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gas stations)/h4> /div>!-- .section-inner --> /div>!-- .header --> div classtoggles group> button typebutton classnav-toggle toggle> div classbar>/div> div classbar>/div> div classbar>/div> span classscreen-reader-text>Toggle the mobile menu/span> /button> button typebutton classsearch-toggle toggle> div classgenericon genericon-search>/div> span classscreen-reader-text>Toggle the search field/span> /button> /div>!-- .toggles --> /header>!-- .header-wrapper --> div classnavigation bg-white no-padding> div classsection-inner group> ul classmobile-menu> li classpage_item page-item-170>a hrefhttps://kuzminblog.com/summary/>Summary/a>/li>li classpage_item page-item-427>a hrefhttps://kuzminblog.com/blog/>Blog/a>/li>li classpage_item page-item-425>a hrefhttps://kuzminblog.com/media/>In the Media/a>/li>li classpage_item page-item-98>a hrefhttps://kuzminblog.com/contacts/>Contacts/a>/li> /ul> div classmobile-search> form methodget classsearch-form idsearch-form-66def9c729fc2 actionhttps://kuzminblog.com/> input typesearch classsearch-field placeholderSearch form names ids-66def9c729fc5 /> button typesubmit classsearch-button>div classgenericon genericon-search>/div>span classscreen-reader-text>Search/span>/button>/form> /div>!-- .mobile-search --> ul classmain-menu> li classpage_item page-item-170>a hrefhttps://kuzminblog.com/summary/>Summary/a>/li>li classpage_item page-item-427>a hrefhttps://kuzminblog.com/blog/>Blog/a>/li>li classpage_item page-item-425>a hrefhttps://kuzminblog.com/media/>In the Media/a>/li>li classpage_item page-item-98>a hrefhttps://kuzminblog.com/contacts/>Contacts/a>/li> /ul>!-- .main-menu --> /div>!-- .section-inner --> /div>!-- .navigation --> figure classheader-image bg-image stylebackground-image: url( http://kuzminblog.com/wp-content/uploads/2021/08/cropped-Снимок-экрана-2021-08-02-153742.jpg );> img srchttp://kuzminblog.com/wp-content/uploads/2021/08/cropped-Снимок-экрана-2021-08-02-153742.jpg /> /figure> main idsite-content>div classwrapper section> div classsection-inner group> div classcontent> div classposts idposts> div idpost-1559 classpost post-1559 type-post status-publish format-standard has-post-thumbnail hentry category-about-everything category-gas-station-chains-cafe category-processing category-horeca category-no-subject category-retailhoreca category-offee-business tag-bms-coffee-control tag-coffee tag-rusholts> figure classpost-image> a hrefhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/> img width900 height403 srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-900x403.png classattachment-post-image size-post-image wp-post-image altrusholts monitoring center srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-900x403.png 900w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-300x134.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-768x344.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37.png 956w sizes(max-width: 900px) 100vw, 900px /> /a>!-- .featured-media --> /figure>!-- .post-image --> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/>Management technologies for coffee-to-go in retail chains, or how to fill a niche worth hundreds of millions of Euros/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/>04.02.2022/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/ relcategory tag>Gas station chains - cafe/a>, a hrefhttps://kuzminblog.com/blog/category/processing/ relcategory tag>Gas station chains - non-fuel businesses/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/no-subject/ relcategory tag>No subject/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/%d1%81offee-business/ relcategory tag>Сoffee business/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> blockquote classwp-block-quote>p>Having more than 25 years of experience in successful network projects dedicated to coffee, I strongly recommend that the management of retail chains do not waste time reviewing fragmentary telemetry developments but roll up their sleeves and create their own automated coffee business management systems.” – Alexander Kuzmin on one of the growing sales markets./p>/blockquote>div classwp-block-columns>div classwp-block-column>p classhas-text-color has-accent-color>strong>AUTHOR BIObr>/strong>br>He is an expert on practical transformations in the non-fuel businesses of large Russian gas station chains.br>He is a member of the Expert Council of the Russian Duma’s Energy Committee./p>/div>div classwp-block-column>figure classwp-block-image size-large is-resized is-style-rounded>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29.png alt classwp-image-1560 width243 height240 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29.png 459w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29-300x297.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29-88x88.png 88w sizes(max-width: 243px) 100vw, 243px />/figure>/div>/div>p>Coffee-to-go is one of the few segments of the catering market that has been growing in the past few years./p>p>The abundance of traditional coffee houses does not prevent this growth. Automated coffee points that work without a barista salesperson take up 1.5–2 square meters where an ordinary coffee shop is problematic or unprofitable./p>p>It is important to note that this line of business has many unfilled niches, including offices of large companies and bank branches, multifunctional centers for public services and communication stores, waiting rooms for passenger transport hubs, and Russian Post offices./p>p>Even among gas station chains, whereas a rule the coffee business has already been created, in 80% of cases, it is both necessary and possible to radically improve it. This is because the technological coffee-to-go solutions they use often do not meet modern market demands./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03.png alt classwp-image-1561 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03.png 959w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03-300x200.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03-768x513.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03-900x601.png 900w sizes(max-width: 959px) 100vw, 959px />/figure>p>The largest coffee-to-go niche and its scale are global, is chain retail. Indeed, most retail chains around the world today do not have their own coffee solutions, including companies like Walmart, Costco, or Carrefour, which have tens of thousands of shopping malls, are all without exception on the path of launching rental shop-in-shop coffee islands from Starbucks, Costa, and other coffee companies./p>p>In this regard, the value of the customers’ belief that companies like Magnit, Tesco, or Auchan do not only offer an affordable range of products but also fine coffee, is clearly underestimated by both the top management and marketing specialists of these retail chains.br>Why don’t retail chains develop their own coffee solutions?/p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44.png alt classwp-image-1562 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44.png 955w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44-300x199.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44-768x511.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44-900x598.png 900w sizes(max-width: 955px) 100vw, 955px />/figure>p>strong>Why do they allow third-party tenants to parasitize on their client traffic?/strong>/p>p>em>There are several reasons for this:br>/em>br>1. The world’s top consultants who work with retail leaders always make recommendations for the benefit of global coffee chains, primarily Starbucks. Naturally, they don’t do it for free./p>p>2. The strategic managements of retail chains receive initial information and sample business cases from top consultants and blindly follow the recommendations of these “market experts.”/p>p>3. The decision-makers of large retail chains have no expertise in organizing the coffee business in all retail outlets other than to entrust these sites to third-party tenants recommended by these consultants./p>p>4. The market for comprehensive technological solutions is just taking shape. Managers who might constructively influence the situation have no idea what tools to use to build their own coffee business./p>p>If the top manager does not understand the difference between a coffee vending device and a fully automatic professional coffee machine, then they will most likely not be able to choose either the right set of equipment or effective contractors to realize a coffee project for their own retail chain./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37.png alt classwp-image-1563 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37.png 955w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37-300x185.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37-768x474.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37-900x556.png 900w sizes(max-width: 955px) 100vw, 955px />/figure>p>Leaving the first three reasons to the professional conscience and the IQ of those who found themselves at the helm of large retail structures, I would like to focus on the fourth, technological, reason for the existing “coffee vacuum” in retail chains./p>p>Modern information technologies have triggered the global trend to digitalize all types of activities. They have not ignored the sale of coffee to go. Today no one doubts the fact that hundreds, sometimes thousands, of automated coffee points operated without salespeople require IT solutions for their centralized management. One of the tools for such management is the remote monitoring of coffee machines./p>p>Under this obscure term, many developers suggest to the owners of automatic coffee machines that they need to “make a breakthrough in the digitalization of their coffee business.”/p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-1024x576.png alt classwp-image-1577 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-1024x576.png 1024w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-300x169.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-768x432.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-900x506.png 900w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada.png 1280w sizes(max-width: 1024px) 100vw, 1024px />/figure>p>Before spending money, however, it is very important for the owner of coffee points to understand what the aims of such digital innovations as remote monitoring of coffee machines on their network’s trading floors are./p>p>I believe the sole goal of any retail chain considering such innovations ought to be the increase in coffee sales (or increase the percentage of client traffic covered by purchases of coffee drinks)./p>p>It was not for nothing that I touched upon this aspect of the introduction of remote monitoring. Many solutions (and there are enough on the market already) do not have this as their main goal. Sometimes it does not even exist./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11.png alt classwp-image-1565 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11.png 954w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11-300x178.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11-768x455.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11-900x533.png 900w sizes(max-width: 954px) 100vw, 954px />/figure>p>For example, all the telemetry products of European coffee machine manufacturers have a priority focus on the sale of services and original spare parts. In fact, they are a kind of “auto-order”, reminding the owner of the coffee machine when it is time to order periodic maintenance or carry out the routine replacement of certain parts of the operating equipment. Does the owner of a gas station or coffee shop really need such a telemetry option? Experience shows that they do not./p>p>Many other developments have as their core function the gathering of statistical data from one or more coffee machines without the possibility of generating group management reports allowing central office managers to receive information systematized in strict accordance with their requests./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37.png alt classwp-image-1566 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37.png 956w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37-300x174.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37-768x446.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37-900x522.png 900w sizes(max-width: 956px) 100vw, 956px />/figure>p>Nine out of ten fully automatic professional coffee machine (PCM) monitoring solutions involve a one-way “PCM-server” information flow. Only a few IT products allow for a two-way, “PCM-Server-PCM,” which is critical for the effective operation of any remote control system./p>p>Another important point: most sellers of IT solutions discuss the “remote monitoring of coffee machines” with their potential customer when the effective management of a coffee business requires “remote monitoring of the coffee sale area.” This is due to the fact that control parameters such as the presence of glasses in dispensers, the presence of water in supply containers, monitoring the status of water filters, and the managing of the content of an external electronic menu, have a major impact on the sales of coffee drinks./p>p>An extremely effective management function is the availability of mobile options for connecting different users to the monitoring system and reporting on events occurring in the retail chain coffee business perimeter./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00.png alt classwp-image-1567 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00.png 957w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00-300x202.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00-768x517.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00-900x606.png 900w sizes(max-width: 957px) 100vw, 957px />/figure>p>My many years of experience in managing the coffee business for various network clients has convinced me that telemetry options work effectively only if there is a 24-hour dispatch monitoring center (MC) with multi-level technical support (at least two levels). When a customer has 200+ points of sale, it is advisable to create such dispatch monitoring centers for each customer and locate them in secure data centers./p>p>Examples of the creation of individual Monitoring Centers for the dispatch management of a chain coffee business include the following: the Monitoring Center (MC) for the Infrastructure of the Gazprom Neft gas station chain (Russian Federation, Belarus, neighboring countries), the MC for the coffee business of the NIS gas station chain (Serbia, Bosnia, Bulgaria, Romania), and the United MC for RusHOLTS (Magnit, Dixy, VkusVill, DoDo, Surgutneftegaz gas stations + about 400 other customers)./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/image-12-1024x576.png alt classwp-image-1568 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/image-12-1024x576.png 1024w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-300x169.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-768x432.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-1536x865.png 1536w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-900x507.png 900w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-1280x720.png 1280w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12.png 1917w sizes(max-width: 1024px) 100vw, 1024px />/figure>p>So far, there are only two coffee business management systems like the one I have described. These are The Grid by British Costa Express (owned since 2019 by Coca-Cola), and BMS Coffee Control, which is in the public domain and is offered to customers for implementation under their own brands./p>p>Scott Martin, who created The Grid in England, sold it with his coffee company Coffee Nation in 2011 for £60 million to Costa Coffee. He stayed on as CEO in this business and last year helped sell the same Coca-Cola business for $5.1 billion./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08.png alt classwp-image-1569 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08.png 950w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08-300x169.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08-768x433.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08-900x507.png 900w sizes(max-width: 950px) 100vw, 950px />/figure>p>I want to emphasize again that the remote monitoring of coffee machines is only one of the components of the modern coffee business that sells coffee through a network of automatic beverage preparation points. The real breakthrough is achieved when the customer uses an integrated coffee business management system./p>p>strong>This system consists of four modules:br>/strong>br>strong>The/strong>strong>operating /strong>strong>module /strong>is a round-the-clock dispatched audit of the operation of equipment and the actions of the staff who maintain the coffee zone at the points of sale. This is actually technical support that has the ability to quickly contact outlets and remind employees of the need to perform certain actions both with the coffee machine and with controlled areas of the coffee zone (replenishment of dispensers, coffee been containers, emptying garbage containers, solid and liquid waste)./p>p>Live dispatch is much more effective than push notifications, which the staff of stores tends to ignore. Naturally, push notifications are also generated by the system. They can be converted into goals with automatic begins and ends. A corporate block is needed for this, the functionality of which I will describe below. All applications for calling service mechanics go through the dispatch center. This method of tracking applications significantly reduces (up to 50%) the number of trips of service mechanics and decreases the downtime of coffee machines./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37.png alt classwp-image-1570 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37.png 956w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-300x134.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-768x344.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-900x403.png 900w sizes(max-width: 956px) 100vw, 956px />/figure>p>strong>The service module /strong>controls all types of interaction with service companies servicing coffee machines. It does this through a service mobile application and a dispatch center. All applications, service certificates, checklists, ordering of spare parts, consumables, and other documents, are maintained using standard electronic forms that are stored in a single customer database. Closing of service acts occur with the help of an electronic signature of the responsible employees at points of sale. The customer has access to the service contractor’s operational analytics of compliance with the terms of the contract for the maintenance of coffee machines and other equipment of the trading floor (for comprehensive service maintenance)./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02.png alt classwp-image-1571 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02.png 956w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02-300x178.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02-768x456.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02-900x535.png 900w sizes(max-width: 956px) 100vw, 956px />/figure>p>strong>The /strong>strong>corporate /strong>strong>module /strong>exchanges information between all participants involved in the customer’s coffee business. This is a mobile service application (it is more advanced than the service module application) in which communications between different groups of respondents are configured. Both store employees and suppliers of goods and services can exchange information with each other./p>p>They are given the opportunity to ask questions with a guarantee of feedback, create tasks for counterparties, and also—when there are deviations from regulations—receive tasks from the operating module, with automatic closure after the completion of the necessary procedures. It also provides training and rapid testing of employees. The module includes additional options: “auto-order,” “automated merchandising” and “cleaning control” (which is relevant for points of sale that provide customers with the opportunity to use bathrooms, for example, at gas stations). This module is best suited for solutions such as Intelocate, Bitrix24, and others and can be implemented according to various monetization schemes./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26.png alt classwp-image-1572 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26.png 897w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26-300x248.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26-768x636.png 768w sizes(max-width: 897px) 100vw, 897px />/figure>p>strong>The /strong>strong>client /strong>strong>module/strong> is based on an application through which clients can pay for coffee, set up individual recipes for coffee drinks (increase or decrease the strength of the drink, change (within reasonable limits) the amount of water, milk, or milk foam)./p>p>The mobile client application allows for:/p>p>a) the implementation of various promotional mechanics related to the purchase of coffee;/p>p>b) targeted offers from the retail chain, including personal offers (birthdays, individual pre-orders, delivery orders, etc.);/p>p>Naturally, such a client mobile application allows you to implement customer feedback, which helps business owners respond flexibly to their customers’ requests. It is important that the options for implementing my “coffee” client mobile application allow for its seamless integration with similar corporate customer products, that is, use it under a white label./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59.png alt classwp-image-1573 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59.png 951w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59-300x201.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59-768x514.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59-900x602.png 900w sizes(max-width: 951px) 100vw, 951px />/figure>p>Conclusion: When designing your own coffee-to-go business, I strongly advise retail chains management not to waste time looking at fragmentary telemetry solutions. Instead, they should roll up their sleeves and create their own automated systems for managing their coffee business. In this case, I am sure that in the next 3-5 years, the efforts of any retail chain to create its own coffee business will pay off tenfold./p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1546 classpost post-1546 type-post status-publish format-standard hentry category-about-everything category-horeca category-retailhoreca tag-bms-coffee-monitor tag-covid-19 tag-it tag-pandemic tag-retail tag-technology> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2021/08/13/how-it-solutions-of-my-companies-help-to-fight-against-covid-19/>How IT solutions of my companies help to fight against COVID-19/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2021/08/13/how-it-solutions-of-my-companies-help-to-fight-against-covid-19/>13.08.2021/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-683x1024.jpg alt classwp-image-1552 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-683x1024.jpg 683w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-200x300.jpg 200w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-768x1152.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-1024x1536.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-900x1350.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2.jpg 1067w sizes(max-width: 683px) 100vw, 683px />/figure>p>The COVID-19 pandemic has had a powerful impact on all areas of public life, including catering and retail. The threat of the spread of the coronavirus and the associated restrictions have made adjustments to consumer behavior and daily habits. Thus, according to the research agency Nielsen, two-thirds of consumers among others have become much more likely to wash their hands and maintain social distance./p>p>It became obvious that the world needs new technologies in the areas of retail, services and catering that will help to systematically fight against COVID-19. Such technologies may be described as “contactless”, “remote” and “antivirus”. They have become top-priority technologies./p>p>All these technologies can be divided into three groups:/p>ul>li>Technologies aimed at reducing contacts between consumers (clients) and working personnel./li>li>Technologies for protecting the surface of goods from viruses./li>li>Surface disinfection systems that destroy existing viruses and microbes./li>/ul>p>Many of my innovations have already been tested in the past years, but the pandemic has accelerated their adoption to customers and the beginning of commercial operations. By the beginning of 2020, within the perimeter of my businesses, there were a number of successful IT solutions that were already used by companies in 10 countries – large food retailers, oil companies, catering and fast-food companies. For example, the BMS Cloud platform began to be used by the largest companies from the North America to the UAE long before the pandemic, but the pandemic was an important catalyst that showed the particular importance of the technologies that we developed, because they became effective fighters against the spread of COVID-19./p>p>However, there were also technologies that were in the stage of unreadiness of the market for their large-scale application. They were developed by my IT company to a certain high degree of readiness, tested, but were not put into commercial operation. Some of the technological developments were “lying on the shelf” for very obvious reasons – justifying their necessity and benefit would take more resources than the commercial profit from selling them. Therefore, the developments were postponed in stand-by mode and were waiting in the wings./p>p>But at the beginning of 2020, events took place that turned our lives upside down. And oddly enough, some of the technologies put off for the future suddenly became incredibly valuable in terms of the systemic fight against the Covid-19 pandemic./p>h2>IoT platform for managing coffee businesses “BMS Coffee Control”/h2>p>The platform, which proved itself long before covid times, helps companies not only reduce the cost of servicing of coffee equipment, but also more than 3 times reduce the number of visits of service engineers to retail facilities. In 2020, the usefulness of the platform in a pandemic was even more evident. As a rule, coffee equipment requires a visit by a service engineer almost every month, service visits occur during business hours or before the opening of let’s say a cafe. At the same time, it is clear that no matter what precautions are taken by the service personnel or the cafe staff, additional contact of people is inevitable. A service mechanic can become a carrier of the virus, because in one working day he travels around several points. It is obvious that the 70% reduction in the number of contacts, which we are achieving at 4 thousand points of sale of customers connected to BMS Coffee Control, makes a significant contribution to the general front of the fight against the pandemic. Remote monitoring of the condition of coffee machines using BMS technology allows you to reduce contacts and prevent the possible spread of COVID-19./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-1024x653.jpg alt classwp-image-1547 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-1024x653.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-300x191.jpg 300w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-768x490.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-900x574.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309.jpg 1082w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: the interface of the BMS Coffee Control mobile application for monitoring the condition of the equipment./figcaption>/figure>h2>Creation of networks of automated self-service coffee points/h2>p>In addition to the mentioned above, the BMS Coffee Control platform allows the development of such a format of catering establishments as automated self-service coffee corners. When you buy coffee yourself, you are not in contact with baristas, waiters and other employees who previously met with a huge number of people and may be virus carriers. You prepare a drink at the touch of a button on the coffee machine or using your smartphone without even a single touch of the coffee machine. Thus, you not only get high-quality coffee in a convenient way without queues and tedious waiting, but also reduce the likelihood of the spread of coronavirus./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-1024x855.png alt classwp-image-1548 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-1024x855.png 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-300x250.png 300w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-768x641.png 768w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-900x751.png 900w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-1280x1068.png 1280w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1.png 1294w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: automated coffee point Vortex Coffee/figcaption>/figure>h2>Mobile application “I’m a barista” for remote coffee ordering with control of coffee strength and milk quantity/h2>p>Another technology that is certainly useful in a difficult epidemiological situation is the “I’m a barista” system. The solution allows customers of self-service coffee points to order and adjust the taste of coffee using their smartphone. Even before the onset of the COVID-19 era, the technology began to be used by more than 1000 convenience stores of Vkusville, Gazpromneft and other companies. The pandemic has opened up additional benefits. Now you can order coffee at a self-service coffee point without touching the coffee machine at all, but using only your own phone. It is enough to point it at the QR code and then all the actions for preparing the drink are performed only on the phone. As a result, you make take-away coffee without unnecessary contacts and touching potentially unsafe surfaces./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-1024x683.jpg alt classwp-image-1549 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-1024x683.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-300x200.jpg 300w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-768x512.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-900x600.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17.jpg 1120w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: VkusVill, menu of the application “To myself barista”/figcaption>/figure>h2>The UV-treated automated coffee cup dispenser in a weatherproof enclosure /h2>p>It is a technology that has been gathering dust on the shelf only because it was a norm to store paper cups for coffee to go in the open space. For catering outlets, it was the norm that cups lay in a stack on a shelf and all visitors could freely touch them. Even those who will not drink coffee. That time the degree of the possible threat was not clear, but COVID-19 changed the situation. The highest demands are now being placed on the safe storage and dispensing of disposable tableware. Our dispenser dispenses cups automatically, one at a time. All cups are stored in a protected case, where germs and viruses can not get, for example, when visitors sneeze. Moreover, each cup is automatically disinfected before being dispensed using built-in ultraviolet lamps of the same type, which disinfect the air in medical institutions./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-1024x643.jpg alt classwp-image-1550 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-1024x643.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-300x188.jpg 300w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-768x482.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-900x565.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09.jpg 1280w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: coffee solution equipped with an automatic UV dispenser/figcaption>/figure>h2>Technologies of contactless payments for coffee on professional automatic coffee machines/h2>p>My company was the first in the history of Canada to introduce contactless payments on professional WMF coffee machines. The WMF company is the world leader in the production of automatic coffee machines with the largest share of the world market, however, the peculiarities of Canada’s payment systems and WMF software did not allow solving the problem of connecting payment terminals to coffee machines without updating the software. I created a working group that unites NAYAX and other service companies to implement a project for connecting payment terminals to WMF coffee machines. Several months of hard work and testing allowed us to solve the problem and bring the Canadian market closer to the large-scale introduction of self-service coffee corners./p>p>Many technologies developed within the BMS Cloud platform have shown their effectiveness and profitability for business long before the coronavirus pandemic. But in the current times, they have demonstrated even greater market demand, and now I am putting great emphasis on developing technologies for public catering and retail that will further reduce the likelihood of the spread of COVID-19./p>p>Despite self-isolation and social distancing, people, as in the past, want and will go to shops and cafes, buy their favorite drinks and eat deliciously. “Digitalization of business” and the introduction of safe technologies, in my opinion, is one of the few ways to comply with the new pandemic “rules of the game”./p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2021/08/13/how-it-solutions-of-my-companies-help-to-fight-against-covid-19/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1539 classpost post-1539 type-post status-publish format-standard hentry category-about-everything category-horeca category-retailhoreca tag-convenience-store tag-customer-service tag-pandemic tag-private-label tag-retail tag-rusholts tag-supermarket> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2021/08/02/and-you-dont-need-to-go-far-why-do-users-more-often-choose-convenience-stores/>And you don’t need to go far. Why do customers more often choose “convenience stores”?/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2021/08/02/and-you-dont-need-to-go-far-why-do-users-more-often-choose-convenience-stores/>02.08.2021/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/couple-man-and-woman-hurry-run-with-shopping-cart-to-sale-in-shop-buyers-rush_352905-126-1.jpg alt classwp-image-1541 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/couple-man-and-woman-hurry-run-with-shopping-cart-to-sale-in-shop-buyers-rush_352905-126-1.jpg 626w, https://kuzminblog.com/wp-content/uploads/2021/08/couple-man-and-woman-hurry-run-with-shopping-cart-to-sale-in-shop-buyers-rush_352905-126-1-300x250.jpg 300w sizes(max-width: 626px) 100vw, 626px />/figure>p>These days people are buying at discounters and convenience stores rather than in large format hypermarkets. Nielsen analysts have also mentioned these noticeable changes in the trading formats. /p>p>There is an obvious fact that the market is being changed and the largest Russian retailers are not an exception. The retailers are rapidly reformatting retail shops./p>p>X5 Group announces that the hypermarket market in Russia will be reduced by 0.3 trillion rubles, but the convenience store segment will be grown by 1.5 trillion rubles. Regarding this trend, the retailer a hrefhttps://vc.ru/trade/258962-v-etot-format-ne-silno-verim-x5-group-otkazhetsya-ot-gipermarketov-karusel>has abandoned/a> the Karusel hypermarkets and a hrefhttps://news.ru/business/ekologichno-i-sovremenno-pyatyorochka-otkryla-yubilejnyj-magazin/>opened/a> the Pyaterochka convenience store. The Lenta retailer and the Utkonos online retailer have also announced their intention to develop the convenience store segment. /p>p>What’s going on? I propose to consistently find out the reasons for the changes. /p>p>The convenience store is a format that has gotten an increased interest from consumers around the world for a few years. The Russian market is not an exception and the local shops where people can find almost anything they need has become more popular especially during a period of pandemics and restrictions. The main advantage of the convenience store is proximity. Buyers do not want to waste time and money to reach distant hypermarkets and prefer to visit the shops 10-15 minutes away from home. Retailers understand these needs and make changes according to a new trend. /p>h2>strong>New compact formats implementation/strong>/h2>p>Large retailers have begun to actively implement the new formats. What are the reasons for these business decisions? I definitely can announce a complex of factors. /p>p>1. Decreasing hypermarket traffic;/p>p>2. Pandemic restrictions and the need to shop in the stores with a few visitors./p>p>Bright trends of consumer behavior have been formed and taken by large retail chains. /p>h3>strong>1. Rare store visiting and buying for future use/strong>/h3>p>As I have already mentioned above, the pandemic has affected store visiting. /p>p>People do not want to visit large stores where hundreds of customers are in line and choose local stores next to their homes. These days they do not go to the stores often, but make purchases for future use. Retailers are talking about a decrease in-store visits and an increase of the average check by 20%. During the pandemic, groceries, meat delicacies, household chemicals, and cosmetics sales have been increased significantly./p>h3>strong>2. Discounts hunt/strong>/h3>p>Consumers tend to save money and look for promotional products. Every second shop visitor check contains discount goods. As a result, we get an increase in a hrefhttps://retailhoreca.ru/sobstvennaya-torgovaya-marka>private-label goods/a> and promotional goods sales./p>h3>strong>3. Cooking at home /strong>/h3>p>Remote work, pandemic restrictions, and income decrease affect the habits of Russian consumers. People buy stock products more often as well as they cook at home./p>p> In addition to cooking, people also make cosmetic procedures, do sports at home. As a result of these changes, there is a trend of increased demand for private labels in such categories as grocery, confectionery, dairy products, and household chemicals. /p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/female-customer-character-with-goods-in-shopping-basket-stand-in-supermarket_87771-7228-1.jpg alt classwp-image-1540 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/female-customer-character-with-goods-in-shopping-basket-stand-in-supermarket_87771-7228-1.jpg 626w, https://kuzminblog.com/wp-content/uploads/2021/08/female-customer-character-with-goods-in-shopping-basket-stand-in-supermarket_87771-7228-1-300x210.jpg 300w sizes(max-width: 626px) 100vw, 626px />/figure>h2>strong>The retail sphere is being changed as well as the customers/strong>/h2>p>The “poor health” of hypermarkets and changing consumer habits make Russian retail reformat. Retailers are reducing their shop space and opening city-format stores — with an area of less than 5 thousand square meters. /p>p>Convenience stores, discounters, retail outlets are perhaps the fastest-growing format in 2021. The Magnit retail chain a hrefhttps://www.finanz.ru/novosti/aktsii/magnit-planiruet-do-2025-g-otkryvat-do-1-5-tys-magazinov-u-doma-v-god-1030095674>plans/a> to open 1–1.5 thousand “convenience stores” annually until 2025. «Lenta» retail a hrefhttps://www.retail.ru/news/lenta-otkryla-pervyy-magazin-u-doma-v-sankt-peterburge-21-aprelya-2021-203913/>chain has launched/a> the first «Mini Lenta» store and as the future business strategy wants to launch small area shops equipped with built-in trade equipment, coffee machines, a grill area, and vending machines./p>p>I am sure that the current trend will be popular. And I mean not only the local retail stores, which are usually located on the first floors of residential buildings but also gas station shops. /p>p>The technological base they are built on gradually turns them into modern complexes of various services and makes them attractive for thousands of consumers. /p>p>You can always rely on the experts when there is a need to launch a successful roadside shop and develop small-format stores./p>p>For many years the Rainblade company a hrefhttps://retailhoreca.ru/cofe-na-azs-pod-klyuch>has been implementing/a> technological solutions that are efficient to reach high business performance especially in shops with limited space and traffic, and we also know how to make this business meet the latest modern trends./p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2021/08/02/and-you-dont-need-to-go-far-why-do-users-more-often-choose-convenience-stores/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1524 classpost post-1524 type-post status-publish format-standard hentry category-gas-station-chains-cafe category-processing category-horeca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/>Hy-Vee Launches “Fast & Fresh” Concept/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/>12.07.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/ relcategory tag>Gas station chains - cafe/a>, a hrefhttps://kuzminblog.com/blog/category/processing/ relcategory tag>Gas station chains - non-fuel businesses/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314.jpg alt classwp-image-1525 srcsethttps://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314.jpg 800w, https://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314-300x158.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314-768x403.jpg 768w sizes(max-width: 800px) 100vw, 800px />/figure>p>em>From sushi and beer to gas pumps. Let’s get inside the new venue launched by US leading retailer and have a closer look at the new c-store concept. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1518 classpost post-1518 type-post status-publish format-standard hentry category-about-everything category-horeca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/>Domino’s to Launch Pilot Self-Driving Delivery Service/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/>21.06.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-1024x703.jpg alt classwp-image-1519 srcsethttps://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-1024x703.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-300x206.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-768x527.jpg 768w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-900x618.jpg 900w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-1280x879.jpg 1280w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI.jpg 1484w sizes(max-width: 1024px) 100vw, 1024px />/figure>p>em>The project will be launched in collaboration with Nuro. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1505 classpost post-1505 type-post status-publish format-standard hentry category-gas-station-chains-cafe category-horeca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/>5 Reasons Why Fuel Stations Lose Their Customers/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/>17.05.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/ relcategory tag>Gas station chains - cafe/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612.jpg alt classwp-image-1507 srcsethttps://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612.jpg 612w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-150x150.jpg 150w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-300x300.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-88x88.jpg 88w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-120x120.jpg 120w sizes(max-width: 612px) 100vw, 612px />figcaption>Petrol station with two cars. Flat vector illustration isolated on white background./figcaption>/figure>p>em>Fuel customers conversation rate is declining. It has reached the lowest level over the last 3 years. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1498 classpost post-1498 type-post status-publish format-standard hentry category-horeca category-offee-business> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/>4 Coffee trends to Follow in 2019/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/>19.04.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/%d1%81offee-business/ relcategory tag>Сoffee business/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320.jpg alt classwp-image-1499 srcsethttps://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320.jpg 800w, https://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320-300x158.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320-768x403.jpg 768w sizes(max-width: 800px) 100vw, 800px />/figure>p>em>If you fail to meet customers’ expectations, they will leave your venue for the competitor. For this reason, it is vital to follow the latest trends and now the demands of your target audience. Let’s have a look at major coffee trends to follow this year. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1492 classpost post-1492 type-post status-publish format-standard hentry category-horeca category-retailhoreca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/>3 Ways to Boost Quick Lunch Sales/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/>29.03.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/03/57d07209b996eb580f8b6713-750.jpg alt classwp-image-1493 srcsethttps://kuzminblog.com/wp-content/uploads/2019/03/57d07209b996eb580f8b6713-750.jpg 663w, https://kuzminblog.com/wp-content/uploads/2019/03/57d07209b996eb580f8b6713-750-300x225.jpg 300w sizes(max-width: 663px) 100vw, 663px />/figure>p>em>Lunch boxes on the go are growing with popularity. The days of dining at home during the break are gone once and for all. Everyday life dictates other rhythms with short snacks between meetings or mundane working tasks. It all results in new consuming trends in the field of retail. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1487 classpost post-1487 type-post status-publish format-standard hentry category-about-everything category-retailhoreca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/>Generation Z – the Main Target Audience for Retailers in 2019/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/>19.02.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/02/pokolenie_z.jpg alt classwp-image-1488 srcsethttps://kuzminblog.com/wp-content/uploads/2019/02/pokolenie_z.jpg 660w, https://kuzminblog.com/wp-content/uploads/2019/02/pokolenie_z-300x158.jpg 300w sizes(max-width: 660px) 100vw, 660px />/figure>p>em>Retailers need to try their best in order to drive the attention of the generation Z or so-called millennials. They appear to be the dominating consuming force and introduce the new gen of digital buyers. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1479 classpost post-1479 type-post status-publish format-standard hentry category-about-everything> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/>IGTV Introduce The New Gen Marketing Platform/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/>18.01.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/01/383d39e5df211e84fea0ee7120765187_800x450.jpg alt classwp-image-1480 srcsethttps://kuzminblog.com/wp-content/uploads/2019/01/383d39e5df211e84fea0ee7120765187_800x450.jpg 600w, https://kuzminblog.com/wp-content/uploads/2019/01/383d39e5df211e84fea0ee7120765187_800x450-300x200.jpg 300w sizes(max-width: 600px) 100vw, 600px />/figure>p>em>Instagram seems to take the lead from YouTubein terms of video broadcasting and promotion. It will inevitably increase theinfluence of opinion leaders according to marketing experts’ forecasts. It allmight result in the introduction of IGTV – a new platform that can make thetables turned. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post --> /div>!-- .posts --> div classarchive-navigation group> div classfleft> p>Page 1 of 8/p> /div> div classfright> p>a hrefhttps://kuzminblog.com/page/2/ >Next/a>/p> /div> /div>!-- .archive-navigation --> /div>!-- .content --> aside classsidebar> div idsearch-2 classwidget widget_search>div classwidget-content>form methodget classsearch-form idsearch-form-66def9c73b45d actionhttps://kuzminblog.com/> input typesearch classsearch-field placeholderSearch form names ids-66def9c73b460 /> button typesubmit classsearch-button>div classgenericon genericon-search>/div>span classscreen-reader-text>Search/span>/button>/form>/div>/div>div idnav_menu-2 classwidget widget_nav_menu>div classwidget-content>div classmenu-%d0%b3%d0%bb%d0%b0%d0%b2%d0%bd%d0%b0%d1%8f-container>ul idmenu-%d0%b3%d0%bb%d0%b0%d0%b2%d0%bd%d0%b0%d1%8f classmenu>li idmenu-item-174 classmenu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-174>a hrefhttps://kuzminblog.com/summary/>Summary/a>ul classsub-menu> li idmenu-item-208 classmenu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-208>a hrefhttp://rusholts.ru/en/about.html>The RusHOLTS Mission Statemen/a> ul classsub-menu> li idmenu-item-101 classmenu-item menu-item-type-post_type menu-item-object-page menu-item-101>a hrefhttps://kuzminblog.com/contacts/>Contacts/a>/li> /ul>/li>/ul>/li>li idmenu-item-197 classmenu-item menu-item-type-custom menu-item-object-custom menu-item-197>a hrefhttps://kuzminblog.com/blog/>How this blog got started?/a>/li>li idmenu-item-195 classmenu-item menu-item-type-taxonomy menu-item-object-category menu-item-195>a hrefhttps://kuzminblog.com/blog/category/processing/>Gas station chains – non-fuel businesses/a>/li>li idmenu-item-196 classmenu-item menu-item-type-taxonomy menu-item-object-category menu-item-196>a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/>Gas station chains – cafe/a>/li>/ul>/div>/div>/div>div idtag_cloud-3 classwidget widget_tag_cloud>div classwidget-content>h3 classwidget-title>Tags/h3>div classtagcloud>a hrefhttps://kuzminblog.com/blog/tag/4pl-logistics/ classtag-cloud-link tag-link-110 tag-link-position-1 stylefont-size: 12.552845528455pt; aria-label4PL logistics (4 items)>4PL logistics/a>a hrefhttps://kuzminblog.com/blog/tag/7-eleven/ classtag-cloud-link tag-link-103 tag-link-position-2 stylefont-size: 10.048780487805pt; aria-label7-Eleven (2 items)>7-Eleven/a>a hrefhttps://kuzminblog.com/blog/tag/alexander-kuzmin/ classtag-cloud-link tag-link-89 tag-link-position-3 stylefont-size: 20.292682926829pt; aria-labelAlexander Kuzmin (23 items)>Alexander Kuzmin/a>a hrefhttps://kuzminblog.com/blog/tag/anti-franchise/ classtag-cloud-link tag-link-99 tag-link-position-4 stylefont-size: 10.048780487805pt; aria-labelanti-franchise (2 items)>anti-franchise/a>a hrefhttps://kuzminblog.com/blog/tag/bms-coffee-control/ classtag-cloud-link tag-link-46 tag-link-position-5 stylefont-size: 21.089430894309pt; aria-labelBMS Coffee Control (27 items)>BMS Coffee Control/a>a hrefhttps://kuzminblog.com/blog/tag/bms-coffee-monitor/ classtag-cloud-link tag-link-34 tag-link-position-6 stylefont-size: 20.861788617886pt; aria-labelBMS Coffee Monitor (26 items)>BMS Coffee Monitor/a>a hrefhttps://kuzminblog.com/blog/tag/bp/ classtag-cloud-link tag-link-75 tag-link-position-7 stylefont-size: 10.048780487805pt; 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aria-labelKsenia Van de Kamp (4 items)>Ksenia Van de Kamp/a>a hrefhttps://kuzminblog.com/blog/tag/mcdonalds/ classtag-cloud-link tag-link-93 tag-link-position-31 stylefont-size: 13.463414634146pt; aria-labelMcDonald's (5 items)>McDonald's/a>a hrefhttps://kuzminblog.com/blog/tag/neste/ classtag-cloud-link tag-link-79 tag-link-position-32 stylefont-size: 8pt; aria-labelNeste (1 item)>Neste/a>a hrefhttps://kuzminblog.com/blog/tag/nestle/ classtag-cloud-link tag-link-160 tag-link-position-33 stylefont-size: 10.048780487805pt; aria-labelNestl? (2 items)>Nestl?/a>a hrefhttps://kuzminblog.com/blog/tag/non-fuel-businesses/ classtag-cloud-link tag-link-92 tag-link-position-34 stylefont-size: 19.154471544715pt; aria-labelnon-fuel businesses (18 items)>non-fuel businesses/a>a hrefhttps://kuzminblog.com/blog/tag/pandemic/ classtag-cloud-link tag-link-181 tag-link-position-35 stylefont-size: 10.048780487805pt; aria-labelpandemic (2 items)>pandemic/a>a hrefhttps://kuzminblog.com/blog/tag/private-label/ classtag-cloud-link tag-link-109 tag-link-position-36 stylefont-size: 10.048780487805pt; aria-labelprivate label (2 items)>private label/a>a hrefhttps://kuzminblog.com/blog/tag/retail/ classtag-cloud-link tag-link-116 tag-link-position-37 stylefont-size: 11.414634146341pt; aria-labelretail (3 items)>retail/a>a hrefhttps://kuzminblog.com/blog/tag/rusholts/ classtag-cloud-link tag-link-51 tag-link-position-38 stylefont-size: 22pt; aria-labelRusHOLTS (33 items)>RusHOLTS/a>a hrefhttps://kuzminblog.com/blog/tag/shell/ classtag-cloud-link tag-link-78 tag-link-position-39 stylefont-size: 14.260162601626pt; aria-labelShell (6 items)>Shell/a>a hrefhttps://kuzminblog.com/blog/tag/starbucks/ classtag-cloud-link tag-link-111 tag-link-position-40 stylefont-size: 15.967479674797pt; aria-labelStarbucks (9 items)>Starbucks/a>a hrefhttps://kuzminblog.com/blog/tag/texaco/ classtag-cloud-link tag-link-142 tag-link-position-41 stylefont-size: 10.048780487805pt; aria-labelTexaco (2 items)>Texaco/a>a hrefhttps://kuzminblog.com/blog/tag/thermoplan/ classtag-cloud-link tag-link-86 tag-link-position-42 stylefont-size: 11.414634146341pt; aria-labelThermoplan (3 items)>Thermoplan/a>a hrefhttps://kuzminblog.com/blog/tag/vending/ classtag-cloud-link tag-link-130 tag-link-position-43 stylefont-size: 13.463414634146pt; aria-labelvending (5 items)>vending/a>a hrefhttps://kuzminblog.com/blog/tag/walmart/ classtag-cloud-link tag-link-105 tag-link-position-44 stylefont-size: 10.048780487805pt; aria-labelWalmart (2 items)>Walmart/a>a hrefhttps://kuzminblog.com/blog/tag/wmf/ classtag-cloud-link tag-link-19 tag-link-position-45 stylefont-size: 19.154471544715pt; 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idsite-content>div classwrapper section> div classsection-inner group> div classcontent> div classposts idposts> div idpost-1559 classpost post-1559 type-post status-publish format-standard has-post-thumbnail hentry category-about-everything category-gas-station-chains-cafe category-processing category-horeca category-no-subject category-retailhoreca category-offee-business tag-bms-coffee-control tag-coffee tag-rusholts> figure classpost-image> a hrefhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/> img width900 height403 srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-900x403.png classattachment-post-image size-post-image wp-post-image altrusholts monitoring center srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-900x403.png 900w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-300x134.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-768x344.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37.png 956w sizes(max-width: 900px) 100vw, 900px /> /a>!-- .featured-media --> /figure>!-- .post-image --> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/>Management technologies for coffee-to-go in retail chains, or how to fill a niche worth hundreds of millions of Euros/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/>04.02.2022/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/ relcategory tag>Gas station chains - cafe/a>, a hrefhttps://kuzminblog.com/blog/category/processing/ relcategory tag>Gas station chains - non-fuel businesses/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/no-subject/ relcategory tag>No subject/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/%d1%81offee-business/ relcategory tag>Сoffee business/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> blockquote classwp-block-quote>p>Having more than 25 years of experience in successful network projects dedicated to coffee, I strongly recommend that the management of retail chains do not waste time reviewing fragmentary telemetry developments but roll up their sleeves and create their own automated coffee business management systems.” – Alexander Kuzmin on one of the growing sales markets./p>/blockquote>div classwp-block-columns>div classwp-block-column>p classhas-text-color has-accent-color>strong>AUTHOR BIObr>/strong>br>He is an expert on practical transformations in the non-fuel businesses of large Russian gas station chains.br>He is a member of the Expert Council of the Russian Duma’s Energy Committee./p>/div>div classwp-block-column>figure classwp-block-image size-large is-resized is-style-rounded>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29.png alt classwp-image-1560 width243 height240 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29.png 459w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29-300x297.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.32.29-88x88.png 88w sizes(max-width: 243px) 100vw, 243px />/figure>/div>/div>p>Coffee-to-go is one of the few segments of the catering market that has been growing in the past few years./p>p>The abundance of traditional coffee houses does not prevent this growth. Automated coffee points that work without a barista salesperson take up 1.5–2 square meters where an ordinary coffee shop is problematic or unprofitable./p>p>It is important to note that this line of business has many unfilled niches, including offices of large companies and bank branches, multifunctional centers for public services and communication stores, waiting rooms for passenger transport hubs, and Russian Post offices./p>p>Even among gas station chains, whereas a rule the coffee business has already been created, in 80% of cases, it is both necessary and possible to radically improve it. This is because the technological coffee-to-go solutions they use often do not meet modern market demands./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03.png alt classwp-image-1561 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03.png 959w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03-300x200.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03-768x513.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.03-900x601.png 900w sizes(max-width: 959px) 100vw, 959px />/figure>p>The largest coffee-to-go niche and its scale are global, is chain retail. Indeed, most retail chains around the world today do not have their own coffee solutions, including companies like Walmart, Costco, or Carrefour, which have tens of thousands of shopping malls, are all without exception on the path of launching rental shop-in-shop coffee islands from Starbucks, Costa, and other coffee companies./p>p>In this regard, the value of the customers’ belief that companies like Magnit, Tesco, or Auchan do not only offer an affordable range of products but also fine coffee, is clearly underestimated by both the top management and marketing specialists of these retail chains.br>Why don’t retail chains develop their own coffee solutions?/p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44.png alt classwp-image-1562 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44.png 955w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44-300x199.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44-768x511.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.35.44-900x598.png 900w sizes(max-width: 955px) 100vw, 955px />/figure>p>strong>Why do they allow third-party tenants to parasitize on their client traffic?/strong>/p>p>em>There are several reasons for this:br>/em>br>1. The world’s top consultants who work with retail leaders always make recommendations for the benefit of global coffee chains, primarily Starbucks. Naturally, they don’t do it for free./p>p>2. The strategic managements of retail chains receive initial information and sample business cases from top consultants and blindly follow the recommendations of these “market experts.”/p>p>3. The decision-makers of large retail chains have no expertise in organizing the coffee business in all retail outlets other than to entrust these sites to third-party tenants recommended by these consultants./p>p>4. The market for comprehensive technological solutions is just taking shape. Managers who might constructively influence the situation have no idea what tools to use to build their own coffee business./p>p>If the top manager does not understand the difference between a coffee vending device and a fully automatic professional coffee machine, then they will most likely not be able to choose either the right set of equipment or effective contractors to realize a coffee project for their own retail chain./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37.png alt classwp-image-1563 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37.png 955w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37-300x185.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37-768x474.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.36.37-900x556.png 900w sizes(max-width: 955px) 100vw, 955px />/figure>p>Leaving the first three reasons to the professional conscience and the IQ of those who found themselves at the helm of large retail structures, I would like to focus on the fourth, technological, reason for the existing “coffee vacuum” in retail chains./p>p>Modern information technologies have triggered the global trend to digitalize all types of activities. They have not ignored the sale of coffee to go. Today no one doubts the fact that hundreds, sometimes thousands, of automated coffee points operated without salespeople require IT solutions for their centralized management. One of the tools for such management is the remote monitoring of coffee machines./p>p>Under this obscure term, many developers suggest to the owners of automatic coffee machines that they need to “make a breakthrough in the digitalization of their coffee business.”/p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-1024x576.png alt classwp-image-1577 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-1024x576.png 1024w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-300x169.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-768x432.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada-900x506.png 900w, https://kuzminblog.com/wp-content/uploads/2022/02/ENG_презентация_Coca_Cola_Canada.png 1280w sizes(max-width: 1024px) 100vw, 1024px />/figure>p>Before spending money, however, it is very important for the owner of coffee points to understand what the aims of such digital innovations as remote monitoring of coffee machines on their network’s trading floors are./p>p>I believe the sole goal of any retail chain considering such innovations ought to be the increase in coffee sales (or increase the percentage of client traffic covered by purchases of coffee drinks)./p>p>It was not for nothing that I touched upon this aspect of the introduction of remote monitoring. Many solutions (and there are enough on the market already) do not have this as their main goal. Sometimes it does not even exist./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11.png alt classwp-image-1565 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11.png 954w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11-300x178.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11-768x455.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.11-900x533.png 900w sizes(max-width: 954px) 100vw, 954px />/figure>p>For example, all the telemetry products of European coffee machine manufacturers have a priority focus on the sale of services and original spare parts. In fact, they are a kind of “auto-order”, reminding the owner of the coffee machine when it is time to order periodic maintenance or carry out the routine replacement of certain parts of the operating equipment. Does the owner of a gas station or coffee shop really need such a telemetry option? Experience shows that they do not./p>p>Many other developments have as their core function the gathering of statistical data from one or more coffee machines without the possibility of generating group management reports allowing central office managers to receive information systematized in strict accordance with their requests./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37.png alt classwp-image-1566 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37.png 956w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37-300x174.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37-768x446.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.38.37-900x522.png 900w sizes(max-width: 956px) 100vw, 956px />/figure>p>Nine out of ten fully automatic professional coffee machine (PCM) monitoring solutions involve a one-way “PCM-server” information flow. Only a few IT products allow for a two-way, “PCM-Server-PCM,” which is critical for the effective operation of any remote control system./p>p>Another important point: most sellers of IT solutions discuss the “remote monitoring of coffee machines” with their potential customer when the effective management of a coffee business requires “remote monitoring of the coffee sale area.” This is due to the fact that control parameters such as the presence of glasses in dispensers, the presence of water in supply containers, monitoring the status of water filters, and the managing of the content of an external electronic menu, have a major impact on the sales of coffee drinks./p>p>An extremely effective management function is the availability of mobile options for connecting different users to the monitoring system and reporting on events occurring in the retail chain coffee business perimeter./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00.png alt classwp-image-1567 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00.png 957w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00-300x202.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00-768x517.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.39.00-900x606.png 900w sizes(max-width: 957px) 100vw, 957px />/figure>p>My many years of experience in managing the coffee business for various network clients has convinced me that telemetry options work effectively only if there is a 24-hour dispatch monitoring center (MC) with multi-level technical support (at least two levels). When a customer has 200+ points of sale, it is advisable to create such dispatch monitoring centers for each customer and locate them in secure data centers./p>p>Examples of the creation of individual Monitoring Centers for the dispatch management of a chain coffee business include the following: the Monitoring Center (MC) for the Infrastructure of the Gazprom Neft gas station chain (Russian Federation, Belarus, neighboring countries), the MC for the coffee business of the NIS gas station chain (Serbia, Bosnia, Bulgaria, Romania), and the United MC for RusHOLTS (Magnit, Dixy, VkusVill, DoDo, Surgutneftegaz gas stations + about 400 other customers)./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/image-12-1024x576.png alt classwp-image-1568 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/image-12-1024x576.png 1024w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-300x169.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-768x432.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-1536x865.png 1536w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-900x507.png 900w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12-1280x720.png 1280w, https://kuzminblog.com/wp-content/uploads/2022/02/image-12.png 1917w sizes(max-width: 1024px) 100vw, 1024px />/figure>p>So far, there are only two coffee business management systems like the one I have described. These are The Grid by British Costa Express (owned since 2019 by Coca-Cola), and BMS Coffee Control, which is in the public domain and is offered to customers for implementation under their own brands./p>p>Scott Martin, who created The Grid in England, sold it with his coffee company Coffee Nation in 2011 for £60 million to Costa Coffee. He stayed on as CEO in this business and last year helped sell the same Coca-Cola business for $5.1 billion./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08.png alt classwp-image-1569 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08.png 950w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08-300x169.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08-768x433.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.08-900x507.png 900w sizes(max-width: 950px) 100vw, 950px />/figure>p>I want to emphasize again that the remote monitoring of coffee machines is only one of the components of the modern coffee business that sells coffee through a network of automatic beverage preparation points. The real breakthrough is achieved when the customer uses an integrated coffee business management system./p>p>strong>This system consists of four modules:br>/strong>br>strong>The/strong>strong>operating /strong>strong>module /strong>is a round-the-clock dispatched audit of the operation of equipment and the actions of the staff who maintain the coffee zone at the points of sale. This is actually technical support that has the ability to quickly contact outlets and remind employees of the need to perform certain actions both with the coffee machine and with controlled areas of the coffee zone (replenishment of dispensers, coffee been containers, emptying garbage containers, solid and liquid waste)./p>p>Live dispatch is much more effective than push notifications, which the staff of stores tends to ignore. Naturally, push notifications are also generated by the system. They can be converted into goals with automatic begins and ends. A corporate block is needed for this, the functionality of which I will describe below. All applications for calling service mechanics go through the dispatch center. This method of tracking applications significantly reduces (up to 50%) the number of trips of service mechanics and decreases the downtime of coffee machines./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37.png alt classwp-image-1570 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37.png 956w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-300x134.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-768x344.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.40.37-900x403.png 900w sizes(max-width: 956px) 100vw, 956px />/figure>p>strong>The service module /strong>controls all types of interaction with service companies servicing coffee machines. It does this through a service mobile application and a dispatch center. All applications, service certificates, checklists, ordering of spare parts, consumables, and other documents, are maintained using standard electronic forms that are stored in a single customer database. Closing of service acts occur with the help of an electronic signature of the responsible employees at points of sale. The customer has access to the service contractor’s operational analytics of compliance with the terms of the contract for the maintenance of coffee machines and other equipment of the trading floor (for comprehensive service maintenance)./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02.png alt classwp-image-1571 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02.png 956w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02-300x178.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02-768x456.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.02-900x535.png 900w sizes(max-width: 956px) 100vw, 956px />/figure>p>strong>The /strong>strong>corporate /strong>strong>module /strong>exchanges information between all participants involved in the customer’s coffee business. This is a mobile service application (it is more advanced than the service module application) in which communications between different groups of respondents are configured. Both store employees and suppliers of goods and services can exchange information with each other./p>p>They are given the opportunity to ask questions with a guarantee of feedback, create tasks for counterparties, and also—when there are deviations from regulations—receive tasks from the operating module, with automatic closure after the completion of the necessary procedures. It also provides training and rapid testing of employees. The module includes additional options: “auto-order,” “automated merchandising” and “cleaning control” (which is relevant for points of sale that provide customers with the opportunity to use bathrooms, for example, at gas stations). This module is best suited for solutions such as Intelocate, Bitrix24, and others and can be implemented according to various monetization schemes./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26.png alt classwp-image-1572 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26.png 897w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26-300x248.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.26-768x636.png 768w sizes(max-width: 897px) 100vw, 897px />/figure>p>strong>The /strong>strong>client /strong>strong>module/strong> is based on an application through which clients can pay for coffee, set up individual recipes for coffee drinks (increase or decrease the strength of the drink, change (within reasonable limits) the amount of water, milk, or milk foam)./p>p>The mobile client application allows for:/p>p>a) the implementation of various promotional mechanics related to the purchase of coffee;/p>p>b) targeted offers from the retail chain, including personal offers (birthdays, individual pre-orders, delivery orders, etc.);/p>p>Naturally, such a client mobile application allows you to implement customer feedback, which helps business owners respond flexibly to their customers’ requests. It is important that the options for implementing my “coffee” client mobile application allow for its seamless integration with similar corporate customer products, that is, use it under a white label./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59.png alt classwp-image-1573 srcsethttps://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59.png 951w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59-300x201.png 300w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59-768x514.png 768w, https://kuzminblog.com/wp-content/uploads/2022/02/Снимок-экрана-2022-02-04-в-22.41.59-900x602.png 900w sizes(max-width: 951px) 100vw, 951px />/figure>p>Conclusion: When designing your own coffee-to-go business, I strongly advise retail chains management not to waste time looking at fragmentary telemetry solutions. Instead, they should roll up their sleeves and create their own automated systems for managing their coffee business. In this case, I am sure that in the next 3-5 years, the efforts of any retail chain to create its own coffee business will pay off tenfold./p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2022/02/04/management-technologies-for-coffee-to-go-in-retail-chains-or-how-to-fill-a-niche-worth-hundreds-of-millions-of-euros/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1546 classpost post-1546 type-post status-publish format-standard hentry category-about-everything category-horeca category-retailhoreca tag-bms-coffee-monitor tag-covid-19 tag-it tag-pandemic tag-retail tag-technology> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2021/08/13/how-it-solutions-of-my-companies-help-to-fight-against-covid-19/>How IT solutions of my companies help to fight against COVID-19/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2021/08/13/how-it-solutions-of-my-companies-help-to-fight-against-covid-19/>13.08.2021/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-683x1024.jpg alt classwp-image-1552 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-683x1024.jpg 683w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-200x300.jpg 200w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-768x1152.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-1024x1536.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2-900x1350.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/MG_9716-2.jpg 1067w sizes(max-width: 683px) 100vw, 683px />/figure>p>The COVID-19 pandemic has had a powerful impact on all areas of public life, including catering and retail. The threat of the spread of the coronavirus and the associated restrictions have made adjustments to consumer behavior and daily habits. Thus, according to the research agency Nielsen, two-thirds of consumers among others have become much more likely to wash their hands and maintain social distance./p>p>It became obvious that the world needs new technologies in the areas of retail, services and catering that will help to systematically fight against COVID-19. Such technologies may be described as “contactless”, “remote” and “antivirus”. They have become top-priority technologies./p>p>All these technologies can be divided into three groups:/p>ul>li>Technologies aimed at reducing contacts between consumers (clients) and working personnel./li>li>Technologies for protecting the surface of goods from viruses./li>li>Surface disinfection systems that destroy existing viruses and microbes./li>/ul>p>Many of my innovations have already been tested in the past years, but the pandemic has accelerated their adoption to customers and the beginning of commercial operations. By the beginning of 2020, within the perimeter of my businesses, there were a number of successful IT solutions that were already used by companies in 10 countries – large food retailers, oil companies, catering and fast-food companies. For example, the BMS Cloud platform began to be used by the largest companies from the North America to the UAE long before the pandemic, but the pandemic was an important catalyst that showed the particular importance of the technologies that we developed, because they became effective fighters against the spread of COVID-19./p>p>However, there were also technologies that were in the stage of unreadiness of the market for their large-scale application. They were developed by my IT company to a certain high degree of readiness, tested, but were not put into commercial operation. Some of the technological developments were “lying on the shelf” for very obvious reasons – justifying their necessity and benefit would take more resources than the commercial profit from selling them. Therefore, the developments were postponed in stand-by mode and were waiting in the wings./p>p>But at the beginning of 2020, events took place that turned our lives upside down. And oddly enough, some of the technologies put off for the future suddenly became incredibly valuable in terms of the systemic fight against the Covid-19 pandemic./p>h2>IoT platform for managing coffee businesses “BMS Coffee Control”/h2>p>The platform, which proved itself long before covid times, helps companies not only reduce the cost of servicing of coffee equipment, but also more than 3 times reduce the number of visits of service engineers to retail facilities. In 2020, the usefulness of the platform in a pandemic was even more evident. As a rule, coffee equipment requires a visit by a service engineer almost every month, service visits occur during business hours or before the opening of let’s say a cafe. At the same time, it is clear that no matter what precautions are taken by the service personnel or the cafe staff, additional contact of people is inevitable. A service mechanic can become a carrier of the virus, because in one working day he travels around several points. It is obvious that the 70% reduction in the number of contacts, which we are achieving at 4 thousand points of sale of customers connected to BMS Coffee Control, makes a significant contribution to the general front of the fight against the pandemic. Remote monitoring of the condition of coffee machines using BMS technology allows you to reduce contacts and prevent the possible spread of COVID-19./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-1024x653.jpg alt classwp-image-1547 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-1024x653.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-300x191.jpg 300w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-768x490.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309-900x574.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/Снимок-экрана-2021-07-08-172309.jpg 1082w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: the interface of the BMS Coffee Control mobile application for monitoring the condition of the equipment./figcaption>/figure>h2>Creation of networks of automated self-service coffee points/h2>p>In addition to the mentioned above, the BMS Coffee Control platform allows the development of such a format of catering establishments as automated self-service coffee corners. When you buy coffee yourself, you are not in contact with baristas, waiters and other employees who previously met with a huge number of people and may be virus carriers. You prepare a drink at the touch of a button on the coffee machine or using your smartphone without even a single touch of the coffee machine. Thus, you not only get high-quality coffee in a convenient way without queues and tedious waiting, but also reduce the likelihood of the spread of coronavirus./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-1024x855.png alt classwp-image-1548 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-1024x855.png 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-300x250.png 300w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-768x641.png 768w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-900x751.png 900w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1-1280x1068.png 1280w, https://kuzminblog.com/wp-content/uploads/2021/08/Vortex-Coffee-for-condos-копия-1.png 1294w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: automated coffee point Vortex Coffee/figcaption>/figure>h2>Mobile application “I’m a barista” for remote coffee ordering with control of coffee strength and milk quantity/h2>p>Another technology that is certainly useful in a difficult epidemiological situation is the “I’m a barista” system. The solution allows customers of self-service coffee points to order and adjust the taste of coffee using their smartphone. Even before the onset of the COVID-19 era, the technology began to be used by more than 1000 convenience stores of Vkusville, Gazpromneft and other companies. The pandemic has opened up additional benefits. Now you can order coffee at a self-service coffee point without touching the coffee machine at all, but using only your own phone. It is enough to point it at the QR code and then all the actions for preparing the drink are performed only on the phone. As a result, you make take-away coffee without unnecessary contacts and touching potentially unsafe surfaces./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-1024x683.jpg alt classwp-image-1549 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-1024x683.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-300x200.jpg 300w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-768x512.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17-900x600.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/1_img_17.jpg 1120w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: VkusVill, menu of the application “To myself barista”/figcaption>/figure>h2>The UV-treated automated coffee cup dispenser in a weatherproof enclosure /h2>p>It is a technology that has been gathering dust on the shelf only because it was a norm to store paper cups for coffee to go in the open space. For catering outlets, it was the norm that cups lay in a stack on a shelf and all visitors could freely touch them. Even those who will not drink coffee. That time the degree of the possible threat was not clear, but COVID-19 changed the situation. The highest demands are now being placed on the safe storage and dispensing of disposable tableware. Our dispenser dispenses cups automatically, one at a time. All cups are stored in a protected case, where germs and viruses can not get, for example, when visitors sneeze. Moreover, each cup is automatically disinfected before being dispensed using built-in ultraviolet lamps of the same type, which disinfect the air in medical institutions./p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-1024x643.jpg alt classwp-image-1550 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-1024x643.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-300x188.jpg 300w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-768x482.jpg 768w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09-900x565.jpg 900w, https://kuzminblog.com/wp-content/uploads/2021/08/photo_2021-07-08_17-37-09.jpg 1280w sizes(max-width: 1024px) 100vw, 1024px />figcaption>Photo: coffee solution equipped with an automatic UV dispenser/figcaption>/figure>h2>Technologies of contactless payments for coffee on professional automatic coffee machines/h2>p>My company was the first in the history of Canada to introduce contactless payments on professional WMF coffee machines. The WMF company is the world leader in the production of automatic coffee machines with the largest share of the world market, however, the peculiarities of Canada’s payment systems and WMF software did not allow solving the problem of connecting payment terminals to coffee machines without updating the software. I created a working group that unites NAYAX and other service companies to implement a project for connecting payment terminals to WMF coffee machines. Several months of hard work and testing allowed us to solve the problem and bring the Canadian market closer to the large-scale introduction of self-service coffee corners./p>p>Many technologies developed within the BMS Cloud platform have shown their effectiveness and profitability for business long before the coronavirus pandemic. But in the current times, they have demonstrated even greater market demand, and now I am putting great emphasis on developing technologies for public catering and retail that will further reduce the likelihood of the spread of COVID-19./p>p>Despite self-isolation and social distancing, people, as in the past, want and will go to shops and cafes, buy their favorite drinks and eat deliciously. “Digitalization of business” and the introduction of safe technologies, in my opinion, is one of the few ways to comply with the new pandemic “rules of the game”./p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2021/08/13/how-it-solutions-of-my-companies-help-to-fight-against-covid-19/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1539 classpost post-1539 type-post status-publish format-standard hentry category-about-everything category-horeca category-retailhoreca tag-convenience-store tag-customer-service tag-pandemic tag-private-label tag-retail tag-rusholts tag-supermarket> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2021/08/02/and-you-dont-need-to-go-far-why-do-users-more-often-choose-convenience-stores/>And you don’t need to go far. Why do customers more often choose “convenience stores”?/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2021/08/02/and-you-dont-need-to-go-far-why-do-users-more-often-choose-convenience-stores/>02.08.2021/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/couple-man-and-woman-hurry-run-with-shopping-cart-to-sale-in-shop-buyers-rush_352905-126-1.jpg alt classwp-image-1541 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/couple-man-and-woman-hurry-run-with-shopping-cart-to-sale-in-shop-buyers-rush_352905-126-1.jpg 626w, https://kuzminblog.com/wp-content/uploads/2021/08/couple-man-and-woman-hurry-run-with-shopping-cart-to-sale-in-shop-buyers-rush_352905-126-1-300x250.jpg 300w sizes(max-width: 626px) 100vw, 626px />/figure>p>These days people are buying at discounters and convenience stores rather than in large format hypermarkets. Nielsen analysts have also mentioned these noticeable changes in the trading formats. /p>p>There is an obvious fact that the market is being changed and the largest Russian retailers are not an exception. The retailers are rapidly reformatting retail shops./p>p>X5 Group announces that the hypermarket market in Russia will be reduced by 0.3 trillion rubles, but the convenience store segment will be grown by 1.5 trillion rubles. Regarding this trend, the retailer a hrefhttps://vc.ru/trade/258962-v-etot-format-ne-silno-verim-x5-group-otkazhetsya-ot-gipermarketov-karusel>has abandoned/a> the Karusel hypermarkets and a hrefhttps://news.ru/business/ekologichno-i-sovremenno-pyatyorochka-otkryla-yubilejnyj-magazin/>opened/a> the Pyaterochka convenience store. The Lenta retailer and the Utkonos online retailer have also announced their intention to develop the convenience store segment. /p>p>What’s going on? I propose to consistently find out the reasons for the changes. /p>p>The convenience store is a format that has gotten an increased interest from consumers around the world for a few years. The Russian market is not an exception and the local shops where people can find almost anything they need has become more popular especially during a period of pandemics and restrictions. The main advantage of the convenience store is proximity. Buyers do not want to waste time and money to reach distant hypermarkets and prefer to visit the shops 10-15 minutes away from home. Retailers understand these needs and make changes according to a new trend. /p>h2>strong>New compact formats implementation/strong>/h2>p>Large retailers have begun to actively implement the new formats. What are the reasons for these business decisions? I definitely can announce a complex of factors. /p>p>1. Decreasing hypermarket traffic;/p>p>2. Pandemic restrictions and the need to shop in the stores with a few visitors./p>p>Bright trends of consumer behavior have been formed and taken by large retail chains. /p>h3>strong>1. Rare store visiting and buying for future use/strong>/h3>p>As I have already mentioned above, the pandemic has affected store visiting. /p>p>People do not want to visit large stores where hundreds of customers are in line and choose local stores next to their homes. These days they do not go to the stores often, but make purchases for future use. Retailers are talking about a decrease in-store visits and an increase of the average check by 20%. During the pandemic, groceries, meat delicacies, household chemicals, and cosmetics sales have been increased significantly./p>h3>strong>2. Discounts hunt/strong>/h3>p>Consumers tend to save money and look for promotional products. Every second shop visitor check contains discount goods. As a result, we get an increase in a hrefhttps://retailhoreca.ru/sobstvennaya-torgovaya-marka>private-label goods/a> and promotional goods sales./p>h3>strong>3. Cooking at home /strong>/h3>p>Remote work, pandemic restrictions, and income decrease affect the habits of Russian consumers. People buy stock products more often as well as they cook at home./p>p> In addition to cooking, people also make cosmetic procedures, do sports at home. As a result of these changes, there is a trend of increased demand for private labels in such categories as grocery, confectionery, dairy products, and household chemicals. /p>figure classwp-block-image size-large>img srchttps://kuzminblog.com/wp-content/uploads/2021/08/female-customer-character-with-goods-in-shopping-basket-stand-in-supermarket_87771-7228-1.jpg alt classwp-image-1540 srcsethttps://kuzminblog.com/wp-content/uploads/2021/08/female-customer-character-with-goods-in-shopping-basket-stand-in-supermarket_87771-7228-1.jpg 626w, https://kuzminblog.com/wp-content/uploads/2021/08/female-customer-character-with-goods-in-shopping-basket-stand-in-supermarket_87771-7228-1-300x210.jpg 300w sizes(max-width: 626px) 100vw, 626px />/figure>h2>strong>The retail sphere is being changed as well as the customers/strong>/h2>p>The “poor health” of hypermarkets and changing consumer habits make Russian retail reformat. Retailers are reducing their shop space and opening city-format stores — with an area of less than 5 thousand square meters. /p>p>Convenience stores, discounters, retail outlets are perhaps the fastest-growing format in 2021. The Magnit retail chain a hrefhttps://www.finanz.ru/novosti/aktsii/magnit-planiruet-do-2025-g-otkryvat-do-1-5-tys-magazinov-u-doma-v-god-1030095674>plans/a> to open 1–1.5 thousand “convenience stores” annually until 2025. «Lenta» retail a hrefhttps://www.retail.ru/news/lenta-otkryla-pervyy-magazin-u-doma-v-sankt-peterburge-21-aprelya-2021-203913/>chain has launched/a> the first «Mini Lenta» store and as the future business strategy wants to launch small area shops equipped with built-in trade equipment, coffee machines, a grill area, and vending machines./p>p>I am sure that the current trend will be popular. And I mean not only the local retail stores, which are usually located on the first floors of residential buildings but also gas station shops. /p>p>The technological base they are built on gradually turns them into modern complexes of various services and makes them attractive for thousands of consumers. /p>p>You can always rely on the experts when there is a need to launch a successful roadside shop and develop small-format stores./p>p>For many years the Rainblade company a hrefhttps://retailhoreca.ru/cofe-na-azs-pod-klyuch>has been implementing/a> technological solutions that are efficient to reach high business performance especially in shops with limited space and traffic, and we also know how to make this business meet the latest modern trends./p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2021/08/02/and-you-dont-need-to-go-far-why-do-users-more-often-choose-convenience-stores/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1524 classpost post-1524 type-post status-publish format-standard hentry category-gas-station-chains-cafe category-processing category-horeca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/>Hy-Vee Launches “Fast & Fresh” Concept/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/>12.07.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/ relcategory tag>Gas station chains - cafe/a>, a hrefhttps://kuzminblog.com/blog/category/processing/ relcategory tag>Gas station chains - non-fuel businesses/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314.jpg alt classwp-image-1525 srcsethttps://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314.jpg 800w, https://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314-300x158.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/07/hy-vee-fast-fresh_1544565042_1545169314-768x403.jpg 768w sizes(max-width: 800px) 100vw, 800px />/figure>p>em>From sushi and beer to gas pumps. Let’s get inside the new venue launched by US leading retailer and have a closer look at the new c-store concept. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/07/12/hy-vee-launches-fast-fresh-concept/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1518 classpost post-1518 type-post status-publish format-standard hentry category-about-everything category-horeca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/>Domino’s to Launch Pilot Self-Driving Delivery Service/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/>21.06.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-1024x703.jpg alt classwp-image-1519 srcsethttps://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-1024x703.jpg 1024w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-300x206.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-768x527.jpg 768w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-900x618.jpg 900w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI-1280x879.jpg 1280w, https://kuzminblog.com/wp-content/uploads/2019/06/2LXP54UURJDBJDIKHYPGPBQAMI.jpg 1484w sizes(max-width: 1024px) 100vw, 1024px />/figure>p>em>The project will be launched in collaboration with Nuro. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/06/21/dominos-to-launch-pilot-self-driving-delivery-service/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1505 classpost post-1505 type-post status-publish format-standard hentry category-gas-station-chains-cafe category-horeca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/>5 Reasons Why Fuel Stations Lose Their Customers/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/>17.05.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/ relcategory tag>Gas station chains - cafe/a>, a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612.jpg alt classwp-image-1507 srcsethttps://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612.jpg 612w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-150x150.jpg 150w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-300x300.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-88x88.jpg 88w, https://kuzminblog.com/wp-content/uploads/2019/05/istockphoto-497710450-612x612-120x120.jpg 120w sizes(max-width: 612px) 100vw, 612px />figcaption>Petrol station with two cars. Flat vector illustration isolated on white background./figcaption>/figure>p>em>Fuel customers conversation rate is declining. It has reached the lowest level over the last 3 years. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/05/17/5-reasons-why-fuel-stations-lose-their-customers/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1498 classpost post-1498 type-post status-publish format-standard hentry category-horeca category-offee-business> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/>4 Coffee trends to Follow in 2019/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/>19.04.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/%d1%81offee-business/ relcategory tag>Сoffee business/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320.jpg alt classwp-image-1499 srcsethttps://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320.jpg 800w, https://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320-300x158.jpg 300w, https://kuzminblog.com/wp-content/uploads/2019/04/Slide_1_iced_coffee_friends_1552328613_1552495320-768x403.jpg 768w sizes(max-width: 800px) 100vw, 800px />/figure>p>em>If you fail to meet customers’ expectations, they will leave your venue for the competitor. For this reason, it is vital to follow the latest trends and now the demands of your target audience. Let’s have a look at major coffee trends to follow this year. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/04/19/4-coffee-trends-to-follow-in-2019/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1492 classpost post-1492 type-post status-publish format-standard hentry category-horeca category-retailhoreca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/>3 Ways to Boost Quick Lunch Sales/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/>29.03.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/horeca/ relcategory tag>HoReCa/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/03/57d07209b996eb580f8b6713-750.jpg alt classwp-image-1493 srcsethttps://kuzminblog.com/wp-content/uploads/2019/03/57d07209b996eb580f8b6713-750.jpg 663w, https://kuzminblog.com/wp-content/uploads/2019/03/57d07209b996eb580f8b6713-750-300x225.jpg 300w sizes(max-width: 663px) 100vw, 663px />/figure>p>em>Lunch boxes on the go are growing with popularity. The days of dining at home during the break are gone once and for all. Everyday life dictates other rhythms with short snacks between meetings or mundane working tasks. It all results in new consuming trends in the field of retail. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/03/29/3-ways-to-boost-quick-lunch-sales/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1487 classpost post-1487 type-post status-publish format-standard hentry category-about-everything category-retailhoreca> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/>Generation Z – the Main Target Audience for Retailers in 2019/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/>19.02.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>, a hrefhttps://kuzminblog.com/blog/category/retailhoreca/ relcategory tag>Retail&HoReCa/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/02/pokolenie_z.jpg alt classwp-image-1488 srcsethttps://kuzminblog.com/wp-content/uploads/2019/02/pokolenie_z.jpg 660w, https://kuzminblog.com/wp-content/uploads/2019/02/pokolenie_z-300x158.jpg 300w sizes(max-width: 660px) 100vw, 660px />/figure>p>em>Retailers need to try their best in order to drive the attention of the generation Z or so-called millennials. They appear to be the dominating consuming force and introduce the new gen of digital buyers. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/02/19/generation-z-the-main-target-audience-for-retailers-in-2019/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post -->div idpost-1479 classpost post-1479 type-post status-publish format-standard hentry category-about-everything> div classpost-inner> div classpost-header> h2 classpost-title>a hrefhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/>IGTV Introduce The New Gen Marketing Platform/a>/h2> div classpost-meta> p classpost-author>span>By /span>a hrefhttps://kuzminblog.com/blog/author/akuzmin/ titlePosts by Alexander Kuzmin relauthor>Alexander Kuzmin/a>/p> p classpost-date>span>On /span>a hrefhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/>18.01.2019/a>/p> p classpost-categories>span>In /span>a hrefhttps://kuzminblog.com/blog/category/about-everything/ relcategory tag>About everything/a>/p> /div>!-- .post-meta --> /div>!-- .post-header --> div classpost-content entry-content> figure classwp-block-image>img srchttps://kuzminblog.com/wp-content/uploads/2019/01/383d39e5df211e84fea0ee7120765187_800x450.jpg alt classwp-image-1480 srcsethttps://kuzminblog.com/wp-content/uploads/2019/01/383d39e5df211e84fea0ee7120765187_800x450.jpg 600w, https://kuzminblog.com/wp-content/uploads/2019/01/383d39e5df211e84fea0ee7120765187_800x450-300x200.jpg 300w sizes(max-width: 600px) 100vw, 600px />/figure>p>em>Instagram seems to take the lead from YouTubein terms of video broadcasting and promotion. It will inevitably increase theinfluence of opinion leaders according to marketing experts’ forecasts. It allmight result in the introduction of IGTV – a new platform that can make thetables turned. /em>/p>p classmore-link-wrapper>a classmore-link faux-button hrefhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/>Read More/a>/p>script typetext/javascript>(function (w, doc) { if (!w.__utlWdgt) { w.__utlWdgt true; var d doc, s d.createElement(script), g getElementsByTagName; s.type text/javascript; s.charset UTF-8; s.async true; s.src (https: w.location.protocol ? https : http) + ://w.uptolike.com/widgets/v1/uptolike.js; var h dg(body)0; h.appendChild(s); }})(window, document);/script>div styletext-align:left; data-langru data-urlhttps://kuzminblog.com/blog/2019/01/18/igtv-introduce-the-new-gen-marketing-platform/ data-url data-background-alpha0.0 data-orientationhorizontal data-text-color000000 data-share-shaperound-rectangle data-buttons-colorff9300 data-sn-idsfb.tw.ok.vk.gp.mr. data-counter-background-colorffffff data-share-counter-size11 data-share-size30 data-background-colorededed data-share-counter-typecommon data-pidcmskuzminblogcom data-counter-background-alpha1.0 data-share-style1 data-modeshare data-following-enablefalse data-like-text-enablefalse data-selection-enabletrue data-icon-colorffffff classuptolike-buttons>/div> /div> /div>!-- .post-inner -->/div>!-- .post --> /div>!-- .posts --> div classarchive-navigation group> div classfleft> p>Page 1 of 8/p> /div> div classfright> p>a hrefhttps://kuzminblog.com/page/2/ >Next/a>/p> /div> /div>!-- .archive-navigation --> /div>!-- .content --> aside classsidebar> div idsearch-2 classwidget widget_search>div classwidget-content>form methodget classsearch-form idsearch-form-66def9c8d8816 actionhttps://kuzminblog.com/> input typesearch classsearch-field placeholderSearch form names ids-66def9c8d8819 /> button typesubmit classsearch-button>div classgenericon genericon-search>/div>span classscreen-reader-text>Search/span>/button>/form>/div>/div>div idnav_menu-2 classwidget widget_nav_menu>div classwidget-content>div classmenu-%d0%b3%d0%bb%d0%b0%d0%b2%d0%bd%d0%b0%d1%8f-container>ul idmenu-%d0%b3%d0%bb%d0%b0%d0%b2%d0%bd%d0%b0%d1%8f classmenu>li idmenu-item-174 classmenu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-174>a hrefhttps://kuzminblog.com/summary/>Summary/a>ul classsub-menu> li idmenu-item-208 classmenu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-208>a hrefhttp://rusholts.ru/en/about.html>The RusHOLTS Mission Statemen/a> ul classsub-menu> li idmenu-item-101 classmenu-item menu-item-type-post_type menu-item-object-page menu-item-101>a hrefhttps://kuzminblog.com/contacts/>Contacts/a>/li> /ul>/li>/ul>/li>li idmenu-item-197 classmenu-item menu-item-type-custom menu-item-object-custom menu-item-197>a hrefhttps://kuzminblog.com/blog/>How this blog got started?/a>/li>li idmenu-item-195 classmenu-item menu-item-type-taxonomy menu-item-object-category menu-item-195>a hrefhttps://kuzminblog.com/blog/category/processing/>Gas station chains – non-fuel businesses/a>/li>li idmenu-item-196 classmenu-item menu-item-type-taxonomy menu-item-object-category menu-item-196>a hrefhttps://kuzminblog.com/blog/category/gas-station-chains-cafe/>Gas station chains – cafe/a>/li>/ul>/div>/div>/div>div idtag_cloud-3 classwidget widget_tag_cloud>div classwidget-content>h3 classwidget-title>Tags/h3>div classtagcloud>a hrefhttps://kuzminblog.com/blog/tag/4pl-logistics/ classtag-cloud-link tag-link-110 tag-link-position-1 stylefont-size: 12.552845528455pt; aria-label4PL logistics (4 items)>4PL logistics/a>a hrefhttps://kuzminblog.com/blog/tag/7-eleven/ classtag-cloud-link tag-link-103 tag-link-position-2 stylefont-size: 10.048780487805pt; aria-label7-Eleven (2 items)>7-Eleven/a>a hrefhttps://kuzminblog.com/blog/tag/alexander-kuzmin/ classtag-cloud-link tag-link-89 tag-link-position-3 stylefont-size: 20.292682926829pt; aria-labelAlexander Kuzmin (23 items)>Alexander Kuzmin/a>a hrefhttps://kuzminblog.com/blog/tag/anti-franchise/ classtag-cloud-link tag-link-99 tag-link-position-4 stylefont-size: 10.048780487805pt; aria-labelanti-franchise (2 items)>anti-franchise/a>a hrefhttps://kuzminblog.com/blog/tag/bms-coffee-control/ classtag-cloud-link tag-link-46 tag-link-position-5 stylefont-size: 21.089430894309pt; aria-labelBMS Coffee Control (27 items)>BMS Coffee Control/a>a hrefhttps://kuzminblog.com/blog/tag/bms-coffee-monitor/ classtag-cloud-link tag-link-34 tag-link-position-6 stylefont-size: 20.861788617886pt; aria-labelBMS Coffee Monitor (26 items)>BMS Coffee Monitor/a>a hrefhttps://kuzminblog.com/blog/tag/bp/ classtag-cloud-link tag-link-75 tag-link-position-7 stylefont-size: 10.048780487805pt; 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aria-labelDataArt (1 item)>DataArt/a>a hrefhttps://kuzminblog.com/blog/tag/energy-drinks/ classtag-cloud-link tag-link-120 tag-link-position-19 stylefont-size: 10.048780487805pt; aria-labelenergy drinks (2 items)>energy drinks/a>a hrefhttps://kuzminblog.com/blog/tag/espresso/ classtag-cloud-link tag-link-112 tag-link-position-20 stylefont-size: 15.967479674797pt; aria-labelespresso (9 items)>espresso/a>a hrefhttps://kuzminblog.com/blog/tag/expert/ classtag-cloud-link tag-link-108 tag-link-position-21 stylefont-size: 12.552845528455pt; aria-labelEXPERT (4 items)>EXPERT/a>a hrefhttps://kuzminblog.com/blog/tag/exxon/ classtag-cloud-link tag-link-172 tag-link-position-22 stylefont-size: 10.048780487805pt; aria-labelEXXON (2 items)>EXXON/a>a hrefhttps://kuzminblog.com/blog/tag/fast-food/ classtag-cloud-link tag-link-97 tag-link-position-23 stylefont-size: 19.837398373984pt; aria-labelFast food (21 items)>Fast food/a>a hrefhttps://kuzminblog.com/blog/tag/franchise/ classtag-cloud-link tag-link-98 tag-link-position-24 stylefont-size: 11.414634146341pt; aria-labelfranchise (3 items)>franchise/a>a hrefhttps://kuzminblog.com/blog/tag/gas-station/ classtag-cloud-link tag-link-113 tag-link-position-25 stylefont-size: 19.382113821138pt; aria-labelgas station (19 items)>gas station/a>a hrefhttps://kuzminblog.com/blog/tag/gas-stations/ classtag-cloud-link tag-link-107 tag-link-position-26 stylefont-size: 12.552845528455pt; aria-labelgas stations (4 items)>gas stations/a>a hrefhttps://kuzminblog.com/blog/tag/horeca/ classtag-cloud-link tag-link-96 tag-link-position-27 stylefont-size: 20.520325203252pt; aria-labelHoReCa (24 items)>HoReCa/a>a hrefhttps://kuzminblog.com/blog/tag/it/ classtag-cloud-link tag-link-48 tag-link-position-28 stylefont-size: 20.065040650407pt; aria-labelIT (22 items)>IT/a>a hrefhttps://kuzminblog.com/blog/tag/kfc/ classtag-cloud-link tag-link-94 tag-link-position-29 stylefont-size: 10.048780487805pt; aria-labelKFC (2 items)>KFC/a>a hrefhttps://kuzminblog.com/blog/tag/ksenia-van-de-kamp/ classtag-cloud-link tag-link-88 tag-link-position-30 stylefont-size: 12.552845528455pt; aria-labelKsenia Van de Kamp (4 items)>Ksenia Van de Kamp/a>a hrefhttps://kuzminblog.com/blog/tag/mcdonalds/ classtag-cloud-link tag-link-93 tag-link-position-31 stylefont-size: 13.463414634146pt; aria-labelMcDonald's (5 items)>McDonald's/a>a hrefhttps://kuzminblog.com/blog/tag/neste/ classtag-cloud-link tag-link-79 tag-link-position-32 stylefont-size: 8pt; aria-labelNeste (1 item)>Neste/a>a hrefhttps://kuzminblog.com/blog/tag/nestle/ classtag-cloud-link tag-link-160 tag-link-position-33 stylefont-size: 10.048780487805pt; aria-labelNestl? (2 items)>Nestl?/a>a hrefhttps://kuzminblog.com/blog/tag/non-fuel-businesses/ classtag-cloud-link tag-link-92 tag-link-position-34 stylefont-size: 19.154471544715pt; aria-labelnon-fuel businesses (18 items)>non-fuel businesses/a>a hrefhttps://kuzminblog.com/blog/tag/pandemic/ classtag-cloud-link tag-link-181 tag-link-position-35 stylefont-size: 10.048780487805pt; aria-labelpandemic (2 items)>pandemic/a>a hrefhttps://kuzminblog.com/blog/tag/private-label/ classtag-cloud-link tag-link-109 tag-link-position-36 stylefont-size: 10.048780487805pt; aria-labelprivate label (2 items)>private label/a>a hrefhttps://kuzminblog.com/blog/tag/retail/ classtag-cloud-link tag-link-116 tag-link-position-37 stylefont-size: 11.414634146341pt; aria-labelretail (3 items)>retail/a>a hrefhttps://kuzminblog.com/blog/tag/rusholts/ classtag-cloud-link tag-link-51 tag-link-position-38 stylefont-size: 22pt; aria-labelRusHOLTS (33 items)>RusHOLTS/a>a hrefhttps://kuzminblog.com/blog/tag/shell/ classtag-cloud-link tag-link-78 tag-link-position-39 stylefont-size: 14.260162601626pt; aria-labelShell (6 items)>Shell/a>a hrefhttps://kuzminblog.com/blog/tag/starbucks/ classtag-cloud-link tag-link-111 tag-link-position-40 stylefont-size: 15.967479674797pt; aria-labelStarbucks (9 items)>Starbucks/a>a hrefhttps://kuzminblog.com/blog/tag/texaco/ classtag-cloud-link tag-link-142 tag-link-position-41 stylefont-size: 10.048780487805pt; aria-labelTexaco (2 items)>Texaco/a>a hrefhttps://kuzminblog.com/blog/tag/thermoplan/ classtag-cloud-link tag-link-86 tag-link-position-42 stylefont-size: 11.414634146341pt; aria-labelThermoplan (3 items)>Thermoplan/a>a hrefhttps://kuzminblog.com/blog/tag/vending/ classtag-cloud-link tag-link-130 tag-link-position-43 stylefont-size: 13.463414634146pt; aria-labelvending (5 items)>vending/a>a hrefhttps://kuzminblog.com/blog/tag/walmart/ classtag-cloud-link tag-link-105 tag-link-position-44 stylefont-size: 10.048780487805pt; aria-labelWalmart (2 items)>Walmart/a>a hrefhttps://kuzminblog.com/blog/tag/wmf/ classtag-cloud-link tag-link-19 tag-link-position-45 stylefont-size: 19.154471544715pt; 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