days after the notice is sent and acknowledged, either party may initiate arbitration proceedings. The AAA form for initiating arbitration proceedings must be used and is available on their website at www.adr.org.\n\nLocation of the arbitration shall be held in Salt Lake County, Utah or at another mutually agreed location. If the value of the relief sought is $10,000 or less, either party may elect to have the arbitration conducted by telephone, video conference or based solely on written submissions, which election shall be binding on both parties subject to the decision of the arbitrator(s). Any settlement offer made by you by PicoNext shall not be disclosed to the arbitrator(s). The award of the arbitrator(s) shall be final and binding, and judgment on the award rendered by the arbitrator(s) may be entered by the court having jurisdiction.\n\n#### Severability\n\nIf a judge or court decides that any part of this Agreement to Arbitrate is invalid or unenforceable, the other parts of this Agreement to Arbitrate shall still apply. If a judge or court decides that any of the provisions in the Prohibition of Class and Representative Actions and Non-Individualized Relief section above is invalid or unenforceable because it would prevent the exercise of a non-waivable right to pursue public injunctive relief, then any dispute regarding the entitlement to such relief (and only that relief) must be severed from arbitration and may be litigated in court. All other disputes subject to arbitration under the terms of the Agreement to Arbitrate shall be arbitrated under its terms\n\n#### Assignment\n\nThis Agreement and the associated licenses and rights granted may not be transferred or assigned by the User or any User entity. Any attempted transfer or assignment of this agreement shall be null and void. PicoNext may assign or transfer this agreement to a third party without restriction.\n\n#### Guarantee\n\nUNLESS OTHERWISE EXPRESSED, PICONEXT EXPRESSLY DISCLAIMS ALL WARRANTIES AND CONDITIONS OF ANY KIND, WHETHER EXPRESSED OR IMPLIED, INCLUDING, BUT NOT LIMITED TO THE IMPLIED WARRANTIES AND CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT.\n\n#### Governing Law\n\nThe Service is controlled by PicoNext from our offices located in the state of Utah, USA. It can be accessed by most countries around the world. By accessing Service, you agree that the statutes and laws of Utah, without regard to the conflict of laws and the United Nations Convention on the International Sales of Goods, will apply to all matters relating to the use of this website and the purchase of any products or services through this site.\n\n#### Entire Agreement\n\nThis Terms of Service Agreement, including the separate Privacy Policy(https://piconext.com/about/privacy) and any other documents referred to herein, represents the entire understanding between both you and PicoNext about the Services defined herein. This Agreement supersedes any prior statements or representations.\n\n#### Contact Information\n\nIf you have any questions or comments about our Terms of Service as outlined above, you can contact us at: support\u003ci\u003e\u003c/i\u003e@piconext.com\n\n**Disclosures for California Residents.** The Service is offered by PicoNext located at 8850 S. 700 E. #81, Sandy UT 84070, and can be reached via email at support\u003ci\u003e\u003c/i\u003e@piconext.com. If you are a California resident, (a) you may have this same information emailed to you by sending a letter to the foregoing address with your email address and a request for this information; and (b) in accordance with Cal. Civ. Code §1789.3, you may report complaints to the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs by contacting them in writing at 1625 North Market Blvd., Suite N 112 Sacramento, CA 95834, or by telephone at (800) 952-5210 or (916) 445-1254\n\n\u003cCredits /\u003e\n,slug:terms}}},actionData:null,errors:null}};/script>script typemodule async>import /assets/manifest-845f384a.js;import * as route0 from /assets/root-CUQLOxIk.js;import * as route1 from /assets/_index-BI4vX0LY.js;window.__remixRouteModules  {root:route0,routes/_index:route1};import(/assets/entry.client-CSW8XJlU.js);/script>script srchttps://cdn.jsdelivr.net/npm/flowbite@2.5.2/dist/flowbite.min.js>/script>/body>/html>

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